yMarketingMatters

OCTOBER 18, 2015

This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. Videos stand out on social media, giving customers a quick overview of a product without overwhelming them with text. Why the explosion of video content? It’s easier than ever to create a fun video at little to no cost.

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SocialFish

MARCH 3, 2011

This post is the second in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. Open Community Means Collaborating with a Purpose.

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Communities Collaboration Statistics Lurker 221

Buffer Social

JANUARY 22, 2024

The era of authenticity and personalization The demand for authenticity and personalized connections reshapes content creation, focusing on genuine interactions and niche communities. However, in 2024, Annie-Mai predicts there will be a noticeable shift towards more original and longer video content.

Social Media 101

Social Media Authentication LinkedIn B2B 101

Webbiquity SMM

MAY 25, 2021

What’s more, as host of the long-running All Things Video podcast , he’s an influencer himself. I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. Now you’ve got “social media 2.0,” which tends to be more community-oriented.

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B2B Influencer Platform SMS 306

Sprout Social

JULY 19, 2022

That’s the question frustrating social media marketers today. According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. Using hashtags on different social networks. I designed the hashtag to thwart any one social network from becoming the dominant gatekeeper.

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Hashtag How To Guidelines Telecommunications 122

Oktopost

APRIL 4, 2022

A social platform filled with viral, vertical-style videos spanning all topics and communities, TikTok has grabbed hold of the social media world. Enter Haily Moulton, Social Growth Marketer at Biteable, and the face behind Biteable’s YouTube and TikTok strategies. But where do B2B marketers fit in?

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B2B Social Media Management Apple YouTube 118

Pam Moore

JANUARY 17, 2018

I am hosting a free Facebook in 2018 Webinar training that will provide you in simple english what you need to know about marketing your business on Facebook in 2018 plus the details of the latest announcement from Facebook. ” He also makes it clear we may see less video content. Yes, you read that right, less. This is NOT new.

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Facebook Training Template Templates 164

Hootsuite

NOVEMBER 28, 2022

Reddit isn’t often mentioned alongside the “big” social networks, though it’s one of the most influential. Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Reddit is a social network with a forum-style discussion structure.

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Buffer Social

JANUARY 23, 2024

  The platform bears a striking resemblance to X, but fans are quick to point out the community-building focus. Introducing a clever tags system — a bit like a marriage between hashtags and subreddits — and a host of handy new Threads features has been a catalyst for growth in recent months, with more to come.

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Team How To Instagram Authentication 103

Sprout Social

AUGUST 2, 2022

In this article, we’ll seek to offer insights into nine current and emerging YouTube trends you need to know to fuel your video marketing strategy. But like on all social networks, trends on YouTube come and go. Short-form video. If you yourself are not binging TikTok videos daily, you likely know a Gen Zer who is.

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YouTube Trends Strategy Content 139

Buffer Social

FEBRUARY 21, 2023

When I first started building Diversability with the vision of creating a community of people with disabilities (and the allies who support us) elevating disability pride, I kept encountering roadblocks when trying to get the word out. Now, in 2023, we have 80,000 followers across our social networks and 5,800 in our closed communities.

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Brands Marketing Hosting Eventful 82

Laurel Papworth

APRIL 8, 2010

One of the reasons I moved off Blogger (Google hosting) onto my own ISP hosted site, by the way, was for that very reason. Fanpage vs community vs brand vs groups. Prior to the release of “Community Pages”, Facebook had to constantly monitor Pages that were not created on behalf of official organizations. Community Pages.

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Communities Facebook Widget Web 2.0 111

ProBlogger

MARCH 24, 2022

The post 7 Strategies for Growing Community on Your Blog appeared first on ProBlogger. Recently on ProBlogger we’ve been looking at the topic of building community on a blog. We started by identifying 9 benefits and 3 costs of community on a blog and then looked at 5 stages of building community on a blog.

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Communities Strategy Forums Project 40

Ignite Social Media

MARCH 4, 2021

Social audio could become the future of social media marketing as apps like Clubhouse continue to gain popularity. “Social Audio is the fastest growing communication trend as users are finding that video meetings are too taxing, and text messaging lacks emotion and context. What is Clubhouse?

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Brands Hosting Conversation Platform 180

Convince & Convert

DECEMBER 7, 2010

Tweet Guest post as part of the virtual book tour by Maddie Grant and Lindy Dreyer to explore concepts from their new book Open Community : a little book of big ideas for associations navigating the social web. We come from the association industry and for many of us “membership” people, community is old hat. It’s what we do.

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Skills Communities Collaboration Organization 124

Laurel Papworth

SEPTEMBER 29, 2012

Compare these two situations: A UK Teen is arrested for making comments about an Olympian diver’s (Tom Daly) father’s death on Twitter and a lauded Australian Radio Host is lauded for making comments in front of Uni students about our Prime Minister’s father’s death.

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Hosting Social Media Comparison News 109

Pixlee

MAY 28, 2020

Instead, they are building deeply impactful social relationships on the networks with their community. Many know this concept as social commerce. Social commerce is defined as “an online marketing model that brings ecommerce functionality directly into established social networks to drive sales.”.

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UGC Influencer YouTube SEO 66

Pam Moore

APRIL 13, 2018

No doubt 2018 is a year of change in the digital and social web. From strategies for digital marketing, content marketing, and video to the social networks such as Facebook, LinkedIn, Twitter, Instagram and the list goes on, it seems the foundation for which many marketers have built their business is changing underneath their social feet.

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Content Marketing Training ROI 162

Hootsuite

SEPTEMBER 7, 2022

Users share complex ideas and the Reddit community breaks them down. Plus, most social networking sites and resources are free! Any good strategy begins with smart social media marketing goals — just don’t try to cover too many bases at once. Improve community engagement. Build a community.

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Education Social Media Tips HootSuite 93

Mindjumpers

JANUARY 2, 2013

Brands quickly picked up on the importance of visual communication and started building Instagram communities. Facebook’s acquisition of Instagram triggered an outrage against the world’s biggest social network when Instagram during December made two announcements.

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Social Media Tumblr Instagram Privacy 237

Ignite Social Media

JULY 15, 2022

It’s no secret that the emergence of TikTok has changed the traditional social channel landscape regarding entertainment. When compared to other traditional social networks like Twitter (35 minutes/day), Facebook (31 minutes/day), Snapchat (30 minutes/day), and Instagram (29 minutes/day), TikTok has the lead.

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Affiliate marketing Instagram Feed Feedly 91

Hootsuite

SEPTEMBER 5, 2019

Marketing on YouTube is all about building community, and YouTube contests are a great way to do that. In this post, we’ll share key tips for hosting a YouTube contest. Get clear on why you want to host a YouTube giveaway before you start planning it. Hosting your contest on YouTube is an obvious choice. Set SMART Goals.

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YouTube How To Hosting Hashtag 110

Sprout Social

NOVEMBER 19, 2020

The results will be not only more successful utilization of the Sprout platform, but more compelling community conversations and engagements across your social channels. Extend social further into your business with CRM & Helpdesk integrations. Monitor for five star service with a host of review platforms.

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Reddit Hubspot API Reputation 104

Oktopost

MARCH 15, 2021

As the source of more than 80% of their social media leads , LinkedIn has always been the bright center of the universe for B2B marketers. With old-school marketing channels shrinking due to pandemic closures, connecting with potential customers on LinkedIn and other social networks is more of a priority than ever.

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B2B Social Media Strategy LinkedIn 136

Pam Moore

DECEMBER 19, 2017

Are you ready for the Messenger bots, live video, increased competition and algorithm changes? Facebook marketing requires knowledge in marketing strategy, branding, visual marketing, video creation, content marketing, data analysis and the list goes on. Social Profit Factor Training System + Member Community .

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Facebook Marketing Training Template 166

Hootsuite

SEPTEMBER 9, 2020

YouTube marketing is often overlooked by social media marketers. Some think YouTube counts as a social media network. Others see it as more of an online video platform. So in that sense, whether or not YouTube meets social network criteria is irrelevant. Visit the Community tab, too. Conduct a SWOT.

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YouTube HootSuite Marketing Video 145

ProBlogger

MARCH 24, 2022

The post 7 Strategies for Growing Community on Your Blog appeared first on ProBlogger. Recently on ProBlogger we’ve been looking at the topic of building community on a blog. We started by identifying 9 benefits and 3 costs of community on a blog and then looked at 5 stages of building community on a blog.

Communities 26

Communities Strategy Forums Project 26

Pam Moore

FEBRUARY 24, 2018

By now we should know that when it comes to social media and digital marketing, the only guarantee we have is change. Brand leaders around the globe are freaking out as they read the blog posts, watch the videos and see the tweets fly by from the Facebook fear mongers crying that the end of Facebook as we know it has arrived.

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Feed Feedly Metrics News 167

Later

MARCH 22, 2021

From the rise of Clubhouse to the podcast boom, businesses and influencers are using audio content to connect with their communities and reach new audiences. For brands, voice marketing can be an appealing alternative to costly video production. Simply put, branded podcasts are podcasts that are hosted by a brand or business.

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Marketing Trends Hosting Instagram 82

Sprout Social

SEPTEMBER 30, 2022

Along with David Sullivan , a Strategic Business Development Representative for Sprout Social, we reached out to our friends at Chili Piper to help us break down the art of social selling from the brand account. We’ll also explore 10 tips and tactics you can use to execute social selling like an expert. What is social selling?

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Tips Authentication LinkedIn Groups 133

ProBlogger

MAY 1, 2014

This is a guest contribution from Kerry Jones of CopyPress Community. Six Tips for Hosting an Interview Series. When you think of conducting an interview, an on-screen video format probably comes to mind. Virtual Video. Google Hangouts are another simple way to record a video interview. Choose the Right Format.

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Hosting Tips Crowdsourcing Template 52

Later

SEPTEMBER 2, 2020

In this blog post, we’re sharing 5 new LinkedIn features that you might have missed, as well as our top tips on how to use them to reach new audiences: New LinkedIn Features #1: Live Video. According to the platform, LinkedIn Live videos get on average 24x more comments than native videos produced by the same brand.

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LinkedIn Features Newsletter Communities 103

Hootsuite

MAY 20, 2020

If you are already getting good results from Facebook , Instagram , and LinkedIn live video, Twitter live broadcasts should be your next stop. . As you would with any video recording, use the best possible lighting and sound for your live video broadcast. Add a location to get your local community involved .

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Twitter HootSuite How To Eventful 145

Hootsuite

JANUARY 4, 2023

At its core, social media marketing is about building relationships with your audience in the places they already spend their time online. Unlike traditional advertising, social media marketing allows for two-way communication between individuals and brands. Social marketers do a lot more than scroll through TikTok all day.

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Social Media HootSuite Marketing Social Networking 76

Myrland Marketing

APRIL 6, 2010

Home About Services Social Media Speaking-Training LMA Contact Subscribe Myrland Marketing Minutes Strategic Social Media: Making Social Media Make Sense THE BEST SOCIAL NETWORK FOR LAWYERS, OR ANYONE, IS… by Nancy Myrland on April 6, 2010 An interesting question was posed on a legal marketing forum of which I am a member.

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Social Networking Tweetdeck Forums Questions 90

Buffer Social

JULY 26, 2023

Our dedicated #build-week Slack channel was buzzing with Loom videos and prototypes as teams showcased their work. Announcing a New Open Beta Program and Feedback Hub With so many new things being built, it made us wonder; how can we get our community more involved? We’d love to see you there! Available in beta.

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Project Astroturfing Team Communities 74

Pam Moore

FEBRUARY 6, 2018

I'm hosting a free Facebook webinar with 10 Power Tips to Create Facebook Content to Own the News Feed like a BOSS ! Choose the right formats – should you use video, audio, text, visual or all of the above? Social Profit Factor Online Training Academy + Member Community . Give us a shout and let's get to work!

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