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Social Media Hashtags in a Nutshell

Pam Moore

For years many social media savvy marketers have tapped into the power of hashtags to grow their brand, community and even generate leads and sales. Hashtags are a big part of social networks such as Instagram, Twitter and Facebook. Even LinkedIn now leverages hashtags and even lets their users search for content using hashtags.

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New! Get Early Access to Later’s TikTok Scheduler

Later

Social media is all about building a strong community — and the key to creating a community on TikTok is being consistent. Step #4: Add a Caption and Hashtags. Write your caption and remember to include hashtags to maximize your post’s reach. Not sure what hashtags you should be using on TikTok?

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Case Study and Lessons Learned: App Product Launch and Awareness

Akamai Marketing

Case Study #2: Community Driven Product Launch. At a City of Honolulu sponsored hackathon, a citizen developed a mobile app, DaBus, which adds functionality to the bus system with GPS tracking and to the minute updates on bus schedules and locations. 762 app downloads in 4 days following event. Background: . 425 Tweets.

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How to use brand safety tools to protect your brand’s reputation

Sprout Social

Brand safety tools can also track conversations about your company online: They monitor what people are commenting on your posts and ads, how your brand hashtags are being used and the discourse surrounding your brand. These features allow you to keep Twitter a safe place for your brand and community.

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Social Media Intelligence: What It Is & Why You Need It

Hootsuite

Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today. With Streams, you can track keywords, hashtags, and phrases, as well as set up notifications for new mentions or conversations related to your brand. Mobile app to monitor on the go. Try for free 2.

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TikTok trending: 5 reasons to consider it for your 2022 marketing strategy

SocMed Sean

TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. The hashtag #smallbusiness currently has 25+ billion views on TikTok, so small business owners are using it for brand recognition in new audiences. TikTok's popularity has exploded since its 2016 inception.

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Unraveling Meta Threads: What we learned from our first 30 days on the network

Sprout Social

The platform received 100 million sign-ups less than a week after its launch on July 5, 2023, making it the most rapidly downloaded app ever. If you already have the Instagram app downloaded, you can also search “Threads” and tap the ticket icon that appears in the search bar. Right now, it’s a mobile-only app with a closed API.

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