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Nine Benefits of Using Social Proof in Marketing

Webbiquity SMM

There are countless examples of social proof online. For example, bias : we presume that a friend or even an online stranger will provide us with a more unbiased evaluation of a product or service than a salesperson employed by the vendor would. For example, buyers may choose a product with a 4.7 with only a handful.

comScore 299
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comScore Says Google Leads Internet in Brazil and India

Bill Hartzer

comScore, Inc. comScore reports that Google’s web sites ranked “as the most visited Internet property worldwide with 854 million unique visitors age 15 and older in July, an increase of 18-percent during the past year.&# For example, in Brazil, Google Sites accounts for 89.5 Worldwide 1,541,617 145,473 9.4% -.

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Report: Social Marketing Is More Than Just Likes [Report]

Mindjumpers

Tweet Recently, ComScore , the global leader in measuring the digital world, published a report on social marketing and how it’s not just about getting likes! To see further details about the examples presented here and in general gain more insights into the report by ComScore and Facebook, please click here.

Report 277
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Does your brand take bloggers seriously?

Sherrilynne Starkie

Number of likes, fans, friends and followers are some examples. Another problem is that brands primarily look to comScore/Nielsen ranking for identifying and selecting influencers. Brands tend to use reach metrics which often are no measure of influence.

Blogger 389
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Google Rolls Out New Mobile Friendly Tag

Bill Hartzer

For example, Google shows that my site is only in text via the testing tool. comScore: Mobile Social Networking is Responsible for Growth of Mobile Internet A new comScore report out today shows that mobile social. But, in fact, if you visit my site from a mobile device, it looks like this, with my logo showing.

Mobile 120
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Will India See a Rise in Digital PR?

Waxing UnLyrical

Look at these examples to understand the changes that the Indian media industry has been going through in the past few months: In May, NDTV Profit cut back on all non-market-hour programming, which meant the channel only needed a handful of anchors and reporters.

comScore 199
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A Double Dose of #measurePR

Waxing UnLyrical

For example, “about 15% of Americans not online, so online surveys cannot include them.&#. On Twitalyzer as compared to Klout, Eric said,&# Klout is to Nielsen/comScore as Twitalyzer is to Omniture/Google Analytics… our identification of ‘influencers’ is a byproduct of the system, not the system.&# (I like that!).

Klout 195