May, 2017

Digital Transformation as an Expression of Business

Buzz Marketing for Technology

In much of industry, the idea of “Digital Transformation” has taken root. At the core of this process is the need to replace antiquated and “slow” processes, products, and service offerings with agile, automated, and “smart” processes, products, and service offerings.

LinkedIn Groups: What you Need to Know Now

SocialFish

If you read this blog, you know I tend to be sort of a glass-half-empty kind of gal. I prefer to think of myself as a realist rather than a pessimist, but hey–someone has to be the downer, right?

Trending Sources

Cyberbullying: My Week on LinkedIn

Waxing UnLyrical

About a week ago, I posited what I thought was a fairly innocuous question on LinkedIn: It got a few interesting responses, which was great; I was, after all, asking a question. That was about a week ago. Suddenly, over this past weekend, the number of views had crossed 10,000.

Increase Instagram Engagement With These 6 Tips

Firebelly

In order to get the most out of your Instagram account, you must create content that leads to higher engagement. Increase Instagram engagement with these six techniques. 6 Tips to Increase Instagram Engagement: 1. Hashtags.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Cool Nonprofit Jobs This Week – May 24

SocialFish

Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , and digital.

10 Little-Known Facebook Marketing Features and Hacks You Can Try Today

Buffer Social

When I first started diving into Facebook marketing for business I was happy to simply send out an error-free post. No typos? No poorly-cropped images? No negative feedback? Perfect!

The 2017 Internet Trends that Brands Need to Know

Pixlee

Mary Meeker is ready with her 2017 internet trends report , which she delivered at this year’s Code Conference in California. At 350 pages, there’s a ton of data, but here are the five takeaways that all brands need to know.

The Worst Advice We Got from Social Media Gurus: Our Social Media Expert Roundup

agora pulse

Chances are, if you’re trying to market your business, you will be introduced to a “social media guru” who will purportedly take your Facebook page to otherworldly heights. Before you hand over a penny to this person, listen up.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Effective Email Marketing In The Mobile Environment

The Realtime Report

Effective Email Marketing In The Mobile Environment By Jasmine Chambers. Five years ago, most businesses paid little attention to the way their marketing emails looked to recipients viewing them on their mobile phones.

How to Create Achievable Social Media Goals

Sprout Social

Only 9% of people who make New Year’s resolutions feel like they succeeded. The most common reason resolutions fail is because they’re too broad to feel attainable. Social media goals operate in the same way. Aim too high in too short a time frame and you’re setting yourself up for failure.

Mark Your Calendars – SUMMER SOLSTICE 2017

SocialFish

Come to The Solar Foundation ’s seventh annual Summer Solstice event on June 22, 2017 in Washington, DC! SUMMER SOLSTICE 2017. Hogan Lovells, LLP, 555 13th St NW, Washington, DC. June 22. 5:30 PM – 9:00 PM. Join us at The Solar Foundation’s 7th annual Summer Solstice!

The Psychology of Marketing: 18 Ways to Use Social Proof to Boost Your Results

Buffer Social

Science plays a key role in marketing, especially the science of psychology. We have written about the 15 psychological principles in marketing and studied seven social media psychological research.

A World Gone Social

Learn how companies must adapt to survive.

Build an Employee Brand Ambassador Program

Meltwater

Consumers no longer trust in the marketing content brands release into the world. In fact,… Read More. Blog Brand Marketing

Hiring A Social Media Manager? Ask Them These Questions.

agora pulse

With the discovery that — yes, social media isn’t a fad — more and more businesses have decided to hire a full-time social media manager.

5 Content Types That Can Attract More Readers

The Realtime Report

5 Content Types That Can Attract More Readers. The idea behind running a business blog is simple: You create great content, share it with your readers, and in turn, this encourages more traffic to your site and eventually creates a larger customer base and better profits.

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38 Benefits of Social Media Marketing Every Business Needs to Know

Sprout Social

Despite social media’s proven track record, there are still some companies who aren’t quite sold. Maybe you have questions about the value you’re getting from it or even the benefits of social media for your business.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

How the Internet Works (Infographic)

SocialFish

A fun reminder. Because cats in hats. Cool Infographic Friday

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17 Ways to Get More Views, Engagement, and Shares for Your Facebook Videos

Buffer Social

This post was originally published in 2015 and has been updated with the latest Facebook video tips and information. Over 8 billion videos or 100 million hours of videos are watched on Facebook every day.

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The 11 Best Content Marketing, SMO, and Marketing Performance Management Tools

Webbiquity SMM

Web analytics tools are often all small to midsized firms will need to track their digital marketing performance—particularly when combined with marketing analytics dashboards that pull in data from social media accounts and other sources.

Get Back Up and Do It Again

Ari Herzog

Paleo eating includes fruits and vegetables, nuts, and anything that had a heartbeat. No dairy. No grains. No refined or pasteurized foods. No additives. In other words, eat what the caveman would eat. Be a modern hunter-gatherer , not a later agriculturist. I joined the paleo revolution in July 2014 to lose belly fat and tone my abs. Exercise alone didn’t work. My kitchen was 99% organic at the time, and it was a natural evolution for my diet to go back in time.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

How Is Dark Social Affecting Your Brand?

Convince & Convert

The term “dark social” is kicked around every so often by marketers. But what is it, how does it affect your brand, and how you can measure it? Messaging apps continue to be on the rise with no end in sight, and they come with a bunch of new opportunities for marketers.

5 Instagram Metrics That Truly Measure Your Efforts

Sprout Social

It’s just another normal day at the office as a social media manager. You start replying to Tweets, scheduling a few Facebook posts and put up a couple pictures of last night’s company dinner on Instagram.

Include Is a Verb: Moving from Talk to Action on Diversity and Inclusion

SocialFish

By Elizabeth Weaver Engel, MA, CAE, CEO and Chief Strategist, Spark Consulting. Association executives know that the Millennial generation, which will soon be the majority of our workforce and membership base, is the most diverse generation we’ve ever had in the US.

The Simple Facebook Posting Strategy That Helped us 3x Our Reach and Engagement

Buffer Social

In October of 2016 we dramatically changed our Facebook posting strategy.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

How to Create Better Content for Any Point in the Funnel

Simply Measured

Here’s the real question: How do I create content with a purpose? We talk about the funnel a lot on the Simply Measured blog. Because it is the common concept that binds all marketers together.

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Is Social Selling Dead?

Koka Sexton

You may have heard the whispers. It is getting louder but I’ll get to that in a second. The idea. The post Is Social Selling Dead? appeared first on Koka Sexton. Blog Social Media Tips Social Selling Strategies Entrepreneur LinkedIn social selling Twitter

How to Get More Facebook Reviews (without even asking)

Socially Sorted

Do you want more Facebook Reviews? If so (and I hope so) then listen up. . In this post, I’ll share how to get more Facebook Reviews without asking for them (especially if you are a location based business).

11 Tips To Boost Your Social Media Marketing Productivity

Sprout Social

Social Media Managers are a special breed. You have to be organized, focused and socially aware. At the same time, you must also be highly skilled in writing, design and communication. It is a role that crosses the boundaries between creative and management.

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.