#MeasurePR Memory (August 2018): Travel and Tourism Edition

Waxing UnLyrical

The sky’s the limit when it comes to creativity in the travel and tourism industry! A4: We’re both a website & a mobile app. What changes have you seen in the PR travel & tourism industry, and its measurement?

Hospitality & Tourism Students Meet Social Media

Bare Feet Studios

This Friday I am speaking to about 150 Maui high school students who are in the hospitality and tourism track. i Kula Lavender , is determined to get social media best practices embedded in our Maui tourism community as early as possible!

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Hotels and Social Media Travel Tourism

Laurel Papworth

I reported them to the ACCC – remember “free&# mobile phone fiasco and resultant fines? Engage your customers directly via social media and mobile initiatives, and Web 2.0 Hotels and Social Media Travel Tourism is a post from: Laurel Papworth- Social Network Strategy.

Oscar Meyer Weiner Mobile makes appearance in Hawaii | Akamai.

Akamai Marketing

Hawaii is celebrating its 50th year as a state this year, the Weiner mobile started in 1936, making the Weinermobile the older of the two. Oscar Meyer’s stunt is perhaps the oldest and longest running mobile marketing campaign in the country. With 8 mobiles + the new mini Weiner mobile, cruising throughout the country hitting county fairs and grocery stores, its no wonder this continues to be a favorite with com munities.

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Chatbots: The future of conversational commerce and marketing

Buzz Marketing for Technology

Recently, I had the pleasure of speaking with Christian Brucculeri, the CEO at mobile messaging company Snaps, a developer of chatbots and other marketing technology products for companies.

Three awesome social media campaigns by CVBs and hotels


——– Convention and Visitors Bureaus have become invaluable resources for local business communities and these independent non-profit organizations operate in all major cities, with the aim of stimulating tourism-based economic activity.

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Facebook Location Targeting: A Detailed Guide

Jon Loomer

The platform may use IP address, mobile device info, a user’s profile data (i.e. People whose most recent location is the selected area, as determined only via mobile device. 4) People traveling in a location : This is naturally suited to tourism offerings.

7 Ways to Waste Your Facebook Ads Budget

agora pulse

Here, the mobile app Waze attracts viewers with illustrations of donuts and the avatars in its driving direction application. A lot of people will see your ad on their mobile device so avoid using too much text in your ads as it does not render well on small screens!

Content Marketing is More Than Just Blogging


According to Jeremy Williams , social media director for the Indiana Office of Tourism Development (and my boss when I do travel writing for IOTD), blog posts with photos get more traffic than blog posts without. Content marketing is about more than just blogging.

How Business and Politics are Staying Competitive in Digital

Convince & Convert

With all of the recent Chinese economic turmoil, is this a a calculated wager that the tourism industry grow? Politics: The First Democratic Debate. You heard it straight from us on Tuesday: What happens in Vegas, will be visualized—in realtime—via Zignal Labs. And it sure was.

#SproutChat Recap: Managing Social Media on the Go

Sprout Social

Our #SproutChat community turns to mobile apps. For a mobile app to be valuable to social media marketers on the go, it has to have a well organized UI. Certain Industries Need Mobile More Than Others. If you’re planning to publish on social from an event, mobile is required. A robust mobile app is an easy way to ensure that you’re equipped to meet their needs. A4 Basically not being mobile friendly = the no pants at school dream.

Top 10 Travel Marketing Conferences of 2017


We’ve put together our list of the 10 must-attend travel marketing conferences of 2017 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers. PR Society of America Travel & Tourism Conference : Palm Springs, CA (May 21-24 2017).

Top 10 Travel Marketing Conferences of 2018


We’ve put together our list of the 10 must-attend travel marketing conferences of 2018 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers. PR Society of America Travel & Tourism Conference : New Orleans, LA (June 3-6 2018).

Four Free Digital Marketing Tools for Non-Profits

Waxing UnLyrical

Mobify Given the huge uptake in mobile web use , you know by now that if your site isn’t optimized for mobile devices, you are likely missing out on opportunities left and right to connect with your audiences.

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The 11 Top Social Media Management Tools I Can’t Live Without

Socially Sorted

Pinning from my desktop or mobile. I do a lot of speaking and training in the tourism industry and this tool is a well-needed game changer when it comes to harnessing the power of user-generated content … in the right way.

This Is Canada's QR Codes | Freelance Social Media

Freelance Social Media

“This is Canada&# is an ad campaign done by the Canadian Tourism Commission, aimed at Americans, to promote, well…visiting Canada, of course.

What the ComScore Digital Year in Review means for small biz marketers

Akamai Marketing

ComScore suggests that the reason for decline in this area is increased reliance on mobile communication such as texting and if you’ve ever seen a 15 year old send a 30-word text in less than 5 seconds, this won’t be a surprise to you.

Top 10 Image Trends for Powerful Visuals that Stand Out

Socially Sorted

1 Mobile Photography. It’s no surprise that Mobile Photography topped the list here. Platforms are embracing instant mobile imagery. If you work in Tourism then get savvy with 3D.

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The Secret Sauce to Shareable Visual Content Your Audience Will Devour

Socially Sorted

Queensland Tourism did just that when it snowed in Queensland (heads up, it never snows in Queensland… it’s bloody hot here in this part of Australia!). When the snow came, Tourism Queensland dropped everything and focused on milking the content: We have snow in #thisisqueensland

Case of Creative Crowdsourcing: Let Your Fans Guide Your Brand


Statistics: Facebook on Mobile [INFOGRAPHIC]. “Today consumers want to have their voices heard.

Become a Digital Marketing Certified Associate (DMCA) with Simplilearn


Jeff Hasen , author of The Art of Mobile Persuasion and Mobilized Marketing , is one of the leading strategists, evangelists and voices in mobile. As you may have noticed, there are lots of certification opportunities popping up in the online marketing landscape.

Why I love Agorapulse for Social Media Management

Socially Sorted

The potential for location-based businesses is huge with this feature, especially tourism. 7 A Killer Mobile App. You will receive a notification via your mobile app when it is time to post.

Judging A Blog Post By Its Cover

Waxing UnLyrical

Platforms with mobile interfaces like Posterous can be quick easy ways to mobile blog. I just get kicks out of mobile blogging w/ multimedia.

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How A Fake Taxidermist Is Keeping AT&T On Its Toes

Waxing UnLyrical

Perhaps when I suggested that all AT&T mobile plans would now include free antidepressants & rage therapy kits.

10 Instagram Predictions to Fire-up Your Strategy for 2020


Increased scrutiny of the industry – aided by the mobile nature of ocean pen farming – has forced operators to find new locations. As we close out December, it’s time for our favorite blog post of the year — and it’s all about Instagram predictions for 2020! .

Fetching Friday – Resources Mashup & Kitten Meets Hedgehog


SlideShare Best Practices: Content Marketing Tips from Top SlideShare Marketers – Learn how top marketers from HubSpot, Tourism Australia and Dell use SlideShare for both written and visual content distribution and social promotion.

Etsy's PR Nightmare: Greeting Cards Making Light Of Rape

Waxing UnLyrical

When I was writing todays post on Facebook turning your "likes" into ads, I was reminded of the whole Flickr/Virgin Mobile deal from a few years ago.

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Online Videos 101: Keep It Simple, Stupid

Waxing UnLyrical

In my Internet & Mobile Strategy Lab class at Johns Hopkins University , my final group project for the semester was to create a “viral video&# about the JHU M.A.

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Like Stuff On Facebook? Say Cheese, You're An Ad!

Waxing UnLyrical

Doesn’t it call to mind the Flickr-Virgin Mobile brouhaha from a few years ago? Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Like Stuff On Facebook? Say Cheese, You’re An Ad!

10 Community Manager Responsibilities that Don't Involve Twitter.

Techipedia: Tamar Weinberg

Larger companies may mobilize a large fundraiser, but smaller companies can host smaller community drives as well. I work with locally owned rural tourism businesses, and blog to that industry at ruraltourismmarketing.com.

Things to Learn from Hawaii Musicians Using Social Media | Bare.

Bare Feet Studios

If an artist is unwilling to engage with their fans online and via mobile, it is my view that perhaps they should reconsider being an artist as a career path.

Why I Did Not Freak Out Over My Stolen iPhone | Bare Feet Blog

Bare Feet Studios

My Tech and Internet Guardian Angels Mobile Me Account I always purchase Mobile Me alongside my iPhone service. My Mobile Me account also lets me sync all of my contacts, calendars, and email via the web, so I could access them from anywhere.

Ethics in Social Media: A Glossary | Bare Feet Blog

Bare Feet Studios

One of the better known cases was “Janet&# who created a Twitter profile for Exxon Mobile.

How to Promote Yourself Using Social Media for HCRCA | Bare Feet Blog

Bare Feet Studios

Your New Media Voice Text Blog Podcast Internet Talk Show Photo Blog Live Video Stream Internet TV Tech IQ: Smart Phone Mobility RSS Ef?ciency

Online Video For Business: Strut Your Stuff

Bare Feet Studios

Many Choices for Online Video Live Stream : via mobile phone or computer.

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PRSA: 10-Minute Tour of the Social Web

Bare Feet Studios

Dan Zelikman of StarrTech Interactive Nadine Kam of Honolulu Star-Bulletin and Mary Fasteneau of StarrTech Interactive ) Twitter negative incentive: U-haul and Exxon Mobile positive examples: I connected Robyn Levin to Guy Kawasaki then she referred me to eTourism Summit.

F8 2017 Recap: 10 Major Announcements Every Marketer Should Know

Buffer Social

With the acquisition of Oculus, Facebook wants to connect people beyond its mobile app but also in the virtual reality (VR). Here’re some fun ideas I could think of: Travel agencies and tourism boards could let people explore certain places in VR before buying their tickets.

LIVE: podcamp+wordcamp Hawaii 2008

Bare Feet Studios

Mobile Devices/Phone Users: Use this URL for a mobile device formatted schedule.

Aloha Summit Links: Overview of Online Video

Bare Feet Studios

Vimeo - High Def videos; groups and memes Mobile Video: Qik – for Nokia N95 and iPhone Flixwagon – Nokia N60 series and iPhone Many of these services will cross post to other social apps, such as Twitter or each other even.

How Ford Can Ramp Up It's Social Media Turnaround Story of 2009.

Bare Feet Studios

These ideas can also apply to tourism and other industries too. All it takes is a Nokia N95 and you have your own mobile narrowcast setup.