agora pulse

DECEMBER 22, 2020

Struggling to put together a social media content strategy? I work on all things social media strategy for the company. We get a lot of questions about social media from our audience. Here’s the stuff that actually matters when building a successful social media content strategy.

Social Media 126

Social Media Strategy Content How To 126

agora pulse

NOVEMBER 3, 2020

With everything 2020, you may wonder when and if there’s a good time to pause your social media channels. As these events unfold, many marketers may be struggling to figure out whether they should pause social media channels for their company or clients. What kind of social media content do we have scheduled?

Social Media 127

Social Media Social Media Management Health Care Issues 127

SocMed Sean

APRIL 17, 2012

Too many folks get caught up in the numbers game when it comes to social media. They use numbers like “friends”, “followers” and…ewww…”Klout” to determine whether they are doing social right. For instance: On Twitter – I focus on retweets and lists. To what avail?

Social Media 279

Social Media Klout LinkedIn Foursquare 279

Later

FEBRUARY 16, 2021

For a small business, having a social media strategy is essential for increasing brand awareness, reaching your target audience, and driving sales. With a strong social media strategy, you’ll never run out of ideas on what to post — and you’ll soon have an engaged community at your fingertips.

Small Business 85

Small Business Social Media Strategy UGC 85

Keyhole.co

MARCH 2, 2023

Love it or hate it, social media is here to stay. Platforms like Facebook, Instagram, and Twitter have become so integral part to our daily lives, that they’ve changed the way we meet, communicate, and network. Social media has also changed the way products and services are marketed.

Social Media 52

Social Media Tools HootSuite Marketing 52

Buffer Social

SEPTEMBER 18, 2023

Since Elon Musk took over Twitter, or X as it’s now called, a number of new social media apps have either come into the limelight or been developed to capture the users that have been leaving. Bluesky is a decentralized social network created by Jack Dorsey, the former Twitter CEO who started it while still in the role.

Domain Name 109

Domain Name Open Source Policies Privacy 109

Mindjumpers

MARCH 5, 2014

The following post is part of the Mindjumpers Network series t hat examines the state of social media around the globe. Japan’s social media landscape is equally as diverse as the country’s description. We’ve taken a look at some of the leading social platforms and emerging new trends in the land of the rising sun.

Social Media 200

Social Media Mobile MySpace Trends 200

Sprout Social

AUGUST 7, 2023

Nothing captured first-day-of-school energy quite like the release of Threads, a new text-based social media platform from Meta. The launch of a new social network is typically met with equal doses of curiosity and concern. Brands and the social media managers that run them took to the platform with enthusiasm.

API 92

API Social Media Management Platform Instagram 92

Later

SEPTEMBER 1, 2020

Wondering what the top social media platforms for SMBs are? If you’re a small business just getting started with social media marketing , it can be challenging to know which platform will help you tap into the right audience – especially if you’re a time-strapped solopreneur! But where should you spend your energy?

Platform 78

Platform Social Media Small Business Instagram 78

Ignite Social Media

JUNE 26, 2017

Looking through your social feed (pick any) we all pause when we get to our favorite brand. We love their social voice. Below you’ll find some of the brands that we here at Ignite Social Media feel shine bright. In particular, I love their Twitter account, @Xbox. Is it their photography? Death Wish Coffee.

Class 108

Class Social Media Brands UGC 108

Hootsuite

MARCH 23, 2023

But can AI help your social captions perform better? As a busy social media marketer, anything that promises to make the content creation process easier and faster is appealing. But we wanted to find out if using AI actually impacts engagement and reach, specifically on Twitter. Twitter is a conversational platform.

Twitter 76

Twitter HootSuite Comparison Metrics 76

Buzz Marketing for Technology

MARCH 11, 2010

One of the biggest challenges for organizations today is managing the flow of information about their brands, products, and services that occurs in social media channels, including microblogs (such as Twitter), social networking sites (such as Facebook), blogs, and online forums. What’s your Social Media diet?

B2B 206

B2B Social Media Radian6 Tweetdeck 206

Later

MAY 11, 2021

Finding ways to streamline your workflow as a social media manager can be a huge advantage. Here are six ways to streamline your workflow as a social media manager: 6 Ways to Streamline Your Workflow as a Social Media Manager. Ready to level up your social media workflow?

Social Media Management 72

Social Media Management Social Media Hashtag Curation 72

Buffer Social

MARCH 5, 2021

By approaching every conversation with genuine interest, they are leveraging social media to drive a remarkable and unforgettable customer experience that has fans coming back over and over again. But how exactly can you create this remarkable customer experience on social media? It can make or break a brand.

Company 89

Company Social Media Instagram Social Media Management 89

SocMed Sean

JUNE 9, 2013

Most of you probably know that Google+ has been around for a couple of years now and is Google’s attempt to overcome the hideous social media experiments of Google Wave and Google Buzz. In reality, Google+ just doesn’t offer people the soap opera drama that Facebook and Twitter offer, which makes it kind of boring.

Google 273

Google Syndication API HootSuite 273

Socialmedia.biz

JANUARY 25, 2019

Social media, across the globe, has made it significantly easier for people to voice their political opinion, discuss issues that plague the society, cause an uproar around causes that matter, and hold the decision-makers accountable. Foreign Interference. In the 2016 U.S. Creation of Echo Chambers.

Social Media 85

Social Media Exercises News Sentiment 85

Buffer Social

MAY 28, 2019

What if you had a magic wand and could make any change you wanted on social media ? Well, we dove into the many different what if scenarios — both real and imagined — that may shape social media in the months and years to come. Instagram Checkout represents a potentially seismic shift in social media.

Social Media 75

Social Media Instagram Feed Feedly 75

Hootsuite

OCTOBER 24, 2022

Second only to referrals, social media is the next best source of real estate leads, according to a 2022 realtor survey. Because of this, 80% of real estate agents plan to spend more time on their social media marketing strategies in the next year. Wondering how to grow your social media accounts?

Real Estate 80

Real Estate Social Media HootSuite Instagram 80

Small Business Mavericks

SEPTEMBER 30, 2015

It’s good that you are active on social media, but how effective is your marketing? It’s not that there are right and wrong ways of marketing through social media sites like Facebook and Twitter, but you can be more effective with a few simple tweaks to your strategy. Mix it up a bit.

Social Media 70

Social Media HootSuite Energy Feed 70

Small Business Mavericks

SEPTEMBER 30, 2015

It’s good that you are active on social media, but how effective is your marketing? It’s not that there are right and wrong ways of marketing through social media sites like Facebook and Twitter, but you can be more effective with a few simple tweaks to your strategy. Mix it up a bit.

Social Media 70

Social Media HootSuite Energy Feed 70

Sprout Social

JULY 6, 2020

consumers say it’s important for brands to take a stand on social and political issues. Furthermore, 67% of people believe brands are effective at raising awareness around important public issues when they speak out on social media specifically. Brands need to go beyond a one-time statement about diversity on social media.

Strategy 145

Strategy Social Media Organization Education 145

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. Completely.

Social Media 153

Social Media Postrank Energy Tourism 153

Buffer Social

JANUARY 11, 2023

How and where do you start when creating a brand new social media channel for your business? It’s a given that social media can drive online awareness for your business, but with the various sites out there, you may be wondering how to efficiently get started when leveraging a social channel for your brand.

Remix 94

Remix Instagram Social Media Trends 94

Buffer Social

JULY 20, 2017

Social media is changing. Businesses would publish links, photos, and videos on Facebook, Twitter, and Instagram, hoping to reach as many people as they can and drive a high number of leads and sales. There is now more content on social platforms than people can consume. Social media is no longer a megaphone.

Social Media 112

Social Media Engagement Brands Airlines 112

Buzzlogix

AUGUST 15, 2017

All Your Social Channels, In One Place. Buzzlogix is the go-to social media management tool for busy social media managers and specialists. Did you know that you can now take Buzzlogix Social Media Monitoring & Management Tool with you and access it anytime and anywhere on iOs and Android ?

Social Media Management 49

Social Media Management Social Media Apparel Sports 49

agora pulse

DECEMBER 8, 2016

Crossposting is when one message gets published across multiple social media channels at one time. Crossposting on social media can be a great time and energy saver, but if done incorrectly could cause more trouble for your social channels. Why Crossposting on Social Media Can Give You a Bad Rep.

Social Media 60

Social Media Hashtag Social Networking Review 60

Webbiquity SMM

JUNE 7, 2018

Social Media Marketing. The rapid spread of new smartphones and tablets is driving exponential growth in the number of social media users. This has opened up new possibilities for brands looking to harness the power of social media advertising. Connect with Twitter.

B2B 217

B2B Brands LinkedIn Influencer 217

Hootsuite

JULY 12, 2022

That’s a good thing—and it’s entirely because of social media. In fact, social has driven a total evolution of what brands actually are and how they should be expressed. Most brands don’t sound or look the same everywhere, because they adapt their core brand story to fit each space they join on social.

Brands 115

Brands HootSuite Module Meme 115

Almost Savvy

NOVEMBER 7, 2009

It is a high energy show in which cast members defy gravity and the line between performance space and audience members is blurred. A key part of a successful social media business strategy is identifying those with influence and an interest in your brand, and then finding a way to engage them turning them into fans and evangelists.

Social Media 145

Social Media Lijit Reputation LinkedIn 145

Sprout Social

MARCH 16, 2022

And with many social media platforms doubling down on video and TikTok-style shorts, it’s no question that video engagement is key. If you haven’t brought video into your social media strategy, consider this your “twist my arm” moment. Instagram also uses saves as an indicator of what to show in the Explore feed.

Engagement 122

Engagement Report Video Metrics 122

Likeable

SEPTEMBER 26, 2018

We’re all emoji experts when it comes to texting, but using emojis on your brand’s social channels is a totally different game. While we tend to put most of our energy toward the words in our captions, these little icons can make your post copy pop in the feed when used creatively and sparingly.

Brands 81

Brands Social Media Energy Instagram 81

agora pulse

FEBRUARY 17, 2021

For instance, in my talk for the Social Pulse Summit, for both the Twitter and Instagram editions, I mention the fact that I called off my wedding. When I started my career, I was ALL about social media. My content was focused on sharing tips for Twitter chats and Facebook Lives. So, my focus shifted.

Instagram 112

Instagram Engagement Tips Energy 112

Sprout Social

MARCH 20, 2023

The fast growth of TikTok has influenced nearly every other social media platform to become short-form video platforms themselves. And this shift is putting pressure on social media practitioners to put on their movie director hats. Even social media giants had a learning curve when they shifted to short-form video.

Buy 115

Buy Video How To Template 115

agora pulse

NOVEMBER 3, 2016

Have you attended a bunch of Twitter chats and are thinking about hosting a Twitter chat of your own? Why Host a Twitter Chat? When you are a mere participant in a Twitter chat, you can respond, but when you are hosting a chat, you can direct. Twitter chats move very fast, especially the more successful ones.

Hosting 60

Hosting Twitter How To Hashtag 60

agora pulse

NOVEMBER 4, 2020

Here’s a look at all the reasons why Reddit ads can be a secret ingredient in the social media manager’s mix. Let’s talk about paid social ads. Ads in feeds. The second ad type will appear in feeds. Get your FREE social media calendar packed with ideas and examples.

Reddit 115

Reddit CPC CPM Cost 115

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

agora pulse

OCTOBER 8, 2020

Social proof. Yes, using Instagram to help your customers remember who you are as a social media agency and why they love you (and your clients) is a critical part of your Instagram marketing. Because Instagram is a real-time, visual network, it sets it apart from its social media brothers and sisters. Overt sales.

Instagram 179

Instagram How To Hashtag Guidelines 179