Sprout Social

NOVEMBER 1, 2023

If you’ve ever seen movie bloopers or an interview from your favorite actor on the set of their next film, you’re familiar with the thrill of seeing the magic behind the curtain. For example, in our Instagram carousel post below, the first slide shows a conversation between team members working on an episode of Unread.

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Hootsuite

NOVEMBER 23, 2022

Creators usually film and narrate the content from their perspective, which gives it an authentic feel. With influencers, the company usually pays for both content and exposure to the influencer’s audiences. Step 1: Figure out your filming setup. Useful for closeups of your face and filming at night or in darker rooms.

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UGC Film Authentication Influencer 92

Sprout Social

NOVEMBER 28, 2022

Clothing company Rawson used this format to better understand customer preferences. Chicago brand Lost Girls Vintage created a countdown to promote their holiday dress shop—especially enticing for a company with exclusive, limited vintage stock where you have to shop fast. And with infinite ways to use them, they always feel fresh.

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Dave Fleet

APRIL 11, 2011

Enjoy… A colleague of mine recently drew my attention to a TED Talk by Morgan Spurlock (you know, the guy behind Super Size Me and a host of other films). Spurlock lays out a host of reasons why companies wouldn’t want to get involved in his project, and then attacks them for not wanting to get involved.

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Mindjumpers

APRIL 4, 2011

Tweet In March 2009, Sofia 27 and her girlfriend were kissing on the subway train in Stockholm, Sweden, when a man was verbally abusing them and filmed their kiss with his mobile camera. After asking the man to stop filming without him doing so, one of the women hit the phone out of his hand. Change of decision. Be prepared.

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Hootsuite

JANUARY 13, 2022

In this article, you’ll learn what user-generated content is, plus a few other things: understand the benefits of using UGC in your campaigns, see how big and small brands execute UGC, Get actionable tips to help transform your user-generated content into more engagement and conversions for your brand. What is user-generated content?

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Hootsuite

DECEMBER 12, 2023

You don’t necessarily need to film Instagram Reels or write long-form articles for LinkedIn. Build a (human) personal brand Being on social media benefits your company and also has big perks for you. Or, share your genuine excitement about a new product or feature your company is launching and geek out alongside your customers.

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Social Media Strategy HootSuite Sentiment 111

BeingOptimist

JULY 16, 2022

Some of those are growth phases, where the company upscales quickly; others can raise concerns about negative cash flow and the risk of bankruptcy. In a financial reality that’s changing faster than business owners can adjust, it’s essential to take a pause and assess the actual economic balance of any company. .

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Tips How To Patterns Film 52

Buffer Social

OCTOBER 31, 2022

Go beyond “promotion” The most effective way to use a vertical network is to be a part of the community by joining conversations and providing valuable content. Source Letterboxd Letterboxd is a social film diary where users can rate, review and tag films as they watch them.

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Sprout Social

JULY 16, 2020

Go beyond “business” or “politics” or “film.” “Filmspotting:” a review of current films and retrospectives of major directors’ past work. “Coffee Break Spanish:” bite-sized Spanish language lessons to help new learners become more conversational. .

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Buffer Social

DECEMBER 19, 2023

I didn’t want to dance, figured the Gen Z audience of TikTok wouldn’t be interested in seeing me on screen, and didn’t think entertaining videos would lead to sales for my company, PerfectDD , which designs clothes specifically tailored to fuller busts.

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Trends Authentication Video Film 95

Sprout Social

AUGUST 26, 2021

billion social users in 2020 , there’s no shortage of data on social media and tools like social listening make it easy to analyze conversations and trends around your entire industry, not just your brand. Reddit is another treasure trove filled with conversations and communities relevant to your brand or products. Comprehensive.

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Research Social Media Airlines Marketing 144

Sprout Social

MARCH 10, 2021

Zendesk is a service-first CRM company that builds software designed to improve customer relationships. And what if they told those stories through powerful short films and beautiful photography? Knowing that their company values gratitude and appreciation, they brainstormed and built The Thank You Machine. Find the insight.

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Mindjumpers

DECEMBER 4, 2015

For example the recent release of the film Prem Ratan Dhan Payo has been shared across many platforms thanks to the success of its social media strategy, where the lead actress of the movie, Sonam Kapoor, asked everyone to share a dance (Dubsmash) to the title song from the film and shared the best entries on her Twitter and Instagram accounts.

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Activities Social Media Film Mobile 100

Oktopost

OCTOBER 30, 2019

Paul is the director of client relations at LionStar Films in Atlanta, Georgia. Companies using video will see 41% more web traffic than a company NOT using video in their marketing plan. Having a video on a landing page will show an 80% increase in conversions. Why should have a video marketing program?

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Hootsuite

APRIL 6, 2022

As more and more conversations—social, business and otherwise—are taking place online, automated messaging platforms are growing in popularity. After using social media chatbot Heyday for six months, cosmetics brand Make Up For Ever saw a 20% increase in online sales and a 30% conversion rate on personalized product recommendations.

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Instagram How To Retail FAQ 90

The Realtime Report

OCTOBER 9, 2012

To promote Intel software and Toshiba’s Portégé Ultrabook, the companies turned to agency Pereira & O’Dell for a fresh online ad concept. The series’ Facebook page describes the project as “Hollywood’s first film that gives the audience a chance to play the lead role.”

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Twist Image

DECEMBER 10, 2017

He is the author and producer of the award-winning documentary film and book, The Last Ring Home. The film, which has won multiple awards, including Best Foreign Film, Best Documentary and Best Screenplay, was shown on PBS in May of this year. Enjoy the conversation. . the myndset company. the myndset company.

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Buffer Social

MAY 29, 2023

Having a warm introduction can also reduce friction and make the initial sales conversation friendlier and more collaborative, rather than it feeling like I’m forcing our services down someone’s throat. We didn’t complain about it—we figured that we were already there filming, so we just did it.

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Sprout Social

MARCH 14, 2022

Whether it’s a specific day that you’re honoring or a multi-month initiative that’s being kicked off for the first time, there’s one thing that brands today are having to focus on now more than ever— placing inclusivity at the forefront of the conversation. Global consumer goods company P&G is no stranger to building inclusive campaigns.

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Likeable

OCTOBER 1, 2018

An edgy video the team filmed by tying a small camera to a toy soldier before throwing it off a wind turbine. When I asked Beth why she thought more companies don’t take risks like this on social, she identified a fear of looking stupid or wasting money. One of the earliest examples? Use data to back up your experiments.

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Social Media Brands Film Loyalty 87

Convince & Convert

OCTOBER 24, 2013

The campaign, which premiered during the UK’s X Factor on October 19, leverages a variety of cute dogs to showcase the company’s breadth of vehicles. While clever and engaging as an advertisement alone, what’s unique is how the company pulled this campaign through to its digital and social channels. They all have happy homes.

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Buffer Social

APRIL 13, 2023

While a lot of people on the outside assume that social media managers are interns but in fact, owning a company’s social media profiles in today’s age is actually a very important role. At many companies, it has to be someone senior who is posting to those channels. What do social media managers do?

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Social Media Social Media Management Skills Survey 86

Buffer Social

JULY 5, 2022

And while plenty of those subscriptions may be for companies and brands , there’s recently been a surge in the popularity of individual newsletters. Along with her journalism work, Hunter amassed a huge Twitter following by sharing her sharp commentary on the latest TV and film news and celebrity gossip.

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Waxing UnLyrical

NOVEMBER 19, 2010

In 2008, investment and securities trading company Bear Sterns was forced to sell itself to JP Morgan Chase for $10 a share after rumors were spread about the company going bankrupt. Companies must protect their reputation in light of rumors, especially those that are defamatory. pts Settings.

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Creative Commons Reputation Flickr Film 193

VEED Grow

AUGUST 20, 2020

According to a study regarding online fashion retailers, videos in product pages saw a 134% boost in conversions. Vimeo’s Staff Picks also has great curated videos and short films. And boring videos that are too long won’t give you conversions. Promo videos convert, and effective ones can help you build your reputation!

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Buffer Social

APRIL 3, 2023

Before I became a solopreneur, I worked for a social media software company directly with the social media teams of Fortune 500 companies like ESPN and L'Oreal. I can have deep conversations in the DMs and on Stories and in my comments with people that I've seen and known for years.

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Convince & Convert

FEBRUARY 25, 2016

Take a listen to this week’s episode to understand what this development means for you and your company. How Yext’s recent Google integration has changed the game for your company. How to balance serving your audience and serving your parent company. In This Episode: Why location data should matter to you.

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Data Film API Yahoo 60

Sprout Social

OCTOBER 16, 2023

What younger consumers want from brands Depending on your company and industry, appealing to younger consumers doesn’t always mean marketing to Gen Z or Gen Alpha. They use social media to join in on relevant conversations, trending sounds and topics for both younger and older audiences.

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Brands How To Authentication Collaboration 115

Keyhole.co

SEPTEMBER 12, 2023

Hashtags group together similar conversations on social media platforms. Brands often track mentions to monitor online conversations, analyze brand image, collect testimonials, and discover customer needs and grievances. Companies can also track customer grievances via Twitter to resolve them.

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Diva Marketing Blog

DECEMBER 25, 2012

In the classic film, Miracle On 34th Street , Mr. Macy took chance on a different way to conduct business. It's a world where to succeed we have to go beyond a one-off sale to opportunities where three entities: company, employee and custome can create the brand experience. oops wrong film. It was an innovative sales program.

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Social Media Film Foursquare Loyalty 91

Sprout Social

OCTOBER 28, 2020

And to make up for trick-or-treating, the Mars Wrigley company created a virtual trick-or-treating app for consumers all over the country to use. Using Sprout’s Social Listening Platform , we looked at recent conversations around Halloween to learn how people are pivoting and adjusting their traditional spooky activities. New Jersey.

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Twist Image

JUNE 6, 2013

In thinking about doing something different, unique and fun, I thought it might be more lively (and interesting) to have a fireside conversation about what''s in the book (and what''s not) with one of the people I admire most in this industry, Seth Godin (author of amazing books like The Icarus Deception , Linchpin , The Dip , Purple Cow , and on.

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Keyhole.co

DECEMBER 26, 2023

Most cola and energy drink companies began with a product-forward attitude. Using intriguing user-generated content If used correctly, user-generated content (UGC) can be an excellent boon to brand authenticity, enhanced engagement, and a higher conversion rate. Want Red Bull’s marketing wings for your company as well?

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Likeable

OCTOBER 8, 2019

Diverse speakers from companies like Hulu, Bumble, Spotify, and Burger King led and participated in thought-provoking sessions like The Value of Diversity in Advertising and Inside the Zeitgeist: Conversations Shaping Culture , and there was a ton to be learned about different facets of the industry.

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Twist Image

MARCH 27, 2011

Prior to founding Deep Focus in 2002, Schafer was VP of the New Media division of Miramax Films. Enjoy the conversation. miramax films. Currently, Schafer is the CEO and Founder of Deep Focus - an engagement and innovation marketing agency. advertising age. bite size edits. blue sky factory. bryan eisenberg. cast of dads.

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Engagement Film Journal Marketing 85

Rebekah Radice

JANUARY 22, 2019

Is it entertaining, educational, and igniting conversation? BONUS 2: As you’re working through all of these questions, your answers won’t just show up in your videos, but also in your About page, social media bios , and company marketing collateral. Strong company culture. How did you start your company?

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