Sat.Apr 01, 2017 - Fri.Apr 07, 2017

Special Announcement

SocialFish

As you all know, I am now fully immersed in startup land with WorkXO and our culture analysis and culture change work.

The Eight Best Social CRM Tools

Webbiquity SMM

Social customer relationship management (CRM) was being written about as a distinct product category as far back as 2008, but market interest really began to take off the following year.

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The Complete Beginner’s Guide to Quora Ads

agora pulse

When it comes to deciding where to advertise online, the first platforms you’ll probably think of are Facebook and Google. The data speaks for itself. eMarketer expects 78% of total US search ad revenues to go to Google and 73% of total US digital display ad revenues to go to Facebook this year.

Ultimate Guide to Social Media Competitive Analysis

Sprout Social

The early days of social media marketing were like the Wild West. Everyone was on the same level, trying a million different tactics to find the secret sauce.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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How to Rise Above Social Media Algorithms

Sprout Social

Depending on where you stand, social media algorithms are either the best thing since sliced bread or the bane of your existence.

Avoid These 7 Rookie Influencer Marketing Mistakes

agora pulse

Influencer marketing takes many shapes, from sponsored blog posts all the way to product placement in Instagram shots and YouTube videos. The concept behind it is pretty simple. A business teams up with an individual who has social clout.

5 Google Chrome Extensions Every Digital Nomad Needs

Koka Sexton

As a nomadic worker, our “office” for the day isn’t always the most productive environment. Whether it’s in an airport, a bustling cafe or the lure of a YouTube black hole, remote workers can struggle to focus and maintain high levels of productively.

The Amazon That You Don't See (That Google And Facebook Are Watching)

Twist Image

Amazon is a media beast. Amazon is just getting started. In 2012, I published an article titled, Is Amazon The Future Of Media? From the piece: "While people wax poetic about the retail prowess and clout of Amazon, I am always quick to point out that they are one of the most fascinating media companies that has ever been created. Marketing professionals and luddites alike typically stare at me the way that a dog does when you try to talk to it.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Social Media Scheduling: How to Always Be One Step Ahead

Sprout Social

Benjamin Franklin once said, “By failing to prepare, you prepare to fail.” While it might have been a few centuries before social media existed, the same sentiment rings true to marketers and community managers today.

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The New Social: How Social Media Is Changing the Job Market

Meltwater

Social media is changing the world; it affects how we communicate and share news, how… Read More.

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How to Create a Facebook Ad Collection

Jon Loomer

Facebook quietly unveiled a new ad unit that is sure to make e-commerce brands happy: Collection. The ad unit itself looks amazing, and it’s great for engagement. Setting it up isn’t necessarily easy, however.

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The New Simply Measured: Because Marketing is Messy

Simply Measured

I’ve always hated coloring books. Why would I spend my time doing busy work when I could just draw my own picture that’s way more awesome? I like things to be a little messy, and a little ambiguous.

A World Gone Social

Learn how companies must adapt to survive.

Trump Administration Hires Official Bloggers

Ari Herzog

In response to the rising tide of fake news and misinformation, senior White House officials are approaching bloggers who may not have necessarily voted for the President to nevertheless work for the administration, counterpunch the naive, and promote verified stories.

Sprout Social Receives 2 Top Awards in G2 Crowd’s Latest Software Report

Sprout Social

Sprout Social was recently recognized by G2 Crowd as the Most Implementable social media monitoring software with the Highest User Adoption—two distinctions we are both honored and humbled to receive. According to G2 Crowd, a product’s Implementation score is calculated by a proprietary algorithm that factors in real-user satisfaction ratings for a number of implementation-related review questions.

The 5 Best Tools for Twitter Chats

Razor Social

Twitter chat is a conversation or a discussion about a certain topic organized by Twitter users.The topic is defined by a unique hashtag and you can take part in the conversation by following that hashtag.

What Full-Funnel Social Analytics Actually Means

Simply Measured

You want to generate awareness of your brand and/or product, but you ultimately want to bring dollars into your business. You want to build an engaged community on social, but you want to get those click-throughs, too.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

How to Become a T-Shaped Marketer: What Marketing Career Growth Looks Like at Buffer

Buffer Social

Before becoming a marketer, Brian sold insurance. Alfred was in the army. Arielle was a health coach. I was a sports reporter. And now look at us! We’re a team of eight Buffer marketers , with vastly distinct backgrounds and educations, who collectively bring in 20,000 Buffer signups each week.

Is Facebook Discouraging Business From Creating Content?

agora pulse

I’m teaching a class and the question comes up again. “How many Facebook posts per day is a good amount?” ” The question may be the same but my answer has changed over the years.

How to Build a Successful Influencer Strategy on the Right Social Channels

Meltwater

You’ve heard about influencer marketing, but you may not be sure how to build a… Read More.

Has Google’s ‘Fred’ Update Left Your Rankings Dead?

ProBlogger

Recently, Google’s ‘Fred’ ranking update hit the search pages. While Google hasn’t confirmed the update, it’s certainly live. Webmasters across the board have been impacted by Fred, but not every page is created similarly. Low-value content and poorly configured sites are taking a heavy blow.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

The Best Music Websites for Music Marketing

Devumi

The Internet has provided many up and coming musicians with opportunities to showcase their talent. With that many options, deciding on where to start your music promotions can be confusing. To help you figure that out, we have listed some of the best music websites for your tunes.

The 4 Ways to Fix Your Broken Content Marketing and Social Media – Jay Baer [SSM038]

Buffer Social

Did you know that there are more than 1.97 million blog posts published online every single day? And that’s on WordPress alone! Not to mention the millions upon millions of social media updates that are sent out to accompany those blog posts.

10 Fashion Brands Nailing Their Snapchat Content Strategy

Meltwater

There’s no shortage of inspiring content from fashion brands and retailers on Snapchat these days—from… Read More.

5 Blogging Tips From A Social Entrepreneur

ProBlogger

This is a guest contribution from James Aschehoug.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Blog #7.1: The Rise of AI

SalesChoice

Series 7 – The Rise of AI: The Perfect World or The Perfect Storm? This four-part blog series explores the Rise of AI and highlights market dynamics that could be shaping the Perfect AI World, or creating The Perfect Storm.

#FollowMe: How to Track Your Brand Hashtag

Pixlee

Back in 2007 when Chris Messina —then a designer at Google—suggested the use of hashtags on Twitter for creating “groups”, no one thought the little pound symbol that could would become as widely adopted for news feed sorting and searching as it has today

Finding Great Mentors

Meltwater

Like most, I was lost and confused my freshman year of college. I had moved… Read More.

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Why Medium is the Best Marketing For Your Blog

ProBlogger

Photo Credit: Pineapple Supply Co. This is a guest contribution from Tiffany Sun of Rabbut. It’d always frustrate me after I publish a post on my blog. Simply because no one would respond or share it. Did I pick a boring topic? Did I not provide enough value to readers?

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.