Convince & Convert

JULY 24, 2019

Posting the same social media content, in multiple channels, at the same time and hoping to achieve spectacular results hasn’t worked in years—the variances are just too great among what works in each venue. And more importantly, what each group WANTS from each channel varies as well.

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Convince & Convert

DECEMBER 12, 2013

Currently in beta launch, the site curates Target’s most popular and trending offerings from its website and Pinterest data into a visually stunning eCommerce experience. Jessica Gioglio is a Social Media Strategist based out of Boston, Massachusetts who specializes in social media content, community engagement and crisis management.

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Webbiquity SMM

DECEMBER 10, 2013

Content marketing has become ubiquitous, with 93% of B2B marketers now using it. And it continues to expand: 82% of marketers plan to increase their budgets for content marketing in 2014. In addition, nearly half of marketers say they are unable to measure the value of their content marketing efforts. Image Credit: Robert Rose.

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Webbiquity SMM

DECEMBER 16, 2013

Content marketing is more than just text of course, and infographics have become one of the most popular non-text formats. How do infographics fit with other content marketing tactics? How do infographics fit with other content marketing tactics? Infographics About Content Marketing.

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Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. And, once you have your content, how do you want to roll it out? Disappearing content apps. Social curation and bookmarking sites. Video sharing.

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Convince & Convert

AUGUST 11, 2021

A: always, B: be, C: closing,” is the immortal advice Alec Baldwin’s character Blake imparts to a group of hapless salesmen in the movie Glengarry Glen Ross. Compile a list of online groups, forums, and key influencers your sales people should follow and get to know. This blog was updated by Michelle Saunders, Director of Content.

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Myrland Marketing

JANUARY 23, 2014

Many LinkedIn groups are out of control. Group members have discovered they can spam the group and get away with it. Many group admins are not doing a good job managing their groups. Related but directly selling something the poster benefits from without alerting group members. WHY DOES THIS MATTER?

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Buzz Marketing for Technology

JULY 28, 2010

My suggestion would be to create a vibrant community with them – one which is both online and offline, one where you can get instant feedback, one where their ideas matter to your research and development groups, one where they co-author thought leadership with you and one that rewards them for their loyalty to your firm.

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Social Media Strategies Summit

JANUARY 12, 2023

They must ensure that each department consistently creates and posts suitable types of content and find reliable, scalable strategies for centering important messaging on top-level brand accounts. One way Ohio State has overcome silos is by creating a social media community of practice group led by Dani’s team. The unit lead (i.e.,

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Waxing UnLyrical

AUGUST 28, 2018

To learn how to better tell your brand’s narrative, here are four tips for curating stories in the modern media age: 1. Use quotes, articles or other forms of creative content from your chosen leader as a narrative device to draw readers into their passion for solving the problem for your target audience. Set the stage.

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Sprout Social

NOVEMBER 23, 2022

Tip 4: Curate content and create copy. With employees leaning on LinkedIn as their home to share content about their work and their own thought leadership, it’s the perfect place to kick off your program. And content is the key to reaching them. Creating copy for that content. Tip 1: Optimize your LinkedIn page.

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Pam Moore

JULY 26, 2017

Running your business, as well the marketing and content strategies that support your goals also require a framework and architecture. How much time do you spend creating content to inspire and connect with your audience? Is the content you create built upon or supported by a solid framework and architecture for success?

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Webbiquity SMM

SEPTEMBER 21, 2010

Instead, successful media will become aggregators and editors of content, rather than creators. Online content aggregation is as old as the Internet itself, beginning with AOL. New tools, however, are bringing sophisticated content aggregation and curation within reach of midsized enterprises.

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Ignite Social Media

JULY 10, 2019

Groups will be the New Facebook. Facebook is hoping that its emphasis on Groups will re-engage users. With the move towards private messaging, Facebook is refocusing their platform on Groups. Facebook will be showing more Group content in News Feeds (hinting at a probable algorithm tweak).

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Buffer Social

JULY 5, 2023

My content and keyword research was limited to what I saw on search engine results pages (SERPs) for a long time, especially at the beginning of my content writing journey. For instance, I would look at the content ranking for a specific keyword and try to emulate it in my content.

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Sprout Social

SEPTEMBER 24, 2020

While it used to be primarily used for recruitment, it’s also now used for sharing content and maintaining professional relationships. Join relevant groups. That means joining groups that are relevant to you and your job, such as industry-specific groups, alumni groups, local or regional business groups and more.

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The Social Media Hat

AUGUST 29, 2016

Social Media How to Find Amazing Content for Your Social Media Calendar (And Save Yourself Tons of Work). Social media marketers know that curating, creating and posting social content can take a lot of time. What Sort of Content Should You Be Looking For? The way you do that is by sharing content people want to see.

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Sprout Social

FEBRUARY 6, 2023

Content sharing and virality Social media content has the potential to bring exponential reach and engagement— the virality factor. Compared to other forms of media, putting out content is simpler, doesn’t involve formalities and is more cost efficient.

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agora pulse

MARCH 25, 2020

1 thing you need to do is pause all scheduled content and take a step back to assess the situation. Check and potentially pause any scheduled content. Check other social media automation systems like Triberr, Viral Content Bee, Quuu, and other reciprocal sharing systems or RSS Feed aggregators. Focus on the good.

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Sprout Social

DECEMBER 8, 2022

A playlist on YouTube is a collection of videos typically curated based on themes. You can use playlists to categorize content and help viewers discover specific videos. Putting together your most popular videos under one playlist so that new viewers see your best content first is a good practice to follow. Click Add videos.

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Pixlee

SEPTEMBER 21, 2020

As many as 70% of millennials will buy from one brand over another based on the diversity that’s represented in its ad content. One of the most effective ways to diversify your content organically is through user-generated content (UGC). The brand also curated items they wanted to surround each of their customer pictures with.

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Buffer Social

OCTOBER 31, 2023

It’s an easy and visual way to lay things out, and in the world of content and social media, staying organized is one of the best ways to keep on top of planning. These handy, color-coordinated tags are like a breath of fresh air for anyone looking to add some visual organization to their content creation and planning.

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Oktopost

JANUARY 2, 2023

As we follow the 6-3-1 rule for social media, we recommend a balance of about 50% company content, 25% industry-related content, and 25% personal interest for employee advocacy. The 6-3-1 rule is pretty simple: Share six curated external pieces of content that are relevant to your industry. Why do we follow that rule?

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Convince & Convert

NOVEMBER 10, 2014

Although arousing curiosity has proven to be (somewhat) effective, remember that “curiosity killed the cat” and if you’re not careful it just might kill your content too. Sure, it’s nice when people land on your site because the title intrigued them, but you do not want to base your entire content strategy on the curiosity factor.

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Social Media Strategies Summit

DECEMBER 7, 2023

Take a look at how student numbers are expected to rise or fall across different demographic groups: In other words, the enrollment cliff will lead to a very different student body than the one we’re used to today. For those groups of students that are going to be increasing, chances are their culture has a very strong family focus.

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Oktopost

APRIL 26, 2021

It means that rather than developing engaging content and talking directly with an audience, content is pushed out, often automatically, to social media channels without a thought for the person who may be reading it. Or, even worse, without also engaging the audience directly, in addition to one’s content strategy.

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Ignite Social Media

MARCH 11, 2020

This move by LinkedIn represents the realization that a good portion of engagement on any given company’s LinkedIn content was coming from their employees. To generate more activity on the site in general, it made sense to give company page managers the ability to get employees to interact more easily with their LinkedIn content.

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Small Business Mavericks

FEBRUARY 24, 2015

It is all that, but as Louisa Chan says recently on Copyblogger, “it is evolving into a lead generation and publishing hub for content marketers.” Compose content for distribution — prepare your work, consider your audience, and be creative. Content Marketing Builds Online Authority.

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So Influential

MARCH 25, 2021

But that doesn’t mean every type of content will make you popular. If you’re hoping to tap a big online audience, here are some popular social media content trends that are worth exploring. You might want to start an account of your own and post hacks about a specific group of tasks, like cooking hacks or workout tutorials.

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Writtent Blog

MARCH 7, 2014

You’ve invested your time, energy, and money in writing quality content that drives traffic. Yes, this is a great start, but what many of us forget is actually marketing the content we’ve written. Do you also forget “marketing” in your content marketing strategy? Write “Top List” content.

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Later

FEBRUARY 14, 2020

Instagram branded content tools may seem like a feature only mega-brands use, but trust us, it can be a real asset to your strategy, regardless of your following! . Ready to find out how to set up Instagram branded content tools for your business? What are Instagram Branded Content Tools? . We’ve got you covered!

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BeingOptimist

JULY 7, 2023

Close Friends: you can choose a select group of friends to be your Close Friends. Threads Messaging: you can send messages to your Threads friends, both individually and in groups. You can share your content with a select group of people, and you can even set your feed to be visible to only you. Who Might Find It Useful

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Convince & Convert

OCTOBER 22, 2021

” The best way to do this is by not only communicating but also demonstrating the benefits of sharing company content on social. . Collect and share testimonials from sales representatives who have seen an increase in revenue by sharing curated content. Leverage this highly engaged focus group for feedback.

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Sprout Social

FEBRUARY 4, 2020

When you hear about influencer marketing, you might immediately envision young, attractive individuals posting pictures on Instagram that showcase an immaculately curated lifestyle while highlighting promoted products. It’s relatively easy to share quick to consume content on Facebook or Instagram, like photos, memes and quotes.

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Sprout Social

JANUARY 9, 2024

According to The Sprout Social Index™ , consumers across age groups agree the most memorable thing a brand can do on social media is respond to customers. What content wows our audience? AI solutions help take on the heavy lift of data analysis and deliver insights faster, so that teams can personalize content at scale.

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Buffer Social

OCTOBER 17, 2023

Whether it’s writing content, designing images, responding to comments, or sending DMs. See, AI can help you repurpose great content you’ve already written, shorten the length of a post, or even rewrite a post for a new audience. Doing so will prime the AI to write content that's designed for your audience.

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Buffer Social

JANUARY 20, 2022

  In this post, we’ve outlined a calendar of all of the official (and slightly less official) holidays in 2022 to serve as a blueprint for your content, plus fun social media post ideas to jumpstart your brainstorm. Ask your followers to join in and use the hashtag for some great user-generated content, too.

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