Hootsuite

JANUARY 16, 2023

Facebook Messenger marketing can be a powerful part of your digital strategy. Below, we’ll explain how to use Facebook Messenger for marketing. We’ll also explore the best Facebook Messenger marketing strategies for 2023. Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide.

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Strategy Facebook Marketing FAQ 118

Hootsuite

JANUARY 4, 2023

More than three-quarters of the world’s population aged 13+ uses social media. billion people are active social media users. Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. What is social media marketing?

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Social Media HootSuite Marketing Social Networking 76

Hootsuite

MAY 20, 2021

More than 60% of all customer service engagements will be delivered via digital and self-serve channels (like social messaging, chat apps, and live chat) by 2023, according to Gartner. Convenient and conversational, social messaging facilitates a direct, personal engagement between you and your customers. Download now.

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Social Media Strategy HootSuite FAQ 145

Sprout Social

DECEMBER 5, 2022

Ah social media. As social media platforms have changed over the years (RIP, Vine), so too have the pros and cons of social media. Not so long ago, brands and executives were still wondering whether they should be on social media at all. Why social media is good. It’s corn. ??

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Social Media Crowdsourcing Privacy Comparison 140

Convince & Convert

FEBRUARY 23, 2011

If you conquered four words, you’d have a better social media program than 90% of all companies. You have to use content marketing to create information and stories that inform your customers and prospects. Remember that the less chatter there is about you, the more you need to create your own conversational opportunities.

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FAQ Content Marketing iPhone 147

Hootsuite

MAY 31, 2023

Are you ready to tap into ChatGPT social media success? Social media managers have suffered too long with tedious, manual tasks. Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable.

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Social Media HootSuite How To URL 140

Sprout Social

AUGUST 31, 2022

Managing social media means you need a variety of skills to become successful. Here are 17 social media management tips to help you stay productive and organized: 1. From longstanding favorites like Instagram and YouTube to newer apps like TikTok and BeReal, there are so many social media platforms to choose from.

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Social Media Management Organization Products Social Media 103

Sprout Social

OCTOBER 19, 2023

As the digital market space rapidly evolves, customers are seeking authenticity and human connection from brands like never before. To meet this rising demand, your marketing team needs to be agile, think out of the box and keep up with deadlines—all while operating within limited budgets and constrained team bandwidths.

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Strategy Sentiment Marketing Analysis 129

Convince & Convert

DECEMBER 5, 2017

If you haven’t ventured over to REI’s social accounts lately, you should. For years, we’ve been told that silos between customer service and marketing are just facts of life–something to expect. Let’s explore six great benefits businesses reap when service and marketing unify on social. Consistent Brand Voice.

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Social Media Marketing Team Upcoming 209

Hootsuite

AUGUST 16, 2023

In the vast foggy sea of digital marketing, your social media planning tools can light the way forward. As social media sailors ourselves, we’ve navigated uncharted waters, and know that it requires more than luck to get to where you want to go. What is a social media planning tool?

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Social Media Tools HootSuite Tweetdeck 88

Sprout Social

JANUARY 19, 2022

We’ll help you lay the groundwork for a smooth product launch using the power of social media to inform every step. What is social listening? Social listening is using social media to find honest, relevant conversations people are having about your business, products and competition. Time your launch.

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Products Social Media FAQ Sentiment 136

Sprout Social

JUNE 13, 2023

The customers I speak to daily, especially those in the B2B space, are always concerned about proving their return on investment for social media. There are no impulse buys in the B2B SaaS industry and quantifying the impact of social media within the buyer’s journey is not always straightforward.

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Atlassian ROI Social Media Collaboration 102

Sprout Social

APRIL 17, 2024

Chatbots are strategic assets that enhance your customer care and marketing strategies. We’ll also compare some of the leading platforms in the market so you’re equipped to select the best solution for optimizing your customer connections. But where do you start with building a chatbot? Table of contents: What is a chatbot builder?

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Hubspot Template Templates API 101

Hootsuite

FEBRUARY 14, 2023

The size of the chatbot market worldwide is expected to hit a whopping $1.25 Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. Delight your customers and improve conversion rates. The benefits of chatbots for businesses are well documented. billion in 2025.

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FAQ Retail Team Buy 138

Sprout Social

SEPTEMBER 22, 2021

Is your business prepared for the era of conversational commerce? Social media. Modern customers expect conversations and meaningful interactions with brands. We’ve seen it firsthand: our own research notes that 76% of consumers follow brands on social media for the sake of customer support.

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Conversation Loyalty Policies Examples 88

Sprout Social

MARCH 26, 2019

You’ve heard the talk about social media listening but now you want to know how to put it to use. These conversations are a significant source of intelligence for your marketing efforts if you know how to incorporate them into your strategy. Advantages of social media listening. Create a brand analysis.

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Social Media Sentiment Marketing Analysis 104

agora pulse

OCTOBER 29, 2019

Can you make money from your social media? Social media is time-consuming. Can all the hours you spend posting, commenting, and interacting on social media really turn into solid sales? I’m going to show you eight ways that you can turn social media into money. The answer is yes! .

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Social Media FAQ Sports Instagram 104

agora pulse

OCTOBER 29, 2019

Can you make money from your social media? Social media is time-consuming. Can all the hours you spend posting, commenting, and interacting on social media really turn into solid sales? I’m going to show you eight ways that you can turn social media into money. The answer is yes! .

Social Media 104

Social Media FAQ Sports Instagram 104

Keyhole.co

JANUARY 20, 2024

As any small business owner knows, marketing can be pricey. Big businesses can throw massive budgets at expensive marketing strategies, but small businesses just don’t have that luxury. So how can a small business create an achievable marketing strategy that gets results? The answer is Facebook marketing.

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Small Business Engagement Strategy Facebook 100

Hootsuite

JULY 25, 2023

A social media scandal is only fun if you’re not at the center of it. You don’t have to plead the fifth online — just follow these social media rules for lawyers, and you’ll be safe. Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees.

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Social Media Policies Guidelines HootSuite 77

Hootsuite

SEPTEMBER 8, 2020

Social media customer service means using social channels to provide efficient and effective customer service and support. Customers expect to be able to reach out to brands on social channels for help—and get a quick reply. Social media customer service stats. of them saying it’s their top choice.

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Social Media HootSuite Issues Team 145

Hootsuite

AUGUST 15, 2022

Planning a Black Friday marketing strategy is the key to standing out in a large crowd of advertising. Don’t let planning your Black Friday marketing strategy frustrate you. Don’t let planning your Black Friday marketing strategy frustrate you. Here are 18 tried and tested marketing strategies to try for Black Friday!

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Strategy Discount Marketing Retail 101

Hootsuite

APRIL 25, 2023

Fake social media accounts are an ongoing problem for both social media platforms and for brands. As new platforms emerge, fraudsters shift their strategies and move to new markets. Impostors on social media present a real challenge for all major brands. What are fake social media accounts?

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Social Media Brands Tips HootSuite 88

Hootsuite

SEPTEMBER 30, 2022

What’s driving the ecommerce chatbot revolution—a market that’s expected to hit $1.25 Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. Answer FAQs.

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FAQ Retail Overview Loyalty 120

Convince & Convert

MAY 11, 2010

During my 15 years of Web site strategy and usability work (before I got all social media on you) I very much tried to live by the two-click rule (discover the most common questions customers have about your business, and answer them on your site within two clicks or fewer). Social media makes it possible.

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FAQ Content Consultant Social Media 139

agora pulse

NOVEMBER 3, 2020

With everything 2020, you may wonder when and if there’s a good time to pause your social media channels. As these events unfold, many marketers may be struggling to figure out whether they should pause social media channels for their company or clients. So why should your marketing calendar remain unchanged?

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Social Media Social Media Management Health Care Issues 127

Razor Social

APRIL 17, 2018

Have you noticed that some brands are increasingly looking at how they engage in conversations with their audience? The conversation economy is encouraging conversations with your audience for better business results. The conversation economy is encouraging conversations with your audience for better business results.

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Conversation CPC SMS Cost 93

Rebekah Radice

JANUARY 22, 2019

Does your video content captivate and engage your social media audience? Is it entertaining, educational, and igniting conversation? With 84% of consumers saying they’ve purchased a product after watching a video, video content marketing is no longer a maybe, but a must-have for your business. And guess what?

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Video Social Media Engagement How To 135

Convince & Convert

NOVEMBER 4, 2021

Just when we thought we, as social media strategists and community managers, could rest up from the twists and turns of the last 18 months, the holiday season is upon us. . A tight labor market causes other delays, shortages, or increased prices. . Use Integrated Social Tools To Respond To and Organize Responses.

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Communities FAQ Training HootSuite 179

Hootsuite

JUNE 28, 2023

Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today. What is dark social? Dark social is sharing content or mentioning brands on private social media channels, including through direct messaging, email, private groups, and more.

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HootSuite URL Analytics Forums 120

Sprout Social

OCTOBER 5, 2021

As your brand embraces corporate responsibility, here’s what marketers need to know about building trust with conscious consumers. Thanks to social media and the internet, consumers are empowered to do their own research to verify that companies aren’t just talking the talk. Listen first and learn from conversations on social.

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Brands Marketing Apparel Issues 110

Buffer Social

APRIL 9, 2019

Only 10% of customer messages are answered on social media. We’ve found that some of the fastest-responding, maximum-delighting brands on social media employ a two-team approach to responding. Keep reading for the blueprint on how we manage our social media responses : 1,500 customers helped each week.

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Team Social Media FAQ Sample 70

Hootsuite

OCTOBER 18, 2022

Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. Delight your customers and improve conversion rates. Heyday – Chat & FAQ Automation. Dealing with FAQs like store hours, order tracking, and more can take valuable time away from your customer support team.

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FAQ Price Loyalty Review 97

Hootsuite

SEPTEMBER 16, 2022

You’ll see the three best chatbot examples in customer service, sales, marketing, and conversational AI. Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. Delight your customers and improve conversion rates. The 12 best chatbot examples of 2022. Source: Heyday.

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Examples FAQ Insurance Retail 96

Sprout Social

FEBRUARY 8, 2024

Without this level of structure, skilled support agents might get stuck dealing with FAQ-level inquiries, while beginners wrestle with complex problems. How social customer service tiers look different from standard support tiers The majority of traditional support interactions take place in private conversations.

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How To FAQ Issues Software 108

Hootsuite

FEBRUARY 9, 2023

The AI system is programmed to respond to customer queries and requests, and it can simulate a human conversation by using natural language processing. Globally, the AI market is projected to reach over half a trillion USD by 2024 , climbing as high as 1.5 In today’s competitive digital market, customers have tons of choices.

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FAQ Team Cost Loyalty 98

Social Media Strategies Summit

MARCH 25, 2021

Social commerce is big business. Well, between 2021 and 2028, the global market is expected to grow by 28% a year to almost $3.4 To put that in context, by 2028, the B2C e-commerce market is projected to hit $7.6 In other words, social commerce could account for almost half of all B2C e-commerce by then. Image source.

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