Small Business Mavericks

JUNE 14, 2011

Amidst all the hype with social media, there’s a growing trend that sometimes gets lost in the shuffle: Mobile marketing. Before starting my own company in 2006, I worked for 16 years in the wireless industry for AT&T Wireless and Cingular, so I’ve watched mobile develop over the years with more than a casual passers-by interest.

Mobile 107

Mobile Strategy Wireless Marketing 107

SocMed Sean

FEBRUARY 15, 2022

TikTok may be taking over as the social network of choice for digital marketers. TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. While TikTok’s entertainment value is high, it also presents opportunities for marketers in 2022.

Trends 147

Trends Strategy Marketing Authentication 147

Social Media Marketing

SEPTEMBER 21, 2017

In the present day where business spectrum is becoming immensely competitive, businesses and brands need to ensure they stand out. There are plenty of tools and strategies that can help a business, stand out of the crowd. And among them, a responsive, adaptive website design is the most vital one. Any website will do?

Mobile 107

Mobile Products Buy Meeting 107

yMarketingMatters

JANUARY 19, 2012

What a year was 2011 for social media and marketing! I watched and experienced first-hand the marketing and social media landscape change, consolidate, focus, develop and evolve all at the same time. As I’ve said before, social media needs to be INTEGRATED into your overarching marketing plan. It’s not the magic pill.

Trends 279

Trends Marketing Mobile Wireless 279

Sherrilynne Starkie

OCTOBER 15, 2018

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. A client recently asked me to explain it to senior management and what follows is summary of my presentation. Canadians love social media.

Marketing 199

Marketing Syndication Adwords Social Media 199

Writtent Blog

JULY 10, 2013

Mobile isn’t just a trend, it’s a total revolution in the way consumers interface with technology and businesses. It’s no exaggeration to say that smartphones and tablets are the biggest thing to hit marketing since the internet appeared. Mobile devices will account for 25% of global internet traffic by 2014. Source: HubSpot ).

Statistics 108

Statistics Mobile comScore Marketing 108

Ignite Social Media

JUNE 3, 2021

It’s no secret that TikTok has become a powerhouse social media network, but for brands and marketers using the app for their businesses it’s important to understand what TikTok analytics are accessible, and more importantly, what each metric means. Again, you’ll need to make sure you also have a Pro-Account to access the following insights.

Analytics 154

Analytics Brands CPA Overview 154

Twist Image

FEBRUARY 13, 2013

If you look at any data points surrounding mobile (and putting it in context on a global level ), it seems like nobody is using a computer anymore, doesn't it? Whether it is for writing or creating presentations, smartphones and tablets are just not up to snuff. Twitter Says Its Mobile Users Are More Active, Engaged With Brands.

Mobile 106

Mobile Strategy iPad iPhone 106

Buzz Marketing for Technology

DECEMBER 8, 2010

Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? Keep in mind we all start in the same place and that’s at ZERO!

B2B 279

B2B Marketing Mobile CPM 279

Sprout Social

NOVEMBER 21, 2022

And with consumer preferences leaning towards short-form video, the demand for agencies who specialize in TikTok marketing remains high. 5 top TikTok marketing agencies (with case studies). Who they are: Byte/Dept is a marketing technology agency based in London, New York and Berlin. Byte was acquired by Dept in February 2021.

Case Study 114

Case Study Marketing Directory Retail 114

Sprout Social

OCTOBER 9, 2023

When Lisa Cole, Chief Marketing Officer at Cellebrite, stepped into her role last year, these were the questions constantly on her mind. She wanted to illustrate the marketing department’s ability to drive results and improve work-life balance for employees. For Cole, AI is an ever-present partner to brainstorm and ideate with.

Team 113

Team Examples Marketing Training 113

Webbiquity SMM

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Marketers, PR professionals, bloggers, and journalists have traditional been heavy users. Case in Point: Event Marketing. presentation downloads, session video) after the event. Lots of things.

Team 160

Team Marketing B2B Eventful 160

Convince & Convert

SEPTEMBER 30, 2012

com made this after my Content Marketing World presentation. You know what happens when the vast majority of mobile applications or any sort of useful content gets launched by a company? We finished our mobile application and it showed up in the iTunes App Store. Nothing happens.

Marketing 156

Marketing Applications Mobile Company 156

Webbiquity SMM

JUNE 21, 2022

With that in mind, here are seven ways a B2B brand can increase its influence across various marketing platforms and realize the resulting benefits. This landscape is in constant flux, which presents companies with a huge challenge in increasing their influencing power. Create Omnichannel Marketing Campaigns.

Influencer 288

Influencer Brands Policies Privacy 288

The Realtime Report

MARCH 30, 2021

After all, not only does it present an opportunity to generate more revenue. Thanks in no small part to the internet, the world has transitioned from a sales-based and corporate-driven market to an economy whose foundation relies on trust. Optimize for Mobile. Meet Your Target Audience on Social Media.

Tips 206

Tips Price Loyalty Statistics 206

Buffer Social

JANUARY 25, 2018

Social media is going mobile. Social media is going mobile. Instagram: Because it’s a mobile-first app, I think it’s safe to assume most of its users use the app on mobile. LinkedIn: 60 percent of its unique visitors access LinkedIn via a mobile device 8 Statista , 2016. billion social media users.

Social Media 111

Social Media Trends Report Survey 111

Hootsuite

MARCH 11, 2020

57% of LinkedIn users access the site using mobile devices. While that number is actually low when compared to Facebook ( 88% ) or YouTube ( 70% ), it’s still important that marketers make sure to optimize their content (e.g. links, forms, video) to mobile. LinkedIn age demographic. Source: Digital 2020. 30,000-$49,999: 20%.

LinkedIn 138

LinkedIn Social Media Marketing HootSuite 138

Bill Hartzer

MARCH 26, 2010

Have you been looking to turn mobile phone “browsers” into buyers? Now can now turn your mobile website into a brand consistent, fully functional m-commerce destinations without losing control or profits to third parties — regardless of the type of cell phone or carrier your customers use. – Working across all wireless carriers.

Mobile 138

Mobile Wireless Retail URL 138

Janet Fouts

APRIL 25, 2018

Are you thinking of how, when, or why you should be mobilizing your employees to get more engaged with sharing and supporting your business online? His new book Participation Marketing : Unleashing Employees to Participate and Become Brand Storytellers is now available on Amazon.

Marketing 87

Marketing Mobile LinkedIn Groups 87

Small Business Mavericks

JULY 2, 2011

They are becoming more and more popular and present themselves as an awesome way for businesses on the go to take advantage of mobile marketing. I certainly don’t think mobile marketing is going anywhere. What do I recommend for your mobile marketing efforts right now? It will only get better.

Marketing 161

Marketing Mobile Small Business iPhone 161

The Realtime Report

NOVEMBER 28, 2012

The campaigns reaches across multiple social platforms, including Facebook, Tumblr, BuzzFeed, Spotify and mobile gaming. The campaign will also include interactive banner ads on social sites, as well as digital and mobile couponing efforts.

Tumblr 160

Tumblr Mobile Facebook Campaign 160

Buzz Marketing for Technology

APRIL 3, 2011

Over the weekend I got to meet with Romi Mahajan the World Wide Director of the Digital Marketing Platform Group at Microsoft. I was really surprised and excited to learn that Microsoft is taking the Digital Marketing place very seriously since they are one of the largest players in the space!

Sharepoint 261

Sharepoint Microsoft Marketing Content management systems 261

Webbiquity SMM

AUGUST 24, 2021

70% of YouTube video views are on mobile devices. This third and final post in the series presents 37 (actually 40, counting the three above) more intriguing and actionable stats and facts pulled from that research. An astounding 81% of Facebook users globally are mobile-only. Facebook Facts and Statistics.

Social Networking 217

Social Networking HootSuite Advertising LinkedIn 217

The Realtime Report

JANUARY 24, 2022

Therefore, only choose high-quality pictures that look terrific on desktop as well as on mobile. Both works well, but if you want to make a presentation, it is recommended to have a photo gallery. Hire A Professional Digital Marketing Expert. You might ask what digital marketing has to do with building a website?

Tips 182

Tips Content management systems Fashion Template 182

Pam Moore

MARCH 31, 2017

It is THE social media training academy for small business owners, entrepreneurs, marketers, CMOs, CEOs, directors, recruiters, sales professionals, real estate agents, speakers, authors, network marketers, artists, franchisees, franchisors and YOU! I can guarantee you there is nothing like it on the market today!

Training 165

Training Social Media Brands Small Business 165

ProBlogger

NOVEMBER 8, 2023

The post Build Blog Products That Sell 2: Analyze the Market and Competitors appeared first on ProBlogger. And then, if you market yourself in the right fashion, they’ll buy what you’re selling. It also helped you to consider that unique offering in reference to your audience’s present, most pressing needs.

Products 41

Products Marketing eBook Research 41

Webbiquity SMM

DECEMBER 16, 2013

Content marketing is more than just text of course, and infographics have become one of the most popular non-text formats. How do infographics fit with other content marketing tactics? How do infographics fit with other content marketing tactics? Infographics About Content Marketing.

Content 201

Content Marketing B2B Journal 201

Convince & Convert

JUNE 25, 2014

Image via BigStockPhoto.com If you haven’t started looking for ways to add SMS text message marketing to your marketing mix, now is the time. One of the great things about SMS is that nearly 100% of all devices on the market are SMS enabled , making it the mobile channel that offers the widest reach possible.

SMS 166

SMS Campaign Mobile Marketing 166

Small Business Mavericks

DECEMBER 31, 2014

In the field of marketing, I think there are exciting things happening: FCC Auction 97 is on hold until January 5 and current bids are totaling well over 44 billion dollars. Wireless internet access and mobile devices are changing the way people interact with businesses and changing it fast. Marketing has to keep up with that change.

Wireless 117

Wireless Marketing Mobile Advertising 117

Saying It Social

SEPTEMBER 8, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Is your business easy to find for local and mobile searchers? With mobile internet use on the rise these numbers are only going to soar. Saying It Social said: Is your business easy to find for local and mobile searchers?

Mobile 135

Mobile Smart Phone StumbleUpon comScore 135

Hootsuite

SEPTEMBER 9, 2020

YouTube marketing is often overlooked by social media marketers. Either way, there are countless marketing opportunities on YouTube—especially if your audience is on the platform and your competitors aren’t. But with more than 500 hours of video uploaded every minute, effective YouTube marketing is easier said than done.

YouTube 145

YouTube HootSuite Marketing Video 145

Twist Image

NOVEMBER 30, 2016

For years, I've been on a "mobile-first" rant. In short: your mobile experience should be better than your desktop experience (think about Instagram , Snapchat , Tinder , Uber and beyond). It also means that your mobile experience should not be a less-than experience from your desktop. The argument against mobile-first.

Mobile 40

Mobile comScore Retail Data 40

Oktopost

DECEMBER 1, 2020

Marketing teams try to answer these questions every day, but is there a way to actually quantify human behavior when it comes to marketing? In the following case study, we will look at the buying process step by step and see how understanding cognitive biases can help shape your marketing efforts and bring your team better results. .

Sites 69

Sites Marketing Case Study Discount 69

The Realtime Report

MAY 30, 2023

According to data presented by OnlyAccounts.io , brands worldwide have spent a whopping $673bn on social media ads in the past five years, and the figure keeps on rising. Moreover, total ad spending in the social media advertising market is projected to grow by a CAGR of 4.5%

Social Media 91

Social Media Brands Statistics Comparison 91

Twist Image

APRIL 1, 2016

Mobile could well be the last true computing platform. Not smartphones, but mobile. Back then, the mobile carriers were not concerned with data. Back then, the mobile carriers were not concerned with data. There was no real mobile Web. Mobile is eating the world. The ecosystem - at the core - is mobile.

Mobile 40

Mobile Brands Yahoo Banking 40

The Marketing Blog

JULY 14, 2008

Marketing, Social Media & Branding Blogs in India July 14, 2008.8:16 16 am themarketingblog@wordpress on Mobile Jump to Comments There was a time when mobile version of a website used to be a rarity. The mobile version of themarketinblog.wordpress.com uses.mobi as an extension.

Mobile 100

Mobile WordPress Web 2.0 Startup 100

Writtent Blog

APRIL 19, 2013

This week’s marketing news discusses the ways to increase e-mail deliverability, improve motivation for writing, Facebook Mobile App content optimization and tips on how to create high quality content. How to Optimize Your Social Content for the Facebook Mobile App. Content Marketing 101: Creating Advanced Content.

Mobile 84

Mobile Content Facebook Embedding 84