Waxing UnLyrical
APRIL 2, 2017
Happy Sunday! As you catch up on your reading, I thought I’d point you to a very interesting read on using Twitter to extract meaningful insights. It’s a post by Andrew Hutchinson on Social Media Today , which has been languishing in my inbox for a while. It’s quite a long read, but well worth it. In particular, look at #1, and the example Andrew gives of how the U.S.
SocMed Sean
APRIL 3, 2017
As you may or may not know, my social media comic strips come from actual conversations that I have had with friends, family members, and clients. This conversation in this comic strip about Snapchat has happened quite a few times, so I thought I’d capture it in cartoon format. Snapchat continues to be a bit of an enigma and the future of the social network remains to be seen.
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Jon Loomer
APRIL 7, 2017
They say you should hustle. They brag about working all hours of the day and night, about slaving away on weekends and not recognizing holidays. Overworking is seen as a badge of honor, as something that should be revered. Life’s too short for that mess… Entrepreneurship can easily become a game, if you’ll let it. You’re always watching the Joneses, trying to keep up and do what they do.
Rebekah Radice
APRIL 3, 2017
If you use social media to market your business, writing great content is a must. Valuable content can elevate awareness, encourage interaction, and drive engagement. But the challenge for most companies is getting started. So how do you write social media content your audience actually wants to share… And do it consistently? By understanding their needs, appetite, and willingness to consume.
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agora pulse
APRIL 6, 2017
I’m teaching a class and the question comes up again. “How many Facebook posts per day is a good amount?” The question may be the same but my answer has changed over the years. Facebook has changed too and recently I’ve started to suspect they’re trying to tell us something. Namely, could they be encouraging us to post less frequently to our Facebook business pages?
The Realtime Report
APRIL 7, 2017
Security Experts Believe That ‘Vault 7’ Represents A Common Public Hack. It has been alleged that the CIA created software and tools with the possibility that the agency could hack into people’s smart devices like televisions, appliances and other household gadgets. This is based on a document that was released by WikiLeaks. However, secure data recovery experts maintain that this technology (although the public has just been made aware of it) was discovered and possibly even used years earlier.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Meltwater
APRIL 6, 2017
There’s no shortage of inspiring content from fashion brands and retailers on Snapchat these days—from… Read More.
agora pulse
APRIL 4, 2017
Influencer marketing takes many shapes, from sponsored blog posts all the way to product placement in Instagram shots and YouTube videos. The concept behind it is pretty simple. A business teams up with an individual who has social clout. The influencer promotes specific products or services to their audience. Both win. This new take on word-of-mouth marketing can be incredibly effective.
Ignite Social Media
APRIL 6, 2017
Ahh, summer. The weather is warm, kids are out of school, and your favorite vacation spots are calling your name. Time to take some time off work! You can certainly wrap up your work early and everything else can wait until you’re back in the office, right? But what about if you work in social media, where communication never stops and a potential crisis is always one tweet away?
The Realtime Report
APRIL 3, 2017
How To Protect Your Data With Office 365. Many organizations are either considering or deploying Office 365 to create, edit, share and collaborate on the cloud. As you can access your applications on any device from anywhere in the world, it’s the ideal solution for those looking to improve their company performance, efficiency and communications. While the cloud computing service can provide a more secure and efficient data storage method, Office 365 can still fall vulnerable to a security brea
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Meltwater
APRIL 2, 2017
Social media is changing the world; it affects how we communicate and share news, how… Read More.
agora pulse
APRIL 5, 2017
When it comes to deciding where to advertise online, the first platforms you’ll probably think of are Facebook and Google. The data speaks for itself. eMarketer expects 78% of total US search ad revenues to go to Google and 73% of total US digital display ad revenues to go to Facebook this year. Although these figures vary for different countries, the trends are similar for the majority of us, given that 1 in 4 people on the planet uses Facebook or Google (or both).
Ignite Social Media
APRIL 3, 2017
Let’s face it—generating quality, engaging content is tough. Some days you’re strapped for time, working against the clock, while other days the creative well has run dry. But in the age of visual marketing, the images you choose are just as important (if not more than) the words that accompany them. Read on for tips on how to ensure your brand stays agile and top of mind by building a top-notch content library.
The Realtime Report
APRIL 4, 2017
How To Succeed As A Solo Attorney. Being a solo attorney has its advantages, with the most significant ones being the freedom to be your own boss and the ability to select your own cases. However, there is one issue that most solo attorneys face constantly until they gain a reputation of their own in the law business. That issue is, of course, worrying about getting the next client.
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Meltwater
APRIL 5, 2017
You’ve heard about influencer marketing, but you may not be sure how to build a… Read More.
agora pulse
APRIL 7, 2017
The following guest post is written by Murray Newlands of Chatty People. Everybody in the tech and marketing worlds is talking about chatbots. Before I go into how social media managers and marketers can leverage chatbots, I’m going to explain why you should use them and why chatbot marketing is the must have still you need to learn. 1. Improve Your Customer Care Services.
Ari Herzog
APRIL 1, 2017
In response to the rising tide of fake news and misinformation, senior White House officials are approaching bloggers who may not have necessarily voted for the President to nevertheless work for the administration, counterpunch the naive, and promote verified stories. Tim DeGolden, a senior advisor to President Trump on new media and citizen journalism, believes this is a positive step. “Bloggers are influencers,” DeGolden said on Federal Online News Radio this week. “They hav
Buffer Social
APRIL 6, 2017
As a marketing team spread around the world — from the West Coast in the US to the East Coast in the US to Canada, to the UK and Singapore, we always keep an eye on the latest marketing and productivity tools to help us stay connected and do our best work. Our team also covers a range of marketing disciplines from social media to community building, to press relations, to content marketing.
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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
Meltwater
APRIL 4, 2017
I restarted my career five years ago, after a decades-long hiatus. Previously, I’d been editor-in-chief… Read More.
Sprout Social
APRIL 4, 2017
Depending on where you stand, social media algorithms are either the best thing since sliced bread or the bane of your existence. For the casual user who’s tired of sorting through dozens of Facebook posts from brands they followed five years ago and no longer care about, algorithms are amazing. For the social media marketer who’s reaching half the amount of their audience as they did five years ago, they aren’t so great.
Ignite Social Media
APRIL 3, 2017
LinkedIn makes more UX changes by launching curated stories, Twitter gives Periscope additional monetization with pre-roll ads, and Instagram takes a new stand on fighting NSFW images in this week’s edition of Social You Should Know. LinkedIn Launches Trending Storylines. Since Microsoft’s acquisition of the channel, LinkedIn has been making several changes to their paid content offerings, channel layout, and mobile user experience.
Buffer Social
APRIL 5, 2017
Before becoming a marketer, Brian sold insurance. Alfred was in the army. Arielle was a health coach. I was a sports reporter. And now look at us! We’re a team of eight Buffer marketers , with vastly distinct backgrounds and educations, who collectively bring in 20,000 Buffer signups each week. Many of us fell into marketing, accidentally or on purpose.
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Meltwater
APRIL 7, 2017
Like most, I was lost and confused my freshman year of college. I had moved… Read More.
Razor Social
APRIL 6, 2017
Twitter chat is a conversation or a discussion about a certain topic organized by Twitter users.The topic is defined by a unique hashtag and you can take part in the conversation by following that hashtag. For example, the most popular discussion for bloggers is blog chat and the hashtag for that is #blogchat. This particular conversation takes place every Sunday and each week a different blogging topic is discussed.
Ignite Social Media
APRIL 4, 2017
April Fools’ Day is great if you have an affinity for pranks and letting your inner child out. Some brands know how to capture this better than others. Here is a look at the best in class of brands on social media: April Fools’ Day edition. Mountain Dew. The concept of this video is great, even though it has been done before. Mountain Dew decided to tweak the idea of celebrities surprising fans by ending this video by surprising their celebrity spokesman, NBA superstar Giannis Antetokounmpo, wit
Sprout Social
APRIL 3, 2017
The early days of social media marketing were like the Wild West. Everyone was on the same level, trying a million different tactics to find the secret sauce. Whether it was spamming people to death, Tweeting 50 times a day or trying to figure out the all of the social media image size guidelines , nothing was off limits. We just wanted to know what worked.
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Oktopost
APRIL 4, 2017
Heading into my first business conference in the buzzing city of London was quite overwhelming! So many things to plan, consider, and organize before I even got a chance to arrive at the conference! Luckily I was teamed up with four colleagues (and great mentors) who are well-versed in this world.
Buffer Social
APRIL 3, 2017
Did you know that there are more than 1.97 million blog posts published online every single day? And that’s on WordPress alone! Not to mention the millions upon millions of social media updates that are sent out to accompany those blog posts. GIFs , photos, videos , and Stories fill our feeds with enough content (surely) to last a lifetime. But even so, if you can find a way to create truly unique content, there’s still plenty of opportunity for you to build a loyal audience.
The Realtime Report
APRIL 2, 2017
What Lines of Credit Are Available To Entrepreneurs? One of the most desired forms of financing by small business owners and entrepreneurs is a business line of credit. Why? Because this type of financing offers flexibility that cannot be found in any other type of business financing. For example, a traditional business loan will give you a certain amount of money that you will be required to pay over an agreed timeframe.
Ari Herzog
APRIL 1, 2017
In response to the rising tide of fake news and misinformation, senior White House officials are approaching bloggers who may not have necessarily voted for the President to nevertheless work for the administration, counterpunch the naive, and promote verified stories. Tim DeGolden, a senior advisor to President Trump on new media and citizen journalism, believes this is a positive step. “Bloggers are influencers,” DeGolden said on Federal Online News Radio this week. “They hav
Meltwater
APRIL 7, 2017
If social media be the food of engagement, Tweet on! This week kicks off with… Read More.
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