June, 2017

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How Do I Post A Tweet To Facebook?

SocMed Sean

First off, let me say how much I love my blog subscribers. I get a lot of really good feedback from my readers who ask questions that often go quite a bit beyond the articles the I write. As an example, I wrote an article a while back testing different methods of posting photos from a desktop photo to Instagram. Some worked…some didn’t. But the feedback, recommendations, and additional tools that have been tested led to a follow-up article.

Facebook 254
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How to Make Your Email Autoresponders Sizzle More Than Jessica Rabbit

Waxing UnLyrical

There must be something in the wind, because after months of not traveling I’m suddenly all over the map. Last week it was Amarillo, now I’m in NYC … told you, literally all over the map! Before leaving and when drafting my autoresponder, I had not yet experienced Amarillo’s high winds (I did when I was given a tour of Cadillac Ranch ZOMG SO COOL).

How To 238
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How to Make Your Content Stand Out in 2017: Three Expert Tips

Webbiquity SMM

Ever get the feeling that many of the digital marketing tactics effective in the past—even a year ago—no longer work as well as they used to? You’re not alone. Keyword research, solid on-page SEO, and sharing content across the most popular social networks is still essential. But those and other established digital marketing practices are no longer enough to make your blog posts or other content stand out.

Content 190
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Tips for Your Business from Social Media Day Conference

yMarketingMatters

Whew! What a week… I am still on a high and catching my breath from Social Media Day Conference at the Mahwah Regional Chamber of Commerce. I am honored to have been such an intrinsic part of organizing this Conference together with other members of the (small kickass) MRCC social media committee. After a good ten months of planning, it was amazing to see it all come together so well, and get such positive feedback from the +150 attendees.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Your Brand is NOT Your Logo – 5 Reasons You Need a Brand Strategy and Architecture

Pam Moore

When many entrepreneurs, small business owners and even experienced marketers in larger organizations think of the term “brand” they think of pretty colors, expensive logos, fancy graphics, Facebook cover photos, Pinterest boards and traditional tv or radio advertisements. Smart marketers know branding is much more than a logo. In reality, the logo is the easy part and only one small yet very important component of your brand.

Brands 167
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The Complete Guide to Facebook Mentions and Tags for People and Pages

The Social Media Hat

Whether you're a long-time Facebook user or just getting started, understanding the differences between mentions and tagging can be a bit tricky. Here's everything you need to know.

Facebook 168

More Trending

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How a Trip to Antigua Dropped Into My Lap Thanks to Intentionality

Waxing UnLyrical

Would you believe I literally dreamed up a trip to Antigua? Had this not happened to me, I would have called myself crazy, or “woo woo,” or maybe something even more colorful. But it did. And it reminded me of just how powerful intentionality can be … when we are really focused about what we want. A couple of weekends ago, I shared this nifty little graphic in my Social PR Posse Facebook group : It got a lot of responses.

Banking 235
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Facebook Group Updates: Insights, Scheduled Posts and More

Jon Loomer

Facebook is rolling out new features for Group admins that will aid in the management of members and content. As I type this, I don’t yet have most of these features. TechCrunch wrote a terrific recap of these updates , and the images below come from that article. Let’s take a closer look at what you can expect, and how you might take advantage of these updates… Group Insights.

Groups 165
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5 Steps to More Creative and Effective Social Media Campaigns

Convince & Convert

Are you experiencing a creative drought? Or are you bursting with creative ideas for your social media campaigns, but stumped about ways to validate these ideas? Here are five ways you can come up with more creative campaigns to achieve your business goals today, no matter where you are in the campaign planning process. 1. Spend Time Listening. Listening to your friends comes naturally.

Campaign 164
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5 Reasons Your Social Media Marketing Program is Failing

Pam Moore

Unfortunately many small business owners and marketing teams jump on social media expecting fast results. They are quickly disappointed when what they thought was a well thought out social media strategy, campaign or program fall flat on its face. Many social marketing plans fail simply because the marketing architect underestimated the amount of work required.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Shocking Wealthy Affiliate Review and Study Released

The Social Media Hat

In this shocking review, SiteSell reveals just how poorly member sites of Wealthy Affiliate actually perform, and goes on to demonstrate their extremely questionable business practices.

Review 166
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5 Easy Ways to Organically Increase Your App Downloads and Lift Rankings

SocMed Sean

This week we welcome guest blogger Robert Everett. Robert is a content and marketing specialist at one of the leading essay writing companies. He graduated with honors from Columbia University with a degree in Marketing and Advertising Previously, he worked as a content marketing manager for a tech software firm. Now, he has established a comprehensive online platform for international students and businesses to fulfill their all content related needs.

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Why I’m Grateful to My Grandma on Father’s Day

Waxing UnLyrical

This is a pic of my dad & me when I was just a young ‘un, circa She’s Still Sucking Her Thumb: I’m the eldest in my family, born when my dad was just 23. That boggles my mind. Most people aren’t even “adulting” at 23, but my dad was … well, a dad! Today isn’t just an opportunity to think about – and thank – my dad, though.

Banking 211
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Facebook Metrics: New Ways to Measure Ad and Page Engagement

Jon Loomer

Facebook has announced several metrics that will give marketers better insights into user engagement with their ads and page. These metrics will roll out over the coming weeks, though no specific timetable was provided. Here’s what you need to know… Landing Page Views. This may be the most useful addition of the new metrics. It’s one more step to further clarify click engagement.

Metrics 160
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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How to Turn Video Content into Conversions

Convince & Convert

The first electronic television was introduced to the world 90 years ago. Right off the bat, everyone knew it was love at first sight. Fast forward to the present day, and video content is projected to account for more than 80 percent of the world’s internet traffic. That being said, it seems like every brand on the market is pulling out the stops to invest in video content as a prime vehicle for conversions.

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Stop Wasting Time on Social Media if You don’t KNOW Your Ideal Customer!

Pam Moore

So you think you know your audience? Do you know your ideal customer? You invest time and money each week creating content, posting social network updates, engaging with your community, updating and enhancing your digital and web properties. Only problem is that your business results are dismal at best. The return on investment in social media is simply not there.

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New on Hootsuite: Visual Content Discovery and Creation App is LIVE

The Social Media Hat

With PromoRepublic app integration, Hootsuite users can now find and create visual posts and share them to Facebook, Twitter, LinkedIn, Google+ or Instagram with ease.

HootSuite 167
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Why Social Media Automation Will Eventually Kill Social Media (Unless We Do Something About It)

agora pulse

Let me take you back in time — to May 2017. I popped into my Agorapulse dashboard and saw this tweet. “Tools to Help Your Business Succeed In 2016…” followed by a list of tools. Did I mention that it was May *2017*? Oh. And one of the tools mentioned in that tweet, Instagress , was shut down a month prior. Did someone fall asleep at the social media wheel or have automated tools taken over our social media newsfeeds?

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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#measurePR Recap (May 2017): From Cadillacs to Shoestrings

Waxing UnLyrical

In May, we saw a fab team from Mississippi State University Extension Service take their seats at the #measurePR “table.” You see, my friend Elizabeth Gregory North had been telling me of how they’ve been doing a lot of research with both small and large budgets recently. For example when evaluating their weekly video news feature series, The Food Factor , and their PSA campaign promoting colorectal cancer screening featuring Dak Prescott ( #getscreened4dak ), they didn’t

Research 183
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How to Find Customer Lifetime Value

Jon Loomer

Last week, I told you about a new way to target Facebook users similar to your most valuable customers with Value-Based Lookalike Audiences. In order to take advantage of this feature, you need to upload a complete customer list with a column for each customer’s lifetime value. So the question ultimately arises: How do you find customer lifetime value?

How To 150
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Responsibility for Social Goes Beyond Content Teams

Convince & Convert

Your content team shouldn’t the only ones managing your company’s social media accounts. Takeaways. Brands are revisiting social media as a community-building tool, rather than a marketing platform. Pro sports is just one of many industries that struggle to connect with fans consistently via social. Responding to customer concerns via channels like social increases advocacy by 60 percent.

Team 150
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Big Announcement! THE Social Media Training Academy and Member Community for Business is Here!

Pam Moore

Do you have social media, digital marketing and branding problems? Good news is we have real answers! We have been working the past year on a game changing online social media training academy and member community to help solve your biggest problems and challenges related to social media marketing, digital marketing, and branding. I am excited to announce that TODAY we officially open the public doors to our brand new Social Profit Factor training academy and member community!

Training 167
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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What Kind of Decisions Would You Make if Your Future Didn’t Depend on it?

Direct Marketing Observations

What if you had no filter? What if there were no repercussions for your actions both offline and online? What kind of world would that be? That would be 2017, where streaming your crimes, your transgressions or other people’s flaws, misdeeds, and imperfections on your phone seem to be the norm. Then you go to sleep and you go to work. Then you go to sleep and you go to work.

Film 124
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How to Get Your LinkedIn Articles Read by More People

agora pulse

If you have started to use LinkedIn Publishing , you may be wondering how to get your articles read by more people. More views with your LinkedIn articles means that you have the ability to build more credibility and recognition, make new connections, and get additional proposal requests and clients. If this sounds tempting, read on for this simple, step-by-step guide on how to make it all happen.

LinkedIn 152
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How to Run a Successful Facebook Contest for Your Business

Rebekah Radice

Running a successful Facebook contest for your business doesn’t happen by luck. It takes careful planning and promotion. But if you do it right, a contest can be a great addition to your marketing strategy. A well thought-out Facebook contest can help you: Increase engagement. Bring in new contacts. Boost page exposure. And, much more! Interested? Below are the 13 steps I’ve tested and proven to work.

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Up Your Customer Retention Rate With Social Media: Keep your Customers Longer!

Devumi

Social media has already proven to be a great tool for attracting new customers to your brand. But how about keeping them? As it turns out, social media is also effective for customer retention. Read on to learn how you can us the ongoing nature of social media to get customers to come back and stay. […]. The post Up Your Customer Retention Rate With Social Media: Keep your Customers Longer!

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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3 Crazy Account-Based Marketing Campaigns That Actually Worked

Convince & Convert

B2B companies have an attention problem. As marketing technology has improved over the last few years, marketers have fallen back on uninspired tactics like formulaic outbound emails and lackluster drip campaigns. They’re going through the motions, and their results are suffering as a result. Last year, Econsultancy reported that only 22 percent of companies were satisfied with their conversion rates.

Campaign 148
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Here’s Why Your Facebook Ads Don’t Convert and How to Fix Them

Pam Moore

Facebook advertising is an incredible way to increase sales, brand awareness, build community and achieve your business goals. With more than 1.28 billion daily and 1.94 billion monthly active users on the platform, it is probably your target and ideal client is using the platform on a regular and likely daily basis. Developing and launching a Facebook advertisement is easy and only takes a few minutes.

How To 167
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How-to Guide for Creating Instagram Stories

Ignite Social Media

Since launching Instagram Stories in the fall of 2016, they have taken off. According to Instagram , Stories now has 250 million daily active users, up from 200 million in April. Delmondo reports that Snapchat Stories has experienced a 50% decline compared to June of 2016. With so much traction, many brands have been testing Instagram Stories. From our own experience, this post will give you some best practices to keep in mind as you create Stories for your brand.

Instagram 137
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Think You Can Apply a SWOT Analysis to Social Media Marketing?

agora pulse

Businesses, non-profits, and even social groups aim to stay relevant and desirable to their customers, members, and target audiences. People only have so much money, time, and attention. How do these organizations keep from going under? Why apply SWOT to social media strategy? One framework that businesses have been using for years is SWOT, which stands for: strengths. weaknesses. opportunities, and. threats.

Analysis 150
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How One Business Refused to Shrug Off Fake Reviews

The Social Media Hat

Fake Reviews of businesses and products is increasingly becoming a problem - so much so that solopreneurs are now at risk.

Review 167