Hootsuite

DECEMBER 12, 2023

Whether you’re B2B or B2C, your customers want to engage with humans on social media. 56% of customers want more relatable, personable content from brands on social, but 48% of brands are still posting self-promotional content multiple times a week. Easy: be active on social media. Here’s exactly how to do it.

Social Media 112

Social Media Strategy HootSuite Sentiment 112

Keyhole.co

DECEMBER 13, 2023

The pro plan allows up to 10 social networks but costs $83 per month, a pricey amount for small business owners. Influencer tracking: You can find top social media personas relevant to your brand’s business and analyze their ROIs. Quicktrends: This feature helps you monitor the latest trends and conduct market research.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Sherrilynne Starkie

FEBRUARY 13, 2012

Reuters has launched Social Pulse , a social media hub on Reuters.com which highlights social media’s most shared news, companies and influencers. It displays the news that is most popular in Reuters social network. Social media podcast For Immediate Release covered the launch this week.

Wireless 292

Wireless Klout Module Directory 292

Keyhole.co

OCTOBER 13, 2023

Each social network has its own audience, which allows to send the right information to the right job seekers. Variety of content A wide variety of content can be created for social media. Social media is a great resource for promoting an employer brand. For example, with the help of Keyhole.

Social Media 59

Social Media Reputation Social Networking Hashtag 59

Social Media Strategies Summit

SEPTEMBER 22, 2023

For instance, if your objective is to provide a rapid response to any queries that come your way on social media, your KPIs could be related to your average reply time. Or, if you’re trying to improve the public perception of your brand, you could use a tool like Brandwatch or Sprout Social to monitor customer sentiment over time.

Strategy 130

Strategy FAQ Guidelines Policies 130

Sprout Social

AUGUST 17, 2021

Do you have burning market research questions? You just need social listening data. . Consumer social media usage is on the rise. Because this type of virality is fast-paced and unpredictable, many crypto investors rely on social networks to keep tabs on up-and-coming tokens. Need insight into an emerging trend?

Questions 116

Questions Sentiment Meme Trends 116

Hootsuite

NOVEMBER 28, 2022

Reddit isn’t often mentioned alongside the “big” social networks, though it’s one of the most influential. Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Reddit is a social network with a forum-style discussion structure.

Reddit 101

Reddit Brands Meme Forums 101

Hootsuite

JUNE 28, 2023

Welcome to dark social. Don’t worry, dark social isn’t the same as the notorious “dark web” trying to lure you into evil. Dark social is the oldest social network in action: private, untraceable human-to-human communication. What is dark social? A lot of that talk centers around advice.

HootSuite 120

HootSuite URL Analytics Forums 120

Social Media Strategies Summit

FEBRUARY 27, 2020

Take a holistic look now at the 2020 social media trends emerging now and how they will affect the platforms you use, how you use them, and your business as a whole. 1 Ephemeral content disrupts social video. According to data from Pew Research , messaging apps dominated social networks in 2019.

Trends 182

Trends Social Media Instagram Platform 182

Sprout Social

JULY 19, 2022

According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. Using hashtags on different social networks. I designed the hashtag to thwart any one social network from becoming the dominant gatekeeper. How to use hashtags. What is hashtagging?

Hashtag 119

Hashtag How To Guidelines Telecommunications 119

Hootsuite

MAY 21, 2020

Once you’re ready to start thinking about the bigger picture, check out our post on how to use social listening. 15 social media monitoring tools. You could do basic social monitoring manually—checking each social network individually for mentions, keywords, hashtags, and so on. Talkwalker. Reddit search.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Unmetric

AUGUST 28, 2019

Social media monitoring is the process of gathering information on your brand’s mentions, share of voice, sentiment, and more. On the other hand, social media listening is the process of analyzing the gathered information, looking for hidden patterns in the sentiment, comments, and so on.

Social Media 101

Social Media Tools Sysomos Sentiment 101

Sprout Social

OCTOBER 4, 2021

Social data stands to have a monumental impact on businesses—but only if marketers start tapping into its potential now. When assessing your social data, you need to evaluate the full spectrum of earned and owned data. Owned data measures the performance of content you publish across your brand’s social profiles.

Data 122

Data Metrics Sentiment Analytics 122

Ignite Social Media

MAY 22, 2019

Earlier this year, LinkedIn finally caught up with the other major social networks and debuted its own version of live video streaming, LinkedIn Live. As with other forms of live video, LinkedIn Live allows broadcasters to share videos with their network in real time. LinkedIn Live. Document and Presentation Upload.

LinkedIn 143

LinkedIn Engagement Case Study Sentiment 143

Sprout Social

APRIL 4, 2023

Brand advocacy is when individuals who love your brand share their positive sentiment about your product or service to their followers and audience. Harnessing and amplifying this advocacy should be an integral part of your social media marketing strategy. Table of Contents What is a brand advocate? Who is a brand advocate?

Brands 126

Brands ROI UGC Authentication 126

Sprout Social

FEBRUARY 7, 2023

According to Sprout’s Employee Advocacy Report , 72% of engaged users would post about their company if content was written for them. Your C-suite pitch: Traditional social media tactics are becoming less reliable. In 2022, content shared through our Advocacy platform earned more impressions than all our social networks combined.

Buy 92

Buy Curation Statistics Survey 92

Keyhole.co

NOVEMBER 17, 2023

But you can’t do this unless you are already practicing social listening and can pick up on the trend when it begins. Social listening allows you to stay abreast of every conversation involving your brand across different social networks. Knitters were often at the forefront of these complaints.

Examples 59

Examples Brands Sentiment Reputation 59

Keyhole.co

FEBRUARY 16, 2024

Rather than doing everything with your hands, you can leverage a YouTube competitor analysis tool and substantially cut the time spent on competitive research. Let’s say you want to analyze your competitor’s brand sentiment on YouTube. Content gaps. Keyhole is one of the best tools for competitive research on YouTube.

Analysis 52

Analysis YouTube Tools Strategy 52

Socialmedia.biz

FEBRUARY 11, 2019

In today’s technologically advancing world, social media is transforming the way we share news and information. More than 300 million people spend at least 5 hours every day on different social networking platforms, including Facebook, Twitter, Pinterest, Youtube and Instagram. Sentiment Analysis.

Social Media 88

Social Media Sentiment Analysis Study 88

Sprout Social

OCTOBER 25, 2022

Our research shows that the most effective purchase drivers on social media are recommendations from friends, comments and product reviews and familiarity with a brand. Akeeme Hogg Social Media and Email Marketing Lead, ServiceMaster Brands. Combine positive brand sentiment with high brand recognition and you get fans.

Strategy 128

Strategy Brands Hubspot Survey 128

Oktopost

FEBRUARY 21, 2022

Employee advocacy, how your employees express themselves about your brand on social media, is a hot topic for many that want to cement their employer branding, increase positive brand sentiment, and boost their social selling efforts. The State of B2B Social Media Marketing Report ). Hinge Research Institute ).

Statistics 76

Statistics B2B LinkedIn Social Networking 76

Webbiquity SMM

OCTOBER 13, 2010

The explosion of social media has led to a corresponding need for more sophisticated monitoring tools that can crawl the hundreds of social networking and bookmarking sites and millions of blogs across the globe. Social Mention. blogs, microblogging sites, social networks, etc.). Share this on Technorati.

SM2 202

SM2 Vocus Alterian Radian6 202

Unmetric

AUGUST 19, 2019

A social media monitoring tool helps you collect key data that will help your brand go a long way in achieving your social media goals. Insights on your brand’s performance on social will help understand your audience better, create more robust content, and make informed business decisions. Get competitive intelligence.

Social Media 91

Social Media Tools Price Hashtag 91

Convince & Convert

AUGUST 29, 2017

You should be tracking competitors from both of these categories on a regular basis, so you can learn which new content ideas and delivery mechanisms your competitors are investing in, learn from their successes and pitfalls, and gain a deeper understanding into which content resonates best with your shared audience.

Compete 161

Compete Analytics Analysis Sentiment 161

Unmetric

JUNE 11, 2019

Unmetric is an AI-powered brand focused social media intelligence platform that helps companies gather reliable social media data to perform better on social. This means creating more engaging content, getting more certainty around your social strategy and automating those tedious tasks like reporting.

Analytics 125

Analytics Tools Social Media Curation 125

Buzz Marketing for Technology

NOVEMBER 17, 2011

My new role as CMO of Metavana, a soon to be launched social-sentiment engine, has all the elements of my dream job – People, Impact, Autonomy and direct correlation to both the Consumer and Enterprise spaces. but I’m not sure I’ve ever heard of anyone applying Chaos Theory to social sentiment analysis!

Microsoft 235

Microsoft Sentiment Engineering Survey 235

Sprout Social

AUGUST 10, 2022

Track trending hashtags, topics, music, challenges and more to create viral content with the right influencers. Analyze consumer sentiment and brand health. Brandwatch is a consumer research platform that helps marketers understand their audience, track conversations and monitor brand mentions. Stay on top of trends. Brandwatch.

Influencer 110

Influencer Tools Marketing Software 110

Unmetric

NOVEMBER 4, 2019

A social media manager maintains the company’s account(s) and is tasked with the responsibility of curating, editing, processing, managing and posting content on social networks. What is the purpose of having a social media analyst? By doing so you can look for hidden patterns in the sentiment, comments, and so on.

Social Media 97

Social Media Social Media Management Sentiment Analytics 97

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. 25 Social Media Facts and Statistics. Just 4% of marketers said their companies were “very effective” at measuring social marketing in 2012. . •

Social Media 245

Social Media B2B Marketing SEO 245

Keyhole.co

NOVEMBER 6, 2022

Not only does the tool allow you to track @mentions and customer conversations across social media, blogs, and forums. It will also give you key analysis into relevant topics, sentiment analysis, demographic breakdown, and surface the top influencers in the conversation. Good sentiment analysis with an accuracy of up to 80%.

Tools 52

Tools Social Media Sentiment Price 52

Audiense

MAY 17, 2018

The content they share the most. The social networks, devices and other parameters of their online behaviour. The production and execution stage of a marketing campaign can benefit from an in depth understanding of the target audience and activating the insights obtained from social data in many different ways.

Case Study 79

Case Study Activities Study Campaign 79

Unmetric

SEPTEMBER 9, 2019

We’ve curated a comprehensive list of competitor benchmarking tools to help you keep tabs on what your competitors are up to: Competitor benchmarking tools for social media. Competitor benchmarking tools for content. Competitor benchmarking tools for social media. Competitor benchmarking tools for SEO.

Tools 85

Tools Hitwise Analysis Price 85

Keyhole.co

MAY 25, 2022

In fact, marketers use social data for various purposes. Studies have shown that 56% of marketers use social data for understanding their audience. Another 49% to develop creative content and so on. A typical social media analytics report looks like this: Source. Why Do You Need Social Media Analytics?

Analytics 52

Analytics Social Media ROI Metrics 52

Convince & Convert

AUGUST 29, 2017

You should be tracking competitors from both of these categories on a regular basis, so you can learn which new content ideas and delivery mechanisms your competitors are investing in, learn from their successes and pitfalls, and gain a deeper understanding into which content resonates best with your shared audience.

Compete 110

Compete Analytics Consultant Analysis 110

Sprout Social

MARCH 19, 2020

Social media is just one of the strategic communication channels that afford agencies the ability to publish content, build relationships and have meaningful engagement with prospective clients, their communities. Maybe yours is design, maybe it’s content creation, digital advertising or social media management.

Social Media 108

Social Media Strategy Case Study RFP 108

Hootsuite

JANUARY 24, 2022

Over time, it provides more detailed insights about your business and your industry, so you can make the most of the time and resources you invest in social marketing. Social media data mining also gives you key insights into your audience. This type of social media data for marketing can be collected through social listening tools.

Data 94

Data Social Media HootSuite Template 94

Keyhole.co

MARCH 7, 2022

You want to know the real reason behind why people are engaging or not with your content. . Of course, counting the number of likes and comments will give you a vague idea of your social media progress. But there are too many social media business accounts with too much data to track. Enter social media reporting.

Report 52

Report Social Media Metrics How To 52