Sprout Social

MAY 10, 2019

According to Alexa rankings of the top 500 sites on the web, YouTube is second only to its parent company, Google, which is perhaps not surprising, but even more impressive when you consider the fact that it’s beating out Facebook, top Chinese search engine Baidu and Wikipedia, just to name a few. 3. Millennials prefer YouTube over TV.

YouTube 111

YouTube Strategy B2B Marketing 111

Social Media Marketing

JULY 24, 2013

Most companies focus on customer acquisition and not conversion or retention. Few companies are strategic about content planning and development. The mobile space continues to dominate: comScore indicates that time spent on Facebook''s mobile platform more than doubled in Q2. billion monthly users as of June 30.

Social Media 162

Social Media Flipboard Journal comScore 162

Bill Hartzer

SEPTEMBER 29, 2009

They’re looking for Search Engine Optimization Horror Stories, extreme examples of cases where Search Engine Optimization efforts have failed. And if you have experienced such an extreme example of SEO gone bad, go on over to the contest website: SEO Horror Story.com. NASDAQ: SCOR) has released their monthly comScore.

Engineering 102

Engineering comScore Domain Name SEO 102

Sprout Social

OCTOBER 5, 2016

Consumers are also 70% more likely to make a purchase with a company after a good interaction. For example, user-generated content: Encourages more engagement: Consumers simply trust one another over brands, which means user-generated content gets much more engagement. How User-Generated Content Helps Your Brand.

Content 111

Content comScore Wiki Social Networking 111

Kikolani

JULY 26, 2012

In fact, Pinterest is becoming so popular, that ComScore notes daily Pinterest usership has increased by 145%, since earlier this year. Being active in this venue, goes a long way towards demonstrating your passion to your industry and creating a niche for your company in this community of consumers. Across the U.S.

Brands 118

Brands comScore Blogger SEO 118

Writtent Blog

JULY 10, 2013

Mark Donovan, SVP of Marketing at ComScore recently stated “this pronounced shift in consumer behavior is simply too large for [companies] to ignore.” Image credit: Watchakarun/freedigitalphotos.net. 76% of companies are currently using a basic mobile marketing strategy, or none at all. Source: comScore ).

Statistics 108

Statistics Mobile comScore Marketing 108

Socialized

JANUARY 22, 2010

Gizmodo, for example, responded with Email is Dead? E-mail is far from dead, particularly in large companies. Some companies use Sharepoint and other technologies to manage documents, but many still use e-mail to circulate Powerpoint, Excel, Word and other docs. But that doesn’t mean it’s right for every company.

Social Media 214

Social Media MySpace Sharepoint comScore 214

Convince & Convert

SEPTEMBER 29, 2015

I am often asked which social networks are best for a particular company or organization. Comscore data, reported by BI Intelligence. Certainly, some of the Lowe’s Fix in Six executions provide hints and tricks that do not necessitate home ownership to be useful (see the example here). Image via BigStockPhoto.com.

Tumblr 60

Tumblr Social Media Real Estate Brands 60

Social Media Marketing

APRIL 23, 2013

Taiwanese officials are investigating Samsung over allegations that the South Korean company recruited individuals to post negative comments about the HTC phones on the web. Click image to enlarge ComScore has found that trying to track the "digital omnivore" is a challenge as the archetypical individual moves from device to device.

Social Media 165

Social Media Tumblr Authentication comScore 165

Convince & Convert

JANUARY 20, 2016

In the example above, you can see a banner for a tech company inviting you to subscribe to their newsletter. McDonald’s utilizes color psychology to great effect in this example. According to a study done by comScore , clicks have almost zero correlation to conversions. It’s got a neat design and good coloring.

Guidelines 60

Guidelines comScore Metrics Advertising 60

Convince & Convert

JULY 7, 2011

I’m glad that more and more companies are putting significant effort into their social media programs. The most recent example to cross my inbox is from restaurant chain Buca di Beppo. Not surprisingly, the company cracked the 100,000 barrier the same day the email was sent. Really, I am. Ummm, okay.

Press Release 150

Press Release comScore Cost ROI 150

Convince & Convert

MARCH 17, 2016

They provide another voice for your company with no agenda or ulterior motive. Let’s say that you work for company that creates art supplies. When your company says, “Hey, look at how cool our product is,” the message may or may not be received, regardless of how cool your advertisement is. Take, for example, Unbox Therapy.

Video 60

Video UGC Content comScore 60

Social Media Marketing

FEBRUARY 25, 2012

A recent Comscore study has shown that women are more likely to take a photo of an image and share it, while men are more likely to use their smartphones to find information, either by scanning a barcode or researching product features. There are some good resources out there with a number of great examples for businesses.

Apparel 167

Apparel comScore Delicious Posterous 167

Bill Hartzer

OCTOBER 7, 2009

For example, if someone I’m following, like @vizionweb , says something and points out a great tool then I am going to go to that tool: and if I like it then I will most likely bookmark that tool. comScore Says Google Leads Internet in Brazil and India comScore, Inc. NASDAQ: SCOR) has recently released a study.

Digg 100

Digg Study comScore Twitter 100

Ignite Social Media

DECEMBER 16, 2016

For example, the analytics interface will not allow customization of the export other than selecting the date range – only offering Excel file downloads. To retain business from companies, Snapchat needs to reevaluate their lack of analytics and provide an alternative to the meager reporting that currently exists.

Analytics 60

Analytics Platform Social Media comScore 60

Sprout Social

NOVEMBER 22, 2016

It’s one of the most effective ways to reach the masses and build awareness for your company. This is one of the biggest challenges companies face on social media, particularly for marketers tasked with proving the ROI of a social media campaign. The perfect example of this is Snapchat.

Conversation 40

Conversation Social Media Tips comScore 40

Laurel Papworth

JANUARY 17, 2010

The company has proven to be more than adept at balancing reporting the news with growing visitors and pageviews. And “TechCrunch had about a million global page views in September, compared with 13 million for CNET News, according to comScore Networks Inc.&#. has turned down offers of $20m to $30m.

Social Media 78

Social Media comScore API Technorati 78

Buffer Social

JANUARY 25, 2018

For example, the content format Stories was introduced on several major social media platforms slightly more than a year ago. We’re very grateful to the companies and organizations that have collected and analyzed the data. On top of these statistics, comScore’s 2017 U.S. Social media is changing at a rapid pace.

Social Media 111

Social Media Trends Report Survey 111

Convince & Convert

JULY 3, 2011

Everyone’s all abuzz and atwitter about Plus, the new social network from a search engine company with which you might be familiar. I instead want to focus here on when Google Plus/Google + (jury is still out it seems) will become viable for company usage , and how it might impact Twitter and Facebook social outposts.

Google 166

Google Picasa Engineering Adwords 166

Convince & Convert

DECEMBER 30, 2011

Everyone’s all abuzz and atwitter about Plus, the new social network from a search engine company with which you might be familiar. I instead want to focus here on when Google Plus/Google + (jury is still out it seems) will become viable for company usage , and how it might impact Twitter and Facebook social outposts.

Google 149

Google Picasa Adwords Engineering 149

Convince & Convert

JULY 3, 2011

Everyone’s all abuzz and atwitter about Plus, the new social network from a search engine company with which you might be familiar. I instead want to focus here on when Google Plus/Google + (jury is still out it seems) will become viable for company usage , and how it might impact Twitter and Facebook social outposts.

Google 147

Google Picasa Engineering Adwords 147

Mindjumpers

SEPTEMBER 6, 2011

According to a research done by comScore called “The Power of Like: How Brands Reach and Influence Fans Through Social Media Marketing&# , users on Facebook spend the majority of their time, more specifically 27% of their time, looking at news feeds and homepages. What is “ EdgeRank”? Facebook views everything published as “objects.”

Feed 234

Feed Feedly News comScore 234

Diva Marketing Blog

JUNE 17, 2009

Title: Deciding the “now what” and the “who with” of social media in your company. Boomers The Baby Boomer generation maybe late in getting to this party but according to comScore there are about 16.5 Example of one of the sidebar tweet conversations. >At The exchange of ideas was fast, furious, exciting. and the people.

comScore 40

comScore Social Networking Social Media Flickr 40

Hootsuite

SEPTEMBER 10, 2019

For example, try searching “online research strategies”. For example, maybe you’re looking for a quote from Shakespeare, but you can only remember some of the words. For example, you could use it to search the Hootsuite website straight from Google. For example, you could search Space Shuttle 1981.2011.

Research 111

Research Social Media HootSuite Tips 111

Proactive Report

MARCH 18, 2016

comScore). A 2015 comScore study showed that engagement rises by 28 percent when there is a mix of UGC and branded video content about products. Reevoo study ) “Even a stranger’s opinion is more valuable than a company’s sales messaging” says this report. WestJet is another good example.

UGC 40

UGC Aggregator comScore Bazaarvoice 40

Proactive Report

MARCH 18, 2016

comScore). A 2015 comScore study showed that engagement rises by 28 percent when there is a mix of UGC and branded video content about products. Reevoo study ) “Even a stranger’s opinion is more valuable than a company’s sales messaging” says this report. WestJet is another good example.

UGC 40

UGC Aggregator comScore Bazaarvoice 40

Webbiquity SMM

OCTOBER 8, 2013

500 companies use at least one major social media platform. Guest blogger James Barnett offers helpful tips for using Facebook, Twitter, Pinterest and blogging to run PR campaigns at live events, for example, on Twitter: “Use hash tags (#) to stay on topic with trends and create a buzzword around your brand. ” phase.

Social Media 207

Social Media ROI B2B Marketing 207

Convince & Convert

APRIL 26, 2012

Lee: Yeah, that’s from Comscore. space is not only competing against other companies that are creating. So it seems like a lot of companies are like, great, well we’ll just make more content, right? strategy consulting practice in the last company that I was in. company up in the world to be a client.

Social Media 134

Social Media SEO Retail Conference 134

ProBlogger

JULY 22, 2014

Companies, too often, omit their social media marketing strategy from their SEO strategy, which is a grave mistake. A study conducted by Ascend2 indicates that companies with the strongest SEO via social media strategies now produce the best results, and vice-versa. Source: comScore. Source: SEL. Source: Mark Zuckerberg.

Engineering 55

Engineering Social Media Foursquare StumbleUpon 55

Kikolani

JUNE 23, 2016

Global media analytics and measurement company, ComScore , states that 45.4% All these companies kicked off as distribution platforms for content that was licensed. Want an example? of internet users viewed a minimum of one video on the internet in the course of a month in 2015. Long-form original content!

Video 111

Video Tips Marketing Film 111

Kikolani

JUNE 23, 2016

Global media analytics and measurement company, ComScore , states that 45.4% All these companies kicked off as distribution platforms for content that was licensed. Want an example? of internet users viewed a minimum of one video on the internet in the course of a month in 2015. Long-form original content!

Video 60

Video Tips Marketing Film 60

Sprout Social

NOVEMBER 14, 2016

In 2015, comScore released its annual Digital Future in Focus report stating 12 billion minutes were spent on Instagram. What that means is you could use multiple accounts to highlight one specific part of your company. For example, Target has an independent Instagram account specifically for home and fashion content.

Instagram 40

Instagram Brands How To Fashion 40