Pam Moore

JANUARY 26, 2016

Smart marketers know branding is much more than a logo. Smart and savvy marketers also understand the importance of building a brand architecture and strategy inclusive of the brand identity with supporting visuals, language and more. It’s community. Supporting Resources: 15 Tips to Zoom Your Brand (white paper).

Brands 113

Brands Strategy Reputation Marketing 113

Waxing UnLyrical

SEPTEMBER 18, 2013

Video: With 92 percent of mobile video viewers sharing videos with others and 1 billion unique users on YouTube each month, it’s a great way to connect with your audience and reach new members. Content: Turn insight and tips shared into white papers, tip sheets, blog posts, or webinar topics.

Eventful 195

Eventful Hashtag Community building Tumblr 195

Webbiquity SMM

FEBRUARY 16, 2016

As noted in the 2016 B2B Marketing Trends report , B2B marketing strategies and practices are in the midst of significant change, driven by new technologies and evolving buyer expectations for more “consumer-like” experiences. B2B marketing budgets are shifting to digital and social. B2B messaging gets personal.

B2B 110

B2B Social Media Marketing Survey 110

Idaconcpts

JUNE 4, 2014

It’s easy, in our web-dependent world, to think that—especially if we’ve been doing this awhile—we know all there is to know about digital marketing. Without further ado, here are today’s top 6 rules of digital marketing. Because you want your website to scale easily to tablets and other mobile devices. Content Marketing.

Marketing 151

Marketing Case Study Smart Phone SMS 151

Pam Moore

JANUARY 4, 2017

We don’t want to wait in line or even wait for a mobile web page to load on our device. Business and marketing leaders aren’t much different. So why would we think that marketers and business leaders would think any different when it comes to social media? I can help you use free marketing with Facebook NOW!

Social Media 167

Social Media Social Networking Training Instagram 167

Pam Moore

MAY 27, 2016

989 million mobile daily active users on average for March 2016. billion mobile monthly active users as of March 31, 2016. Facebook presents tremendous opportunity to nurture relationships, establish and grow community, increase brand awareness and even your business bottom line. Approximately 84.2% Facebook is no different.

Facebook 113

Facebook Marketing Groups Groups 113

Pam Moore

AUGUST 13, 2019

Twitter is an amazing platform to not only build community and brand awareness but also to generate leads and increase sales! Yes, smart and social savvy marketers know how to generate sales using Twitter. 15 Tips to Zoom Your Brand (white paper). Supporting Resources: 2019 Content Editorial Calendar Template.

ROI 60

ROI Strategy Twitter How To 60

Pam Moore

AUGUST 8, 2019

It's your promise to your customers, partners, employees, audience and community. Your brand is rooted in who you are at the core, what you are about and what you do for your customers, employees, partners, audience and even online community. As a Marketer, You Are a Storyteller. 15 Tips to Zoom Your Brand (white paper).

Brands 60

Brands Strategy Reputation Training 60

Pam Moore

SEPTEMBER 9, 2020

SocialZoomFactor · Sales and Marketing Conversion Funnels – How to Get Started. One of the best ways to attract more of your dream customers and turn them into paying customers is to learn how to create and optimize sales and marketing conversion funnels. The Ultimate Guide to Sales and Marketing Conversion Funnels .

Conversation 78

Conversation Template Templates Marketing 78

Pam Moore

MAY 22, 2017

Marketers and business leaders spend a lot of time thinking about what we need to do as content writers, sales people, digital marketers, social marketers, brand leaders, data analysts and business owners to grow our business. We focus on content and visual marketing that grabs attention. Need more help? SoundCloud.

Training 167

Training Influencer Team Analysis 167

Pam Moore

MAY 9, 2016

Every smart and savvy marketing and business leader knows the power of branding. The best marketers know that emotional branding is the secret sauce to igniting customers to loyal advocates, followers and fans! Importance of being human in your communication, language and engagement with your community, customers and audience.

Brands 113

Brands How To Authentication Wikipedia 113

Convince & Convert

MAY 10, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Listen Now . The RSS feed is: [link].

Activities 141

Activities Social Media Mobile Geotagging 141

Buzz Marketing for Technology

JUNE 27, 2008

White Papers |. Marketing IT. Before creating an online community of practice (COP), Michael Behounek, KM director for $1.25 Behounek once created a community to devise performance enhancements for a particular 2,000-horsepower pump used in the companys oil refineries. src = [link]. }. Webcasts |. Podcasts |.

Company 122

Company How To Case Study Mobile 122

Pam Moore

NOVEMBER 29, 2016

Download our 105 Factors Impacting Your Digital Brand white paper. Building a personal brand is not just about creating a shiny social profile, but presenting yourself in the most authentic way possible to your community and audiences in a way that will attract them to you organically. How do you want people to perceive you?

Brands 60

Brands Strategy Small Business Authentication 60

Convince & Convert

APRIL 26, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Listen Now . The RSS feed is: [link].

Authentication 137

Authentication Nielsen How To Case Study 137

Convince & Convert

MAY 3, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Listen Now . The RSS feed is: [link].

Social Media 130

Social Media Retail Education Airlines 130

Pam Moore

SEPTEMBER 12, 2016

Download here-> “ 7 Step Success Strategy to Build a Pinterest for Business Plan” In this 30 minute episode you will learn how to build a Pinterest Business Plan to help you achieve your business and marketing goals. Build a loyal community of trend seekers that are engaged, shares your amazing content and takes action?

ROI 60

ROI Social Networking Template Templates 60

Pam Moore

OCTOBER 11, 2016

Are your tweets helping you grow community and nurture relationships? Are your tweets helping you increase the ROI of all of your content marketing, digital and brand marketing? Increase ROI of every marketing dollar you spend? Tapping into the power of the OPC – other people’s content and community.

Tips 60

Tips ROI Social Networking Training 60

Buzz Marketing for Technology

JUNE 27, 2008

Wireless & Mobile. White Papers. Patch Management. Applications. Collaboration. JavaWorld.com. LinuxWorld.com. Middleware. Data Center. Storage Mgmt. Utility Computing. Virtualization. Small Business Networking. Collaboration. Network Infrastructure and Data Center Gear. Site Resources. Clear Choice Tests. Newsletters.

Meeting 100

Meeting Sharepoint Wireless Microsoft 100

Convince & Convert

APRIL 18, 2013

This week: From ExactTarget , a free white paper called “ Designing for the Mobile Inbox “ From Expion , a free demo of their centralized platform. From Cision , a free content marketing kit to help you get the most of your brand storytelling. Please support them; we couldn’t do it without their help!

Brands 134

Brands How To Social Media RSS 134

Buzz Marketing for Technology

JUNE 27, 2008

Mobile Messaging 2.0. Mobile Phones. John Marshall, VP Global Product Development for McGraw-Hill/ Platts, will discuss how his organization was able to significantly increase revenue from its online industry community by boosting the number of subscribers â?? FAST White Paper. Future of Communities.

SocialText 100

SocialText News Sharepoint Web 2.0 100

Laurel Papworth

MAY 8, 2010

Remember, customers believe that social media sites belong to “them&# the customer and for a % of your online community your exit strategy is going to destroy their friendships and their content. For Radar : A warm look at history of the online community. More in Social Media is Not An Experiment. An exit event pre-shutdown.

Sites 81

Sites Social Media Social Networking Mobile 81

Laurel Papworth

MAY 14, 2010

And there are a lot of innovation crowdsourced communities online. Most of the projects came in for A leading manufacturer and marketer of major home appliances… or This company is one of the world’s most respected leaders in the premium alcoholic drinks business or better yet international humanitarian charitable organization.

Crowdsourcing 94

Crowdsourcing Social Media Social Networking Project 94

Buffer Social

NOVEMBER 30, 2016

When I first started out with digital marketing, I was blown away by the sheer amount of online marketing resources and social media classes. I read hundreds of articles and enrolled in as many marketing courses that I could possibly get my hands on. Digital marketing classes (9-17). Diploma in Social Media Marketing.

Class 40

Class Skills Social Media Marketing 40

Pam Moore

JUNE 14, 2017

Welcome to the digital marketing era where attention is the absolute most scarce resource. Digital marketers want us to watch their Facebook Live and YouTube videos, listen to their podcast, read their blog, follow them on Instagram, connect with them on LinkedIn, download their white papers and the list goes on.

Training 166

Training Authentication Social Networking Resources 166

Buzz Marketing for Technology

JUNE 27, 2008

I have been using Netvibes for more than a year now and similarly to the use case in the presentation I have tailored my start page to fulfill my needs in certain contexts (trips, translation tools, tech news, community and collaboration). QR Code for my Mobile Site. White Papers. Blog Archive. ▼ 2008. (29).

Netvibes 100

Netvibes Organization Web 2.0 Widget 100

Pam Moore

NOVEMBER 3, 2019

Your biggest challenge as a digital marketing, social marketer or business leader is to stop the digital scroll. How can you stop the scroll as your dream customer is browsing the web, scrolling their social media news feed on their mobile device? It's often easy to identify a spammy business or marketer.

Social Media 60

Social Media Template Templates Training 60

Pam Moore

DECEMBER 11, 2016

If you are responsible for content marketing in your organization you know the importance of proper planning, organization, work flows and structure of content. If you are interested in how you can best prepare your content marketing for success then you have landed on the right blog post and podcast today.

Template 167

Template Templates Content NewsCred 167

Convince & Convert

APRIL 28, 2010

But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. Finding Your Influencers As noted in the study, the notion of true 1:1 marketing via social media is a bit of a fallacy. online population access the Internet from a mobile device. Eat 10 sandwiches, get the 11th free.

Social Media 147

Social Media Strategy Influencer Social CRM 147

Mindjumpers

JULY 4, 2012

Tweet HubSpot , the Internet marketing blog, has created an interesting overview of the state of the internet marketing world presenting several different statistics useful for brands to take into account when having a social presence. In this post, I will list the ones that I find the most interesting.

Statistics 229

Statistics Hubspot Marketing Mobile 229

Ignite Social Media

NOVEMBER 27, 2017

Our newest white paper, “ Mindset in the Moment ” has 5 key ideas to keep in mind to ensure that your social media posts are the best they can be. Be sure to test your posts on a mobile device as well! Download the full white paper here. A lot of planning goes into creating a single social media post.

Mobile 97

Mobile Social Media Management Social Media Types 97

Oktopost

OCTOBER 26, 2020

But who likes a challenge more than a B2B marketer? To execute an effective B2B social media marketing strategy , you need the right set of tools to organize it all. No two businesses are the same and no two social media marketing strategies are alike. Community management and audience engagement.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Social Media Marketing

NOVEMBER 29, 2012

The marketing world seems ablaze with so-called "content marketing" ideas lately. There are conferences that are specifically dedicated to content marketing. The first is that such a scatter shot approach is sloppy marketing; it's the antithesis of targeted marketing, which should be easier in this era.

Content 167

Content Hubspot Mobile Team 167

Convince & Convert

DECEMBER 7, 2011

In just 10 years we’ve moved from laggards pondering whether they even wanted a website, to a circumstance where “content marketing” and “corporate storytelling” are garnering serious budgetary resources. We also created and gave away for free a Content Marketing Testing Guide. Closed Kimono.

Content 135

Content Marketing Consultant Study 135

Convince & Convert

FEBRUARY 15, 2012

He also runs a digital agency called Teach to Fish Digital where he provides insights on search, social media, email marketing, and analytics. Bricks are larger content productions such as research reports, events, white papers, video series, mobile apps, etc. Defining Bricks & Feathers.

Content 151

Content Marketing Insurance Metrics 151

Oktopost

JUNE 9, 2020

It can take months for a B2B marketing team to build up a company’s presence and credibility online. This is exactly why employee advocacy is so powerful: your team is the key to unlocking the true potential of social media marketing. Why Employee Advocacy Matters for B2B.

B2B 144

B2B Survey ROI Metrics 144

Buzz Marketing for Technology

JULY 28, 2008

New England School of Comm Takes TV Production on the Road The 400-student New England School of Communications (NESCom), which shares a campus with Husson University in Bangor, ME, has added a mobile television production facility to its curriculum. Mobile Computing. White Papers. Assessment. Digital Media/Web.

Web 2.0 202

Web 2.0 Wireless Telecommunications Education 202