December, 2018

10 Social Media Predictions for 2019

agora pulse

For social media managers this time of year is less about decking the halls with boughs of holly and more about planning for 2019. The social media landscape is changing fast and with tougher KPIs, changing technologies and new techniques, it’s more important than ever to stay ahead of our game.

I Need to Develop a Strategy. Now What? The Winnie-the-Pooh Way Forward

Waxing UnLyrical

Guest Post by Paula Newbaker. Aren’t word clouds great? They highlight what is important within a mishmash of related ideas. What stands out here? Vision, Statement, Mission, Goals, Organization, Strategic, Planning, Analysis.

4 Ways to More Effectively Brand Your Social Media Posts and Presence

Social Media Today

You can maximize brand awareness by branding your social media posts - here are four important notes on social branding

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Why Justin Trudeau’s Trevor Noah tweet is brilliant

Sherrilynne Starkie

When the government announces new funding for a children’s charity there is usually a news release, a press conference and a photo opportunity of some description. The media will break the story. The political opposition will provide a critical soundbite. Spin doctors will provide colour and context.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Top 20 Tech Sites That SocialFish Follows

SocialFish

At this age of the modern century, technology has emerged tremendously with new technological inventions and latest apps existing in the technological sectors. At the heart of the digital invention is technology where gadgets, software, and apps came into existence.

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Four Easy Ways To Improve Your LinkedIn Company Page

Webbiquity SMM

Guest post by Stuart Cooke. When harnessed to its full potential, it’s surprising how powerful LinkedIn can be as a marketing tool.

More Trending

If It’s December, It’s Strategic Planning Time

Waxing UnLyrical

Guest Post by Ken Jacobs. If it’s December, and you’re a PR or Social PR agency owner or leader, a communications department or group head, or a communications consultant or soloist, you’re probably knee-deep in strategic planning. And if you’re not, you should be!).

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Annual Social Media Budget Planning For Companies And Bloggers

SocMed Sean

NOTE: I originally wrote and published this article back in November of 2011 and it has generated a lot of interest over the years. I decided to update it this, year to add additional focus for us “one-person shops” who supplement our income or drive our primary income from blogging.

Podcast Playlist: A mix of motivation, news and entertainment

Sherrilynne Starkie

According to Edison Research, Canadian podcast audiences tend to spend more than six hours weekly listening to their favourite shows. Podcasts great way to keep on top of social media and industry trends and news. A lot of podcasts are motivational and educational, others are just very entertaining.

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5 Social Media Trends to Watch in 2019

Social Media Today

What can you do to bolster your brand’s success through social media in 2019? Here are some online marketing trends worth considering as you evaluate what tactics will increase your ROI

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Digital Marketing Trends to Watch in 2019

Webbiquity SMM

Guest post by David Gutierrez. As of June 2018, 4.2 billion people had access to the Internet—in other words, about 55 percent of the entire population of the world.

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On celebrating the holidays, wishes and realities of #Caregiving

Janet Fouts

I’ve been thinking a lot about how this holiday season affects everyone in different ways, no matter what our faith. For some, it is a season of generosity and giving. Enjoying the act of giving for others and accepting the warm feeling that it brings can fill a person’s heart with joy.

The 4-1-1 on the (Not So) New Marketing Trend: Influencer Marketing

Waxing UnLyrical

Guest Post by Dawn Buzynski. If you are a communications pro, I don’t need to tell you that influencer marketing is hot and could soon outpace traditional paid media spend.

Using Social Media Humor Can Benefit Your Business, But Be Cautious Of The Pitfalls

SocMed Sean

Today’s guest post comes from Hazel Fogg, creative social media manager and editor at Academic Brits. Hazel draws her creative inspiration from famous influencers, travels and books. Just recently she started to create her first social media course.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Top Five: It’s beginning to look a lot like…

Sherrilynne Starkie

Top Five Must-Know Social Media News Stories & it’s beginning to look a lot like Christmas with lots of fun and useful new tools and features! Google, Facebook, Skype and Instagram all feature! Google Hangouts Classic phasing out in 2019.

How to Measure the ROI of Your Digital Marketing Campaigns

Social Media Today

Having trouble demonstrating the true benefits of your digital marketing efforts? Here are some tips to help track and report on the true return on your ad investment

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Who runs the social intelligence world?

Audiense

For some time we’ve been discussing Social Intelligence on this blog: social data, insights extracted from social networks, social listening. are recurring subjects in our content.

The 6 Best Ways to Showcase User-Generated Content on Social Media

agora pulse

Community-building and relationship-building should be an important part of your social media marketing efforts. User-generated content is one of the most effective tools to help you accomplish this goal. User-generated content is a quick way to establish trust and engage your audience.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Your Strategy Will Not Produce in 2019 Without These Two Steps

Waxing UnLyrical

Guest Post by Kathy Vaske. This is not your typical post about planning and strategy because that would be a waste of your time.

Pros And Cons Of Translating Your Blog Posts Into Other Languages

SocMed Sean

The Quick Overview: Translating your blog posts into other languages can have positive impacts on your search engine traffic. The key, though, is to consider the pros and cons and determine whether the effort of translating content will deliver the results you’re looking for.

Give yourself the gift of #Mindful #SelfCare

Janet Fouts

This time of the year can be hectic, combining the end of the year with the holiday season, stress just happens doesn’t it? Are you looking forward to January as a time to recharge? Me too. I see the beginning of the year as a time to refresh.

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The Importance of Great Content in SEO [Infographic]

Social Media Today

Relevant and useful content can help you build trust and complement your SEO efforts. Learn how to improve your search results rankings with high-quality content

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

2019 PR Predictions: 10 PR Influencers Talk About Trends That Will (Re)Shape the Industry

Meltwater

2019 is just around the corner. And if the new year is anything like this one, we know that change will continue to transform the PR industry. As our expert panel… Read More >>>. PR & Comms Planning & Strategy Trendspotting

Top 20 Tech Sites That SocialFish Follows

SocialFish

At this age of the modern century, technology has emerged tremendously with new technological inventions and latest apps existing in the technological sectors. At the heart of the digital invention is technology where gadgets, software, and apps came into existence. People utilize technology for granted and to keep themselves updated. As this year is coming to an end, here are the top 20 recognized tech websites in the world that we follows. What are we waiting for?

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On Sabbaticals, Self-Care, and Sanity

Waxing UnLyrical

Hi, I’m Shonali and I’m the owner of this blog. If you’re scratching your head in bemusement, I wouldn’t blame you… because I haven’t been around these parts much lately.

[Tech Tip] 10 Steps To Improve The Speed, Security, and Functionality Of Your WordPress Blog

SocMed Sean

SocMedSean - Social.Media.Sean [Tech Tip] 10 Steps To Improve The Speed, Security, and Functionality Of Your WordPress Blog Before getting started, I know this is a really looooong post, and I apologize in advance.

Top five: audio and video social media innovation

Sherrilynne Starkie

This week’s Top Five social media ‘must know’ news stories includes new Facebook search ads, Instagram’s audio messages, Google’s For You tab, YouTube’s Stories and news from Pew Internet Research on media consumption habits. Facebook tests search ads in results pages, Marketplace. Facebook is testing search ads in its search results and Marketplace, according to industry reports. The test could expand based on results.

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6 Tips to Strengthen Your Social Media Strategy for 2019

Social Media Today

Here are some tips to help you optimize your social media marketing strategy for 2019 - including some key elements you may have overlooked

7 Reasons to Convert to an Instagram Business Profile

agora pulse

Oh the simple days of Instagram, when images could only be square and video wasn’t supported… Now we have Carousels, Stories, promoted posts, and more. So much that has changed. Another new development at Instagram is the emergence of business profiles.

Social Media Crisis Checklist

Ignite Social Media

From boycotts to recalls to bad publicity, a crisis can strike at any time, for any brand. While it would be great if we could predict them, the reality is you can’t control when a crisis will occur.

2018’s 5 Top PR Campaigns

Meltwater

2018 was a banner year for brands who were able to think outside the box when it came to their PR campaigns.Those that constructed PR campaigns that looked beyond advertising… Read More >>>. Marketing PR & Comms Media Outreach Planning & Strategy

5 Gig Economy Marketing Tips for Social Media

Socialmedia.biz

Smartphones, apps and the Internet have given rise to the “gig economy,” where independent contractors take on temporary positions. The “gig” economy represents 34% of the economy , but that figure is expected to rise to 43% by 2020.

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