Sat.Mar 14, 2020 - Fri.Mar 20, 2020

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Facebook Expands Ban on Ads Seeking to Capitalize on COVID-19 Fears

Social Media Today

Facebook is expanding its ban on ads seeking to capitalize on COVID-19 concerns to now also include ads and commerce listings for hand sanitizer, disinfecting wipes and test kits.

Facebook 214
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How to Work From Home and Stay Emotionally Healthy

agora pulse

Working from home can be both wonderfully fulfilling and challenging. Here are remote work tips to help you through any rough patches you may encounter, whether you’ve worked from home for just a week or years. One day, you’re driving to work, looking put-together and (dare we say?) fantastic in your crisp work clothes, and taking sips of your customary latte in your car cup holder.

Exercises 205
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Social Media Marketing in the Midst of COVID-19

Ignite Social Media

I got an email this morning from a non-profit I work with wondering how they should think about social media marketing during the COVID-19 outbreak. It’s a tricky thing as the situation is very dynamic and social media is only becoming more important as people self-isolate while looking for social connection and the latest information. In fact, a recent survey by Global WebIndex found roughly 25% of respondents saying they check social media more often because of COVID-19/coronavirus.

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Corporate America steps up to deal with #COVID-19

Janet Fouts

You might be wondering how companies are taking care of their people during the COVID-19 crisis. Here are a few of the many companies who have stepped up to care for and protect their teams, customers and vendors. Zoom is offering free services and technical support to nonprofits, medical institutions, and NGOs as well as schools for online education.

Retail 169
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Facebook Expands Access to Local Alerts in Order to Help Communicate COVID-19 Updates

Social Media Today

Facebook has announced that it will expand access to its local alerts feature, while it's also matching up to $10 million in donations for COVID-19 research.

Facebook 217
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Fight Coronavirus

SocialFish

The Coronavirus has dominated the news cycle recently as infections have spread across every region in China as well as every continent across the globe. As of March 5th, the United States had more than 150 confirmed cases , many of which were returning citizens from the Diamond Princess cruise ship, and 12 deaths. Worldwide there are now 93,090 cases in countries spanning the globe from Italy to South Korea to North Africa, and nearly 3,000 deaths, many of which have still only occurred i

Retail 130

More Trending

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Understanding Your Audience in the Digital Age: Influencer and Social Media Marketing Strategies

Meltwater

Today’s consumers spend an average of 2:24 hours on social media daily—an increase of five minutes over 2019. For younger demographics, the numbers are almost certainly higher. Meltwater’s Dino Delic… Read More >>>.

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YouTube Switches 'Trending' Tab to 'Explore' Which Will Highlight More Content Categories

Social Media Today

YouTube is updating its 'Trending' tab to a new 'Explore' listing, which will cover more content categories and seek to generate broader engagement.

YouTube 214
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Is your business new to remote working? Here is what we learnt at Audiense over the last 7 years.

Audiense

Amidst this uncertain time several companies have had to embrace remote working for an indefinite period of time, we would like to try and help by sharing our experience as a team that has worked remotely for over 7 years. With 7 years of experience under our belts, 80% of the team already working remotely and a transition to a fully remote company in progress we believe we have something to bring to the table.

Team 133
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Should We Be Posting During The Pandemic?

Oktopost

The short answer is, yes! During these pressing times, it’s no secret that events taking place around the globe are impacting you and your followers. As the world adapts to a new normal, so must your social media marketing strategy. But in the face of change, sometimes it can be easy to divert from the main goals of B2B marketing. Posting blindly as events unfold in hopes of achieving massive amounts of new business will not suffice.

B2B 140
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Why Companies Turn To Digital Marketing To Survive COVID-19

Forbes Social Media

The coronavirus pandemic (COVID-19) is posing massive challenges to businesses across the globe by closing events and traditional sales and networking channels. Here we look at why companies that embrace digital marketing will be in a much better position to engage and network with their customers.

Company 145
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Beware of Virtue Signaling in Brand Communications About COVID-19

Social Media Today

COVID-19 has become the dominant focus of our day-to-day lives - but it's worth taking caution in your brand messaging around the evolving crisis.

Brands 218
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Staying Connected During a Crisis—A Quick Note From Our CEO

Hootsuite

By now, you’ve seen a flood of emails and blog posts from businesses about their response to COVID-19. All the news about the economy, disruption to business, and an increase in customer questions make it easy to feel overwhelmed and confused about what actions to take next. Now, more than ever, social media represents an unprecedented way to reach people, coordinate government responses, and keep businesses close to their customers during this disruptive time.

HootSuite 143
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7 tips to rev up your LinkedIn marketing game

Sprout Social

With over 660 million registered professionals , LinkedIn is the largest resource for B2B marketers to tap into. So if you’re not on the platform already or if you haven’t been using it to its full potential, it’s time you reconsider. The right LinkedIn marketing strategy can work wonders for your personal brand and eventually, your business too. In this post, you’ll discover some of the best ways to improve your LinkedIn marketing efforts–whether you’re marketing yourself or your company.

LinkedIn 139
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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How Social Media Has Changed PR

Meltwater

There’s one truth that anyone working in public relations can relate to. Our profession is constantly evolving—and so are PR skills and PR tools. The advent of social media has… Read More >>>.

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WhatsApp Launches World Health Organization Chatbot to Answer COVID-19 Queries

Social Media Today

WhatsApp has partnered with the World Health Organization on a new chatbot that will help keep users informed of the latest on the COVID-19 outbreak.

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The Complete Guide to TikTok Advertising for Marketers

Hootsuite

blockquote.tiktok-embed { all: unset !important; } blockquote:before { content: none !important; } blockquote:after { content: none !important; }. When it comes to hot social marketing trends, nothing is hotter than TikTok. With over 800 million monthly active users, businesses can’t ignore TikTok advertising. Especially if you’re looking to reach users under the age of 30.

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#307: 4 Best Entrepreneurial Tools For Starting A Business (Part 2)

Amy Porterfield

Welcome back to Part 2 of this episode, where you’re going to learn about my favorite tools for communication, customer service, and a couple of bonus tools that I adore. If you missed Part 1, where I went over my top tools for email marketing, list building, social media, and project management, be sure to […]. The post #307: 4 Best Entrepreneurial Tools For Starting A Business (Part 2) appeared first on Amy Porterfield | Online Marketing Expert.

Tools 116
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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A Guide to Managing Money on A Student Budget

The Realtime Report

A Guide to Managing Money on A Student Budget. With all of the time and dedication required to excel, studying can be quite an overwhelming prospect. When you factor in money and sizable loans on top of that, especially for those who simply don’t have time to find suitable work, you can run into a lot of trouble very quickly. Finding your own way through this process can be tough, but it is absolutely possible with the right attitude and a little bit of prior understanding.

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Facebook's Testing a New Option Which Would Connect Brand Loyalty Programs to In-App Activity

Social Media Today

Facebook recently launched a new program which enables users to connect their brand loyalty programs to their Facebook activity, adding a new way for brands to incentivize engagement.

Loyalty 199
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The Coronavirus is Here and Our New Normal Begins

Ari Herzog

The new normal. That’s what I’m calling this new era of mankind when the world is at war with a microscopic coronavirus disease called COVID-19. The virus is infecting a lot of people. Most recover. Some don’t. The virus is nearly everywhere. Antarctica is (currently) a safe haven on our planet. Let’s hope it stays that way. I created this blog in 2007 as a means for me to initially write about everything that was in my head and that I wanted to get out.

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What is TikTok?

Ignite Social Media

TikTok is the newest viral video app to capture the attention of the younger, mainly Gen Z, demographic. With its quick rise to popularity, there are a lot of questions marketers have about this platform. We will dive into how TikTok came to be and how the platform operates. Image source: [link]. Late last year, TikTok surpassed 1.5 billion downloads , making it the third-most-downloaded app outside of gaming in 2019.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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How To Properly Market A Healthcare Business

The Realtime Report

How To Properly Market A Healthcare Business. It doesn’t matter if your healthcare business offers the best service in the world. It doesn’t matter if you have the best doctors, best nurse care, latest biomedical equipment and all of the bells and whistles of a modern healthcare business. None of that matters if you don’t market your business.

How To 91
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The UK Government is Partnering With Social Media Influencers to Combat COVID-19 Misinformation

Social Media Today

In another sign of the rising influence of social media, the UK Government has launched a new program to partner with social media influencers in sharing accurate COVID-19 info.

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The Coronavirus is Here and and Our New Normal Begins

Ari Herzog

The new normal. That’s what I’m calling this new era of mankind when the world is at war with a microscopic coronavirus disease called COVID-19. The virus is infecting a lot of people. Most recover. Some don’t. The virus is nearly everywhere. Antarctica is (currently) a safe haven on our planet. Let’s hope it stays that way. I created this blog in 2007 as a means for me to initially write about everything that was in my head and that I wanted to get out.

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How to Avoid a Social Media Crisis During COVID-19

Oktopost

Like many industries, the marketing industry has been feeling the impacts of Covid-19 worldwide. As the crisis unfolds, many marketers are discussing how to keep business moving along in such uncertain times. While clearly, the main focus continues to be mitigating the disease itself, for many companies brand management and communication on social media is becoming even more strategic.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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4 ways to advance your agency with your social media strategy

Sprout Social

Agencies of all types are brought on to handle a multitude of responsibilities for their clients. Whether providing full-service social solutions, specialized brand marketing or stepping in for a specific campaign or project, agencies cater to their clients first and foremost. But with a client-first mindset, some agencies forget to prioritize their own marketing efforts as well. .

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Linkedin Launches 'Conversation Ads' to Help Brands Capitalize on the Rise of Messaging

Social Media Today

LinkedIn has launched a new 'Conversation Ads' option, which essentially enables you to add clickable options for your email recipients to choose.

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Fitness Goes To Social Media During COVID-19 Outbreak

Forbes Social Media

Across the country fitness clubs and gyms have closed in an effort to stop the spread of COVID-19. For many people this is much more than just missing a workout as fitness routines have been proven to reduce stress as well as being a social outlet.

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How Oktopost Is Responding to COVID-19

Oktopost

To our customers, partners and community: In response to the global coronavirus outbreak, Oktopost is closely monitoring the developing situation and taking proactive steps to make sure that our employees are safe while ensuring continuity of business operations. Our teams in Atlanta, London and Tel Aviv have already transitioned to work from home according to recommendations from local public health officials.

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How Brands Are Giving Back to Their Customers During COVID-19

Likeable

To put it lightly, these are crazy times. But the one good thing about crazy (or scary, or uncertain) times is that they often bring out the best in people—and, in the case of brands, some very creative ideas and activations. Here’s a rundown of how, in the face of near-universal industry shifts, these brands have pivoted their content and services to offer something genuinely useful to consumers as their day-to-day lives and routines are upended.

Brands 102