Remove Company Remove Feed Remove Social Media Remove Transportation
article thumbnail

Airbnb Social Media Strategy: Sharing Stories, Building Community

Keyhole.co

The company also recorded a whopping $2.2 In this exponential success, social media played a significant role. But how did they hit the marketing bullseye with their social handles? That’s why the company played on the aspirational aspect of beautiful houses, which their social media profiles reflect clearly.

article thumbnail

The pros and cons of social media

Sprout Social

Ah social media. As social media platforms have changed over the years (RIP, Vine), so too have the pros and cons of social media. Not so long ago, brands and executives were still wondering whether they should be on social media at all. Why social media is good. It’s corn. ??

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 of the Best Examples of Brands Using Instagram Reels

Social Media Strategies Summit

So if you’re already using TikTok — or you’re planning to add it to your social media marketing strategy — you should consider doing the same with Reels. As well as being shared with followers via your Feed, any Instagram user can see Instagram Reels via the Explore tab (provided your account is set to public).

Examples 165
article thumbnail

Remember Your First Times With Virgin’s New App

Mindjumpers

Tweet Today Virgin group of companies kicks off its social marathon –a global group wide celebration of the power of social media. This is the first time of all Virgin companies around the world have come together on one day to take part in a global social event.

article thumbnail

Why digital literacy matters for marketers

Sprout Social

Who would have imagined, for example, that an innovative company like General Electric would face significant business issues and fail to adapt to changing markets? And yet it did, despite leadership in industries like aviation, transportation, healthcare and energy. The last thing you want is to be perceived as deceptive.

Marketing 142
article thumbnail

8 Stops on the Path to a Better Blog

Convince & Convert

You already know that a blog can be a powerful tool for building authority and thought-leadership, sharing benefits of your company/product, and addressing your audience’s needs and concerns. Visual content can also easily be split up and adapted as content for different social media channels.

article thumbnail

9 YouTube trends for your content strategy in 2022

Sprout Social

It comes as no surprise, then, that YouTube audiences are 17% more loyal to top influencers than they are to media companies. Brands that want to optimize their social strategies are pouring money into partnerships with key influencers. Think of it almost like a Facebook or Instagram feed within your YouTube channel.

YouTube 139