February, 2017

8 Google Analytics Tricks For Marketers

The Realtime Report

8 Google Analytics Tricks For Marketers. By Varun Sharma. When someone wants a tool to analyze the traffic coming to their website, nothing comes close to Google Analytics (GA).

5 reasons nonprofits have an advantage when it comes to social media

SocialFish

This post originally appeared on Mizz Information. ———-. If you read [Mizz Information], you already know I have a tendency to skew kind of negative on things.

Trending Sources

On Social Intelligence, Leadership, and the need to start young #EQ #EI

Janet Fouts

Is social intelligence important to the way we communicate and lead? You bet it is. Here are examples from school children and adults of social intelligence in action. mindful social social business mindfulsocial social intelligence

The 29 Best Social Media Monitoring Tools

Webbiquity SMM

Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Welcome To The Video Generation

The Realtime Report

Welcome To The Video Generation By Jason Katz. It’s a revolution in marketing that includes gen Z, Gen Y, Gen X and even Boomers. Peer to peer influence and video content is impacting retail like never before. Content and social networks are the new currency.

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The Value of Nonprofit Mentors in 2017

SocialFish

The nonprofit sector is a strong and vibrant community full of people willing to help each other out. And now more than ever, it’s important to come together and work as allies and mentors. The value of being mentored seems pretty obvious: new skills, confidence, friendship, etc.

Facebook searches for authenticity, will your business page pass muster?

Janet Fouts

Facebook has updated their algorithms. You know, the ones that decide if anyone sees your content at all? Here's what you need to know. Facebook Social Media Tips and Tricks Facebook Fans

The 21 Best Content Curation Tools

Webbiquity SMM

Although content marking is now a nearly universal practice—with 93% of B2B marketers using content marketing— half of all marketers still rank “producing enough content” as one of their top five challenges. Fortunately, content marketers don’t have to do it all themselves.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Always Up-to-Date Guide to Social Media Image Sizes

Sprout Social

Whether it’s a brand promotion, video, news update or even a meme, visual content rules the social media landscape. What has become so important is effectively conveying your brand on social media through images and video.

The Truth About How Often to Post in Social Media

Convince & Convert

Will Roe v. Wade be overturned? Will the United States bail on every international treaty to which it has previously signed? Will Nicolas Cage have a late-career resurgence? How often should I post to social media? These (among others) are the central questions of our time.

Social Media Marketing Tips For 2017

The Realtime Report

Social Media Marketing Tips For 2017. Social media marketing, in general, is huge. It’s been expanding over the last few years and now everyone from personal bloggers, online businesses like auster , and even big businesses are utilizing it.

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Why the Boston Globe Shouldn’t Be Building Community on Facebook

SocialFish

This post originally appeared on Mizz Information. ——— My favorite Associations Now author, Ernie Smith, wrote a great article about building community around your most engaged users. Amen–my favorite topic!

A World Gone Social

Learn how companies must adapt to survive.

The Difference Between Content Marketing and Social Marketing

Simply Measured

What’s the difference between content marketing and social marketing ? Is it that content marketing focuses on content production and creative thought, while social marketing focuses on making social media as successful a delivery mechanism as possible?

Use Hashtags to Find Your Target Audience on Instagram

Jenn's Trend

If you’ve used Instagram for more than 5 minutes, you know how prevalent hashtags are on the platform. They’re abundant! And as a non-hashtag lover, I was one of those who hated the all-consuming use of these hashtags on Instagram.

15 Common Social Media Questions & Answers

Sprout Social

Whether you’re just getting started with social media marketing, or you’re an experienced marketer, there’s always something new to learn. Asking the right questions can improve your chances of success and help you avoid costly mistakes.

11 Storytelling Formulas to Supercharge Your Social Media Marketing

Buffer Social

Legendary marketer, Seth Godin, describes marketing as “the art of telling a story that resonates with your audience and then spreads.” ” If you look at some of the biggest brands around, you might notice that they are often amazing storytellers.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

3 Reasons Why It’s Worth Paying For Social Media Advertising

The Realtime Report

3 Reasons Why It’s Worth Paying For Social Media Advertising. The majority of social media platforms offer their own advertising services, but it seems there are many businesses that do not believe it can benefit their business.

How to leverage social media to target local users and build brand awareness

SocialFish

It’s no secret that social media’s strength lies in the user data that it offers to marketers looking to better target their campaigns. . Sites like Facebook and LinkedIn are goldmines of user data!

21 Top Google Chrome Extensions for Social Media Marketers

Socially Sorted

In this post, I share 21 Top Google Chrome Extensions that will help you get more done as a social media marketer. . You can start using them immediately to get more productive, save time and work smarter in your business. Many of them I use every day! .

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The Difference Between Content Marketing and Social Marketing

Simply Measured

What’s the difference between content marketing and social marketing ? Is it that content marketing focuses on content production and creative thought, while social marketing focuses on making social media as successful a delivery mechanism as possible?

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Ultimate Guide to Measuring Social Media ROI

Sprout Social

Social media ROI is one of the most heavily debated topics in the online marketing world. Because measuring the effectiveness of social media marketing efforts isn’t as clear cut as, say, running a Google AdWords campaign.

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20 Creative Ways to Use Social Media for Storytelling

Buffer Social

Storytelling has always played a part in successful marketing. Stories enable us to build personality and create a connection with consumers. But can we actually tell a story on social media? Is it possible to narrate a story with social media posts that are supposed to be short and sweet?

Three Reasons To Invest In Patient Feedback Management Solutions

The Realtime Report

Three Reasons To Invest In Patient Feedback Management Solutions By Sabrina Egan. In the last several years, the healthcare industry has seen an increased focus in online patient reviews.

What do you think about your community platform?

SocialFish

We won’t buy a $6 latte at a café without checking out reviews first. But where do community managers go when they’re getting ready to spend $10,000 or more per year for on-domain community software?

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

5 Keys toward Creating a Killer Twitter Audit

agora pulse

Is it time for a Twitter audit? Probably so. While juggling other business demands, it’s easy to neglect your social media accounts. That’s why it’s important to conduct an assessment of your Twitter marketing efforts. Find out what’s working well and what needs improvement. So don’t wait any longer.

10 Content Marketing Lessons I Learned From Seeing How Our Content Is Shared

Simply Measured

Do you know which blog posts or webpages are driving the most visits to your website right now? Probably. It’s not amateur hour. But did you know: Facebook sends 82% of social media traffic to longer stories and 84% of social traffic to shorter news articles. Pew Research Center, 2016).

9 Tips on How to Get More Subscribers: A YouTube Guide

Sprout Social

Just like any other social network, YouTube has its own space for businesses to create communities. With Instagram, Facebook and Twitter, it’s all about gaining real and authentic followers. But on YouTube, it’s essential to learn how to get more subscribers.