Direct Marketing Observations

AUGUST 24, 2010

Last week we had the pleasure to have Beth Kanter host our weekly tweetchat over at Hashtag social media. The subject was obviously about Non Profit Organizations and how social media can play favorably with them. This is the sweet spot for Beth and as a host, I have to say she was beyond amazing.

Social Media 209

Social Media Crowdsourcing Organization Hashtag 209

The Realtime Report

AUGUST 27, 2012

In some cases, farmers are even beginning to use realtime technologies to connect directly with consumers and create new market efficiencies. Not surprisingly, the drought has also attracted a dedicated hashtag, #drought12 , with everyone from farmers to the USDA sharing the latest information and strategies on how to cope.

Social Media 178

Social Media API Marketing Education 178

Hootsuite

SEPTEMBER 9, 2020

YouTube marketing is often overlooked by social media marketers. Either way, there are countless marketing opportunities on YouTube—especially if your audience is on the platform and your competitors aren’t. But with more than 500 hours of video uploaded every minute, effective YouTube marketing is easier said than done.

YouTube 145

YouTube Marketing HootSuite Video 145

Convince & Convert

APRIL 10, 2018

Get your potential attendees interacting with you early on by enabling some measure of feedback or crowdsourcing on the conference programming. Social Media Examiner does this well by consistently sharing what attendees can expect at their annual Social Media Marketing World conference leading up to the event.

Social Media 134

Social Media Eventful Hashtag Conference 134

Convince & Convert

MARCH 14, 2013

It all started with a hashtag – two years ago, the ceremonial first fan photo with a #Nike tag on Instagram. Celebrating the first #Nike hashtag was an incredible idea. While crowdsourcing fan photos may prove difficult and time consuming with Legal approvals, Nike’s campaign proved that it can be worthwhile.

Instagram 131

Instagram Communities Social Media Crowdsourcing 131

Sprout Social

DECEMBER 5, 2022

Book lovers go to this hashtag to find new book recommendations, relatable content for bookworms and connect with other readers. As Anthony puts it, “Social media gives you the opportunity to better understand your target audience and their interests so that you can consider that when creating marketing assets for your brand or business.”.

Social Media 130

Social Media Privacy Crowdsourcing Instagram 130

Direct Marketing Observations

FEBRUARY 5, 2010

This past Tuesday on our weekly Hashtag socialmedia tweetchat , we were honored to have one of the classiest people I’ve gotten to know, host our chat, BL Ochman. 5) Teach your execs and colleagues how to follow conferences and events and comment via hashtags. What’s great about this list? Be part of the conversation.

Social Media 177

Social Media Hashtag Case Study Crowdsourcing 177

Convince & Convert

APRIL 10, 2018

Get your potential attendees interacting with you early on by enabling some measure of feedback or crowdsourcing on the conference programming. Social Media Examiner does this well by consistently sharing what attendees can expect at their annual Social Media Marketing World conference leading up to the event.

Social Media 94

Social Media Eventful Hashtag Conference 94

The Realtime Report

JANUARY 16, 2013

Fans can “campaign” to save their favorite token by sharing images and videos with their friends on Facebook and Twitter, and by using the hashtag #tokenvote. There’s also a leaderboard where fans can see how well their favorite token is faring in the voting. Which token will you be voting for?

Campaign 193

Campaign Facebook Crowdsourcing Badge 193

Pixlee

JULY 29, 2020

While many are still not able to go to a gym and are staying safe at home, fitness brands have to shift the focus of messaging in their marketing campaigns. Puma’s goal is for its customers to post and hashtag user-generated content (UGC) to help everyone achieve their goals. Get Creative with Your Messaging. Free Online Classes.

Brands 71

Brands Social Media UGC Crowdsourcing 71

Ignite Social Media

SEPTEMBER 6, 2018

These crowdsourced recommendations will substitute traditional reviews. The tags will function like hashtags and will be generated from keywords based on past recommendations. Facebook is also adding Recommendations to Pages.

Facebook 104

Facebook Social Media Real Estate Crowdsourcing 104

Likeable

JULY 23, 2020

Photography app VSCO kicked off #BlackJoyMatters with a global call to action, urging online communities to create, capture, and share their interpretations of Black Joy to social media through posting art, first-person videos, and/or photos across every social platform using the hashtag #BlackJoyMatters. Pernod Ricard: Crowdsourcing App.

Social Media 85

Social Media Brands Crowdsourcing Instagram 85

Techipedia: Tamar Weinberg

AUGUST 2, 2011

He’s also founder of Exploring Social Media , a social media marketing program for beginners to teach them how to best understand and make sense of this online phenomenon for marketing. Samir Balwani is a marketing strategist and Director of Member Acquisition for StyleCaster. Samir Balwani. Adam Singer. Kristi Hines.

Tools 277

Tools Social Media Tips Marketing 277

Rebekah Radice

JUNE 8, 2017

But if you do it right, a contest can be a great addition to your marketing strategy. It rolls over into your overall marketing strategy and helps meet specific objectives. To really understand what you’d like out of a contest, you must remember and understand the modern marketing funnel. Product development crowdsourcing.

Facebook 138

Facebook Social Media How To Crowdsourcing 138

Pixlee

APRIL 27, 2020

Digital events have become a key element in 2020 marketing strategies. On the digital channels, marketers are struggling to secure a few moments of attention from their audience. On the digital channels, marketers are struggling to secure a few moments of attention from their audience. Crowdsource topics, themes, and content.

Eventful 61

Eventful Brands Engagement Social Media 61

Hootsuite

MARCH 30, 2020

The American Health Lawyers Association, the American Society for Healthcare Risk Management, and the Society for Healthcare Strategy and Market Development suggest that advance preparation is key to an effective crisis response. Hashtags like #flu can reveal when diseases are popping up in new locations. Public health monitoring.

Social Media 145

Social Media How To HootSuite Guidelines 145

Sprout Social

APRIL 7, 2020

Marketers have never managed social media during a global pandemic and there is no guidebook detailing what to do in certain situations. Topic volume stayed at or near one million messages a day for much of February until the US stock markets declined and topic volume soared to 5-6 million messages a day. No signs of slowing down.

Brands 100

Brands Social Media Sentiment Conversation 100

Hootsuite

JULY 3, 2019

With the question sticker, you can crowdsource new ideas for content, quiz your readers on different topics, or take requests for your impromptu piano concert. Use a branded hashtag. Great marketing is all about providing valuable and informative content for your followers. You can then share the answer on your Story.

Instagram 112

Instagram Engagement Hashtag HootSuite 112

Hootsuite

JULY 6, 2022

And to crowdsource sentiment on your brand. Article, for example, uses their Instagram bio to ask folks to use their branded hashtag to post their UGC. So, one of the best ways to get your products in front of potential customers is through Instagram influencer eCommerce marketing. Source: Article on Instagram. Try it Free.

Instagram 126

Instagram HootSuite UGC Influencer 126

Hootsuite

AUGUST 27, 2019

Great digital marketing provides viewers and readers with valuable, engaging content. Farmer’s Market!) Apple also does a great job of this with their #ShotOnAnIphone posts where they encourage users to share their iPhone photos and videos on Instagram using the hashtag. Use a daily hashtag. ShotoniPhone by Kate R.

Instagram 111

Instagram Engagement Hashtag Brands 111

Buffer Social

MARCH 27, 2017

How does someone with little-to-no marketing or social media experience go from a line cook to Director of Marketing for some of Silicon Valley’s most successful companies? Join us as we unravel Clair Byrd ‘s incredible career story of how she went from cook to marketing superstar. By taking calculated risks.

Social Media 40

Social Media Social Media Management Marketing Skills 40

Sprout Social

OCTOBER 23, 2019

This might seem like a tall order, but you can break this down into attainable tactics and goals that can become part of your social media marketing strategy. Read on to learn how you can bring the concept of brand loyalty into focus through your marketing. What is brand loyalty and why is it important?

Loyalty 83

Loyalty Brands Social Media How To 83

Convince & Convert

DECEMBER 5, 2013

For Instagram, data from Sysomos shares 914,000 photos on Instagram used the hashtag #MOvember. 2 Amazing Movember Case Studies That Will Make You Grow it Back is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy. According to data from Topsy , there were 1.5 Movember participants!

Case Study 105

Case Study Study Sysomos Social Media 105

Rebekah Radice

JUNE 8, 2017

But if you do it right, a contest can be a great addition to your marketing strategy. It rolls over into your overall marketing strategy and helps meet specific objectives. To really understand what you’d like out of a contest, you must remember and understand the modern marketing funnel. Product development crowdsourcing.

Facebook 60

Facebook Social Media How To Crowdsourcing 60

Buffer Social

MAY 13, 2019

The music streaming service has been around since 2008, and it’s been a hidden treasure for marketers for several years now thanks to its deep audience insights. What’s also great about playlists as a brand strategy is that they are easy to set up and free to experiment with … two of a marketers’ favorite attributes. Dave on Twitter.

Brands 76

Brands Platform Social Media Social Networking 76

Later

MARCH 31, 2020

Oh and if you don't already use @latermedia to plan your IG feed, what are you doing Use code CHRISTINA2020 for one month free of the premium plan – hello hashtag analytics and suggestions ) ????????? lindsaysilb dropping some knowledge on how crowdsourcing has helped her build a community on Instagram.

Instagram 86

Instagram Influencer Tips Microblogging 86

Later

MARCH 31, 2020

Oh and if you don't already use @latermedia to plan your IG feed, what are you doing Use code CHRISTINA2020 for one month free of the premium plan – hello hashtag analytics and suggestions ) ????????? lindsaysilb dropping some knowledge on how crowdsourcing has helped her build a community on Instagram.

Instagram 66

Instagram Influencer Tips Microblogging 66

Social Media Strategery

APRIL 1, 2009

Very few sales-y marketing types (that I came across). I think it’s important to note that they didn’t just do it all themselves – they managed to get others involved and turn it into a real “crowdsourced&# Camp where everyone played a role. which is essentially a Twitter hashtag directory. The sessions.

Gov 2.0 92

Gov 2.0 Social Media Hashtag Wiki 92

Hootsuite

OCTOBER 1, 2019

Lest we forget that photography was an art before it was a marketing tool, we all have to own up to the fact that sometimes our taste exceeds our skill. Use the right hashtags on your posts. Give your hashtag strategy some thought: Don’t be too broad (i.e., #dog) Consider creating a branded hashtag. Time to level up.

Instagram 112

Instagram Hashtag How To Geotagging 112

Convince & Convert

MAY 15, 2014

Inspired by science, technology and innovation, General Electric has partnered with The Tonight Show with Jimmy Fallon to host a series of Fallonventions segments and launch a new crowdsourced #SomeoneShouldInvent social media campaign. What can we take away from this fun and creative campaign?

Campaign 130

Campaign Crowdsourcing Social Media Case Study 130

agora pulse

SEPTEMBER 21, 2017

MondayMotivation is a great hashtag to use today. Asking your fans a question on Tuesday can provide great content marketing fodder for the following week. Here’s how StoryCorps crowdsources ideas through asking questions. Another great trending hashtag which can really showcase your brand if you think about it.

Facebook 144

Facebook Hashtag CSR Social Media Management 144

Buffer Social

JUNE 24, 2019

When you think of chatbot marketing, what comes to mind? But reality is that there are marketing teams and support teams and sales teams making serious progress with their chatbot strategies. 10 Tips for Your Chatbot Marketing Strategy. Here is a list of 10 lessons for anyone about to get into chatbot marketing — like us.

Social Media 74

Social Media Strategy Marketing Newsletter 74

Later

FEBRUARY 27, 2019

Instagram Stories Stickers #3: Hashtag Stickers. Much like location stickers, when you tag your story with a hashtag sticker, other users will be able to see and engage with your story on that hashtag’s page. . For businesses, the hashtag sticker is another great way to promote your branded hashtag on Instagram Stories.

Instagram 75

Instagram Features Hashtag Crowdsourcing 75

Webbiquity SMM

FEBRUARY 21, 2017

Although content marking is now a nearly universal practice—with 93% of B2B marketers using content marketing— half of all marketers still rank “producing enough content” as one of their top five challenges. Fortunately, content marketers don’t have to do it all themselves. Google Review Count: 346.

Curation 214

Curation Content Tools Flipboard 214

Writtent Blog

MAY 28, 2013

If you ever want to really annoy a marketer, tell them that content is low cost marketing. Content marketing can take hours and some serious elbow grease, which is why we’ve curated a list of 30 brilliant ways for you to make a maximum impact in the least amount of time possible. Answer Questions. Welcome Guest Posters.

Content 102

Content Cost Marketing Meme 102

Later

DECEMBER 5, 2018

What about the most popular hashtags of 2018? As we’ve said before , using ultra-popular hashtags isn’t always the best strategy for getting more engagement on your posts and stories. But that didn’t stop millions of users from tagging their content #love , #instagood , or #photooftheday , the top three hashtags of 2018!

Instagram 60

Instagram Trends Review Hashtag 60

Rebekah Radice

SEPTEMBER 4, 2016

Then use a trending hashtag to get out in front of a whole new audience. Make sure you’re looking at trending hashtags based on location. Announce a theme-of-the-day and ask your followers to chime in and share around a hashtag. Crowdsource for answers, tips, and suggestions from your audience. Need a final vote?

Twitter 97

Twitter Engagement Hashtag Social Media 97