April, 2017

The Great AMS Shakeup and what to do about it

SocialFish

With the current shakeup in the association technology space with the merger of Abila, YourMembership and Aptify , association executives are left to wonder what will happen to services and products–not to mention their long-term relationships with their existing AMS partners–as a result.

How to Write a Blog Post Your Audience Can’t Resist Sharing

Sprout Social

Content is the lifeblood of social media marketing. If you don’t have anything worth sharing, you’ll never be able to build an audience, earn traffic or maximize your social media ROI. One of the best places to create content to share is your blog.

Trending Sources

You Have $100 to Spend on Social Media Marketing. Here’s One Way to Spend It.

Buffer Social

How big is your social media budget? I’ve heard of companies that spend millions on marketing and others who spend zero (we skew toward the zero side at Buffer). Regardless of how much you spend, you aim to spend it well.

How to Create Call-to-Action Units for Facebook Instant Articles

Jon Loomer

Let’s be honest: Facebook makes a ton of freaking updates. Some are more exciting than others. But my excitement level is high for the launch of call-to-action units for Facebook Instant Articles.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

More Trending

How to Grow Your Audience With Hashtags for Instagram

Sprout Social

With the introduction of a new algorithmic based feed , and more brands jumping on the Instagram train, organic reach is becoming increasingly difficult to get. Trying to stand out on an app with over 600 million active users is no easy task.

No More Silver Bullet. Now what?

Waxing UnLyrical

A few days ago, I co-presented a webinar (thank you CommPRO.biz !) on #KickAssContent marketing with two of my favorite people, Brandon Andersen and Heidi Sullivan. KickAssContent marketing. The three of us designed this webinar like so: Brandon: why content audits are so critical.

The Eight Best Social CRM Tools

Webbiquity SMM

Social customer relationship management (CRM) was being written about as a distinct product category as far back as 2008, but market interest really began to take off the following year.

7 Secrets of Super-Successful Video Marketing

Buffer Social

By now, it’s clear that video is an essential channel for marketers. But what makes a great video? And what keeps viewers engaged? Is it a good story? Or maybe it’s all about reaching the right audience at the right time. We teamed up with Wistia and sought to find out.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Why You Should Clean Your Social Connections

Ari Herzog

The purpose of LinkedIn , according to the company, is “to connect the world’s professionals to allow them to be more productive and successful.

How to Promote a Cause on Facebook

SocialFish

The integration of social media in marketing has changed the game forever. Pushing a more socialized agenda by allowing for greater user participation is doing wonders for cause promotion, in particular.

5 Social Media Best Practices Every Marketer Must Follow

Sprout Social

Possibly the biggest goal for marketers is to be seen and trusted by audiences. And most marketers today will admit a big portion of their audience is on social media.

Facebook, Instagram, and Snapchat: A Status Update

Simply Measured

It seems like Facebook, Instagram, and Snapchat unveil new developments and product features every day as Snapchat goes toe-to-toe with Instagram Stories (and now Facebook Stories), and all of these networks try to: A) Get current users to spend more time with them. B) Attract new users.

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A World Gone Social

Learn how companies must adapt to survive.

Why Email Marketing Is Still Important For Modern Business

The Realtime Report

Why Email Marketing Is Still Important For Modern Business. With all of the new technologies and methods of communication that are available today, it’s easy to take email for granted.

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Please check the dates of Posts, do not go for outdated Earning Opportunities, Deals ETC.

Social Media Network Marketing

Please check the dates of Posts, do not go for outdated Earning Opportunities, Deals ETC

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The Complete Beginner’s Guide to Quora Ads

agora pulse

When it comes to deciding where to advertise online, the first platforms you’ll probably think of are Facebook and Google. The data speaks for itself. eMarketer expects 78% of total US search ad revenues to go to Google and 73% of total US digital display ad revenues to go to Facebook this year.

How-To Video: Help! I Need a Viral Video

SocialFish

I was part of a team that filmed a series of short how-to videos with 5:00 Films & Media as they prep for their first #MMCCon. I’ll be posting a few of the videos for you here in the run up to the conference – because these guys are awesome and they really know their stuff. Enjoy!

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Social Media Automation Rules No Brand Should Break

Sprout Social

Automation gets a bad rap. Usually when you hear about social media automation, you picture the cringe-worthy automatic direct message that sometimes happens after you follow a new account. Thanks for the follow, Bob! Check out our new product at this yourwebsitehere.”.

What Your Brand Can Learn from the Unicorn Frappuccino’s Social Media Impact

Simply Measured

Unicorn-themed products have popped up everywhere. The term “unicorn” has been used an average of 29,266 times daily on social within the past 30 days alone.

The Marketer’s Toolbox: The 60 Marketing Tools We Use at Buffer

Buffer Social

As a marketing team spread around the world — from the West Coast in the US to the East Coast in the US to Canada, to the UK and Singapore, we always keep an eye on the latest marketing and productivity tools to help us stay connected and do our best work.

5 Google Chrome Extensions Every Digital Nomad Needs

Koka Sexton

As a nomadic worker, our “office” for the day isn’t always the most productive environment. Whether it’s in an airport, a bustling cafe or the lure of a YouTube black hole, remote workers can struggle to focus and maintain high levels of productively.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

From Awareness to Trust: Dos and Don’ts for Lead Nurturing on Social Media

Socialmedia.biz

Post by Adi Englander. Lead acquisition is the aim of any good inbound marketing plan, and it’s expensive. Data from HubSpot shows leads range from $11 to $100 each , depending on industry.

How-To Video: Any Video is Better than No Video, Right?

SocialFish

I was part of a team that filmed a series of short how-to videos with 5:00 Films & Media as they prep for their first #MMCCon. I’ll be posting a few of the videos for you here in the run up to the conference – because these guys are awesome and they really know their stuff. Enjoy!

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7-Step Facebook Marketing Strategy to Dominate 2017

Sprout Social

Let’s be honest here–Facebook isn’t slowing down. There are more than 1.86 billion monthly active users on Facebook, which includes a 17% year over year spike since 2016.

How To Broadcast Facebook Live Video to Profiles, Pages, Groups

The Social Media Hat

Learn how to take advantage of Facebook Live Video and broadcast to your personal profile, business page, or Facebook Group

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Optimal Timing, Videos, and More: 10 Easy Ways to Boost Your Instagram Reach

Buffer Social

Since Instagram started sorting posts on users’ feed with an algorithm , many marketers have noticed a decline in their organic reach and engagement. But that doesn’t have to be the case for you.

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5 Ways You Can Use Social Listening Data for Better Marketing

Simply Measured

You plan the best campaigns you can, but what really makes up your consumer’s mind is not your content—it’s recommendations from their social networks. Deloitte’s 2017 Digital Democracy Survey studies how technology is changing consumer behavior and attitude, impacting businesses.

How to Build a Brand on Twitter in 11 Easy Steps

agora pulse

Can you build a brand on Twitter 140 characters at a time? The answer is YES! I’ve built my brand even though I live in a small historical town that not many people have heard of.

Know Your Culture, Show Your Culture: The Authenticity Project #MMCon

SocialFish

Powerful video requires authenticity. Authenticity is rooted in alignment between your internal culture and your external communications. It’s not about being cool , but about being what’s core to you and your organization. And then, about being able to talk about it in a trustworthy way.

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.