Buffer Social

AUGUST 30, 2023

Both creators and marketers alike are tapping into the power of fostering communities — and with good reason. We asked both online community experts and community-building creators to share their expertise, so you can tap into this powerful approach. What is a community? So how do you do it? And is it worth it?

Communities 78

Communities Social Media Community building Groups 78

Buffer Social

SEPTEMBER 18, 2023

Among them is Bluesky , which is a decentralized, invite-only social network built on an open-source protocol  (I’ll explain what this means even though I barely understand it myself). Bluesky is a decentralized social network created by Jack Dorsey, the former Twitter CEO who started it while still in the role.

Domain Name 109

Domain Name Open Source Policies Privacy 109

Sprout Social

AUGUST 7, 2023

Nothing captured first-day-of-school energy quite like the release of Threads, a new text-based social media platform from Meta. The launch of a new social network is typically met with equal doses of curiosity and concern. Brands and the social media managers that run them took to the platform with enthusiasm.

API 93

API Social Media Management Platform Instagram 93

Buffer Social

MAY 12, 2016

Instagram changed its logo on Wednesday, and as with almost any significant change to a popular social network, the internet was split. But why do social networks feel the need to change their core functionality and design? Why social networks change (and why we keep coming back). Some loved it.

Social Networking 75

Social Networking MySpace Study Instagram 75

Sherrilynne Starkie

DECEMBER 20, 2020

The fourth most-popular social network for Canadians is Instagram. Forty per cent of Canadians are on Pinterest, an image-based social network. Most people think of media as being in two blocks: social media and mainstream media. A balanced communications strategy is going to maximize the return on investment.

Marketing 195

Marketing Syndication Adwords News 195

SocMed Sean

FEBRUARY 15, 2022

TikTok may be taking over as the social network of choice for digital marketers. TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. Is TikTok Emerging as a Powerhouse Social Network? TikTok's popularity has exploded since its 2016 inception.

Trends 147

Trends Strategy Marketing Authentication 147

Buffer Social

JANUARY 3, 2023

Whether you are a seasoned social media professional or just getting started on leveraging the power of LinkedIn, it can be easy to fall prey to some of the most common misconceptions about this powerful social network. Being professional on LinkedIn means being respectful to all members of the LinkedIn community.

LinkedIn 113

LinkedIn Team Hashtag Authentication 113

Buffer Social

JANUARY 23, 2024

  The platform bears a striking resemblance to X, but fans are quick to point out the community-building focus. Plenty of Bufferoos have become regular users of the tool, with a handful of teammates finding success (and community) in some niches. Follow along with our transparent roadmap for progress.

Team 103

Team How To Instagram Authentication 103

The Realtime Report

FEBRUARY 17, 2022

Community Building. To accomplish so, you’ll need to cultivate and build a community of followers and lovers that goes beyond simply seeing and commenting on your content, as well as connecting with it in various ways. Another way to establish a sense of community among followers is to respond to queries posted as comments.

Brands 91

Brands How To Hashtag Influencer 91

Sprout Social

JULY 19, 2022

That’s the question frustrating social media marketers today. According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. Using hashtags on different social networks. I designed the hashtag to thwart any one social network from becoming the dominant gatekeeper.

Hashtag 122

Hashtag How To Guidelines Telecommunications 122

Hootsuite

NOVEMBER 28, 2022

Reddit isn’t often mentioned alongside the “big” social networks, though it’s one of the most influential. Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Reddit is a social network with a forum-style discussion structure.

Reddit 100

Reddit Brands Meme Forums 100

Sprout Social

NOVEMBER 4, 2016

Building up a loyal community is an important aspect of any marketing strategy. On Instagram you have an unique opportunity to create a community that can extend beyond your brick-and-mortar store. The most important part of building an Instagram community is to talk with your community, not at your community.

Communities 98

Communities Instagram Analytics Exercises 98

Ignite Social Media

JULY 10, 2019

The new Groups tab will now show a personalized feed of activity across all the groups you’re a member of and recommend similar groups based on your interests. Facebook will be showing more Group content in News Feeds (hinting at a probable algorithm tweak). Pinterest & Instagram Rival for Shopping.

Trends 128

Trends Social Media Groups Groups 128

Social Media Strategies Summit

FEBRUARY 27, 2020

2 Growth of private communities and tight-knit tribes. According to data from Pew Research , messaging apps dominated social networks in 2019. The top messaging apps now boast nearly 5 billion monthly active users combined (compared to the combined social networks which top out around 3 billion ). Source: Snapchat.

Trends 182

Trends Social Media Instagram Platform 182

Sprout Social

SEPTEMBER 30, 2022

Along with David Sullivan , a Strategic Business Development Representative for Sprout Social, we reached out to our friends at Chili Piper to help us break down the art of social selling from the brand account. We’ll also explore 10 tips and tactics you can use to execute social selling like an expert. What is social selling?

Tips 133

Tips Authentication LinkedIn Groups 133

Sprout Social

JANUARY 31, 2024

And like any other type of social media engagement , competition on YouTube is fierce. Off-platform activity such as traffic from search engines or social networks can help you here, too. Prioritize platform and community engagement Marketers love to debate YouTube’s status as a social network.

YouTube 100

YouTube Engagement Metrics Analytics 100

SocMed Sean

MAY 30, 2018

Thanks to James for sharing his insights on the topic of social media recruitment and tips on how to find the right employees using social networks! If you are searching for specific types of employees, you will want to research niche networks related to your field for more targeted recruitment. Multiple Accounts.

Social Media 232

Social Media Hashtag LinkedIn Instagram 232

Sherrilynne Starkie

OCTOBER 15, 2018

Almost 38 per cent of Canadians is on Pinterest, an image-based social network. Most people think of media as being in two blocks: social media and mainstream media. But, my challenge to you is to put that paradigm aside and think about the four main groups media types. They are: earned, shared, owned and paid.

Marketing 199

Marketing Syndication Adwords Social Media 199

Sprout Social

AUGUST 2, 2022

But like on all social networks, trends on YouTube come and go. Consumers rank live video the third-most engaging content type, according to the Sprout Social Index™. Plus, in an era of social distancing, these real-time videos can help take the place of live events. Gaming and community content.

YouTube 139

YouTube Trends Strategy Content 139

Ignite Social Media

MAY 4, 2020

Social media stories, originally popularized by Snapchat, have seen significant growth and adoption across nearly all major social networks. While the networks add Story capabilities to their channels, the data from users showing increased interest follows suit. Here’s what you need to know about Snapchat Stories.

Social Media 121

Social Media Brands Content Real Estate 121

Justin Levy

JUNE 5, 2011

Now that Twitter, Facebook, YouTube and Flickr are out ahead as the major social networks, it becomes harder to debate social platforms, though it definitely still occurs, especially with location-based platforms. Others want to debate which has the most active community. Some want to debate the ease of use.

Platform 238

Platform Tumblr Posterous Feed Reader 238

Hootsuite

MAY 12, 2020

Don’t post unauthorized commercial communications or spam on Instagram. And here’s more from the Community Guidelines : Help us stay spam-free by not artificially collecting likes, followers, or shares, posting repetitive comments or content, or repeatedly contacting people for commercial purposes without their consent.

Software 145

Software Instagram Tools HootSuite 145

BeingOptimist

DECEMBER 7, 2022

Many big companies still rely on Twitter to communicate with their followers on day to day basis because according to them this is the best way they can interact with the users and can easily understand the consumers’ interest and disinterest in the product & services. You can also use Bitly or Google URL shortener to tidy up your tweets.

Twitter 98

Twitter How To Microblogging URL 98

Hootsuite

JANUARY 4, 2023

At its core, social media marketing is about building relationships with your audience in the places they already spend their time online. Unlike traditional advertising, social media marketing allows for two-way communication between individuals and brands. Social marketers do a lot more than scroll through TikTok all day.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Keyhole.co

MARCH 7, 2024

Chances are, even before you scroll through the posts in their Feed, you’ll probably look at their bio. In fact, it could be the very thing that compels them to click on your username and check out your Feed. Decide on a feed aesthetic and stick to it How your feed looks as a whole leaves a lasting impression on your audience.

Influencer 52

Influencer Instagram Tips How To 52

Sprout Social

DECEMBER 2, 2020

However, growing an audience is also one of the most difficult tasks for brands: you’re competing against everything from the other brands your potential customers and fans follow to posts from family and friends in their feeds. How to craft an effective social media content strategy. How to create achievable social media goals.

Social Media 126

Social Media Hashtag Instagram Engagement 126

Sprout Social

JUNE 7, 2023

For example, if you want to focus your brand narrative around your product, ensure your content has the same flow across all social channels. In fact, The Sprout Social Index™ 2022 shows that posts about products are the most effective type of content among consumers.

Brands 114

Brands Sentiment How To Analysis 114

Buffer Social

DECEMBER 14, 2023

Much like Instagram carousels , they tend to be very appealing because they differentiate from the other types of content you might come across on your feed. It creates a sense of community and shows that the company values its employees. Deel, an international company, uses LinkedIn carousels to highlight individual employees.

Examples 101

Examples LinkedIn Collaboration Case Study 101

Buffer Social

JULY 26, 2023

Announcing a New Open Beta Program and Feedback Hub With so many new things being built, it made us wonder; how can we get our community more involved? We decided to add two new Buffer tools to help our community shape the Buffer product. We decided to add two new Buffer tools to help our community shape the Buffer product.

Project 74

Project Astroturfing Team Communities 74

Hootsuite

AUGUST 22, 2022

Build a community around your organization (like #HootsuiteLife). Getting eyeballs on your content is half the battle for social media marketers. There are two types of “hashtaggable” content you can publish on LinkedIn: A post , which can be text, or have photos, video, a document, or other media attached.

Hashtag 92

Hashtag LinkedIn HootSuite Social Media Management 92

Mindjumpers

NOVEMBER 20, 2012

This week, Group M Next shared a report called “Gaining an Edge: The Brand Impact of Facebook’s EdgeRank Algorithm Change” where Group M Next Predictive Insights team, together with the GroupM–owned social media and community activation agency M80, share results from an analysis, conducted across the Facebook pages of 25 brands.

Brands 244

Brands Social Graph Report Groups 244

The Social Media Hat

MAY 30, 2016

Social Media Give Your Social Networks The Spring Cleaning They So Desperately Need. Make Sure That Your Social Profiles Are Cleaned Up And Ready For The Coming Year When my sister and I were growing up, as soon as the weather started to be consistently warm, we'd spend a weekend helping our mom with "Spring Cleaning."

Social Networking 60

Social Networking URL Privacy Review 60

Sprout Social

APRIL 29, 2021

While consumer use of social media is largely similar in both regions ( 87% of UK internet users report having a social media account , compared to 92% in the United States), there is a notable difference with regards to business use of social media. Do you regularly update your social media profiles? The best advice?

Social Media 108

Social Media Survey Advertising Review 108

Pam Moore

MARCH 19, 2019

Content marketing planned and executed properly can help you ignite not only online and social media results but also true foundational business results. You can increase sales, generate more leads, increase brand awareness, build and nurture communities, humanize your brand, and reach markets you simply couldn't reach with other mediums.

Strategy 113

Strategy Content Marketing Template 113

Mindjumpers

MARCH 25, 2011

Tweet Yesterday Facebook has launched Facebook Questions, which allows users and pages to post a Question to friends or a Facebook community. Questions will be a useful feature for business that run a page as part of creating involvement for users in the community. How it works.

Questions 267

Questions Facebook Crowdsourcing Foursquare 267

The Realtime Report

AUGUST 6, 2012

Stand out in the news feed as well as within your timeline by including images where possible, including in as many news feed posts as possible. Mix campaign types and create new offers on a consistent basis. Extend your social communities across a variety of platforms. Keep your interactions seasonally relevant.

Research 194

Research Engagement Strategy Facebook 194

Sprout Social

FEBRUARY 2, 2023

figopet We know its hard to resist thise puppy dog eyes, but here are 10 foods you should always avoid feeding your dogs ? The findings help Figo reinforce the value of social at their company and pulse-check brand health. What’s more important than going viral is finding and building a genuine community on social media.

Social Media 110

Social Media Insurance ROI Meme 110