Sat.Feb 21, 2015 - Fri.Feb 27, 2015

3 Tips For Nonprofits To Boost Their Social Media Presence

SocialFish

The primary goal of Sec. 501 organizations is not profit. But all companies, regardless of how they’re organized under IRS law, need revenue and supporters to accomplish their missions. Social media offers the perfect platforms to do this. Facebook now has more than 1.2

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How to Use Social Media And Stay Couth

Waxing UnLyrical

If you ask any expert how to use social media, they will probably tell you it comes down to two verbs: 1. Listen; and. Engage. You can’t engage appropriately without listening , which is why the listening bit usually comes first.

How To 269

Why Customised Content is (still) growing

Mindjumpers

Our computers are getting faster and stronger and according to Moore’s law their processing power will double every year from now on. This means that we are experiencing a consistent and ever increasing amount of information, data and images when we are online.

Marketers- Stop multi-tasking social media

Janet Fouts

We all *think* we’re doing great when the Twitter alerts are rolling, Email’s pinging, Facebook is always open and your RSS feeds are pushing you new content to share. Efficient right? The thing is, study after study shows us that multi-tasking is a myth.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

[Cool Infographic Friday] Psychology of the Office Space

SocialFish

Via. ————— ( photo credit ). Cool Infographic Friday

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3 Rules for Better Video Marketing

Convince & Convert

Image via BigStockPhoto.com. Video consumption continues to skyrocket amongst online audiences. In fact, 43 percent more videos were watched online from 2013 to 2014. That’s 38.2 billion videos in 365 days.

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4 Ways to Enhance Overall Business Efficiency Through Employees

Idaconcpts

Improving business practices can strengthen the core of the organization. By implementing a few changes, greater efficiency may be possible. This can affect everything from sales income to marketing expenses.

When Millennials Take Over on The Nonprofit Exchange

SocialFish

Guest post by Todd Greer, PhD, Executive Director and Managing Editor of Nonprofit Performance Magazine and the Synervision Leadership Foundation. ————– The reality is that we are different. And things are changing. So what can we do about it?

Monday Roundup: Branding Inspired by Oscar

Waxing UnLyrical

Oscar hangover, anyone? Yesterday marked the 87th Annual Academy Awards. Since its inception, the Oscars (you know the story behind the nickname , right?) have honored those films and actors that stand out from the crowd, creating a brand that exudes excellence.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Your 16-Point Content Publishing Checklist

Convince & Convert

I love checklists. They break down very detailed processes into actionable, step-by-step items. I try to create them for every recurring project I do so I don’t miss a beat when the task comes around again. The same goes for publishing content.

Fetching Friday – 29 Posts on Marketing and Productivity

Kikolani

Fetching Friday is back for week nine of 2015! Each week, I’ll share with you the top posts on online marketing and productivity. Without further ado, here are the top posts this week! Content Marketing. Danger Zones: 4 Things You Need to Know when Testing Emails by Annette Promes.

Can Marketing and IT Collaborate?

SocialFish

Apparently not – despite all the evidence showing that they need to. Is it time to stick your marketing and your IT folks in a room and get them to hash it out? What’s the problem here? Turf wars? General disdain for each other?

How to Write a Social Media Strategy in 9 Steps

Laurel Papworth

Shares How to write a #socialmedia strategy for Gov, Organisations.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

How to Leverage the New Twitter Partnership with Google

Convince & Convert

Image via BigStockPhoto.com On February 4, Bloomberg broke the news about a deal between Google and Twitter , allowing tweets to appear in Google’s search results as soon as they are posted. This immediately led to a great deal of speculation and discussion about what the deal meant.

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LinkedIn and Content Marketing Work Well Together

Small Business Mavericks

It used to be that LinkedIn was thought of as the ultimate job site, a place where job searchers and recruiters could connect and the all-important professional networking take place. It is all that, but as Louisa Chan says recently on Copyblogger, “it is evolving into a lead generation and publishing hub for content marketers.”

Get a Free Chapter of When Millennials Take Over!!

SocialFish

Want a sneak peek at the book? We’re inviting everyone, for a limited time, to download a free chapter of the book: [link]. If you like it, please buy the book! It’s currently available for pre-order on Amazon. ———— ( photo credit ). Culture That Works Featured

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Have You Checked Your Network And Friend List - Social Media

Social Media Network Marketing

About 83 million accounts are fake on Facebook. Have You Checked Your Network And Friend List? I work as Freelance Social Media Network Online Professional. My Business Page is on Facebook at: [link] Do join me

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

The 15 Steps to Make a Great Podcast

Convince & Convert

I few weeks ago I wrote a post about how we produce our podcasts at Convince & Convert (we have three currently: Social Pros , Content Pros , and Jay Today ).

How Could Photos Help Your SEO?

Small Business Mavericks

Many people are visually oriented, preferring a good photo to a written description. While a photo may not help a search engine, it probably would help a searcher decide if your link was worth the click. Matt Southern of Search Engine Journal took a look at a recent development: Google Gives Business Owners More Control Over Photos Displayed In Search Results.

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Using Twitter Ads to Increase Sales: Good or Bad?

Devumi

We absolutely love Twitter here at Devumi, but how do we feel about Twitter Ads? Do they actually add value to your Twitter marketing efforts, or is it just money blown into the wind? These are important question to ask as every marketing foray comes down to cost per acquisition.

Facebook Suicide Alarm - Social Media

Social Media Network Marketing

Facebook has recently launched a Tool that can enable You to Report if you find Someone''s Posts indicating a Suicide in the near future. You can now Report Posts to Facebook that seem to show someone suffering from a Suicidal thought.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Why Marketers Need to Rethink Influencer Targeting

Convince & Convert

Over the past few years, we’ve seen a significant shift in the way brands utilize social media. It’s no longer simply about brand awareness, or even community building, though those elements remain foundationally important.

5 Things To Know About Google Analytics

Small Business Mavericks

Rocco Baldassarre just gave a simple explanation on Entrepreneur of 5 Keys to Unlocking the Power of Google Analytics. I liked this reminder that we need to make sure we get the basics down before we try to figure out what is happening with our numbers. Here’s a quick look at what was said: Bounce rate measures how many visitors leave your site without going to another page. If your site is set up as a single page, every visitor is bouncing right out again.

31 ‘New Clues’ for PR Practitioners

Social Media Strategery

This post originally appeared on PR Daily. . Fifteen years ago, “ The Cluetrain Manifesto ,” one of the most important business books of the Internet generation, took the world by storm.

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I know what you’re doing, and it’s bad for you….

Absolute PA

Everyone does it. Sneak a peek at what competitors are doing…… (what did you think I was talking about?). So you end up… Trying to guess how they pulled off their latest promotion or launch. Using their pricing and services as a benchmark for yours.

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4 of the Best Blogger Outreach Strategies

Convince & Convert

Image via BigStockPhoto.com I’ve been writing about, participating in, and talking about blogger outreach for years. My favorite posts and topics of conversation revolve around actual examples or case studies of blogger outreach done well.

Does Your Business Site Need Decluttering?

Small Business Mavericks

How many times have you gone to a site for information and found outdated content? If that site has been around for any length of time, there will be a lot of stuff on it — which is good for SEO because you have more reach — but that content could be clutter. That clutter is bad for SEO because it is poor quality. Demian Farnworth and Copyblogger just put out A Brief Guide to Fixing Your Old, Neglected, and Broken Content.

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Building Loyalty In Social Media

Social Media Network Marketing

Acquisition, Retention, And Building Loyalty In Social Media I work as Freelance Social Media Network Online Professional. My Business Page is on Facebook at: [link] Do join me

How to Build a Profitable Website in 2015 in the Best Niche Online

Viper Chill

Welcome to my first ever blog post in 2015. It comes before I embark on a huge Facebook series which I promise will be worth the premium price I was originally planning to sell the information for.