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How to use LinkedIn hashtag analytics to boost content reach

Sprout Social

With over a billion members in 200+ countries and territories worldwide, LinkedIn is one of the most popular social networks for brands looking to reach a professional audience. But with millions of posts flooding users’ feeds daily, how do you make sure your content gets noticed? Hashtags may be the answer.

Hashtag 95
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The Ultimate Instagram Live Playbook With Strategies For Success

Keyhole.co

It allows real-time engagement where fans can tune in and let their sentiments and questions be known immediately. You will find these on the Instagram Stories feed. Users can save their live videos and let people who missed them watch them from their feed. Engagement nowadays is a two-way street. Save Option.

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A Digital Lens on the U.S. Election

Dave Fleet

If you’re not familiar with the phenomenon, the top social networks – Facebook, Twitter, Instagram – all allow users to ‘follow’ other people whose content then provides the basis for what they see when they log in to those services. Corporate Social Media ≠ Personal Social Media. Sentiment and conversation trends matter.

Analytics 305
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5 of the Best Content Curation Tools for Social Media Managers

Hootsuite

Streams Hootsuite Streams are (essentially) feeds that show content from connected accounts. You can use them for content curation through social listening. Key features: Custom feeds. You can create personalized feeds tailored to your business needs. Social listening and monitoring. Hootsuite makes that easy.

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How Recent LinkedIn Updates Can Be Leveraged to Engage Your Audience

Ignite Social Media

Earlier this year, LinkedIn finally caught up with the other major social networks and debuted its own version of live video streaming, LinkedIn Live. As with other forms of live video, LinkedIn Live allows broadcasters to share videos with their network in real time. LinkedIn Live. Document and Presentation Upload.

LinkedIn 144
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Brand experience: Why it matters and how to build one that works

Sprout Social

In this guide, you’ll learn how to build an exceptional brand experience with a step-by-step brand strategy framework that adapts to your customers’ needs, plus social listening examples that show how sentiment mining drives ongoing customer growth and retention. What is brand experience?

Brands 106
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14 Social Inbox Tools That Will Get You To (Social) Inbox Zero

Hootsuite

Based on indications from filtering and machine learning, this social inbox tool indicates whether those comments include details like questions or negative sentiment. Unlike Hootsuite, Buffer does not include private messages in its social media inbox tool. Messages are delayed by up to two hours.

Tools 82