Page 216 of 218 Previous | Next 
  • SPIN SUCKS  |  MONDAY, DECEMBER 6, 2010
    [Marketing] Why Groupon Should Have Taken the Google Deal
    Now don’t get me wrong, I’m a huge tech company fan, and an even bigger fan of the power and transparency of social marketing. I don’t think they’ll see this kind of offer again, even in the public markets. He founded Rowdy.com , a social network and media company for sports fans, and is now VP of marketing for a renewable energy company in Charlottesville, Va. Guest post by Rusty Speidel , founder of Rowdy.com. I’ve been reading all week about the incredible numbers surrounding the Groupon/Google deal. Remember Pets.com? History. EA.com?
  • KIKOLANI  |  THURSDAY, NOVEMBER 25, 2010
    [Marketing] Fetching Friday – Resources Mashup, Black Friday & Cyber Monday Blogging Sales
    Valuing Facebook Ads – are marketers still trying to figure out just how much they are worth? Making Money Online / Online Marketing. 9 marketing tips for Black Friday , small business Saturday, and Cyber Monday – want to make some sales? Top 10 LinkedIn business marketing tips – how to bring sexy back to professional networking. 100 marketers you must follow on Twitter – huge list of great marketing experts to follow on Twitter! The Resources Mashup. Blogging / Writing. Facebook. Infographics. Find out! Check out these tips!
  • PROBLOGGER  |  WEDNESDAY, NOVEMBER 23, 2011
    [Marketing] “Brushing it Off” Vs. “Brushing It Off”
    There’s a reason Internet marketers spend so much time cultivating and building their email lists. Don’t skimp on the details—they’re what are going to set you apart from every other teenaged marketing “guru” out there, and they’re also going to give you more experience in much less time. This guest post is by Nick Thacker of Life Hacks for Living Well. Are you “brushing off” the work you need to complete? Or are you able to “brush it off” when it’s finished, ready to launch into the world? The right expectations. The cars, two at a time, would be raced down a track made of wood.
  • CONVINCE & CONVERT  |  WEDNESDAY, JUNE 30, 2010
    [Marketing] Convince and Convert Blog: Social Media Strategy and Social Media.
    More from Convince and Convert Are You Slow Enough to Succeed in Social Media 4 Detective Tricks to Find Your Customers in Social Media Why You’re the Key to Social Media Success Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) Alexandra Kirsch and the Perfect Blogger Pitch (Danny Brown) How Not To Use Social Media (The Arkayne Blog) Tagged as: content marketing , email , exacttarget , facebook , relevancy , research , social media , social segmentation Did you enjoy this blog post? I respect this woman tremendously as a general marketer.
  • TWIST IMAGE  |  SUNDAY, JULY 19, 2015
    [Marketing] The Internet That Could Be With David Weinberger
    digital marketing. marketing blog. marketing podcast. Episode #471 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. When I think about what the Internet means to me and to business, I often think of David Weinberger. As one of the co-authors of the seminal book, The Cluetrain Manifesto , his thinking, his words and his presentations have shaped my own ideas about what brands can do to connect in our Internet-driven society. I'm still amazed when I go back and read The Cluetrain Manifesto. It's an important read. audio. blogging.
  • BILL HARTZER  |  SUNDAY, DECEMBER 6, 2009
    [Marketing] Top 10 Questions of 2009
    For all you fitness marketers, and entusiasts out there, Ask.com also has a special list that focuses on what questions were asked in regards to fitness – most of which seemed centered around calorie consumption and usage: Top Fitness Questions: 1. In a troubled economy there are so many questions people ask on a daily basis. How am I going to pay my bills? When will I find a new job? Are you really not allowed to wear white after Labor Day (wouldn’t want to blow an interview due to a ‘wardrobe malfunction’)? Ask.com’s Top Questions of 2009: 1. Digg this!
  • CONVINCE & CONVERT  |  THURSDAY, MAY 20, 2010
    [Marketing] Social Media Success Metrics and Premature Calculation | Social.
    More from Convince and Convert Is Your Social Strategy Proactive or Reactive A Social Media Scoreboard That Works Incinerate Your Social Media Checklist Convince and Convert Recommends Alexandra Kirsch and the Perfect Blogger Pitch (Danny Brown) How to Introduce Social Media to Your Business (Danny Brown) Social Media Marketing… Simplified (The Arkayne Blog) Tagged as: analytics , facebook , social media KPIs , social media ROI , social media success metrics Did you enjoy this blog post? link] [link] Doktor Marketing Are You Suffering From Premature Calculation? Penn ). Presto!
  • TWIST IMAGE  |  SATURDAY, FEBRUARY 20, 2016
    [Marketing] Six Links Worthy Of Your Attention #296
    It feels a little too much like a 'market of one,' but it's still an interesting perspective. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? Check out these six links that we're recommending to one another: . Terra Form - Motherboard - Vice. Vice is showcasing movies about the future. Want some streaming video? Get your dystopia on!" (Alistair for Hugh). Intelligent Machine AMA - The New Reddit Journal of Science. When reddit is at its best, it's a forum for discussion. Alistair for Mitch). Ask us anything! amazon.
  • PROBLOGGER  |  FRIDAY, DECEMBER 7, 2012
    [Marketing] How to Choose the Right WordPress Contractor for Your Blog
    Typically, WordPress contractors like sharing their experiences online via their own blog—after all, it’s their marketing tool. This guest post is by John Bonello of WPProHelp.com. After reading the articles on how to work with designers and technical contractors here on Problogger.net, I felt the need to share my experience with you on how to choose a WordPress contractor. Choosing a third-party WordPress contractor is probably the most important task of all for a WordPress blogger, yet it’s not often discussed. How can a blogger find a good WordPress contractor?
  • CONVINCE & CONVERT  |  THURSDAY, MARCH 25, 2010
    [Marketing] Convince and Convert Blog: Social Media Strategy and Social Media.
    More from Convince and Convert 7 Secrets to Successful Social Media Farming 18 Social Media Quotes Incinerate Your Social Media Checklist Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) Social Media Marketing… Simplified (The Arkayne Blog) How Not To Use Social Media (The Arkayne Blog) Tagged as: social media analytics , social media measurement , social media metrics , social media ROI , social media tools , Swix , web analytics Did you enjoy this blog post? Ive founded 5 companies, and spent 15 years running digital marketing agencies.
  • SPIN SUCKS  |  TUESDAY, AUGUST 31, 2010
    [Marketing] You No Longer Control Your Company's Brand | Spin Sucks
    Let them help you with customer service, new products/services, and market research. I heard an interesting comment on NPR this morning that social media use for companies without traditional brick and mortar establishments is more challenging, and may not be an appropriate way to spend marketing dollars. The ONLY marketing we do for Arment Dietrich is online. 17, 2010 #FollowFriday: The Bike Whisperer A Rose By Any Other Name…Might Not Be As Marketable Blog: Share Your Link Love Spinonomics Attire Not Appropriate for Public Speaking Arment Dietrich Is No Longer a PR Firm?
  • CONVINCE & CONVERT  |  TUESDAY, JUNE 8, 2010
    [Marketing] Are You Ready for the Opportunity Economy | social media case.
    The ability of companies to win hearts and minds through contextually appropriate, just in time marketing is the hallmark of the Opportunity Economy, and it has never been healthier. That type of rifle shot, competitive marketing would be unthinkable in the “real world&# , but it happens every minute of every day on Foursquare. link] : RT @kelvin8048 Are You… [link] #socialmedia [link] Hot In Marketing Are You Ready for the Opportunity Economy | social media case studies | Social Media Consulting – Convince & C. A quick check of Yahoo! Great post!
  • CONVINCE & CONVERT  |  THURSDAY, APRIL 1, 2010
    [Marketing] Get Your Social Media Story Straight | Blogging and Content.
    Doing so reveals finely honed, groan-inducing marketing copy that clumsily tries to build a bond via forced humor and shared humiliation. Talk about a focus group… I can tell you as a fan that David Kahn’s transparency and approach to fans in general is a lot better than Kevin McHale’s ever was, but I still think it would be easy to embed somebody from the Wolves front office, PR, or Marketing department into communities like Twolvescentral.com to give die hard fans as much of the behind the scenes insight allowable, while also just being a fan amongst other fans.
  • JEFF ESPOSITO  |  TUESDAY, JULY 8, 2014
    [Marketing] Listening and acting on social signals
    A few weeks back, I took the stage at Internet Retailer ‘s annual conference for the ecommerce industry to discuss social media and how marketers can do it right, but also how they can do it very wrong. The problem with the industry though is that many advertisers ignore the data and miss simple opportunities to market more effectively or to hold open conversations with their customers. In the presentation below, I offer some examples of companies doing a good job, companies who have failed in marketing to me and also what our social teams at Vistaprint look at.
  • JEFF ESPOSITO  |  TUESDAY, JULY 8, 2014
    [Marketing] Listening and acting on social signals
    A few weeks back, I took the stage at Internet Retailer ‘s annual conference for the ecommerce industry to discuss social media and how marketers can do it right, but also how they can do it very wrong. The problem with the industry though is that many advertisers ignore the data and miss simple opportunities to market more effectively or to hold open conversations with their customers. In the presentation below, I offer some examples of companies doing a good job, companies who have failed in marketing to me and also what our social teams at Vistaprint look at.
  • PROBLOGGER  |  FRIDAY, JULY 8, 2016
    [Marketing] Reading Roundup: What’s New in Blogging Lately?
    5 SEO Strategies for Social Media You Need to Know Before You Hit Publish | Content Marketing Institute. 9 Social Media Marketing Trends That Could Make or Break Your Business in 2017 | Top Rank Marketing. Facebook doing stuff AGAIN! Earning more money as a freelancer! Easier SEO! All the stuff I’ve been concerned about this week as a blogger is rounded up for your enjoyment and knowledge. I hope it helps. How Facebook’s New Algorithm Change Will Affect Your Page | Edgar. And the gifs!! A Simple Way our of Your Precarious Freelance Income Problem | Copyblogger.
  • TWIST IMAGE  |  SUNDAY, AUGUST 3, 2014
    [Marketing] Debunking The Myths Of Creativity
    digital marketing. marketing podcast. Episode #421 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. What do we really know about great ideas, creativity and where they come from? Over the years many people (much smarter than I) have looked at this topic in depth. Some prescribe to the idea that certain people are simply creative, while others are not. Some might say that being creative is a learnable skill. That may be tough for other people to swallow. and they''re mostly wrong. Enjoy the conversation. advertising podcast. brand.
  • PROBLOGGER  |  MONDAY, SEPTEMBER 27, 2010
    [Marketing] 11 Ways to Convince Readers to Buy Your eBook
    This post was written by the Web Marketing Ninja — a professional online marketer for a major web brand, who’s sharing his tips undercover here at ProBlogger. This can be a great point of difference in a competitive ebook market. Your friends will buy any book you write, but the mass market will buy books that solve their problems. Stay tuned from most posts by the secretive Web Marketing Ninja — a professional online marketer for a major web brand, who’s sharing more of his tips undercover here at ProBlogger over the coming weeks.
  • PROBLOGGER  |  MONDAY, AUGUST 27, 2012
    [Marketing] Sharing One Journey: New Ways to Continually Engage Your Users
    Here are some ideas on how to achieve exactly that: Go marketing on this one: Keep an excel file where you list important power-users and others who are active on your blog. This guest post is by Rob Summerfield of Newsgrape. Kicking off and running a blog can be quite a challenge. Strong bloggers have to be adept at tweaking their SEO, covering performance-related issues, and constantly supplying a reliable stream of quality content. Many bloggers that I encounter feel very strongly about these topics, discussing new ways of improving their blogs via technical aspects, design, and more.
  • CONVINCE & CONVERT  |  FRIDAY, FEBRUARY 5, 2010
    [Marketing] Please Help Me Pick a New Look For My Blog
    Ive founded 5 companies, and spent 15 years running digital marketing agencies. We’ve added Disqus as the commenting system. Changed the sharing tools to incorporate Sexy Bookmarks plug-in (Michael Stelzner at Social Media Examiner turned me on to it). We’re working on tweaking the subscription center at the top a bit, too. But I need your help with the biggest change – the header. I’m a big believer in humanization of your blog (in fact, it’s one of my 11 must-dos for serious bloggers ). I’d like a stronger visual identity overall. link] Ralph J.
  • TWIST IMAGE  |  WEDNESDAY, NOVEMBER 17, 2010
    [Marketing] Brands Cannot Be Human
    What makes this so interesting (and scary for marketers) is that human beings are like snowflakes in that no two are alike. My Digital Marketing Blog will look nothing like your Digital Marketing Blog. digital marketing blog. Can brands be human? Can brands be more human? People tend to shrug their shoulders, roll their eyes or simply get freaked out at the slightest thought of making something that is not like us "human" (if you don't believe me, watch science fiction movies like A.I. or Blade Runner ). What is a brand? Enter Madison Avenue. And buy it. Lots of it.
  • PROBLOGGER  |  MONDAY, MARCH 20, 2017
    [Marketing] 185: How to Get a Blogging Job
    Now you can not only advertise to find a writer but there’s the ability to find people to work as editors/proofreaders, ghostwriters, promoters/marketers, copywriters and more. Do a search on Facebook for ProBlogger podcast listeners and you’ll find that group and I usually let people in who apply within 24 hours, although I will be on the road this week going to Social Media Marketing World in San Diego, and that’s the last thing I wanted to say. If you are going to be in San Diego for Social Media Marketing World in the next week, pop on my session. Job Board.
  • SPIN SUCKS  |  FRIDAY, OCTOBER 22, 2010
    [Marketing] #FollowFriday: Troy Claus
    With many years of experience in marketing, product, and brand management, Troy has a sense about him that is different than most – he understands not only his craft, but also how it relates back to business growth. It might be too early to #FollowFrida y Troy Claus , simply because he started his blog only this week. But I really like what he’s had to say so far and his business partner IS Danny Brown (at Bonsai Interactive ) so how bad can he be? I mean, his latest post is about the Ultimate Fighter, but we’ll forgive him that one for being new. And Troy?
  • PROBLOGGER  |  MONDAY, AUGUST 15, 2011
    [Marketing] FeedBurner vs. Aweber: Do You Really Need an Autoresponder for Your Blog?
    Visit www.Ageofmarketing.com/free-ebook to get his new ebook— Marketing to the Pre-Historic Mind: How the Hot New Science of Behavioural Economics Can Help You Boost Your Sales —for FREE. This guest post is by Aman Basanti of Ageofmarketing.com. When it comes to turning casual visitors into regular readers there are two main options—FeedBurner and Aweber. FeedBurner uses Feed-based technology (RSS and Atom) to send updates to your blog subscribers. Owned by Google (Google bought it in 2007 for $100 million), FeedBurner is one of the biggest feed syndicators on the Internet.
  • CONVINCE & CONVERT  |  TUESDAY, FEBRUARY 9, 2010
    [Marketing] Convince and Convert Blog: Social Media Strategy and Social Media.
    Now, authenticity and acknowledgement of shortcomings is an incredibly effective marketing and communications approach ( see Dominos, as I wrote about here ). All I saw at their site is a lot of marketing about their survey and how it impacts you and “OMG&# hire us to help you keep from loosing everyone's trust. Ive founded 5 companies, and spent 15 years running digital marketing agencies. Social media relies on the premise that we’ll believe what people tell us more readily than if we were told the same thing by a nameless, faceless company. Down 20%+.
  • CONVINCE & CONVERT  |  TUESDAY, APRIL 20, 2010
    [Marketing] Does Your Blog Have a Long Tail | Blogging and Content Creation.
    Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) How to SEO your Blog Titles (The Arkayne Blog) Building a Blog to Meet Your Marketing Goals (The Arkayne Blog) Tagged as: blog , blogging , Compendium , content creation , content marketing , keyword selection , long tail , search marketing , search optimization , SEO , white paper Did you enjoy this blog post? Ive founded 5 companies, and spent 15 years running digital marketing agencies. But the reality is, your blog is probably a lot more broad than you think. Thanks.
  • CONVINCE & CONVERT  |  TUESDAY, APRIL 13, 2010
    [Marketing] Convince and Convert Blog: Social Media Strategy and Social Media.
    Tagged as: apps , contests , dale carnegie , how to win friends and influence people , influences , iphone , mobile marketing , social media Did you enjoy this blog post? People who… [link] #marketing [link] Innovate AZ The Best Advice Has No Shelf Life: Who Influenced You?All People who… [link] #marketing [link] Maranda Gibson I can't pick the best, but I have been fortunate enough to be surrounded by people who have influenced my life in one way or another. You don't really have a “marketing plan&#. All of us have influences. I know I can.)
  • CONVINCE & CONVERT  |  WEDNESDAY, MAY 26, 2010
    [Marketing] 14 Things I Think I Think About Social Media
    Content creation and content marketing will continue to allow companies to capitalize on the fact that every customer is now a reporter. RT @ScottHepburn: Ol' @jaybaer's at it again: 14 Things I Think I Think About Social Media [link] [link] Hot In Marketing 14 Things I Think I Think About Social Media | Blogging and Content Creation | Social Media Consulting – Convi. link] [link] Hot In Marketing 14 Things I Think I Think About Social Media | Blogging and Content Creation | Social Media Consulting – Convi. Stelzner on Vimeo. awesome. awesome. awesome.
  • PROBLOGGER  |  THURSDAY, AUGUST 11, 2011
    [Marketing] Being Relevant and Reputable—Google’s Sweet Spot
    John Hoff the blog training instructor at Blog Training Classroom and is an Internet Marketer. This guest post is by John Hoff of Blog Training Classroom. I’ve written many articles online over the years. Many deal with WordPress, blogging, and making money online; however, there’s one subject I’ve noticed which consistently takes the “most popular&# topic award … search engine optimization. The concept of search engine optimization at times can really make your head spin. keyword density. attaining backlinks. who you link to. duplicate content. meta tags.
  • JEFF ESPOSITO  |  SUNDAY, OCTOBER 10, 2010
    [Marketing] Social Media ROI
    Social Marketing ROI – Yes, You Can! I saw this presentation the other day and it is really useful for folks trying to determine the ROI of social media. View more presentations from Paul Gillin.
  • PROBLOGGER  |  MONDAY, AUGUST 16, 2010
    [Marketing] The Key to Successful Blogging: Do Something!
    However this week I’ve had 3 emails from attendees saying talking about how they’ve already grown their blogging business (two doubled their readership and one told me that they’ve just started experimenting with affiliate marketing and are making over $150 a day!). Over the last month several hundred bloggers in the SitsGirls and TheBlogFrog communities have come together to tackle 31 Days to Build a Better Blog together. Almost every day since the challenge started I’ve had participants tell me that their blogs have been growing as a result of participating.
  • PROBLOGGER  |  WEDNESDAY, NOVEMBER 17, 2010
    [Marketing] The Money’s Not In the List, it’s In the Connection
    This post was written by the Web Marketing Ninja—a professional online marketer for a major web brand, who’s sharing his tips undercover here at ProBlogger. What impact will changes to the flow of communications on the Internet cause by the rise of new options, like social media, have on the old marketing adage, “the money’s in the list&# ? For quite some time, in all honestly, I dismissed the question, because I’ve literally made millions of dollars through email marketing—I’d be hard pressed to ignore that. Curious? So are we! The answer? It even gets better.
  • TWIST IMAGE  |  SATURDAY, AUGUST 24, 2013
    [Marketing] Six Links Worthy Of Your Attention #166
    As a marketing professional, I''m all about the modernization of our world (and I love technology), but it can be jaw-dropping to see just how much change has transpired in a few short years." Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? "I hadn''t seen this epic map until a Slate article by Rebecca Onion explained its history. It''s a gigantic, unified map of history--a four-thousand-year cheat-sheet. " (Alistair for Hugh). Slow Ideas - The New Yorker. " (Alistair for Mitch). What Is Medium? -
  • TWIST IMAGE  |  SATURDAY, JANUARY 22, 2011
    [Marketing] Six Links Worthy Of Your Attention #31
    Idea to Market in 5 Months: Making the Glif - The Russians Used A Pencil. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? "This Information is Beautiful visualization of the most common words in horoscopes shows what folks like Derren Brown have elegantly demonstrated: Horoscopes are bunko. On the other hand, the resulting 'meta horoscope' that uses all of the most common words is a strangely serene poem about how to live a good life." " (Alistair for Hugh). The Truth Wears Off - The New Yorker. gigaom.
  • JEFF ESPOSITO  |  FRIDAY, SEPTEMBER 14, 2012
    [Marketing] PayPal, Oreos and kids embarrassed to read
    Their 100 days of Oreo campaign is brilliant from a content and pop culture standpoint and is a golden example for mixing social and content marketing. Social Marketers don’t walk the walk – nice read from Jason Falls noting, with data, how many marketers stress the importance of social without really practicing what they preach. This was one of those weeks that I am happier that it is behind me. Everything’s fine, but hearing that I’ll be limited in usage of it for the rest of my life blows – but hey could have been worse, given a car did run me over. Five for Friday
  • PROBLOGGER  |  MONDAY, DECEMBER 6, 2010
    [Marketing] I Am Not a Blogger, I Am a Human Being!
    But all this linking and lurking was taking me deeper and deeper into the web where I soon found myself being chased by an angry mob of marketing-guru-type-experts who could smell my newbie blood. This guest post is by Katie Tallo of Momentum Gathering. I’ve developed a tweet. It’s involuntary and annoying. My vision’s distorted. All I’m seeing are the letters S, E and O. Worse, I think I’m losing my mind because I don’t know who some of my friends are—at all—no idea who they are. I play with my widget all day. I’m obsessively turning my plug-ins off and on, off and on. I need help.
  • TWIST IMAGE  |  SATURDAY, JANUARY 22, 2011
    [Marketing] Social Media? Do It For The Free Advertising!
    is to look at corporate business objectives and figure out from there if there is a way for Social Media (or any other Digital Marketing platform) to help the business achieve those goals. digital marketing platform. The past couple of months have been interesting. The conversations around the ROI in Social Media have increased. Understandably. On more than one occasion, I've been caught in the middle of a debate discussing the value of Social Media within the organization or a debate about the value of Social Media in terms of building a brand. His preference (and mine too!)
  • PROBLOGGER  |  MONDAY, MARCH 20, 2017
    [Marketing] 185: How to Get a Blogging Job
    Now you can not only advertise to find a writer but there’s the ability to find people to work as editors/proofreaders, ghostwriters, promoters/marketers, copywriters and more. Do a search on Facebook for ProBlogger podcast listeners and you’ll find that group and I usually let people in who apply within 24 hours, although I will be on the road this week going to Social Media Marketing World in San Diego, and that’s the last thing I wanted to say. If you are going to be in San Diego for Social Media Marketing World in the next week, pop on my session. Job Board.
  • KIKOLANI  |  TUESDAY, JUNE 22, 2010
    [Marketing] 5 Tactics Bloggers Should Borrow from Traditional PR
    Tie this in to your blog marketing plan to keep yourself on track and focused on goals. This guest post is written by Mickie Kennedy , founder of eReleases, an online leader in affordable press release distribution. Grab a free copy of the Big Press Release Book – Press Releases for Every Occasion and Industry. Bloggers have been hailed as “citizen journalists” and powerful influencers for years. But bloggers have another, less frequently discussed role – they’re also citizen PR experts. Network, Network, Network. Networking is a big deal in the PR world. Related Posts.
  • SPIN SUCKS  |  WEDNESDAY, SEPTEMBER 15, 2010
    [Marketing] Preparing Students and Young Professionals for the Business World.
    Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Sep 15 2010 Preparing Students and Young Professionals for the Business World By Gini Dietrich | Email | Print | 31 Comments | During the summer I fell off the InsidePR bandwagon. Not in terms of recording, but in terms of talking about it here. But I’m baaack!
  • TWIST IMAGE  |  SATURDAY, NOVEMBER 20, 2010
    [Marketing] Six Links Worthy Of Your Attention #22
    Must-reading for any marketer; among other things, always buy someone a coffee before you try to change their mind." Jay Rosen: Discussing The Digital Revolution At Media Innovation Conference - Marketing Magazine. marketing magazine. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? " Jonah Lehrer looks at a subject that's taboo in most scientific circles: the ability to predict the future. " (Alistair for Hugh). Mind Wide Open - The Psychologist. " (Alistair for Mitch). alistair croll.
  • TWIST IMAGE  |  TUESDAY, OCTOBER 19, 2010
    [Marketing] Setec Astronomy
    We're doing the Marketing industry a disservice. In the old days, you could say, "I've spent a decade in the Marketing industry," and it was a tough claim to disprove. marketing industry. The chance of anybody who has not seen the 1992 movie, Sneakers , and caught the obscure reference to continue reading this Blog post beyond the title will be minimal. and I'm fine with that. "Setec Astronomy" is actually an anagram in the thriller for "too many secrets." " We now live in a world with very few secrets. Who do you trust? I did not. flickr.
  • TWIST IMAGE  |  SATURDAY, OCTOBER 23, 2010
    [Marketing] Six Links Worthy Of Your Attention #18
    Twitter Mood Predicts The Stock Market - Technology Review. What if Twitter could not predict the future, but it could predict what will happen in the stock market. stock market. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? " Matthew Ingram pointed me at Snarkmarket recently, and I felt dumb for not having been reading it sooner. It's chock-full of long, chewy, thoughtful posts, and you may well already have seen it; but I'd be remiss in not pointing it out. So thanks for that." Take a read.
  • PROBLOGGER  |  FRIDAY, JULY 20, 2012
    [Marketing] Weekend Project: Write Posts that Hold Readers to the End, Part 1
    To learn Persuasive Copywriting, how to build High-Conversion Landing Pages, and understand the practical application of the Real Principles of Effective Marketing, check out Affect Selling by Peter Sandeen. This guest post is by Peter Sandeen of Affect Selling. Do you know why most of your blog’s visitors quickly scroll down your home page, read a couple of headlines, and go back to watching cute kitty videos on YouTube? Image courtesy stock.xchng user svenic. There are two principles behind the solution. The principles are simple, but not necessarily easy. The topic. The angle.
  • CONVINCE & CONVERT  |  THURSDAY, JULY 18, 2013
    [Marketing] The TODAY Show Celebrates 100K Followers on Pinterest
    The TODAY Show Celebrates 100K Followers on Pinterest is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy. From Facebook, to Twitter, Google+, Instagram and YouTube, companies continue to showcase a variety of creative ways to celebrate milestones across their social media sites. While not as common, Pinterest also offers a unique visual opportunity to celebrate a milestone. A creative example can be found courtesy of TODAY, who recently reached 100,000 followers on Pinterest and thanked its community with a colorful cake recipe. Congrats to TODAY.
  • SPIN SUCKS  |  WEDNESDAY, SEPTEMBER 29, 2010
    [Marketing] Three Tips to Align Your Sales Efforts with Social Media
    Now take a look at the rest of your sales and marketing activities. Guest post by Douglas Davidoff , founder and CEO of Imagine Business Development. Are your sales efforts aligned with your social media strategy? Your company’s Facebook page is alive, active and people are “liking” it. You have multiple people tweeting, and comments are regularly being posted to your blog. Your social media strategy is alive and engaging. Are your ads different than your competitor’s ads? Do they fit with and support the engagement you are trying to create with your social media?
  • CONVINCE & CONVERT  |  TUESDAY, APRIL 27, 2010
    [Marketing] Convince and Convert Blog: Social Media Strategy and Social Media.
    Ask Emmanuel Rosen , – whose revised version of Buzz Marketing should be required reading for all communicators. Why can’t you make your FAQ a marketing and sales tool, instead of a necessary evil? link] Sounds like Randy should be in marketing! link] Sounds like Randy should be in marketing! link] Sounds like Randy should be in marketing! link] Sounds like Randy should be in marketing! link] Sounds like Randy should be in marketing! link] Sounds like Randy should be in marketing! Volunteer Marketers. Content Marketing.
  • CONVINCE & CONVERT  |  THURSDAY, MARCH 18, 2010
    [Marketing] Convince and Convert Blog: Social Media Strategy and Social Media.
    Sure, social media differs from the marketing we’re used to in that it puts the company and our customers on the same – rather than opposing – teams. Our strategies and expectations for social media are in reality a complement to what we’re doing in email and lifecycle marketing. Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Are You Treating Your Fans Like Cattle Why Social Supports Email in the Interactive Marketing Hub Does Your Facebook Page Have a Pulse?
  • JEFF ESPOSITO  |  FRIDAY, MARCH 8, 2013
    [Marketing] Cybercrime, peeing your pants and Facebook Saturation
    Marketers are facing a content skills gap – attention job seekers… learn how to write and create. Facebook Saturation – despite Facebook’s newsfeed makeover yesterday (more on that soon), I agree with Jason Falls that we’re at the dawn of marketing saturation on there. By the time you read this, I will be halfway to Texas. After waking up at an ungodly hour, I realized that all this hype about Winter Storm Saturn was nothing more than weather men trying to be rockstars. During SXSW this blog will primarily be dark so until next Friday enjoy this week’s edition of Five for Friday.
  • PROBLOGGER  |  SATURDAY, SEPTEMBER 22, 2012
    [Marketing] My First AdWords: How to Trial AdWords Promotion for Your Blog
    Kole McRae is an Internet Marketer for 9th Sphere. This guest post is by Kole McRae of Chilled Soda. Many of you probably have AdSense on your blog. It’s a great system for monetization, especially for those with smaller blogs but how many of you have been on the other side? AdWords is the system Google uses for advertising. It’s how you place ads on it’s search engine and on the huge network of sites that use AdSense. Right now Google is offering $75 free to anyone that wants to try out AdWords. So I’ve written this little guide to help you out a bit. Step 1: Keyword research.
  • PROBLOGGER  |  SATURDAY, JANUARY 8, 2011
    [Marketing] Three Ways to Take Advantage of Being a Blogging “No One”
    He is a self-proclaimed expert on building communities and marketing solutions for those communities. This guest post is by Chris, “The Traffic Blogger&#. My name is “no one.&# Well frankly, to you, being that you have no idea who I am, my name might as well be “no one.&# However, just because I am a “no one&# does not mean I have nothing to say! Many of you may actually know exactly what it is I want to say because you also are a “no one&# like me. I am a “no one&# and I have dreams. Nobody else can be me—even other “no one&# s! I exist!
  • CONVINCE & CONVERT  |  TUESDAY, MARCH 23, 2010
    [Marketing] Convince and Convert Blog: Social Media Strategy and Social Media.
    link] Amber Naslund Good stuff from @jaybaer: 5 Ways to Make Friends with Strangers on Your Blog [link] [link] janet hagan RT @jaybaer: 5 Ways to Make Friends with Strangers on Your Blog [link] [link] Red Cube Marketing RT @AmberCadabra: Good stuff from @jaybaer: 5 Ways to Make Friends with Strangers on Your Blog [link] [link] Verizon Friends RT @AmberCadabra: Good stuff from @jaybaer: 5 Ways to Make Friends with Strangers on Your Blog [link] [link] Sametz Blackstone 5 ways to make friends with stranger on your blog (courtesy of @jaybaer) [link] ^TM [link] Cynthia C. You know them.
  • CONVINCE & CONVERT  |  WEDNESDAY, APRIL 7, 2010
    [Marketing] Ignore Foursquare at Your Peril - An Analysis of Potential.
    There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. This is where 4SQ needs to work a bit hard imho @joel_hughes [link] Brent I see FourSquare in two ways: From a marketer’s standpoint (and I know the positives (like those listed in this post) and what can be done, but here are some of my hang-ups): 1) There is a limit to the freebies, giveaways and discounts that can be offered. So they have unsolved technical glitches that restrain growth and market penetration. At least it is for me. if that helps.
  • CONVINCE & CONVERT  |  THURSDAY, APRIL 8, 2010
    [Marketing] The Truth About the iPad | Blogging and Content Creation | Social.
    More from Convince and Convert The 39 Social Media Tools I'll Use Today Why You’re the Key to Social Media Success The Chicken and the Egg Social Media Conundrum Convince and Convert Recommends Alexandra Kirsch and the Perfect Blogger Pitch (Danny Brown) The Hilarity of Working From Home (The Arkayne Blog) Why Loyalty and Mobile Marketing is the Future for Retail (Danny Brown) Tagged as: Apple , content creation , Convince and Convert , ipad , jay baer Did you enjoy this blog post? Would it work as a marketing and/or presentation device? I sure am. Same with email. Swipe.
  • CONVINCE & CONVERT  |  SATURDAY, AUGUST 4, 2012
    [Marketing] One Social Thing Wrapup – Week of July 30
    Scroll to see the social media and content marketing articles you need to know. If you find a social media or content marketing story you think is a must-read, tweet it out with the #OneSocialThing hash tag. Here’s what we included in this week’s One Social Thing daily email. To get One Social Thing delivered to your email each day, please subscribe below. If we use your idea in an edition, I’ll send you a signed copy of my book. Thanks! – Jay. What was the big issue of the week for you? One Social Thing – 7.30.2012 [see the SlideDeck]. How About You?
  • CONVINCE & CONVERT  |  THURSDAY, JUNE 3, 2010
    [Marketing] Convince and Convert Blog: Social Media Strategy and Social Media.
    link] Never Stop Marketing What BP Can Learn from Umpire Jim Joyce [link] [link] Jeremy What BP Can Learn from Umpire Jim Joyce [link] [link] Gail Sideman Crisis Communications 101 – RT @martinwalsh: What BP can learn from Major League Baseball Umpire Jim Joyce [link] [link] jeff ogden What BP Can Learn from Umpire Jim Joyce | PR 2.0 | Social Media Consulting – Convince & Convert [link] [link] Michelle Bretscher RT @jer979: What BP Can Learn from Umpire Jim Joyce [link] [link] Josh Shua Peters RT @jaybaer: The two words BP should steal from umpire Jim Joyce. And Tiger.
  • CONVINCE & CONVERT  |  WEDNESDAY, AUGUST 11, 2010
    [Marketing] Convince and Convert Blog: Social Media Strategy and Social Media.
    More from Convince and Convert Is Twitter for Business Even Worth the Trouble You Are Pissed Off at the Wrong Guy 9 Things to Do When I’m Gone Convince and Convert Recommends 7 Ways to Market Your Business on Facebook – Free Ebook (Danny Brown) Decluttering Your Networks is Part Two of 7 Days to Turn Your Blog Into a Social Media Hub (Danny Brown) 7 Days to Turn Your Blog Into a Social Media Hub Coming Next Week (Danny Brown) Tagged as: bloomington , Convince and Convert , moving , the now revolution Did you enjoy this blog post? Another great marketing talent arrives. Definitely.
  • JEFF ESPOSITO  |  WEDNESDAY, AUGUST 4, 2010
    [Marketing] Would you trust this man with your kids?
    Written on August 4, 2010 by Espo in Branding , Marketing Driving home from New Jersey a few weeks ago, I was left with little options for food unless I ventured off the highway. Now while the picture on the cover (above) was pretty disturbing, the leaflet is actually a great marketing tool from the fast-food giant. Despite this win-win for the families, the magazine also opts the children into McDonald’s marketing and value set. Home About Archives Press Clips Spark Advisors Suggested Reading Would you trust this man with your kids? What do you think? Enjoy this post?
  • CONVINCE & CONVERT  |  MONDAY, JULY 26, 2010
    [Marketing] Co-op SEO and the Future of Websites | Guest Posts | Social Media.
    RT @jaybaer: Co-op SEO and the Future of Websites [link] [link] Lee Johnson [link] – Co-op SEO and the Future of Websites [link] Emprendedores España El "SEO cooperativo" y el futuro de las webs… muy interesante post [link] [link] Marketing 150 Via @jaybaer [link] Co-op SEO and the Future of Websites blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Ive founded 5 companies, and spent 15 years running digital marketing agencies. He’s a former journalist turned PR guy and straight shooter at New Media Cowboy.
  • SPIN SUCKS  |  THURSDAY, AUGUST 5, 2010
    [Marketing] The Age-Old Question: Can I Pick Your Brain? | Spin Sucks
    Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Aug 05 2010 The Age-Old Question: Can I Pick Your Brain? Joining the discussion in the Facebook digital marketing community where the industry talks about the changes happening, what it means for our careers, and how to stay ahead of trends. I disagree. Just now.
  • CONVINCE & CONVERT  |  FRIDAY, JUNE 11, 2010
    [Marketing] It's Time for Real-Time
    We have some other craziness planned, too, and we’ll want to bounce ideas off of you, solicit your genius for marketing the book, and all that stuff. I want to talk to you about marketing and PR, too. I want to talk to you about marketing and PR, too. I want to talk to you about marketing and PR, too. I want to talk to you about marketing and PR, too. I want to talk to you about marketing and PR, too. I want to talk to you about marketing and PR, too. I want to talk to you about marketing and PR, too. And fax. And FedEx. And Email.
  • JEFF ESPOSITO  |  MONDAY, SEPTEMBER 17, 2012
    [Marketing] Optimize, a [VIDEO] book review
    You should read this book if: You are new to content, social, or search marketing. A few weeks back the folks over at Wiley passed me a copy of Lee Odden’s Optimize to do a video book review. The book itself is an outline for using content, social media and search engine optimization together to maximize success. Kind of like a big gooey PB&J sandwich. My full review is below: This post contains video, click here if you are having trouble viewing. You are thinking about building out any of those programs. You are in one of these disciplines and are looking to add to your mix.
  • JEFF ESPOSITO  |  THURSDAY, DECEMBER 9, 2010
    [Marketing] Helping your fans interact with your brand with Facebook’s new changes
    A full writeup on the change can be seen over on Effective Student Marketing. Earlier today, Facebook made some changes to their privacy policy that adds a new layer of security for their users. The one downside is that it negatively impacts the way that brands can interact with their fans. This is something that can become a headache for both customers looking to interact and the brands looking to converse with them. Here is a quick video that we used for our customers to walk them through the changes. Hopefully it helps you out in educating your fans to maximize the interaction.
  • TWIST IMAGE  |  SATURDAY, NOVEMBER 6, 2010
    [Marketing] Six Links Worthy Of Your Attention #20
    Now, as mobile devices and tablets flood the market, there is a movement towards the classic, 'less is more,' when it comes to design. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? "This film from streetfilms.org looks at the impact that cars have on social interactions within communities. It's a part of the Streetfilms series, 'Fixing the great mistake' that looks at the effects of the automobile and other changes in early 20th century." " (Alistair for Hugh). Small Change - The New Yorker. amazon.
  • TWIST IMAGE  |  SUNDAY, MAY 25, 2014
    [Marketing] Enter The World Of Slidedocs With Nancy Duarte
    digital marketing. Episode #411 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. When people ask me what is the main skill required for success in life, I think of one thing: being able to present an idea in a cogent way. When I think of people who understand the dynamics and intricacies of giving great presentations (and telling better stories), I think of Nancy Duarte. Nancy has a new book out and it''s called, Slidedocs. oh, and it''s free. I think Nancy is on to something. Either way, me likes and I wanted to dig into the topic deeper.
  • TWIST IMAGE  |  TUESDAY, FEBRUARY 25, 2014
    [Marketing] What's Up With WhatsApp?
    Facebook''s market cap is close to $180 billion. Every morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It''s not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7 FM are posting these segments weekly to SoundCloud , if you''re interested in hearing more of me blathering away. morning show. The segment is called, CTRL ALT Delete with Mitch Joel. This week we discussed: The Sting And Paul Simon show does look good.
  • PROBLOGGER  |  SATURDAY, MAY 21, 2011
    [Marketing] Finding Your Blog’s Unique Voice
    Jeff Goins is a writer, innovator, and marketing guy. This guest post is by Jeff Goins of Goins, Writer. Your blog needs a voice. Like Pavarotti, it can resonate with power that is full of sophistication.?? Or, like Dave Grohl, it can scream and shout with disenfranchised angst.? It can even sing sweetly like your grandmother or quietly hum in the background like the Andy Griffith Show theme song. But make no mistake. If you are going to build a tribe—if you’re going to relate to your audience and make a difference at all—your blog will need a voice. Why your blog needs a voice.
  • TWIST IMAGE  |  TUESDAY, AUGUST 4, 2015
    [Marketing] A World Of Unicorns Where Billions Of Dollars Are At Stake
    A "unicorn" is a startup with a market capitalization of $1 billion or more. This means their market capitalization is a staggering $50+ billion. Uber's massive market value surpasses 80%+ of all S&P 500 companies, many of which have been around for 20, 30, 50 or more years (Uber was started in 2009). Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. billion.
  • CONVINCE & CONVERT  |  TUESDAY, MARCH 2, 2010
    [Marketing] 4 Reasons the Social Business Evolution Starts Now
    A good post on this news from my friend Kyle Lacy ) More from Convince and Convert The Key to Social Media Success is Just 2 Letters 7 Secrets to Successful Social Media Farming The Conflicting Faces of Social Media Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) Social Media Marketing… Simplified (The Arkayne Blog) How Not To Use Social Media (The Arkayne Blog) Tagged as: CoTweet , email marketing , exacttarget , social business , social crm , social media , social media integration , twitter Did you enjoy this blog post? prog.?"
  • PROBLOGGER  |  WEDNESDAY, AUGUST 1, 2012
    [Marketing] Traffic Technique 4: Subscriptions
    From the marketers’ point of view, subscriptions are a loyalty mechanism—they’re the first technique we’ve looked at that’s most often used to build repeat traffic from people who have already visited your blog, and like it. Whether you attract would-be subscribers to your blog through search, content marketing, advertising, or some other technique, it’s important to remember that your blog is the most common reason those people will subscribe. If they like it so much, why do they need to be reminded to come back? RSS feeds. Beyond the signup.
  • PROBLOGGER  |  MONDAY, JULY 23, 2012
    [Marketing] Blog Comments: 3 Bloggers Discuss the Issues
    We’ll be answering three of these questions today and tomorrow, in a series of posts that explore the issues of: blog comment marketing. One of the things I love about Problogger.net is the value of the comments my readers make here. Image courtesy stock.xchng user lusi Although the days when I could reply to many of those comments are now, sadly, long gone, I do read comments on the blog, and frequently get ideas and inspiration from them. Not only are they encouraging, they’re one of the best sources of thoughtful, spontaneous insight I have. comment systems and technology.
  • PROBLOGGER  |  TUESDAY, NOVEMBER 16, 2010
    [Marketing] Your Readers Buy Products! Do You Offer Them?
    My lovely wife is one example: she amazes me with the amount of time she puts into researching and buying products online (she’s an online marketer’s dream come true!). We’re so used to seeing these techniques practiced by internet marketers that we think it’s the only way. There’s much that can be written about how to make these kinds of offers (and in many ways, that’s why we developed Third Tribe Marketing ), however I think the starting point for many bloggers is shifting their mindset. How else can I make money?&#. Readers do buy.
  • JEFF ESPOSITO  |  FRIDAY, SEPTEMBER 20, 2013
    [Marketing] 3, 2, 1 Blastoff, Abandoned Tech and Parenting
    lifecycle marketing: understanding the value of your existing customers – A nice read on customer lifecycle and how it impacts the marketing cycle. Ahh another week in the books and the Princess Espo countdown is on. This week went by pretty quickly for me with a day off battling a stomach flu and a boat ton of meetings. How was your week? Hopefully there was some goodness and that you have a good weekend planned. Look forward to catching up with you next week and hope you enjoy this week’s edition of Five for Friday. Dear parents, you need to control your kids. Five for Friday
  • PROBLOGGER  |  MONDAY, JANUARY 30, 2017
    [Marketing] 178: How to Get Products to Review on Your Blog
    Reviews can be monetized as well, particularly through affiliate marketing if you are recommending a particular product and linking to where people could buy that product with an affiliate link. Strategies to Get Products to Review on Your Blog. In today’s lesson, I want to share 7 strategies that I used to get products to review on my first ever commercial blog – a camera review blog. So if you’d like to create more product reviews on your blog – this one is for you. Listen to this episode in the player above or here on iTunes. Further Resources on Writing Reviews. Borrow.
  • PROBLOGGER  |  MONDAY, JANUARY 30, 2017
    [Marketing] PB178: How to Get Products to Review on Your Blog
    Reviews can be monetized as well, particularly through affiliate marketing if you are recommending a particular product and linking to where people could buy that product with an affiliate link. Strategies to Get Products to Review on Your Blog. In today’s lesson, I want to share 7 strategies that I used to get products to review on my first ever commercial blog – a camera review blog. So if you’d like to create more product reviews on your blog – this one is for you. Listen to this episode in the player above or here on iTunes. Further Resources on Writing Reviews. Borrow.
  • JEFF ESPOSITO  |  FRIDAY, SEPTEMBER 10, 2010
    [Marketing] Five for Friday 09.10
    Especially since the Red Sox season is done, so I would appreciate it is the Sox marketing team didn’t send emails saying that they are in the playoff hunt. « Previous Post Next Post » Anonymous I got a similar email from the Cubs marketing team this morning. MLB should consider selectively targeting each team’s fanbase with email marketing. Home About Archives Press Clips Spark Advisors Suggested Reading Five for Friday 09.10 Written on September 10, 2010 by Espo in Five for Friday Why is it that short weeks feel like the busiest ones? What do you think?
  • JEFF ESPOSITO  |  WEDNESDAY, NOVEMBER 3, 2010
    [Marketing] Can a brand recover from a Decision?
    Well the LBJ brand is still in a kind of flux, instead of being the poster boy playing for a small market team, James is disliked. The commercial leaves me wondering if there is a method to their marketing message and shows a brand with no clear direction. This post originally ran on the Sports Mole , but I wanted to share here in case you missed it. In July, one of the sporting world’s most popular brands saw its stock instantly drop with a simple decision. Sounds harmless right? Should be fine right? I am not talking Nike here, but the LeBron James brand.
  • PROBLOGGER  |  MONDAY, JULY 11, 2016
    [Marketing] My Blogging Income Breakdown for the First Half of 2016
    Up until 2009 all of my income was generated from running advertising on my blogs and from a little affiliate marketing on my blog. Marketing (one person – for dPS). It’s been a few years since I did an income report here on ProBlogger for my business, and so while I was pulling together some reports for the end of our financial year I thought it might be good to give a little insight into where the income on my blogs comes from. Note: we’re also currently doing a study into bloggers income levels. You can participate by filling in this confidential survey.
  • TWIST IMAGE  |  THURSDAY, NOVEMBER 4, 2010
    [Marketing] Is Twitter Killing You?
    Personally, I've heard this about myself in the Marketing industry (if people only knew how much of my day and night is spent working on growing the business of our clients at Twist Image ). marketing industry. Sometimes the worst thing that can happen to you is becoming wildly successful. Many people fail to realize the time, energy and effort it takes to be successful in Social Media. It's true that you can definitely reap the rewards of that success, but it's also true that sometimes being too successful can become overbearing and unmanageable. That they are a one-person army.
  • JEFF ESPOSITO  |  THURSDAY, SEPTEMBER 16, 2010
    [Marketing] Puma Afterhours
    Home About Archives Press Clips Spark Advisors Suggested Reading Puma Afterhours Written on September 16, 2010 by Espo in Marketing , Random Puma has made some awesome videos of late and this one is perfect for describing the post-college and early career demographic. Enjoy this post? Share your thoughts in the comments below or with your own networks. You can also subscribe to the blog to ensure you receive the latest posts. Thanks for visiting! 2 Comments - Leave a comment! « Previous Post Next Post » [link] Christina K Love this! Cartoon of the day Five for Friday 09.24.10
  • PROBLOGGER  |  MONDAY, JANUARY 24, 2011
    [Marketing] 5 Ways Facebook’s Discussions App Will Make You a Better Blogger
    This guest post is by Tommy Walker, Online Marketing Strategist and owner of Tommy.ismy.name. Hubspot, an online marketing agency and technology firm, sees frequent queries on their Discussions tab ranging from questions about their products and reports to blog-and-website-101 type questions. Tommy is an Online Marketing Strategist and owner of Tommy.ismy.name. He is about to release Hack The Social Network , the ultimate guide to Facebook Marketing, and is currently developing a “mind hacking” course. Build a community.” You hear it all the time. Field questions.
  • TWIST IMAGE  |  FRIDAY, DECEMBER 18, 2015
    [Marketing] Six Links Worthy Of Your Attention #287
    Some see blurbing a book as a great form of personal branding and marketing (I know that I do), others think that it can dilute everything (like this piece). Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? Check out these six links that we're recommending to one another: . Resistance to last-resort antibiotic has now spread across globe - New Scientist. Well, crap. Next to vaccination, the discovery of antibiotics is one of the greatest achievements of medicine. People died in big, contagious, painful, awful ways.
  • TWIST IMAGE  |  FRIDAY, AUGUST 1, 2014
    [Marketing] Six Links Worthy Of Your Attention #215
    This is great marketing through and through, and Mitch would never include it in his links. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? "There''s a reason Mitch and his team are so good at what they do, and that''s because they get under our skins. Watching this in a hotel in DC, I suddenly found I had something in my eye. But I will." We''re always very proud of the work that TD, our client, does! Your ''Craft'' Rye Whiskey Is Probably From a Factory Distillery in Indiana - The Daily Beast. Guess what?
  • TWIST IMAGE  |  FRIDAY, DECEMBER 13, 2013
    [Marketing] Six Links Worthy Of Your Attention #182
    Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? "The only way this headline could sound more like a cyberpunk novel is if assassins were required to use 3D printed swords with nano-sharp edges." " (Alistair for Hugh). Pantene Breaks Down Every Sexist Workplace Stereotype in One Ad - Time. "I just came back from the Lean Startup conference, run by Sarah Milstein and Eric Ries. It was an excellent event, in part because they really focused on diversity. " (Alistair for Mitch). I love Montreal. apple.
  • TWIST IMAGE  |  WEDNESDAY, MAY 1, 2013
    [Marketing] Six Links Worthy Of Your Attention #150
    Great look inside the marketing machine of a company everyone loves." Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? "It''s only for Chrome browsers , and it''s a bit clunky still--but it shows the immense power of the Internet to democratize information. Here''s a fully explorable, anatomically correct 3D model of the body for you to explore. That''s cool. " (Alistair for Hugh). How Lego Became the Most Valuable Toy Company in the World - AdWeek. " (Alistair for Mitch). " (Hugh for Alistair).
  • CONVINCE & CONVERT  |  THURSDAY, AUGUST 26, 2010
    [Marketing] Convince and Convert Blog: Social Media Strategy and Social Media.
    Again RT @JayBaer Social Listening and Analysis for the DIY Inclined [link] [link] 123 Idaho RT @jaybaer: Social Listening and Analysis for the DIY Inclined [link] [link] Doug Brown Mandatory reading for anyone monitoring Social Media RT @jaybaer Social Listening and Analysis for the DIY Inclined [link] [link] RLP Learning Svcs RT @jaybaer: Social Listening and Analysis for the DIY Inclined [link] [link] Hot In Marketing Social Listening and Analysis for the DIY Inclined | Social Media Staffing and Operations | Social Media Consulting. They provide numbers, not insights. No problem.
  • TWIST IMAGE  |  SATURDAY, DECEMBER 11, 2010
    [Marketing] Six Links Worthy Of Your Attention #25
    In following the story and reading a lot (but not all) of the commentary, I came up with a Blog post that did not look at the legal or moral aspects of WikiLeaks, but rather the important lessons that businesses and marketers can learn from the events that continue to unfold (you can read that Blog post here: 7 Lessons That WikiLeaks Teaches Us ). Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? It may be eroding your brain - MSNBC. "Is GPS eroding our brain? But that may be what the GPS has done to our brains.
  • TWIST IMAGE  |  THURSDAY, OCTOBER 14, 2010
    [Marketing] What You Tell A Search Box
    search engine marketing. There is no doubt that as the Internet evolves, so too must the search engines. As someone who was there when the first search engines came online (in fact, I helped launch one of them), it's no surprise that we've evolved from basic search to search integrated with relevant advertising, to search beyond text (you can now search images, audio and video). It's also no surprise that search powers some of the biggest online platforms we have (from YouTube and Facebook to Twitter and Flickr ). Without search, the Web isn't all that useful. be careful. Not all. msnbc.
  • CONVINCE & CONVERT  |  TUESDAY, JUNE 29, 2010
    [Marketing] Cognitive Surplus - Use Social Connectivity to Change the World.
    More from Convince and Convert 7 Ways to Use Social Media to Build Stunning Brands The Wisdom of Social Media X-Rays Marketing Sideways to Win at Social Media Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) Alexandra Kirsch and the Perfect Blogger Pitch (Danny Brown) How Not To Use Social Media (The Arkayne Blog) Tagged as: book review , Clay Shirky , Cognitive Surplus , collaboration , crowdsourcing , online communities , social connectivity , social sharing Did you enjoy this blog post? And when the accidents went away, so did the behaviors.
  • PROBLOGGER  |  WEDNESDAY, APRIL 6, 2011
    [Marketing] How Bloggers Can Make Money from Brands
    guest posting is the new content marketing. affiliate marketing: how do you pick a product and make it worthwhile? What a marketer wants from you is to look better and more relevant to the people they’d like to sell to—as many as possible, too. To be honest, this is where a lot of agency and marketing types finish. What a marketer should really be measuring and focusing in on (at least in the medium term) is working with you to get people to do stuff. Marketers spend thousands of dollars every year on research groups. Affiliate marketing. Action.
  • JEFF ESPOSITO  |  WEDNESDAY, SEPTEMBER 1, 2010
    [Marketing] Don't burn bridges
    The dollars brought in from people who are generally not seen as revenue drivers has given marketers a set of green blinders. Common Misconceptions When many marketers look at social media platforms, they are immediately drawn towards the audience of the site. These users can be targeted with pay per click ads and if a person becomes a fan you can directly market to them without fear of the CAN-SPAM act. I think the hardest thing for companies is to get away from that “mass marketing&# idol they’ve been worshiping for so long. How do we fix this? So what?
  • TWIST IMAGE  |  MONDAY, DECEMBER 6, 2010
    [Marketing] How To Start Your Very Own Business Book Club
    I have not heard of too many Marketing Business Book Clubs. marketing business book club. Read anything good lately? If you have, why not share it while networking at the same time? On April 15th, 2004, I started something called the Montreal Business Book Review. People were constantly asking me what I was reading, what they should be reading or what I thought about a particular book. It worked! While I no longer run the business book club, it was an amazing learning experience. It was also a fairly simple and easy thing to pull together. How a business book club can work. skype.
  • JEFF ESPOSITO  |  WEDNESDAY, OCTOBER 13, 2010
    [Marketing] Social Media & Media Relations – More Aligned Than We Thought
    That’s followed by product marketing (25%), issues advocacy (20%), special events (16%), grassroots advocacy (16%), political campaigning (16%) and crisis communications (13%). He is also a co-founder of the PR industry blog PRBreakfastClub.com , where he writes about issues and trends affecting the communications and marketing industries. A fascinating study recently released by communications industry consultancy StevensGouldPincus sheds light on the power social media now imparts upon the public relations and communications professions. Contact him on Twitter @KeithTrivitt.
  • JEFF ESPOSITO  |  FRIDAY, JULY 23, 2010
    [Marketing] Five for Friday 7.23
    Social media turf wars: are marketing and PR on a collision course? This is a great article and conversation around the budding (if not all-out) feud between marketing and public relationships in the social media space. Home About Archives Press Clips Spark Advisors Suggested Reading Five for Friday 7.23 Written on July 23, 2010 by Espo in Five for Friday I must be getting old. My weeks are running into one another. After three years, I finally succumbed to the pressure to get a smart phone. How was your week, any big weekend plans? What do you think? Thanks for visiting!
  • JEFF ESPOSITO  |  FRIDAY, AUGUST 6, 2010
    [Marketing] Five for Friday 08.6
    Social Media Marketing – The Japanese Way – Other cultures and Social Media tend to fascinate me. Women Dominant on Social Networks – If you ever wondered who dominates the social space, look no further than this article from Marketing Profs. Home About Archives Press Clips Spark Advisors Suggested Reading Five for Friday 08.6 Written on August 6, 2010 by Espo in Five for Friday Image via @laughingsquid Is it me or is the summer slowly fading away? Weeks just seem to be falling over one another at an alarming rate. I know it is a scary place. I know I am. Enjoy this post?
  • CONVINCE & CONVERT  |  FRIDAY, APRIL 27, 2012
    [Marketing] Social Pros 13 – Ryon Harms, Farmers Insurance
    Jay : My problem is not with the celebrity athletes or the gin-soaked market researchers. If anybody’s ever done any sort of advertising or marketing inside of Farmville, they understand this firehose effect that can come from the participation, engagement that happens within that network. I think it’s interesting how social media gets put into this special place when people think about business value when a lot of marketing is approached this way. This is Episode 13 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Listen Now. Exactly.
  • JEFF ESPOSITO  |  THURSDAY, SEPTEMBER 23, 2010
    [Marketing] Offline Spam | Strategic thoughts on using social media and public.
    Home About Archives Press Clips Spark Advisors Suggested Reading Offline Spam Written on September 23, 2010 by Espo in Marketing , Random I have made my love, or lack thereof, of the YellowBook (and here ) well noted on this blog in the past, but it is not my most hated form of unsolicited advertising.That loathing is reserved for fliers placed on my windshield. I received this one at least three times over the past month and every time, I throw them away. While I admire the effort that it took to get eyeballs on these fliers, I will never purchase based on one of these ads.
  • PROBLOGGER  |  SUNDAY, JULY 24, 2011
    [Marketing] When’s the Right Time to Start Selling?
    This guest post is by k out Brandon Yanofsk of B-List Marketing. Check out Brandon Yanofsky’s site B-List Marketing where he’ll show you how to create a blogging business your readers know, like, and trust. If you’ve ever asked another blogger, “When’s the right time to start selling on my blog?”, you’ll know you never get a solid answer. Some say as soon as you get one person visiting your blog. Some say never to start selling until you’ve got at least 100 subscribers. And some say selling before you have 10,000 people on your email list is premature. Of course not.
  • PROBLOGGER  |  WEDNESDAY, JUNE 22, 2011
    [Marketing] Why “International” Bloggers Have an Unfair Advantage
    The market in your home country will often be small, there may not be a culture of buying things online, and it can be difficult to find guest posting opportunities in your native language. There’s a giant market gap, and our unique selling proposition is handed to us on a silver plate. This guest post is by Lucas Kleinschmitt of German Efficiency. If you’re in the blogging business, not being a native English speaker can be tough. Even if your English is really good, you will probably need to pay a professional editor to avoid the occasional English-as-a-second-language errors.
  • PROBLOGGER  |  WEDNESDAY, JULY 28, 2010
    [Marketing] 5 Tools I Am Willing to Pay for [And Recommend] to Improve My Blogs
    Market Samurai. I’ve not ever really paid money for SEO before until I came across the Market Samurai tool but it’s excellent. Note : I am an affiliate for Market Samurai and Aweber but am both a user and a fan of both. One of the great things about blogging is that it is very accessible to anyone with internet access. There are some fantastic tools around that are completely free that mean you can have a blog up and running within minutes of deciding to start a blog. I also paid fairly early on for a custom design. Aweber. Ustream Producer Pro. MindNode Pro.
<< 1 2 ... 214 215 216 217 218 >>