Four Secrets of Successful Hashtag Marketing
APRIL 28, 2015
By Laura Petrolino #hashtags Love them or hate them, despite many who might wish to the contrary, hashtag marketing isn’t going away any time soon. Just like selfies, hashtags are so often used obtrusively.
How to Identify Popular Hashtags on Twitter
JUNE 21, 2016
Hashtags are an integral part of the marketing strategy for the majority of successful social media marketers. The post How to Identify Popular Hashtags on Twitter appeared first on Spin Sucks. Social Media Twitter hashtag Hashtagify.me
Using Facebook Hashtags for Your #FacebookMarketing
AUGUST 9, 2013
When Facebook introduced its Twitter-like hashtag (#) feature in June, marketers began to buzz about the potential boosting effects that this new Facebook trend can bring to brands and businesses. Hashtags are gaining momentum on Facebook. How to Use Facebook Hashtags.
Improve Your Marketing With Hashtags
AUGUST 21, 2015
Hashtags are such a prominent part of online culture today that it’s rare to find anyone who doesn’t know what they are. Yet even as most people have come to know what they are, many people still don’t understand how to use hashtags to improve marketing for their business.
Using Hashtags as Strategic Objects
Buzz Marketing for Technology
FEBRUARY 27, 2013
Posted in Hashtags Twitter. Hashtags have been around for a while. With this evolution, brands are now leveraging the once lowly hashtag as a strategic tool to unify campaigns and connect with customers. Too many hashtags make it difficult to track and are confusing to consumers.
Are Hashtags Really Useful for Twitter Marketing? (Infographic)
SEPTEMBER 9, 2016
There are some standard pieces of advice among social media marketers: Create shareable content, include links, measure everything, use hashtags. Of the tweets analyzed by Venngage , only 35 percent of the accounts tweeting to the selected hashtags were genuine.
Why Hashtags are Spam #hashtags
JUNE 12, 2013
Hashtags are spam that need to go away. According to reports that have hit the mainstream media lately, Facebook has just (finally) gotten #hashtags. So, why are hashtags spam? When you insert a hashtag, you’re adding a keyword or keyword phrase in order to categorize it.
Why Twitter Hashtag Infographic Fails
SEPTEMBER 3, 2013
Companies such as J Campbell Social Marketing continue to spread it. Who spends so much time creating a hashtag? Do not create your own hashtag if one already exists and if your participation will benefit you and others using it.
How to Identify Popular Hashtags
JUNE 1, 2016
Hashtags are used on social media channels and are important in your business – you may be missing a trick if you’re not using them. So let’s figure how how to identify popular hashtags… First… let’s talk about what hashtags are and why you need them!
Use Hashtags to Find Your Target Audience on Instagram
FEBRUARY 15, 2017
If you’ve used Instagram for more than 5 minutes, you know how prevalent hashtags are on the platform. And as a non-hashtag lover, I was one of those who hated the all-consuming use of these hashtags on Instagram.
How to Use Twitter Hashtags for Business
NOVEMBER 30, 2011
#hashtag As anyone who uses Twitter knows, the ‘#’ symbol, called a hashtag, is used to mark keywords or topics in a Tweet. Hashtags are simply a way to “tag” your tweet with subject matter to make it easy to be found. Blog How To Social Media Marketing Tools and Resources Twitter growing twitter hashtags hashtags for business how to find twitter followers social media twitter chat
How to Track Hashtag Campaigns with Social Media Analytics
Convince & Convert
JULY 30, 2015
Hashtags are a great tool to track conversations about brands, companies, or events. A good hashtag can help spread the message about your brand, company, or event far beyond your regular audience. Let’s take a brief look at the performance of the tournament’s official hashtag.
A Complete Calendar of Hashtag Holidays for 2017
NOVEMBER 21, 2016
Ignored by traditional calendars these hashtag holidays are celebrated ad nauseum on social media. Not sure which hashtag holiday makes sense for your brand? Hashtag holidays have been celebrated for decades but they’ve only gained traction on social media within the past few years.
How Do You Use Hashtags on Instagram?
SEPTEMBER 27, 2016
Here’s a question I get a lot: Exactly how do you use hashtags on Instagram? If you can wade through all that noise and use hashtags correctly, you are more likely to get more views, followers , and overall business results. She hardly uses hashtags. Hashtags for Searches.
Instagram Hashtag Mistakes You Want to Avoid
DECEMBER 27, 2016
Hashtags are an essential part of marketing on Instagram, so you want to make sure that this is something you get right. Hashtags must be carefully thought out, well researched, and exceptionally engaging if your followers are going to use them. Skimping on Hashtags.
A Step-By-Step Guide to Launching a Branded Hashtag
JULY 11, 2016
Chris Messina, currently a Developer Lead at Uber, is credited as the inventor of the hashtag on Twitter. Originally intended to group content based on subject matter, the hashtag has been adopted across every popular social platform and has cemented its place in our culture.
How Promoted Hashtags Can Ruin Your Online Campaign Efforts
MAY 20, 2013
One of the most surefire ways to encourage conversation on your nonprofit or association is through the use of hashtags on Twitter. Rather, make sure your #SharingStories hashtag be a compelling call to action to share a story coupled with your brand name.
How to Use #Hashtags to Improve Your Social Media Marketing
JANUARY 15, 2017
A hashtag is word preceded by a hash mark (#), used within a message to identify a keyword or topic of interest and facilitate a search for it. So whenever a user adds a hashtag to their post, it is immediately indexed by the social network and searchable by other users.
5 Great Hashtag Campaigns From The Hospitality Industry
JULY 28, 2016
Why should you bother creating your own hashtag campaign ? A good hashtag can redefine your online brand identity, provide you with new ways to interact with your customers and help you promote product and services to new audience segments.
How to Create a Hashtag Just for Your Business
AUGUST 2, 2016
With so many advertisements, billboards and commercials in our face, it’s tough to find one without an added hashtag. Now businesses create a hashtag for consumers to find more information about a product or service. Whether it’s a branded term, phrase or call to action, hashtags increase social media engagement. When you create a hashtag, you give users a new way to get in touch with your business on social. Reasons to Create a Hashtag. When to Use Hashtags.
3 Hashtag Search Tools That Are Crazy Easy to Use
MAY 4, 2016
If you are looking to incorporate social media into your event , you’ll need to consider including a branded hashtag in your event strategy. Here are three hashtag search tools that are crazy easy to use! Hashtracking is another great hashtag-tracking option for Twitter and Instagram.
5 Proven Instagram Hashtag Strategies from the Airline Industry
AUGUST 30, 2016
Visuals have always been key in the travel industry, so it isn’t a surprise that Instagram is now one of the top five travel marketing channels. Below, we have analyzed the hashtags used by the world’s top airlines to see how they resonate with Instagram users.
The Early Days of Hashtag Marketing
MARCH 17, 2012
It's disruption marketing at its finest. Companies are now using hashtag marketing strategies as a way to create attention by rewarding those who are willing to shill for them (more on that here: DigiDay - Has Hashtag Marketing Arrived? ). I may very much like following you, but should you start tweeting because you're benefitting from a marketing program and I'm getting the spam , it may be grounds for a social media divorce. digital marketing.
Make Fun Of #Hashtags All You Want, But Google Just Got Serious
SEPTEMBER 26, 2013
Yesterday, Kevin Mullett , Online Visibility Expert (and really smart guy), shared the news on LinkedIn that Google is now making hashtags searchable. You’ll also see links to search for these hashtags on other social sites.
Ultimate Guide to Twitter Hashtags
SEPTEMBER 30, 2010
Home About Us Contact SEJ News PPC SEO Tools Social Links BlueGlass SEO Services Social Media Marketing Pay Per Click Online Reputation Management Content Development Mar 24 2009 Ultimate Guide to Twitter Hashtags What is a Twitter hashtag? I use #hashtags quite often.
16 Tips for Using #hashtags HINT: You’re doing it wrong :P #socialmedia
SEPTEMBER 18, 2014
If you create content and don’t use a hashtag you are passing it through OWNED media (your subscribers) but it rarely escapes into EARNED media (other people who would be interested. Try adding a hashtag or two that you know people use and monitor and see how it resonates.
Facebook and hashtags: at long last
JUNE 16, 2013
Facebook has introduced the use of hashtags ! Hashtags are the first step. Similar to other services like Instagram, Twitter, Tumblr, or Pinterest, hashtags on Facebook allow users to add context to a post or indicate that it is part of a larger discussion.
Runaway Holiday Hashtag Campaign: Lidl’s To Donate $260K in Christmas Dinners
The Realtime Report
DECEMBER 13, 2012
Global discount supermarket chain Lidl started a hashtag campaign to do some holiday social good – and may have been caught off guard when it quickly went viral. After local newspapers picked up the offer and promoted it, people started retweeting the hashtag.
Hashtags for Health: Successful Social Media Campaigns
OCTOBER 6, 2016
Smart social media campaigns can drive, enhance, and/or support PR and marketing activities. Even smarter… Read More.
The Holiday Hashtag Decision Tree
DECEMBER 1, 2015
When Laura Petrolino wrote about the marketing of Thanksgiving and Black Friday last week, my mental wheels started turning about other holiday hashtag days—the #HashtaggableDays, if you will, in late November and early December: #ShopLocalSaturday, #CyberMonday, and #GivingTuesday.
02/14/2014: Social Media Snapshot | Facebook Trending Hashtags, Twitter Redesign & More.
FEBRUARY 14, 2014
Categories: Blog , Facebook , Google , Social Media Marketing , Twitter Tags: Facebook , Firefox , Google , page layout algorithm , social media , Social Media Marketing , Top heavy filter , Trending , Twitter Facebook Trending Hashtags, New Twitter Layout, Google Page Layout Algorithm Updates and more! Blog Facebook Google Social Media Marketing Twitter Firefox page layout algorithm social media Top heavy filter Trending
Get the Most Out of Twitter Hashtags
SEPTEMBER 30, 2010
Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media MARKETING Business Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS OpenX Rackspace Hosting ConVerdge Communities About Us Submit a Tip! So how do you disseminate and make sense of all this hashtag madness?
“The Twitter Hashtag is the New Neon Sign”
Blue Focus Marketing
APRIL 10, 2012
Yet compelling as it is, we can take this statement one step further: I offer that your brand can also live in hashtags. The Twitter protocol known as the “hashtag” (or # symbol), which marks keywords or topics in a user’s tweet, has been making waves in the Twittersphere.
Secrets of Twitter Hashtags (For Those Still Unsure)
SEPTEMBER 30, 2010
blog archives about Services Contact Secrets of Twitter Hashtags (For Those Still Unsure) by Robin Broitman Still feeling confused by Twitter Hashtags- those words that start with a # symbol that you keep seeing on Twitter? Wondering how to start or use a hashtag for your own purposes?
Filtering Out the Hashtag Economy
OCTOBER 18, 2011
At the epicenter of Twitter marketing (and bad jokes) are hashtags. Hashtags have become dominant in the stream, depicting events, twitter chats, initiatives, and more. Enter the hashtag filter, compliments of Tweetdeck. So if you can get people to use a hashtag, great!
[Interview] How Hashtags Increased Peru’s Blood Donor List By 1840%
JULY 6, 2016
Utilising one of the most prominent vehicles of social media data , hashtags, they assisted the Peruvian Red Cross in getting thousands of people to become volunteer blood donors. However Twitter still provided 40% of the hashtags, and gave us the best organic results.
The Problem with Marketing Automation
DECEMBER 22, 2015
Freed from the shackles of working for marketing automation companies and agencies, I can finally come clean about the truth behind the highly touted and sought after software. There are two very big ideas that are core to the pitch of marketing automation. By Michael Shearer.
6 Steps to Creating a Successful Instagram Marketing Strategy
NOVEMBER 1, 2016
Before launching any social media marketing campaign, it’s essential to first establish the goals you are trying to achieve. Understand Your Target Market. One of the biggest marketing mistakes you can make is to fail to define and understand your audience. Use Relevant Hashtags.
Eighteen Tricks to Save Time and Money On Content Marketing
JULY 8, 2015
When we talk about content marketing, the conversation often moves to return-on-investment. If we want to talk about “saving” as it relates to content marketing, we must talk of both elements. Here are 18 “tricks” the pros use to save time and money on content marketing. .
How the @ and the #hashtag Took Over Social Media
JANUARY 17, 2014
In social media, using the @ symbol to m ention a person and the # hashtag to label things have become incredibly popular, to the point that most of us may have trouble remembering what the world was like before their rampant use. The hashtag has a similarly interesting history.