December, 2009

Super Third Thursday for social media club

Sherrilynne Starkie

The Isle of Man Social Media Club meets the third Thursday of each month and everyone is welcome. On 21 January 2010, we are kicking off the New Year with Super Third Thursday with guest speaker Chief Inspector Mark Payne of the West Midlands Police.

5 Must-Do Twitter Style Tips

Harp Interactive

When it comes to growing your followers on Twitter, you have approximately 2 seconds or less to grab someones attention and positively influence them to click the “follow&# button.

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10 lessons Twitter should have taught you in 2009

Direct Marketing Observations

You know we’re all amazed at the power of Twitter and the numbers don’t lie. I know I am. But if Twitter went away tomorrow what would you do? How would you adapt? As we have all seen when Twitter does goes down for any prolonged amount of time, the silence is deafening.

How To Create the Perfect Facebook Fan Page

Techipedia: Tamar Weinberg

This is a guest post by Jesse Stay, founder and CEO of and all around great Facebook Fan Page coder. He's volunteered to give away a copy of his recent book, FBML Essentials, to two readers. Scroll down to the end of the

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

9 Twitter Directories You Should Be Listed On |

Jason Yormark

Twitter directories are a great way to make sure you are found, and to find like minded users to follow as well

More Trending

Social media and selling snake oil | Sherrilynne Starkie

Sherrilynne Starkie

8 Tips to Improve Online Sales During the Holiday Season

Harp Interactive

Online retailers plan the holiday sale season months in advance; designing and executing special promotions and marketing campaigns to promote these sales events through various media channels. Businesses primarily rely on email, CPC & CPM campaigns besides traditional marketing.

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Social Media Dominates 2010 PR Planning, But SEO Increasingly in.

Adam Sherk

A new whitepaper from Vocus with their 2010 PR Planning Survey results has some encouraging statistics about the increasing role of search engine optimization in the overall PR mix. Not surprisingly, social media gets the most attention

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Fire your Director of Social Media!

Buzz Marketing for Technology

At a recent ANA conference I was interviewing Brian Wallace VP of Digital Marketing and Media for RIM when I heard him say “2 years from now- if I still have a Director of Social Media – I should be fired!&# and after thinking about that I can’t help but agree with him.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

2010 will be the year of…

Direct Marketing Observations

For companies and corporations, I’d say that 2009 was the year of listening and learning what social media is and what social media can do. But you know what?

LeWeb Bingo!

Almost Savvy

Here in Paris, the excitement about LeWeb is palpable. While the actual conference will take place over the next two days, there are many pre-conference parties and activities today. I'm thrilled to be here as one of the LeWeb Official

Corporate social media use on the rise | Sherrilynne Starkie

Sherrilynne Starkie

Online Reputation Management For Businesses: A Comprehensive Guide

Harp Interactive

The web is an great platform for publicity; unfortunately not all of it is positive! If you have a website that depends on traffic from search engines then your reputation is vulnerable to external forces.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

You Are Not A Social Media Guru, Ninja, Expert, Master, (Enter.

Jason Yormark

Too many unqualified people claim to be social media experts. Here's the real dish on what makes a social media expert

10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

Around this time last year I wrote about some Predictions for 2009 and while I would say 8 out of 10 have already materialized and the other 2 are on their way, it has become clear that this year was the year we past the point of no return on Social Media.

Facebook Applications Adding Embarrassing Content to Your Profile


Share. When I first started out on Facebook, I got really into some of the many fun applications, adding various ones to the Boxes tab of my profile. And after a bit, I got away from using the apps and focusing on other areas of Facebook like the groups, pages, etc.

Social Media Marketing in the Restaurant Business

Justin Levy

I'm often asked about the story of my little steakhouse, Caminito Argentinean Steakhouse, in Northampton, MA. It's not often that I write about our full story. Well, recently I was asked to contribute a case study to the WOMMA Metrics

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Dell demonstrates social media roi | Sherrilynne Starkie

Sherrilynne Starkie

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How to Send a Facebook Page Update

Harp Interactive

Using your status update on your wall to communicate is great. But if someone doesn’t log on frequently to view the latest stream, they may miss your message or update.

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Booked: Facebook Disabled My Account |

Jason Yormark

I feel so alone. I didn't quite realize how much I used Facebook until it was taken away from me. Between Twitter and Facebook, I had built a nice little

Hey, Facebook, It's Me – Really! (Just Ask the Goat)

Almost Savvy

OK, people, who tagged the photo of the goat on Facebook? You know who you are. Stay right there; I'll deal with you in a minute. So, here I was doing my usual social media evening check-in to see who's doing what and what's news

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Fetching Friday – Resources Mashup, Old City Bar & Happy Holidays


This post is part of a weekly series, Fetching Friday, featuring the resources mashup, an Old City Bar, and the week in review at The Resources Mashup. Here are some of the best articles I have stumbledupon this week. Blogging. The fine line between blog visitors success and failure.

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Search Marketing Dwarfs Social Media in Interactive Marketing Budgets

Adam Sherk

This week both Brian Solis and SEOMoz made reference to a recent Forrester report forecasting US interactive marketing budgets for the next five years. You can check out their posts for the aspects of the report they covered

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December 14th: PR top 5 (Tiger Woods) | Sherrilynne Starkie

Sherrilynne Starkie


Is Blogging Killing Good Writing?


I read a blog post today that recommended people forget what they learned in school about writing, and instead, write like they speak, and from the heart. It went on to suggest throwing out the rules of language, not worrying about grammar and spelling, and more.

10 Social Media Tools To Help With Your Crowdsourcing Efforts

Techipedia: Tamar Weinberg

Since we're about to jump into 2010 (that's “twenty ten,” everyone), I wanted to ring in the new year with something that will hopefully kick start your collaborative efforts. This is a guest post from Shevonne Polastre, who wrote this

Top 10 Public Relations Blunders of 2009

Bill Hartzer

I always look forward to the end of the year. Not only is it a great time to look back at all of the good things that happened during the past year, but it’s also a great time to look at your mistakes. I also love to look at the mistakes of others: so I don’t make the same mistakes.

Twitter Direct Messages – Best (and Worst) Practices


When I started out on Twitter over a year ago ( @kikolani ), one of the first things I noticed was my Direct Message box. As I began to follow people, I was excited to get those private messages, assuming people were just that into contacting me after I started following them.

How to Identify Your Own Top Trends of 2009

Adam Sherk

Yesterday Facebook shared its Top Status Trends of 2009, providing insight into what terms most commonly occurred in users' status updates. Last week Twitter gave us their Top Twitter Trends of 2009 for categories like news events

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