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Presentation: The Power of Loyalty in Social Media

Dave Fleet

In my presentation – entitled The Power of Loyalty in Social Media – I posited that social media presents an opportunity to drive significant ROI through customer loyalty. There is a significant opportunity to drive post-purchase loyalty, advocacy and re-purchase through social media.

Loyalty 344
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Presentation: The Power of Loyalty in Social Media

Dave Fleet

In my presentation – entitled The Power of Loyalty in Social Media – I posited that social media presents an opportunity to drive significant ROI through customer loyalty. There is a significant opportunity to drive post-purchase loyalty, advocacy and re-purchase through social media.

Loyalty 257
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New Social Media Advertising Strategies for 2023

Webbiquity SMM

Social media advertising requires marketing professionals to proactively respond to continually evolving user habits and adapt to different trends. Image credit: Merakist on Unsplash The last year in social media saw consumer preferences shift, new technologies emerge, and certain social platforms flourish.

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Instagram Marketing for B2B Companies: Eight Best Examples to Follow

Webbiquity SMM

Today, over 25 million businesses invest time and effort into creating Instagram marketing strategies for their companies to raise brand awareness, increase brand loyalty, and find potential customers. The best part is that Instagram isn’t only a perfect place for consumer brands—it can work really well for B2B companies, too.

B2B 259
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Mastering Social Media ROI: Steps to Empower Your Team

Convince & Convert

The struggle is real for social media leaders, managers, and teams. Whenever you mention that you work in social media, from the outside looking in, people think that you take a photo and/or video and just hit “post” to make the magic happen. Nevertheless, we know it takes much more work to manage a brand on social media.

ROI 139
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7 Top B2B Social Media Trends

Oktopost

Social media has revolutionized B2B marketing. And businesses recognize the power of social media in driving tangible results. 60% of US B2B marketers named social media the most effective B2B channel for driving revenue in 2023. However, social media is also the fastest-evolving channel.

B2B 117
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5 ways social media listening increases customer advocacy

Sprout Social

The risk isn’t just a misalignment with customer expectations but also the missed opportunity to cultivate brand loyalty and advocacy. Social listening plays a vital role in this area. You create loyalty from the start Once you attract new customers, the next step is to increase retention and loyalty.