Sat.Sep 10, 2022 - Fri.Sep 16, 2022

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New Report Highlights the Decline of Facebook and IG, as TikTok Becomes the New Home of Entertainment

Social Media Today

Facebook has spent years getting you to build your social graph, but people don't care about content from their immediate connections so much anymore.

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Example: How to Use Custom Metrics in Facebook Ads Manager

Jon Loomer

If you’re a Facebook advertiser, one of the most underutilized features that you may not even know about is the Custom Metric. I wrote about it two years ago , and it’s an option that largely escapes advertisers. I want to take a second look at custom metrics today and provide two specific examples of how I use them. What Are Custom Metrics?

Metrics 214
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Why Does Twitter Keep Logging Me Out? And What To Do About It

SocMed Sean

Are you experiencing issues where Twitter keeps logging you out? Here are some common reasons why that happens and five different steps resolve it. The post Why Does Twitter Keep Logging Me Out? And What To Do About It appeared first on SocMedSean - Social Media Sean.

Twitter 130
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Bored Ape Yacht Club NFTs Recreated as 10,000 Works of Art by Google Cloud Neural Networks

The Realtime Report

Bored Ape Yacht Club NFTs Recreated as 10,000 Works of Art by Google Cloud Neural Networks. Machine learning has come a long way since Google’s DeepDream software in 2015. What used to be limited to Mandelbrot-like images of puppies within puppies as far as the mouse could zoom, now allows us to create any image that we can think of, and in any style imaginable.

Google 143
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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New Report Highlights Evolving Emoji Usage, and Opportunities for Brands

Social Media Today

Adobe's latest emoji usage survey provides some interesting considerations for brand use.

Brands 214
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When cryptocurrency met couture: Brands bridging the gap between luxury goods & consumers

Audiense

Once upon a time, luxury brands – and especially fashion houses – eschewed the internet as they believed it would cheapen the experience. Now, they’re one of the most enthusiastic adopters of Web3 tech.

Brands 148

More Trending

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Where Psychology Fits into an Employee Advocacy Launch

Oktopost

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? Catch all episodes here. Episode Summary. How do you mobilize an entire organization to market for your brand? There are of course dozens of ways to encourage, incentivize, and gamify your colleagues to share the right content, at the right time.

B2B 117
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The Development of Roblox Provides a Framework for the Metaverse Vision

Social Media Today

What will the metaverse experience really be like? Game worlds like Roblox already provide a window to the future.

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14 TikTok tools to amplify your social video strategy

Sprout Social

The days of using fancy filming equipment to create video content for your brand are gone. TikTok has made it as simple as having a smartphone, the TikTok app and sometimes, a tripod or ring light—your call. But that also means you have to step up your social video strategy. After all, half of TikTok users buy from brands they see on the platform. And with 1 billion active users in TikTok , there’s a good chance your future customers are on the platform.

Tools 118
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Tech Industry Ready to Roll Up Its Sleeves to Fight Climate Change at Africa Tech Festival

The Realtime Report

Tech Industry Ready to Roll Up Its Sleeves to Fight Climate Change at Africa Tech Festival. “Africa has sufficient resources to power itself entirely by clean energy. Therefore, the question for most of the continent is not one of transitioning to clean energy or reducing emissions in power generation, but how to effectively finance the development of clean energy in the continent.” Kellie Murungi Chief Investments Officer, East African Power.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Jack Dorsey’s Former Boss Is Building A Decentralized Twitter

Forbes Social Media

A little-known group of interoperable social networks has been growing in private for years, but now that the engineer behind Twitter’s pilot, Evan Henshaw-Plath has joined the fray, the parallel universe is verging on mainstream.

Twitter 106
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YouTube’s Experimenting with New Search and Engagement Insights to Help Guide Your Content Strategy

Social Media Today

The new data points will provide more insight into what your audience is looking for in the app.

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How to post a video on YouTube: The complete guide

Sprout Social

The latest Sprout Social Index™? found that YouTube is the second-most popular social platform (behind Facebook). Google says that 90% of people use it to check out brands and products. This makes YouTube a powerful search engine that can help brands increase their reach and realize significant business value. Even as TikTok continues to grow in popularity, brands should still invest in the original social video platform, YouTube.

YouTube 105
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Revolutionizing Retail: ‘Humanized’ Live Online Video Sales Spurring Seismic eComm Paradigm Shifts

The Realtime Report

Revolutionizing Retail: ‘Humanized’ Live Online Video Sales Spurring Seismic eComm Paradigm Shifts. By. Merilee Kern. First-to-market live e-retail video SaaS establishing new industry standard, ushering in the relational economy era by combining the simplicity of a call with the power of e-Commerce for superior online shopping interactions rivaling in-store experiences; Game changing e-Tail tech far exceeds first round funding target.

Retail 91
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Read This To Find Out How I Cancel My Alarm On My iPhone

BeingOptimist

Recently we found a quick solution to your- “How can I cancel my alarm on my iPhone in seconds?”. The solution is in this article. This article is going to tell you how to cancel alarms on iPhone in two different ways. These methods are tried and tested ones, which means that if you use any one of these methods, they are bound to work. So, without wasting further time, let us teach you how you can cancel your alarms on your iPhone in just a few seconds.

iPhone 105
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Twitter Adds New Thread Creation Tools to its ‘Twitter Toolbox’ Collection of Recommended Apps

Social Media Today

Twitter's Toolbox includes a range of helpful third-party apps and tweeting tools.

Twitter 206
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#497: Do Something Different: A Method For Getting Unstuck

Amy Porterfield

What scares you AND lights you up is the key to rapid progress Is there something that scares you a little bit, but also lights you up when you think about doing it? Maybe the thought of leaving your 9 to 5 J.O.B. to pursue your side hustle full time or doing your first Instagram […]. The post #497: Do Something Different: A Method For Getting Unstuck appeared first on Amy Porterfield | Online Marketing Expert.

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How to Monetize Your Videos

The Realtime Report

How to Monetize Your Videos. Suppose you have plenty of videos on YouTube and an army of subscribers. You feel like you hit your ceiling there. There is no way for you to expand and grow. But we have an idea — you can create your own OTT platform. OTT platforms offer wide monetization opportunities. Let’s dive into the details of how you can monetize your videos via a video streaming service.

Video 91
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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TikTok Guide For Business

Forbes Social Media

If you think your business isn’t right for TikTok, you may want to think again. If you’re like most businesspeople, TikTok is not what you think. It’s become a serious contender for online/digital advertising dollars from all types of businesses, both B2C and B2B.

B2B 98
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Google Launches New SMB Support Initiatives in Europe

Social Media Today

The program will provide a range of support packages for EU-based SMBs.

Google 218
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#498: How She Generated $41,000 From Her List of 937: A Launch Success Story with Rachel Gainsburgh

Amy Porterfield

A pharmacist turned entrepreneur shares her journey to ditching the golden handcuffs If you have a 9 to 5 and you’ve been thinking about leaving it to start your own business, chances are you have some fear around taking the leap — especially if you are in a profession that compensates you well, financially or […]. The post #498: How She Generated $41,000 From Her List of 937: A Launch Success Story with Rachel Gainsburgh appeared first on Amy Porterfield | Online Marketing Expert.

List 96
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How To Get Started With a Business Analytics Platform

The Realtime Report

How To Get Started With a. Business Analytics Platform. Getting started with business analytics may seem daunting, but it can be a relatively straightforward process with the right tools and resources. The first step is understanding business analytics and what it can do for your business. Business analytics is the process of gathering, analyzing, and interpreting data to help you make better business decisions.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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The 12 Best Chatbot Examples for Businesses

Hootsuite

Looking for chatbot examples for your business? Business use cases range from automating your customer service to helping customers further along the sales funnel. We’ve got you covered with the top chatbots 2022 has to offer. We’ve compiled a list of the best chatbot examples, categorized by use case. You’ll see the three best chatbot examples in customer service, sales, marketing, and conversational AI.

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Google Adds More Options to Manage Ad Assets and Extensions

Social Media Today

The new options will make it much easier to utilize your various Google Ad elements in your campaigns.

Google 178
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‘Another Huge Problem’: Musk’s Circle Tried To Talk Him Out Of Buying Twitter, Report Says

Forbes Social Media

Musk should have listened to his friends’ advice, as he currently is in the midst of a high-profile legal battle to get out of the $44 billion purchase he now regrets.

Buy 98
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Top 6 Best Social Media Platforms for Financial Services

Oktopost

Social media for financial services is a rapidly growing sector. In an industry that was previously slow to adapt to digital marketing, the pandemic sparked an economic downturn, which spurred a newfound urgency to meet customers online. An Emarketer report forecasted that digital ad spending in the financial services sector would grow 9.7% to $19.62 billion in 2020.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Experiment: What Reels Caption Length Gets the Best Engagement?

Hootsuite

You’ve toiled away on your edits, filters and sound clips on your latest Instagram Reel and are almost ready to hit post… but then you hit the caption field. Time for an existential crisis. Should you just toss in a couple of hashtags and call it a day? Or is it time to wax poetic with a mini-essay? (Don’t forget your third option: just delete the draft and throw your phone in the ocean.

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YouTube Adds New Vertical Video Conversion Elements as it Leans into Short Form Video

Social Media Today

With short form video on the rise, YouTube's looking to incoorporate more options to align with the viewing shift.

Video 160
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How to get verified on YouTube: Your complete guide for 2022

Sprout Social

If you’re a YouTube creator or manager of a channel, you may be thinking about how to get verified on YouTube. YouTube channel verification gives you a badge next to your channel name, letting viewers know that they’re seeing the official version of your page. YouTube account verification can also unlock new features to boost your YouTube marketing strategy. .

YouTube 89
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Facebook Alternative MeWe Raises $27 Million To Help It Become A Household Name

Forbes Social Media

Although the company has been in headlines in previous years for hosting right-wing extremists, its new CEO hopes to shift the public’s view of MeWe.

Hosting 98
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Back to Basics: Your Social Media Questions Answered

Oktopost

Olivia Messina and Addie Peters take the hot seat to answer your most asked social media questions. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube. Episode Summary. No social media manager has all the answers – but the Oktopost social team is hoping to change that one insight at a time! Shedding some light on the most asked questions around B2B social are Olivia Messina and Addie Peters.