Convince & Convert

SEPTEMBER 22, 2010

Meanwhile, if your social media team and your email team are not the same people, you need to start thinking about how to merge them, pronto. DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] Jered I think you hit the nail on the head, here.

Social Media 133

Social Media Strategy Social CRM Consultant 133

Sprout Social

JANUARY 9, 2024

Many teams are already experimenting with customer data platforms that maximize the use of first-party data to prepare for Google finally phasing out third-party cookies. These platforms are key to preparing your business for delivering personalized experiences on social.

Social Media 141

Social Media Sentiment Data Team 141

Techipedia: Tamar Weinberg

MARCH 22, 2011

Rapportive is a social CRM, giving you important information about the person who is emailing you. If they’re connected via social networks, you get their picture, their location, and job titles, in addition to their Twitter feed and Facebook updates (if available) and links to their social profiles. Rapportive.

Products 236

Products Tools Google Reader RSS 236

Laurel Papworth

MAY 23, 2010

Not all comments have been good but I think a lot of issues have been around training and understanding of it’s core purpose, and overly rigid implementations by IT. Australia Sharepoint Conferencer organisers have very wisely been on Twitter for some time and using social media to promote their conference. Will I see you there?

Sharepoint 63

Sharepoint Conference Social CRM Microsoft 63

agora pulse

JULY 14, 2020

Our survey of community managers all over the globe returned seven universal features you must look for. As a social media manager, you don’t have time to try out each one you hear about! Create miscommunication within your team. Assign responses to team members. Assign responses to team members.

Tools 97

Tools Twitter Social Media Management Team 97

Convince & Convert

APRIL 1, 2010

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. But, it’s widely disparate content usage across social outposts that’s the real mystery.

Social Media 119

Social Media Content Analysis Sports 119

Convince & Convert

AUGUST 4, 2010

Every marketer should spend some time with the customer service team at least once a month listening to complaint calls. Every marketer should spend some time with the customer service team at least once a month listening to complaint calls. They shine the light on your problems, so you don't have to go searching for them.

Social Media 128

Social Media Strategy Comments Course 128

Webbiquity SMM

AUGUST 16, 2010

Despite the widespread use of the phrase “social media marketing,&# marketing is not the only business use of social media, as John Jantsch reminds us. Here he outlines five ways that sales can use these tools as well, from social CRM to teaching prospects how to solve business issues.

Social Media 204

Social Media Tools Strategy Tips 204

Convince & Convert

FEBRUARY 25, 2010

Marketing), ThinkGeek is “all about serving our community. Our social media activities live in our customer retention sphere, not customer acquisition – because the minute it’s in customer acquisition, it changes the nature of the conversation.” Since we are all also a part of the geek community ourselves, it made it a lot easier.

Social Media 117

Social Media Case Study Strategy Study 117

Convince & Convert

MARCH 2, 2010

My friends at ExactTarget announced a moment ago that they have acquired CoTweet , the leader in enterprise Twitter management, and will be building a social products lab to add tie-ins for Facebook, YouTube, and other elements of the social communication ecosystem. to be larger than email by 2012 doesn’t hurt, either.

CoTweet 116

CoTweet CoTweet Analysis Social Media 116

Convince & Convert

APRIL 12, 2012

What is the social media stat of the week? Eric’s Social Media Stat of the Week: 27% of People Try to Resolve Their Issues Another Way Before Calling Customer Service Lines. The social media stat of the week comes from… I guess it’s a management consultancy or a research group called the CFI Group.

Hotels 117

Hotels Instagram Authentication Social Media 117

Sprout Social

DECEMBER 8, 2016

Information your team can use to provide context to your community and keep engagement top-of-mind. The new Instagram Profile Card displays contact details such as name, bio, website and number of followers so that your team can understand the person behind the comments. Accessing the Instagram Contact View in Sprout.

Engagement 40

Engagement Instagram Avatar Social CRM 40

Convince & Convert

MARCH 3, 2010

Consumers are using social media (especially Twitter) as a 1-800 line, and agencies should be helping their clients answer the social telephone by setting up listening posts and protocols, and trying marketing to customer service in real-time. You just did so very succinctly and sounded so much better than I do. I may steal this.

Social Media 120

Social Media Strategy CoTweet CoTweet 120

Convince & Convert

AUGUST 10, 2010

Then I tweeted, and my issue was resolved. Cheers, Sheldon, community manager for Sysomos [link] 40deuce I agree that influence mining will definitely be a huge thing in the next year or so. There are 600 companies using Klout data in some way, and a big chunk of those are using it for customer service. Customer service?

Social CRM 131

Social CRM Influencer Klout Social Media 131

Convince & Convert

SEPTEMBER 21, 2010

Done correctly, social media is about developing meaningful relationships with customers and prospective customers in their natural habitat. You have to create content, be part of many communities, and proceed incrementally. Many successful social media programs take months (or even more than a year) to really germinate.

Social Media 146

Social Media Strategy Consultant Web 2.0 146

Convince & Convert

SEPTEMBER 8, 2010

Fox wants to recoup their investment, not by doing new things, but by squeezing the turnip and doing the old things better, using Fox’s sales team as the vise. Nearly all the once mighty, now defunct social network or community sites unfurled and died after being purchased. The tools of social media always change.

MySpace 133

MySpace Facebook Social CRM Consultant 133

Convince & Convert

MARCH 9, 2010

A recent study by Econsultancy called “ The Value of Social Media &# shows that companies are overwhelmingly using the “Big 4″ of Facebook, Twitter, YouTube, and Linkedin for their social media efforts. Somebody’s “strange&# social network is someone else’s potentially thriving customer community.

Social Media 131

Social Media Strategy YouTube LinkedIn 131

Convince & Convert

AUGUST 18, 2010

How can we convince our clients that we’re good at social media? How can we find a social media guru to add to our team? Better question: How can we distribute social media knowledge across the entire firm, including ongoing training and knowledge sharing? What do you think? Does that make sense?

Questions 157

Questions Social Media Consultant Education 157

Convince & Convert

AUGUST 11, 2010

Want to cheer for a historically mediocre college football team. But, I’m excited by the possibilities, eager to get our kids set up in what I think will be a terrific situation, fired up about our new home, and eager to get integrated into the Indiana social media community. No idea what a Hoosier is. Definitely.

Social Media 115

Social Media Strategy Travel Team 115

Convince & Convert

JULY 22, 2010

This allows Yelp to strengthen loyalty among Elite Squad members, offers an impetus for wanna-be-members to post additional reviews; and, makes the site content stronger – keeping the broader community active and engaged. Our goal is not to increase sales; we want to create an authentic connection with knitters and crocheters.

Social Media 127

Social Media Strategy Influencer Case Study 127

Convince & Convert

JULY 8, 2010

The reasons that social networks require email addresses are numerous: 1. They need to have a means of communication external to their system. This allows them to tell you when the system is down or experiencing service issues. Take that Team Edward! A driving force behind the company’s SUBSCRIBERS RULE!

RSS 126

RSS Research B2B Consultant 126

Convince & Convert

JUNE 3, 2010

I take pride in this job and I kicked the shit out of that call and I took a perfect game away from that kid over there.&# ( see it on YouTube ) But Joyce’s owning of the issue gets even better. Why do Cleveland teams get involved in ridic. To not directly address this question is to skirt the issue Jay. games, btw?

Social Media 153

Social Media Strategy Consultant Social CRM 153

Convince & Convert

JULY 21, 2010

A recent presentation at the PRSA Counselors Academy, by Michael Lasky , Partner and Chair of the Public Relations Law Practice at the law firm of Davis & Gilbert in NY, provided a wake up call to those in attendance about how the law is slowly creeping into the social landscape and why responsible marketers had better pay attention.

Social Media 151

Social Media Policies Consultant Social CRM 151

Convince & Convert

APRIL 15, 2010

Second, huge thanks to Joe and his team for the honor. But, when the next issue is printed, unless you advertise again, the flow of new customers stops. Content without community, without approachability, without humanization and kinship is ineffective. The very blog that you’re reading came out #1. link] Matthew Ross YES!

Content 123

Content Marketing Consultant Social Media 123

Convince & Convert

JUNE 24, 2010

Testimonials are a huge part of the infomercial world, as they are for effective social media. Sure, you can tell your company story ad infinitum in social media, but ultimately you’ll benefit so much more if you can make your customers part of your marketing team. The truly believe in the products they promote.

Social Media 120

Social Media Strategy Social CRM MySpace 120

Convince & Convert

JUNE 11, 2010

Amber is Director of Community for Radian6 , co-proprietor of the influential Brass Tack Thinking blog (formerly Altitude Branding), a cool mom, a motivating force, and a hell of a flautist). We’ll be rolling out a Facebook page so that as many folks as possible can begin interacting around the issues covered in the book.

Upcoming 123

Upcoming Project News Social Media 123

Convince & Convert

JUNE 8, 2010

Guitars that were thought to be ruined, were brought back to life by the nurturing hands of the Taylor team. And then you must empower your team members to capitalize on those opportunities immediately by using their best judgement. 450,000 views on YouTube, and counting. For a two minute video about guitar repair. Great stuff.

Social Media 126

Social Media Foursquare Consultant Airlines 126

Convince & Convert

JUNE 22, 2010

New research from White Horse of 104 companies found that in 86% of companies, executives are not using social media. How can you instruct your team to implement and operate something that has so much potential to immediately win (or lose) customer hearts and minds, if you’ve never used it yourself?

Social Media 128

Social Media B2B Company Consultant 128

Convince & Convert

SEPTEMBER 21, 2010

Are you working with a team or collaborating with a client? • We have keyword searches that trigger email notifications to selected people on the social media teams or within the organization who need to be aware of what is happening in connected channels. Third – how will you be handling the monitoring? •

Social Media 152

Social Media Radian6 Strategy SM2 152

Convince & Convert

AUGUST 25, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Starbucks the Most Dangerous Competitor to Facebook?

Facebook 140

Facebook Yahoo Collaboration Social CRM 140

Convince & Convert

SEPTEMBER 23, 2010

I believe Kurrently has the potential to make Facebook a much larger player in the social CRM world, as companies can now instantly see just how much they are being mentioned on that platform. Either way, the implications for Kurrently and the real-time Web are profound. As Gilbert pointed out, our own intersection is a good example.

Social Media 163

Social Media Strategy Engineering Social CRM 163

Convince & Convert

JUNE 3, 2010

Do you think the ownership issue could lead to a privacy issue similar to FB? Which leaves us with a huge question: who owns the data generated by visitors to these “sites&# ?

Social Media 112

Social Media Strategy Consultant Social CRM 112

Convince & Convert

SEPTEMBER 21, 2010

The feeling of community, and “we’re all in this together&# is slipping away. While the privacy issues continue to be a stumbling block for some, the ability of these services to enhance your experiences in real-time by showing you who’s nearby, and insider tips for each location is enticing.

Social Media 125

Social Media Strategy Conference Eventful 125

Convince & Convert

SEPTEMBER 20, 2010

Twitter also offers a lot to the PR teams within brands who need to seed constant updates and handle crisis management issues. Finally, I see Twitter being a terrific communication tool for brands to use to update their audience on events. Janet Aronica Community Manager oneforty.com [link] Janet Aronica I like your point, Ike.

Social CRM 142

Social CRM Twitter B2B CoTweet 142

Convince & Convert

SEPTEMBER 23, 2010

Succeeding on the social Web requires daily participation. Whether it’s brand reputation management, PR and influencer outreach, customer service and social CRM, interacting with fans on a brand community, or just creating content that builds thought leadership – it all takes time. So, you have two options.

Social Media 143

Social Media Strategy Energy Consultant 143