Hootsuite

JANUARY 6, 2022

Complaining about lower-than-usual Instagram engagement (especially if you haven’t tried Reels yet ). It’s a simple way to potentially improve engagement, but a powerful one. Well, I guess it’s back to commiserating with the shadow-ban community. The hottest social media trend this fall? One likely explanation? Let’s goooo!

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Engagement Instagram HootSuite Meme 131

Social Media Strategies Summit

JUNE 3, 2022

Sarah Barnes has more than 20 years of experience as a writer and editor for print and digital communications. At Harvey Mudd College, she is part of a small but mighty communications team that produces everything from web content to alumni magazines to academic department newsletters to social media and more.

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Newsletter Project Aggregator Team 218

SocialFish

MARCH 9, 2011

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. Community: GoPlow.

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Case Study Study Communities Joomla 180

Convince & Convert

APRIL 25, 2013

The descriptors are so humorous that a custom hashtag could have been developed with a call to action in the days leading up to Tax Day to bring their community into the fun. Jessica Gioglio is a Social Media Strategist based out of Boston, Massachusetts who specializes in social media content, community engagement and crisis management.

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Delicious Instagram Hashtag Social Media 125

Later

MAY 13, 2021

Marissa shares the inspiration behind the brand, why consistency matters, and how her team has grown an Instagram community of over 30K followers. . Fast forward six years, and Marissa has built a successful business that’s been featured in publications like Fast Company and US Magazine, and has an engaged digital community. .

Communities 60

Communities Instagram Small Business Hosting 60

Later

JUNE 21, 2021

LinkedIn offers a vast array of marketing opportunities to establish your brand as a thought leader, boost visibility, and drive sales. We spoke to three social media managers — with impressive engagement levels — to share their top LinkedIn tips! LinkedIn Marketing Best Practices from the Experts .

Social Media Management 81

Social Media Management LinkedIn Tips Social Media 81

Likeable

JULY 1, 2020

Here are some innovative, trailblazing marketers who continue to inspire us with the work they’re doing for their companies and for the world. When it comes to the brand’s marketing, Smalls-Worthington says their approach is “multi-touch.” Prior to that, she led social marketing at both MGM Resorts and Yahoo! Cristina Jones.

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Industry Marketing Insurance Yahoo 134

Sprout Social

FEBRUARY 17, 2022

And while it’s an effective tool for marketers to engage their subscribers—most will agree it’s a time-consuming task. Or at least, this was true until email marketing templates came along. Let’s explore how you can use templates to make your email marketing more efficient. Simply put—because it works.

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Template Templates Marketing Sample 132

Pixlee

JULY 27, 2020

Social media engagement is a critical indicator of health for community-driven brands. And with more people using social media to connect with brands than ever before, social media engagement should be increasing, right? Publishing timely, relevant content results in happy, engaged fans. And it’s working.

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Engagement Social Media Brands UGC 56

Oktopost

MARCH 2, 2020

This is the main reason that brands and marketers spend huge sums of money on digital promotion. Now, as a B2B marketer , you might be quick to point out that, sure, a lot has changed. Well, according to Google, more than half (52%) of all B2B purchases in 2019 were influenced by digital content and marketing.

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Webbiquity SMM

MARCH 31, 2020

Twitter is generally viewed as the second-best social network for B2B marketing , behind only LinkedIn. In the current environment where the coronavirus outbreak and COVID-19 pandemic have shut down live events and even coffee meetings, forcing increased online interaction, B2B marketing activity on Twitter should be exploding.

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Twitter B2B LinkedIn Brand Monitoring 228

Later

JUNE 3, 2021

Ready for some Instagram Stories tips that are guaranteed to boost your reach and engagement — straight from the experts at Instagram? We tuned in to F8 Refresh , Facebook’s annual developer conference, to learn what’s to come in the world of social media marketing, especially for Instagram Stories. Define your business goals.

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Instagram Tips Template Templates 122

SocMed Sean

JANUARY 8, 2012

There’s a lot of confusion about social media these days, and marketing professionals aren’t making it any easier. As a result, agencies and marketing professionals are being asked more frequently by executives how they can “use social” or get social” by engaging in the social space.

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Social Media Marketing Social Networking Nielsen 235

Convince & Convert

DECEMBER 7, 2015

What’s the secret to building a thriving community on Instagram? But I’m sure you follow an account that has thousands, if not millions, of followers who are engaged and interacting with every post the account shares. Do they know something about Instagram marketing that you don’t? It’s not exactly an easy question to answer.

Communities 60

Communities Instagram Hashtag Engagement 60

ProBlogger

OCTOBER 8, 2018

The post 264: How One Blogger Builds Engagement and Makes a Difference with Online Community Events appeared first on ProBlogger. How One Blogger is Using Online Events to Build Engagement and Make a Difference. She contacted anyone and everyone for help – bloggers, friends, influencers and magazines. Uppercase Magazine.

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Blogger Eventful Communities Engagement 30

Ignite Social Media

JUNE 8, 2023

Getting your content shared on social media is one of the most challenging parts of being a marketer. But what's really the formula for creating shareable content? Crafting engaging and shareable content is the key to unlocking greater reach and interaction on social media platforms.

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Social Media Content How To Meme 91

Pam Moore

FEBRUARY 24, 2018

There is no doubt 2018 is going to be a year of massive fear, shock, change and wasted time for even the smartest business and marketing leaders. By now we should know that when it comes to social media and digital marketing, the only guarantee we have is change. Facebook 2018 is all About Engagement.

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Feed Feedly Metrics News 167

Later

MAY 26, 2021

With over two billion global downloads , TikTok’s marketing potential is huge. Activity: Regularly produce engaging content and interact with your community through likes, comments, shares, and challenges. Keep Your Audience Engaged. Check out these 10 tips from marketers whose videos went viral. #2: 2: Go Viral.

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Badge How To Applications Instagram 107

Pixlee

AUGUST 2, 2021

If you want to launch a successful marketing campaign, your podcast needs to provide value to its listeners, standing out from the competition with unique, interesting content. . This exponential growth makes podcasts a valid content channel to engage a niche audience and build brand authority. Podcasts Help Build Community.

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Brands UGC Authentication Influencer 98

Ignite Social Media

NOVEMBER 5, 2020

The need for brands to have an active and engaging social media presence is essential now more than ever. That said, for those of us who work in the world of social media marketing, finding a work-life balance can be difficult these days. Sara, Community Manager. Meghan, Director, Community Management. What inspires you?

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Social Media Tips Curation Feed 171

Sherrilynne Starkie

JUNE 22, 2013

Big data matters to you as humans and a community and as a marketer,” Young told the audience of senior marketing strategists. He then collaborated with a magazine to create a data map of his life. “In It’s a service that helps brands engage directly with people in emerging markets via mobile phones.

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Data Foursquare Conference Wikipedia 327

OnlineRockersHub Marketing Blog

FEBRUARY 10, 2020

Are you looking for generating content for affiliate marketing? Both content marketing and affiliate marketing are effective ways of boosting your brand’s online visibility. Without requiring a huge budget, they can increase engagement rates, drive clicks , and even search rankings by bringing your services in the spotlight.

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Affiliate marketing Content Marketing Collaboration 81

Adam Sherk

AUGUST 11, 2010

In my post on news sites on the new Digg I noted that NBC has created a series of city-specific profiles to target local markets. Lauren: The ten profiles are a joint effort between myself and the social media lead in each of the 10 markets. Has there been interest/demand for market-specific content? NBC is trying to find out.

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Digg Marketing News Press Release 166

Later

JANUARY 28, 2021

From crafting engaging content, to building scalable businesses, and inspiring social reform, there are countless Black creatives changing the game in every industry. Long gone are the days when a lack of diversity in marketing campaigns can be swept under the rug. Engage with their content as you would anyone else. 1: Jayde I.

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Social Media Collaboration Instagram Influencer 114

Mindjumpers

OCTOBER 1, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Facebook Marketing Drive Sales Diesel Kicks Ass With New Campaign! Here is what you can learn from the company to achieve a more engaging and growing community. It’s in peoples’ nature to be part of communities – so let them be a part.

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Social Media Fashion Disqus Communities 279

Webbiquity SMM

MAY 3, 2011

The answer may come from the email marketing field. It’s a way to find and form relationships with others who share our particular interests and passions, whether down the street or on other continents; interesting people with whom there has been no practical way to engage before. What is it? Jennifer Aaker. Allison Mooney. allimooney.

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Twitter Pharmaceuticals B2B Biotechnology 279

Waxing UnLyrical

JUNE 5, 2018

Because organic reach is continuing to dwindle, paid advertising is becoming an integral part of #nonprofit marketing. It can help make up for the loss of organic reach/engagement and open you up to the millions of daily users across platforms. Show them the decrease in traffic/engagement (if it applies). measurePR May 2018.

Hosting 140

Hosting Creative Commons Analytics Case Study 140

Writtent Blog

MARCH 10, 2014

Is there anything better than a real-life content marketing success story? While content marketing statistics and research reports uniformly indicate that custom content is one of the most cost-effective and powerful ways to increase web traffic, lead generation, and revenue, the practice isn’t always simple. I didn’t think so!

Content 85

Content Marketing Energy Case Study 85

Adam Sherk

FEBRUARY 28, 2012

What are news organizations doing to increase user activity and engagement on their Facebook pages? Recently NPR shared a case study on Nieman Journalism Lab showing how they used geotargeting on their Facebook page to specifically target users in one local market, Seattle. Facebook Pages: Which News Sites Get the Most Engagement?

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News Facebook Case Study Conference 199

Sprout Social

SEPTEMBER 21, 2020

When the two men first released VSCO in 2012, it was the app’s focus on creators that helped it stand out from others on the market. Black communities have always been cultures that thrived amidst struggle, experienced joy and prevailed through creative expression — we’ve simply neglected to wholeheartedly express this side of the coin.”.

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Issues Survey Campaign Authentication 136

Convince & Convert

NOVEMBER 21, 2013

Inspired by the power of storytelling has to cultivate engagement, the company has re-launched their corporate website, “ Coca-Cola Journey ,” as a highly visual, sharable digital magazine. The end result is a highly engaging destination with content on par with lifestyle and news websites.

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Syndication Curation Social Media News 163

Keyhole.co

MAY 9, 2023

Besides, the platform offers advanced features and advertising capabilities that can help generate brand awareness, attract target audiences, and drive high engagement, making it a powerful marketing tool. However, with over 2 million brands leveraging this platform for marketing, it’s challenging to stand out from the crowd.

Instagram 52

Instagram UGC Hashtag Guidelines 52

Laurel Papworth

JUNE 27, 2010

The early days when someone first joins are when habits, tone and value of the community culture, loyalty and stickiness are going to be set. While I think this is the best online community signup ever, there’s more that you can do to make it easy for Visitors to move to Newcomers in the social network membership cycle.

Communities 76

Communities Social Networking FAQ Technorati 76

Direct Marketing Observations

APRIL 26, 2010

Agencies and old-school marketers feel comfortable when discussing digital as just another channel. we are all new-age digital marketers. Consumers do not shop the same, communicate the same, consume content the same nor do they react the same to advertising. If you measure traditional marketing with reach (ie.

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Social Media Radian6 Apple Marketing 173

Hootsuite

SEPTEMBER 14, 2021

That’s why it’s important to start developing catchy, engaging material and keep your foot on the pedal. Yes, it definitely helps to get featured in a magazine or a newspaper, or on the television and radio. High activity and engagement are two of the key metrics that TikTok looks for when verifying accounts. thejulianbass.

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How To Authentication Instagram Trends 123

Pixlee

JULY 23, 2019

Influencer marketing is all the rage for brands that want to resonate with their customers in new and interesting ways. These five micro-influencers are all about fashion, style, and most importantly, authenticity – brands marketers have a lot to learn from these up-and-coming stars in the influencer space. Dustin Tyler.

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Fashion Influencer Authentication Apparel 64

Convince & Convert

FEBRUARY 3, 2016

One of a marketer’s goals is to make meaningful connections with consumers. Content marketing is meant to be a strategic way to reach and attract a defined audience. I am a 30-something female interested in marketing, sailing, and exploring the great outdoors (so Canadian). This is also one our biggest challenges.

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Content How To Marketing Case Study 60