[DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy

SocMed Sean

Sometimes, this makes it very difficult for small businesses and start-ups to develop persistent marketing strategies that meet customer expectations, while maintaining a sensible, cost-effective budget over a long period. The key thing to remember regarding PPC is it costs money.

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Three Words That Will Speed Up Your WordPress Blog

SocMed Sean

So, to crunch your photos simply download the EWWW Image Optimizer plugin and let it strip out all the useless metadata that is stored in each image file that bloats the file size and slows down your pages. Images…we all love them.

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Fluency of Culture, Not Language, Is Key to Winning Big in Global Online Markets

Webbiquity SMM

The company replaced this English-language Open Graph metadata with Arabic content. This seemingly-trivial change generated big results among cost-conscious consumers. Guest post by Charles Whiteman. The smartest companies are always looking to reach untapped markets.

8 Fun Things to Try on Instagram You Probably Haven’t Thought of Before

Buffer Social

In the beta launch for this new ad functionality, some advertisers had as much as 20% lower cost-per-view and up to 40% more app installs. Alt text is metadata that helps computers recognize what an image is all about.

This Week in Social Media – 6/12/2013

Social Media Marketing

If you''ve ever gotten pushback from an executive who thinks social media eats into productivity, perhaps you should help them understand what smokers are costing their company, in productivity, downtime and healthcare costs. A roundup of relevant links affecting our industry.

How to Optimize Your Content for Authorship Success


The true cost of remaining anonymous, then, might be irrelevance.”. Metadata on Twitter. Twitter Cards enable you to attach media to Tweets that link your content: It’s social’s all-important metadata. This is a guest contribution from Jaclyn Freeman. Who are you?

Detecting Deception in Social Media

Net-Savvy Executive

Does a geospatial view add a useful dimension (such as radar, post location, and photo metadata all in same location would, in the example)? Consider the costs Part of what makes spam so frustrating is the volume level—there's a lot of the stuff around.

6 Things I Wish I Knew When I Started My Blog


Use Snappy Social Metadata . It’s really important that you include OpenGraph tags in the metadata of all your posts. This increases engagement and encourages users to share the post, meaning it ends up in even more people’s feeds (and that is organic, so it doesn’t cost any extra).

12 kinds of Knowledge Workers

Buzz Marketing for Technology

We did have some costs that were negative and I fixed them. They provide a sociality-driven incentive for bloggers to apply metadata tags to their posts. Metadata has never been more fun!". Well, thats perhaps an exaggeration, but Im personally much more interested in metadata that means something for people other than me. This is what I find most interesting in this scheme: metadata is shared - thats built into the design.

Six Links Worthy Of Your Attention #157

Twist Image

Using Metadata to Find Paul Revere - Kieran Healy. On top of that, their cost of production has no significant link to what they charge for their products and services. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see?

3 Tools For Managing a Killer Multi-Author Blog

Convince & Convert

This could be product knowledge, social networking presence for promoting content, authority in the industry, cost of their time, etc. Jason Keath is CEO of Social Fresh, a social media education company.

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Solarmovie Alternatives


The Orange tier costs $25 monthly and includes 34 channels, including AMC, CNN, BBC America, Cartoon Network, Comedy Central, Disney, ESPN, Food Network, HGTV, IFC, and TBS.

Intranet Blog :: E-mail fatigue

Buzz Marketing for Technology

With no metadata or search, shared drives become un-navigable. including major costs, significant litigation, and a drag on key processes. Intranet Blog. Main Page. About Us / Contact Us. Applications. Best Practices. Blogs. Case Studies. Content Migration. Content Management (CMS). Convergence. Design. Events. Extranet. Governance. Human Resources. Humor. Information Architecture. Internal Communications. Intranet 2.0. Knowledge Management. Multimedia. Photos. Planning. Podcast.

The Complete Pinterest Advertising Guide to More Valuable Ads

Sprout Social

You’re charged just like a regular cost-per-click (CPC) ad. Plus, the extra views your post receives from being posted on the sharer’s board won’t cost you anything. You can do this if you feel comfortable accessing your site’s code or metadata. Pinterest, in a nutshell, is a social media network where users create boards and “pin” items of interest to their created boards.

Knowledge Mobilization and Knowledge Translation

Buzz Marketing for Technology

And worst of all, Doherty notes, "The final and often most scathing criticism of EBM is that it is a means to serve cost-cutters and administrators, that it is following its own political agenda and has created its own profitable industry. Whose semantics should provide the base for the ontology and metadata choices?" Posted to the SCoPE conference , May 21, 2008.

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The complete knowledge sharing guide. | lucasmcdonnell.com

Buzz Marketing for Technology

Do you know what is often the biggest cost in a corporation in terms of knowledge sharing? metadata. about. contact. subscribe. advertise. privacy. photos. Categories. Announcements (26). Blogs (28). Business (22). Collaboration (16). Content Management (2). Intellectual Property (4).

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How to Craft the Perfect Post on Facebook, Twitter and Instagram

Buffer Social

When you share a link to Facebook, the image specified within the webpage’s metadata will be pulled into your post automatically. Managing a social media strategy is consistently challenging for individuals and businesses of all sizes.

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The Ultimate List of Social Media Definitions You Need to Know


In the context of social media, archiving means creating an archive of your organization’s social media posts, messages, and associated metadata. Cost per click (CPC). Cost per click (CPC) is a metric for how much each click costs in a pay-per-click advertising campaign.

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195: How to Crush Content Planning and Promotion with One Powerful Tool


I think everyone you refer to CoSchedule, you get 10% off the cost of the tool. We’ve got the metadata and then you just go straight to scheduling the social messages for it as well which is really great in terms of workflow. It’s like an opportunity cost, really. Darren: I think even comparing the cost of CoSchedule for us if we were paying for it as a new user, we would be able to cut out a couple of the other services and probably be paying less.

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