Social Media Strategery

JANUARY 20, 2014

For a long time, there was a perception that social media marketing was free, or at least very inexpensive. In reality, social media marketing has never been free. Most brands now know the real costs of social media marketing are not as great as the opportunity costs of bad social media strategy.

Social Media 104

Social Media Compete Cost Syndication 104

Pam Moore

DECEMBER 7, 2017

The social web is getting noisier by the minute. If you are ready to once and for all see a real return on your investment in social media and digital marketing you need to look deeper than the follows, clicks and retweets. Other supporting media (image, video, podcast). Syndication. Draft due date. Call to action.

Template 167

Template Templates Trends Content 167

Writtent Blog

MARCH 7, 2014

Share it on social. Let the community know by sharing the content you came up with on Facebook, Twitter, LinkedIn, and Google+. You can add more – Pinterest and StumbleUpon can be great additions to your main social networks list. Draw up a list of influencers and the top performers in your industry. Syndicate your RSS.

Syndication 95

Syndication Content Marketing Alltop 95

Pam Moore

AUGUST 17, 2020

LinkedIn is one of the most powerful social networking and digital platforms to build your personal and business brand of authority, influence and human connection. Details on exactly how I use LinkedIn to ignite my brand, syndicate my content and generate leads while I sleep. Download free Target Customer (Buyer Persona) Worksheets .

LinkedIn 78

LinkedIn Tips Brands Training 78

Twist Image

JULY 9, 2013

Eventually, additional features like the ability for a reader to comment on a post and the introduction of RSS (a syndication feature that would notify readers by email or web-based readers when the blogger updated or published to the blog) helped to propel the platform to the mainstream. Does the blog communicate in a more humane way?

Comments 105

Comments Syndication RSS Metrics 105

Techipedia: Tamar Weinberg

AUGUST 2, 2011

With the breadth and depth of social media services out there, it’s no wonder that we often find ourselves lost in the vast array of services. Shannon Paul is a social media manager at the Blue Cross Blue Shield of Michigan and blogs on social media for business at Very Official Blog. Jason Falls.

Tools 277

Tools Tips Marketing Social Media 277

Webbiquity SMM

FEBRUARY 28, 2011

It is somewhat surprising how many have only a few hundred followers, despite being social media managers, practitioners and strategists at large corporations. . • Morgan Johnston – Manager Corporate Communication at JetBlue Airways. • Bowen Payson – Manager of Online and Digital Marketing at Virgin America.

List 156

List Twitter Brands Microsoft 156

ProBlogger

MAY 3, 2023

Additionally, consider diversifying your revenue streams by exploring opportunities for licensing or syndication. Collaborate with brands or businesses that align with your blog’s niche and values to create sponsored blog posts, videos, or social media campaigns.

Collaboration 36

Collaboration Blogger Apparel Guidelines 36

Idaconcpts

DECEMBER 15, 2010

The use of social media. Proper social media development isn’t about aggressively advertising your product or business. Targeted social media use as well as general use of social media is a great combination push pull strategy. Collaborate with others in your industry. Press releases.

Press Release 151

Press Release Strategy Forums Marketing 151

Laurel Papworth

OCTOBER 28, 2009

Why traditional media editors will turn to bloggers for articles in the future. Social media = content PLUS audience. In a decent than syndicating your posts deal, Mashable announced yesterday that they’ve signed a deal with CNN to link to their posts from the CNN Tech page. . At the moment, CNN are linking to Mashable.

Blogger 81

Blogger Syndication Social Networking Technorati 81

Rebekah Radice

MAY 11, 2015

At the time, I was in the real estate and mortgage industry and looking to make connections on a local level. I began building relationships within my industry, creating connections I would have never been able to make otherwise. Establishes you/your business as an industry leader. So think about it.

How To 132

How To Domain Name Hosting WordPress 132

Kikolani

AUGUST 24, 2012

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. Over at the Social Media Examiner Blogging Club, I’m offering free blog reviews. Social Media / Social Networking.

Mashup 117

Mashup Resources How To Remix 117

Proactive Report

OCTOBER 2, 2013

A recent study commission by Adobe showed that new digital technologies and social media are keeping marketers up at night. Amplify content that’s getting attention with paid social syndication. Identify and build relationships with industry and media influencers. MEASURING RESULTS.

Marketing 66

Marketing Syndication Sentiment Survey 66

Firebelly

MARCH 5, 2010

Digitalia | Indianapolis Social Media Marketing « Social Media Bootcamp: Facebook For Business | Main | The New Dork - Entrepreneur State of Mind » March 05, 2010 5 Social Marketing Stories You Need To Read This Week Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader.

Feed Reader 100

Feed Reader Marketing Social Capital Paid Search 100

Firebelly

FEBRUARY 26, 2010

Digitalia | Indianapolis Social Media Marketing « Firebelly Work: J.C. Facebook Secures Patent for News Feed By Ben Parr A new patent awarded to Facebook this week could have some big implications for the entire social media industry. The world’s largest social network now own the patent for the news feed.

Feed Reader 100

Feed Reader Marketing Paid Search Metrics 100

Diva Marketing Blog

MAY 20, 2016

One of the biggest lessons I've learned in 12 years of blogging and being active in digital communities is real relationship can and do happen online. Just as you would not construct your house on rented land, you wouldn’t want to build your online authority on digital real estate that you don't own, such as a social network.

Domain Name 71

Domain Name Content Marketing Real Estate 71

Diva Marketing Blog

MAY 20, 2016

One of the biggest lessons I've learned in 12 years of blogging and being active in digital communities is real relationship can and do happen online. Just as you would not construct your house on rented land, you wouldn’t want to build your online authority on digital real estate that you don't own, such as a social network.

Domain Name 40

Domain Name Content Marketing Real Estate 40

Laurel Papworth

OCTOBER 22, 2011

As tomorrow is an historic day – The Australian and other news.com sites move behind the paywall – what WILL we pay for, what SHOULD we pay for and what OTHER revenues streams are being missed by News.com refusal to build online communities around their content? e.g. my partner Gary Hayes being published in Wired and The Guardian.

Communities 108

Communities Social Media Journal Diagrams 108

Diva Marketing Blog

JANUARY 17, 2011

Will you please tell us a little about your blogging and social media background? Jane Genova : I've founded and operate four syndicated blogs Jane Genova , Career Transitions , Over-50 and Law And More. I found myself investing less energy in the parts of my communications work which brought in the most income.

Blogger 66

Blogger Syndication Sites Social Media 66

Convince & Convert

NOVEMBER 8, 2023

Generative AI entering the marketing scenes at the end of 2023 made things change even faster for our industry. Google moved away from exact-matching keyword optimization years ago, yet our industry is somewhat slow to keep up. Generative AI poses another problem to the SEO industry: Generating unique content has become much easier.

SEO 78

SEO Trends Content Collaboration 78

Convince & Convert

SEPTEMBER 21, 2010

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

ProBlogger

APRIL 23, 2018

Media: Pitch ideas for stories to newspapers, TV stations, radio stations, etc. Publications: Pitch story ideas to industry group publications, too. I’ve talked about this in the past in a previous episode with Michael Stelzner, who now operates Social Media Marketing World and Social Media Examiner.

How To 48

How To Eventful Collaboration Blogger 48

Hootsuite

JUNE 29, 2020

As America emerged from the depression, family-owned diners, bowling alleys, mom and pops, and heavy industry sprung up along the highway and gave life to the country’s once struggling heartland. Bonus: Get the step-by-step social media strategy guide with pro tips on how to grow your social media presence.

Small Business 144

Small Business HootSuite Public Domain Syndication 144

Writtent Blog

SEPTEMBER 19, 2013

To inspire you to approach content in a campaign mindset, we’ve curated some brilliant ideas on how you can find the best resources on social media networks and other web hubs: Twitter. If your company isn’t already using TweetDeck for social media management, it’s likely time to invest in the tool. Create a Twitter List.

Curation 87

Curation Alltop Content Paper.li 87

Sprout Social

JULY 26, 2019

If you’ve been observing social media conversations, you might have come across a ton of lingo or acronyms that take you a while to figure out. Social media acronyms like TFW, TBH and LMK get thrown around very casually in comments, captions and conversations between people. Network-specific social media acronyms.

Social Media 112

Social Media Software CPM CPC 112

VEED Grow

AUGUST 18, 2020

How each video project idea can teach people about video marketing and online community-building. Go to Relevant Communities on Reddit, Facebook, Instagram, LinkedIn and Industry forums Online communities can provide insights into the topics that are being currently talked about by industry experts.

Project 52

Project Video YouTube Instagram 52

VEED Grow

AUGUST 18, 2020

How each video project idea can teach people about video marketing and online community-building. Go to Relevant Communities on Reddit, Facebook, Instagram, LinkedIn and Industry forums Online communities can provide insights into the topics that are being currently talked about by industry experts.

Project 52

Project Video YouTube Instagram 52

Buffer Social

JUNE 1, 2016

Whole Foods has gone all in on social media. Clearly, there isn’t a single department that “owns” social media at Whole Foods. Clearly, there isn’t a single department that “owns” social media at Whole Foods. Interested in seeing how every team within your company can use social media?

Social Media 40

Social Media Hubspot Marketing Engineering 40

Convince & Convert

JULY 29, 2014

Industry Insights Resonate More With the LinkedIn Audience As one might expect, all things related to business, careers, entrepreneurship, hiring and government/finance can find a place on LinkedIn. It is generally considered the “professional” social network and is thus populated by a professional userbase. Social Media Strategy'

Publishing 166

Publishing LinkedIn Content Construction 166

Pam Moore

DECEMBER 11, 2016

Smart marketers and leading brands both big and small know that content is at the core of every social conversation with prospects, current customers, online community members and more. The social networks simply provides a medium for brands and marketers to communicate in unique and personal ways with other human beings.

Template 167

Template Templates Content NewsCred 167

Writtent Blog

JANUARY 23, 2014

Syndicate Your Content. It can be even tougher to win pageviews if you’re also trying to build a social media following, subscribers, and an email list. One simple way to boost your traffic and lead generation overnight is by syndicating your content, on sites like Business2Community , SocialMediaToday , and elsewhere.

Syndication 81

Syndication How To Hubspot Blogger 81

Webbiquity SMM

JANUARY 16, 2012

26 Ways to Enhance Your Blog Content by Social Media Examiner. Lee Odden defines the key characteristics to consider in terms of “branding, community, SEO, PR, recruiting and taking midshare away from your competition” with your blog including the URL, name, design and navigation. in this nicely-done infgraphic.

Tools 194

Tools Tips Directory SEO 194

Viper Chill

APRIL 26, 2010

For example, you might not know that I helped one newspaper go from a limited social media presence to helping them hit the Digg homepage over 40 times. Together, these people have been involved in social media as long as anyone else and discovered tactics to help you get the most out of the services.

Social Media 80

Social Media Strategy Digg Forums 80

Webbiquity SMM

JANUARY 3, 2011

In you guessed it–another guest post–Wayne Howard describes his method for quickly building the following for a new blog, using tactics such as Facebook postings, the BloggerLuv community, Twitter, LinkedIn and contests. Inciting Insight: How to make thought leaders think by The Communicator.

Tips 177

Tips Sysomos SEO WordPress 177

Convince & Convert

APRIL 27, 2012

This is Episode 13 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Ryon Harms , the head of social media for Farmers Insurance. Some people know you, many people on the podcast of course know you for your work in the social media research area.

Insurance 115

Insurance Journal Research Hashtag 115

ProBlogger

SEPTEMBER 27, 2023

Step two is to reach out to your readers via email and social media, saying something like this: “Hey guys, I’m looking for some help here. The article was syndicated by another site where the audience didn’t know him at all. In our industry the average is 2-4%. But if your readers like you, you are set.

Survey 43

Survey Price Research Buy 43

Webbiquity SMM

JANUARY 5, 2016

How to Use Visual Content to Drive More Traffic by Social Media Examiner. 36 Visual Content Creation Tools the Pros Can’t Live Without by Socially Sorted. We asked 19 Social Media Pros to share their Top Visual Content Creation Tools. How to Optimize Your SlideShare Deck for More Exposure by Social Media Examiner.

Content 60

Content B2B Marketing Hubspot 60