Webbiquity SMM

AUGUST 9, 2010

While there are unquestionably many ways that social media marketing results can be measured , the debate rages on as to whether it’s truly possible to quantify the ROI from these activities. Influence: a.k.a. The C-suite expects justification for every dollar spent, including investments in social media marketing.

SM2 187

SM2 Alterian Vocus Social Media 187

Webbiquity SMM

MAY 24, 2010

Though social media marketing is rapidly advancing in terms of adoption and sophistication, many marketers and business executives still struggle with it. This confusion is partly due to some still-common misconceptions about social media marketing. Social media marketing is really hard. Social media is free. Not really.

Social Media 220

Social Media Marketing Cost Guidelines 220

Twist Image

JUNE 24, 2013

Following are some of the richest and deepest places to grab a master''s level education in marketing. One of the marketing industry''s premiere trade magazines offers up a slew of free e-newsletters that are chock full of information and insight. Marketing Charts. Interested in marketing to moms? for free (free of cost.

MySpace 110

MySpace Marketing Digg Education 110

Buzz Marketing for Technology

NOVEMBER 10, 2010

You often hear about the concept of mapping content to the sales funnel (especially in B2B Marketing) but it’s not so common in practice. For the Influencers – we like to use the same content we have for the consideration stage – webinars, live events, virtual events and so on. B2B Marketing Content: Lure or Lasso?

Types 255

Types Content Case Study Press Release 255

Buzz Marketing for Technology

NOVEMBER 10, 2010

You often hear about the concept of mapping content to the sales funnel (especially in B2B Marketing) but it’s not so common in practice. For the Influencers – we like to use the same content we have for the consideration stage – webinars, live events, virtual events and so on. B2B Marketing Content: Lure or Lasso?

Types 255

Types Content Case Study Press Release 255

Saying It Social

JUNE 3, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials 12 Reasons Your Business Needs a Social Media Marketing Program YESTERDAY 1. Social media bookmarking tools like Digg, Reddit, and Stumbleupon can also generate additional traffic to your site if you create frequent articles and blog posts.

Social Media 159

Social Media NoFollow Marketing Social Bookmarking 159

Webbiquity SMM

NOVEMBER 16, 2010

The grandmotherly maxim, “The good Lord gave you two ears but only one mouth for a reason&# applies to social interactions in general, but is nowhere more critical than in social media marketing. Filter to find the influencers. These individuals may not all be true influencers, but they are worthy of further investigation.

SM2 189

SM2 Alterian Social Media Influencer 189

Bill Hartzer

JULY 15, 2010

While the financial market collapsed, Orman’s stock rose as she convinced people what NOT to buy during the economic recession. DeGeneres conceals her wealth with ordinary clothes and a gracious attitude, influencing a legion of supporters through her television shows and brand sponsorships. Suze Orman. Taylor Swift. Michelle Obama.

Buy 113

Buy Influencer Web 2.0 Survey 113

Kikolani

FEBRUARY 7, 2011

I’m not going to spend too much time on this because everybody has their own marketing ideas and attracting fans to your Facebook page has already been widely discussed on the internet. Inside the New Digg, Including New Auto Submit Feature. Facebook Applications Adding Embarrassing Content to Your Profile.

Influencer 161

Influencer Facebook How To StumbleUpon 161

Webbiquity SMM

JUNE 7, 2010

One of the challenges in measuring the ROI of social media marketing is that the use of social networking and social sharing tools isn’t confined to the marketing group. In terms of revenue generation, the effective use of social media by both sales and marketing teams is critical. Share this on Bebo. Share this on Mixx.

Social Media 160

Social Media Crowdsourcing Technorati StumbleUpon 160

Webbiquity SMM

OCTOBER 20, 2010

Conversely, those who interact and add value grow their networks, influence and trust over time. Tags: Social Media Marketing Twitter content sharing grow Twitter followers retweet retweeting social media influence. Those who focus on “broadcasting&# only their own content through these media tend to be shunned or ignored.

Twitter 190

Twitter Technorati StumbleUpon Digg 190

ProBlogger

MAY 19, 2022

The post Go Beyond Blogging – Multi-Channel Marketing via Online Media appeared first on ProBlogger. As part of the online marketing mix, blogging plays a significant role because right now much of the marketing effort still revolves around driving people to your web site. How to Get the Words Out with Content Marketing.

Marketing 35

Marketing Blogger Forums Syndication 35

Saying It Social

APRIL 8, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How To Leverage Your Social Networking Sites When Visiting Influence Centers & Referral Sources While this post is specific to my friends at Senior Helpers , the underlying principle is applicable for all businesses – so read on!

Social Networking 136

Social Networking Sites How To StumbleUpon 136

Firebelly

NOVEMBER 13, 2009

Digitalia | Indianapolis Social Media Marketing « Twitterese — The new way to speak online | Main | Too much flash turns google off » November 13, 2009 social media marketings good news Interview with Dave Evan, Digital Voodoo and author of social media marketing, one hour a day Here's a quick recap of the video.

News 100

News Social Media Marketing Paid Search 100

Social Media Marketing

JULY 17, 2010

The marketers targeted a handful of influencers to kick off the process - Kevin Rose (founder of Digg), Ellen Degeneres, Ashton Kutcher, The Huffington Post and others. Tait also discusses his view of influence in a Fast Company interview: The Team Who Made Old Spice Smell Good Again Reveals What's Behind Mustafa's Towel.

Yahoo 165

Yahoo Digg Reddit YouTube 165

ProBlogger

MAY 19, 2022

The post How to Go Beyond Blogging and Harness Multi-Channel Marketing appeared first on ProBlogger. As part of the online marketing mix, blogging plays a significant role because right now much of the marketing effort still revolves around driving people to your web site. How to Get the Words Out with Content Marketing.

How To 26

How To Marketing Blogger Forums 26

Webbiquity SMM

DECEMBER 21, 2010

From a pure lead generation / ROI standpoint, this skepticism isn’t entirely unjustified; research from earlier this year showed that branding metrics (increased brand exposure, webs traffic, email subscribers partnerships)—not strict revenue or ROI measures—topped the list of benefits that b2b marketers realized from social media activities.

Social Media 191

Social Media Research ROI Technorati 191

Webbiquity SMM

DECEMBER 6, 2010

Social media and PR can both be used to influence journalists and other influencers online. PR and social media can also be used together to promote events, speaking opportunities, corporate presentations, video and other content. Smart companies and agencies are putting this together. Share this on Bebo. Share this on del.icio.us.

Press Release 211

Press Release Social Media Social Bookmarking Blogger 211

SocMed Sean

JANUARY 21, 2012

Even old-school marketers and brand managers are starting to wake up and figure out that social media isn’t a passing fad, it isn’t just about “cats on skateboards” and “people eating oatmeal” and that ignoring the conversation is only going to leave them further behind their competition. They aren’t.

Social Media 280

Social Media Tumblr StumbleUpon Digg 280

Firebelly

FEBRUARY 12, 2010

Social Media Marketing Best Practices By Debra Aho Williamson eMarketer forecasts that social network ad spending will reach $2.5 In Age of Friending, Consumers Trust Their Friends Less By Michael Bush People have caught on to the fact marketers are increasingly behind that influential blog post or tweet. billion in the US.

Feed Reader 100

Feed Reader Marketing Paid Search Startup 100

Diva Marketing Blog

JULY 22, 2009

The more I watch companies expand marketing departments to include social media positions that put a premium on tech skills versus marketing experience. I wonder if along the way marketers created a hybrid which isn't social media in the traditional sense of building and nurturing relationships or providing added value to the customer.

Social Media 75

Social Media Marketing Web 2.0 Virtual World 75

Webbiquity SMM

JUNE 15, 2010

At its core, social media marketing is still marketing: it requires a strategy, planning, objectives, measurement, and utilization of key messages. It’s a component (an increasingly essential one) of an overall marketing and PR plan. Mass (as in “mass marketing&# or “mass messaging&# ).

Social Media 171

Social Media Technorati StumbleUpon Digg 171

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Do study your influencers Want to reach out to influencers ? Thing is, some people don’t really reach out correctly to influencers. Influencer outreach may possibly be the most powerful outreach tactic that PR practitioners or marketers are laziest about. Just do it head first, not with one foot.

Social Media 272

Social Media Engagement Forums Policies 272

Webbiquity SMM

SEPTEMBER 21, 2010

These technologies include Browse My Stuff (which powers both the B2B Marketing Zone and Social Media Informer ) and Paper.li , which enables users to create custom online “newspapers&# based on a Twitterer and his/her followers, a hashtag subject or a Twitter list. Bloggers and content marketers want traffic. Share this on Mixx.

Aggregator 187

Aggregator Paper.li B2B Content 187

Webbiquity SMM

JANUARY 24, 2011

A free tool for finding the relative influence of any Twitter user. A realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious. Blekko’s Tools Give Search Marketers Google Alternative by MediaPost Online Media Daily. JustUnfollow. paper.li.

Tools 206

Tools Social Media Lithium Sysomos 206

Techipedia: Tamar Weinberg

APRIL 20, 2010

People who use social media correctly tend to exhibit some of the more overt characteristics of people chemically influenced (and those who use social media badly exhibit either characteristics of teetotalers or people over-chemically influenced). Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Social Media 208

Social Media Chemicals Wikipedia MySpace 208

Kikolani

APRIL 11, 2012

” If you want to influence the way people see you online, it’s important to understand that there are two basic techniques for managing your online reputation. Social Mention monitors 100+ social media properties directly including: Twitter, Facebook, FriendFeed, YouTube, Digg, Google etc.” Me On The Web.

Reputation 167

Reputation Blogger Tools RSS 167

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media the Final Frontier of Marketing? Is Social Media the Final Frontier of Marketing? This gave rise to regional marketing with the first hints of large scale world-wide marketing.

Social Media 105

Social Media Marketing Digg MySpace 105

yMarketingMatters

OCTOBER 4, 2013

Many see Google+ as a combination of Twitter and Facebook, but its new features makes it a marketing paradise. Linkedin is the largest social media network for business people and professionals but most small business owners still don’t have it on their marketing radar. But the YouTube market is competitive.

Social Media 275

Social Media Foursquare Social Bookmarking LinkedIn 275

Idaconcpts

JANUARY 11, 2011

Founded by Bindu Reddy and Arvind Sundararajan, MyLikes is a word-of-mouth advertising platform that allows the long tail of influencers on the web to create endorsements for products and services they like. One of the ways that influencers can promote products and services is through Twitter. Share this on Facebook. Tweet This!

Twitter 132

Twitter Technorati StumbleUpon Digg 132

Kikolani

NOVEMBER 19, 2010

14 social media experts react to Facebook’s new message system – a look at how influencers feel about the change. Facebook Pages for B2B social media marketing – a look at the elements of three successful B2B pages. Making Money Online / Online Marketing. Does Google offer a unique value for reciprocal links ?

Mashup 128

Mashup Resources Digg Social Bookmarking 128

Adam Sherk

JUNE 15, 2010

But Twitter, Facebook in some cases Digg still represent the majority of social media referrals to many news sites, so they continue to be a priority. News Sites on the New Digg: Who is Active, Who is Gaining Followers? There is of course much more to the social media universe than just The Bobbsey Twins.

News 165

News Sites Twitter Digg 165

Akamai Marketing

FEBRUARY 8, 2011

It also breaks down where engagement events are occurring for the time period (comments, Digg, Twitter). Optimize Page What I like: Shows primary influencers on different networks in a clean list. What I wish they would improve Influencers aren’t listed in order of number of engagement events.

Postrank 134

Postrank Analytics Tools Klout 134

Webbiquity SMM

OCTOBER 13, 2010

I’ve used this tool on behalf of small clients for finding hundreds of key influencers on Twitter, blogs and various other social networking sites and forums. The only caveat is that this may whet your appetite for the full version (see below). Social Mention. Several pricing options are available, most under $500 per month. Tweet This!

SM2 202

SM2 Vocus Alterian Radian6 202

Convince & Convert

JANUARY 11, 2011

Klout is an online influence gauge that combines several data points (followers, retweets, clicks on links, etc.) The data used to calculate Klout continues to change (they added Facebook information recently), but I have found it to be the most reliable influence tracking metric. Are tweets more important than Facebook shares?

Metrics 159

Metrics Postrank Social Media Klout 159

Adam Sherk

AUGUST 31, 2010

In my ongoing look at mainstream media outlets and social media I have done multiple posts on news sites and Twitter, Facebook and Digg but I’ve yet to look at YouTube. The Most Buried News Sites on Digg News Sites on the New Digg: Who is Active, Who is Gaining Followers? Adapt, change and speed ahead or die.

Sites 182

Sites News YouTube Press Release 182

Techipedia: Tamar Weinberg

MAY 18, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 10 Reasons Why Your Business Needs a Killer Social Media Strategy 10 Reasons Why Your Business Needs a Killer Social Media Strategy by Tamar Weinberg on May 18, 2010 Share This is a guest post by Beth Hrusch.

Social Media 269

Social Media Strategy StumbleUpon Digg 269