Techipedia: Tamar Weinberg

MARCH 1, 2011

When social media started getting popular with businesses, there was a lot of excitement from consumers because they could now interact with companies on a more personal level rather than dealing with companies just like another transaction. This is a guest post by Danny Wong. It’s unnatural and it’s ugly.

Social Media 234

Social Media Crowdsourcing Survey Communities 234

Rebekah Radice

JULY 5, 2018

Social media is more than a traffic and engagement driver. Listen in as I share a few ways you can use social media to generate revenue and create a consistent stream of income. How to Use Social Media to Sell More Products. Not everybody who’ll see your social media posts will be ready to buy.

Products 60

Products Social Media Affiliate marketing How To 60

Convince & Convert

NOVEMBER 6, 2014

In watching the video, it isn’t immediately apparent that the video was crowdsourced from 27 fans on Twitter. Companies need to be an active member of the tribe with content, stories, programs and other incentives that add value. Anytime you crowdsource content or stories from fans, clearly disclose how the submissions will be used.

Crowdsourcing 155

Crowdsourcing Twitter Case Study Activities 155

Mindjumpers

AUGUST 3, 2012

This month, I surveyed end users to find out how they draw value from going social. Social enterprise platforms move conversations from someone’s inbox to the public, so management has continuous insight into the team’s progress. Also, users can quickly wrap co-workers into the conversation with the @username function.

Social Enterprise 209

Social Enterprise Yammer Jive Crowdsourcing 209

Net-Savvy Executive

MAY 7, 2012

Before you can pull insights from your data, you need data, but I'm hearing more concerns about data quality in social media analysis lately. Lately, I'm hearing more about social data that's intentionally tainted. If you're looking for meaning in social media data, you may have to deal with adversaries.

Social Media 83

Social Media Crowdsourcing Analysis Embedding 83

Buzz Marketing for Technology

OCTOBER 5, 2013

Posted in Crowdsourcing Gaming Innovation. The following is a transcript of our conversation. When I’m playing Scrabble with my wife on a Saturday night, we’re just enjoying the company and the time together, and there’s nothing really serious about it. I had a chance to sit down with Luke Hohmann, founder of Conteneo , Inc.

Crowdsourcing 219

Crowdsourcing Collaboration ROI Meeting 219

Socialmedia.biz

AUGUST 13, 2018

With 27% of the total internet time being spent on social networking platforms, it comes as no surprise that small, medium and large businesses are investing time in improving their online presence for brand positioning, data crowdsourcing, lead generation and customer relationship building opportunities.

Social Media 63

Social Media How To Crowdsourcing Compete 63

Atom Thought

MARCH 16, 2009

The latest report from FORRESTER (Q4, 2008 SOCIAL MEDIA ONLINE SURVEY) outlines a very clear trend: 53% of the marketers are determined to increase their social media budget during the recession. Very clearly 95% of the marketers are positively inclined towards investing in Social Media, even during recession.

Social Media 113

Social Media Crowdsourcing Marketing Survey 113

Rebekah Radice

JUNE 8, 2017

Social Media Mastery: A Comprehensive Guide to Strategic Growth. Have you ever wondered what separates those that are successfully using social media from those that struggle? They have a social media plan in place! Get a copy of my NEW BOOK on Amazon and create a social media strategy that works today!

Crowdsourcing 138

Crowdsourcing Facebook How To iPad 138

Mindjumpers

JUNE 5, 2012

The community-based t-shirt company Threadless is a crowdsourcing business whose design is created and chosen by the online community. Especially the behind-the-scenes photos and exclusive sneak peeks of the t-shirts in productions invite followers to be a part of the company and feel more connected to the brand.

Engagement 277

Engagement Instagram Crowdsourcing Upcoming 277

Sprout Social

APRIL 7, 2020

Marketers have never managed social media during a global pandemic and there is no guidebook detailing what to do in certain situations. So we’re left wondering what is appropriate to share on social media, how businesses can contribute to the conversation and what this means for brands moving forward.

Brands 115

Brands Sentiment Conversation Hashtag 115

Later

MAY 28, 2020

As a brand, Pride Month offers a chance to celebrate, show support, and raise awareness of LGBTQIA+ rights on your social media channels. Plus, with COVID-19 and social distancing measures in place this year, supporting Pride virtually and creating a safe community space on social media is more important than ever.

Campaign 60

Campaign Social Media How To Instagram 60

Sprout Social

NOVEMBER 13, 2019

This is an example of social media crowdsourcing in action. Not only did the company learn what its customers expected, it also gained some brilliant promotion ideas. When used correctly, social media crowdsourcing can be a powerful customer research tool. What is crowdsourcing?

Crowdsourcing 96

Crowdsourcing Social Media How To Team 96

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Yet before a crisis erupts, no matter what the root of the issue, companies should cushion themselves by leveraging the good work they’re already doing. Don’t be Shy.

CSR 138

CSR Social Media Strategy Consultant 138

Hootsuite

MARCH 23, 2020

How to use social media to sell shoes. Well, there was going to be more to it but that was the major point: social can drive sales. Social platforms offer critical infrastructure, helping government agencies, hospitals, and health care organizations coordinate fast responses and speedy citizen engagement.

Health Care 145

Health Care HootSuite Organization Instagram 145

Later

JUNE 18, 2019

For brands, it’s a chance to celebrate, show support and raise awareness of LGBTQIA+ rights on social media, but a successful Pride campaign is more than just adding a rainbow to your logo. Tips for Planning & Running a Successful Pride Campaign on Social Media.

Campaign 56

Campaign Social Media How To Instagram 56

Pixlee

FEBRUARY 4, 2018

It is especially effective when used in visual e-commerce—where customers can shop directly from photos on social media platforms. The company wanted to create a platform that would showcase the user-generated content created by fans on a regular basis. The company also added visual reviews on product and category pages.

UGC 65

UGC Brands Content Crowdsourcing 65

Hootsuite

AUGUST 2, 2022

This is a compilation of your company’s strengths, weaknesses, opportunities, and threats. This in-depth guide on social media competitive analysis may give you some inspiration on how to tackle your customer experience research. Social media customer service is extremely important. Know your competitors.

Template 77

Template Templates Strategy HootSuite 77

Twist Image

FEBRUARY 21, 2012

It's been the battle cry of Social Media enthusiasts since The Cluetrain Manifesto was first published over a decade ago. If "markets are conversations," as The Cluetrain Manifesto says, then we can't be so presumptuous as to assume that the marketers can both control or lead the conversation, can we? crowdsource.

Crowdsourcing 100

Crowdsourcing Brands Publishing Mobile 100

Convince & Convert

MAY 5, 2010

Companies didn’t seem to understand where she was, who she was, or what she wanted. Says Lisa Beatty, “We want to bring women into the conversation, but also into the solution. John & Partners can have conversations with major brands that perhaps wouldn’t put the mid-sized agency on their radar otherwise.

Social Media 126

Social Media Case Study Strategy Study 126

Convince & Convert

MARCH 10, 2010

The Best of Twitter 20 From the forward: I’m sitting in a ballroom in Indianapolis in September, 2008 watching Joseph Jaffe give a masterful presentation on social media transforming corporations, when I come upon the idea to interview him on Twitter. Also, thank you to the supremely talented Tzeyee Goh, who designed this eBook.

Social Media 117

Social Media eBook Strategy Social CRM 117

Waxing UnLyrical

DECEMBER 24, 2010

You could say that in addition to being a great story teller, he was the ultimate crowdsourcer. Get Shareaholic test Filed under Public Relations , Social Media | Tags: christmas , evangelizers , jesus as a crowdsourcer | Comments (3) Site settings comment help? What an interesting bunch of people he brought together.

Crowdsourcing 216

Crowdsourcing Creative Commons Postrank Class 216

Social Media Strategery

JANUARY 5, 2012

I particularly like it because it illustrates the period many organizations find themselves in when trying to integrate social media internally. Before my own company's Intranet won any awards , we had people talking about how they enjoy skinny dipping on their profile.

Collaboration 139

Collaboration Wiki Yammer Policies 139

Rebekah Radice

JUNE 8, 2017

Social Media Mastery: A Comprehensive Guide to Strategic Growth. Have you ever wondered what separates those that are successfully using social media from those that struggle? They have a social media plan in place! Get a copy of my NEW BOOK on Amazon and create a social media strategy that works today!

Crowdsourcing 60

Crowdsourcing Facebook How To iPad 60

Sprout Social

OCTOBER 23, 2019

This might seem like a tall order, but you can break this down into attainable tactics and goals that can become part of your social media marketing strategy. These days, a lot of companies handle customer service via social media. What is brand loyalty and why is it important?

Loyalty 88

Loyalty Brands How To Discount 88

Hootsuite

JULY 6, 2022

Social commerce is a subset of eCommerce. It involves buying and selling over social media. And to crowdsource sentiment on your brand. Brands on social media have the added benefit of giving people a place they can easily contact you and where you can reach out to them. What are Instagram eCommerce tags?

Instagram 117

Instagram HootSuite UGC Influencer 117

Buzz Marketing for Technology

JULY 7, 2008

Nuggets from Social Media workshops as of late… posted in Uncategorized |. The answer is NOT always social media/community - that would be another warning sign if it was. That said, if you are a large company, it could take you 3-4 months just to coordinate calendars to get all the right people gathered!

Communities 117

Communities Groups Groups Social Media 117

Convince & Convert

JANUARY 9, 2012

Business has wanted to eavesdrop on customer conversations since the time of Pompeii, and now they can. The belief that sentiment and social mentions lead directly to commerce is a dangerous assumption, and requires your own verification and testing. Results can vary wildly based on company and intensity of feeling.

Sentiment 115

Sentiment Sysomos Crowdsourcing Visible Technologies 115

Laurel Papworth

JUNE 14, 2011

Iceland have turned to social media to ask the population to crowdsource writing Iceland’s new constitution. Compare to Australia’s Future of Melbourne wiki or New Zealand crowdsourcing their Police Act. No long term engagement, or continued input through social media channels. then Twitter.

Gov 2.0 93

Gov 2.0 Crowdsourcing Ustream Facebook 93

Techipedia: Tamar Weinberg

AUGUST 2, 2011

With the breadth and depth of social media services out there, it’s no wonder that we often find ourselves lost in the vast array of services. Shannon Paul is a social media manager at the Blue Cross Blue Shield of Michigan and blogs on social media for business at Very Official Blog. Jason Falls.

Tools 277

Tools Tips Marketing Social Media 277

Rebekah Radice

SEPTEMBER 4, 2016

Because engagement on social media translates into awareness and increased reach. But more than that… …It ignites a flurry of conversation around your brand. And conversation is what attracts customers, encourages comments, and builds rapport. Pull a stat, quote, or interesting conversation starter.

Engagement 97

Engagement Twitter Hashtag Travel 97

Buzz Marketing for Technology

FEBRUARY 15, 2012

Social data is becoming increasingly important in the new product development processes of many companies. In particular, manufacturers are tapping into social conversations as they explore new product ideas in order to learn what consumers are interested in and talking about.

Process 205

Process Analysis Compete Data 205

Convince & Convert

JANUARY 9, 2012

Business has wanted to eavesdrop on customer conversations since the time of Pompeii, and now they can. The belief that sentiment and social mentions lead directly to commerce is a dangerous assumption, and requires your own verification and testing. Results can vary wildly based on company and intensity of feeling.

Sentiment 87

Sentiment Sysomos Crowdsourcing Visible Technologies 87

Writtent Blog

JUNE 25, 2013

The only thing quicker than Google’s capacity for crawling and indexing content is Twitter, one of the world’s fastest-moving social media networks. Even if you’re not currently using HootSuite to manage your brand’s social media presence, the app’s automated keyword stream is a powerful content creation tool. Agility.

Tools 91

Tools Content Blogger Curation 91

Social Media Strategery

JUNE 21, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Enterprise 2.0 Crowdsource white papers and presentations! If you want to change the culture of your organization, social media tools can be a part of the solution.

Gov 2.0 117

Gov 2.0 Wiki Social Media Collaboration 117

Rebekah Radice

SEPTEMBER 4, 2016

Because engagement on social media translates into awareness and increased reach. But more than that… …It ignites a flurry of conversation around your brand. And conversation is what attracts customers, encourages comments, and builds rapport. Pull a stat, quote, or interesting conversation starter.

Engagement 60

Engagement Twitter Hashtag Travel 60

Convince & Convert

JUNE 29, 2010

Harnessing the power of the collective (crowdsourcing for social change) is a thread woven throughout Cognitive Surplus , and its viability requires two of Shirky’s assertions to be accurate. In a sea of “me too&# books about social media, Cognitive Surplus stands out as about so much more. Who we are.

RSS 118

RSS Collaboration Social CRM Consultant 118