Techipedia: Tamar Weinberg

MAY 12, 2010

Reply Lauren Kates May 12, 2010 at 1:50 pm OH MY GOD I have come across this EXACT situation with my company and was looking for an article just like this. Some companies are doing a good job but there seems to be a huge disconnect when it comes to some of the really big players, too. It’s much appreciated.

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Techipedia: Tamar Weinberg

JANUARY 28, 2010

Fede Alvarez published a small film to YouTube a few weeks ago, and it landed him a $30 million movie deal. To be sure, though, solicit feedback from a group of trusted peers not directly involved in your company or marketing objectives before going ahead with publishing the video, since you need an unbiased opinion.

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Techipedia: Tamar Weinberg

MARCH 17, 2010

Every time I tell someone I’m a Community Manager , I get a varied response. &# That last one might be the most honest of the three, since asking a Community Manager whether they tweet for a living is like asking a construction worker if they cat-call for a living, or a doctor if he asks people to say “ah!&# for a living.

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Techipedia: Tamar Weinberg

JULY 21, 2009

Social media, quite simply, relates to the usage of content created by easily accessible publishing technologies (social media sites such as Facebook or Twitter, photo publishing sites such as Flickr, video sites like YouTube and Vimeo) that is generated by the hundreds of millions of consumers utilizing these technologies.

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Techipedia: Tamar Weinberg

SEPTEMBER 29, 2009

Brian Solis and Deirdre Breakenridge just published an excellent book, Putting the Public Back in Public Relations. With others who address me as Jennifer or Dakash, I wonder if these individuals representing both small and large companies really realize that their lack of research reflects poorly on their clients.

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Techipedia: Tamar Weinberg

APRIL 22, 2010

If you work for a company that just had a Super Bowl ad, a real time search will give you a window into how people interpreted the advertisement. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! Tamar is also the author of The New Community Rules (July 2009).

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Techipedia: Tamar Weinberg

DECEMBER 8, 2009

In the post, I shared my don’ts of social networks, and to that point, I added the following rule for LinkedIn: Gathering all the email addresses of users you are connected to — even locating email addresses of LinkedIn Group managers — and utilizing this mailing list to promote your own company or service off-site.

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Buzz Marketing for Technology

JUNE 27, 2008

E-Mail (Required, not published ). s companies can use technology to place users in control of information, and is home to ongoing discussion about the user revolution and Enterprise 2.0 Microblogging. Future of Communities. No comments yet. » Your comment. Name (required). Want an image to appear near your comment?

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Techipedia: Tamar Weinberg

MARCH 31, 2008

4 Jobs I’ve Had Right after college, I worked for a few months in tech support at a forex company in the Empire State Building. Building my first online community 4. Publishing a book (or at least an e-book, we’ll see) Four Music Artists I’m Listening To Now 1. The birth of my daughter (May 6th due date) 2.

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Twist Image

OCTOBER 23, 2012

Due to the rise of social media, consumers have an expectation that companies will not only respond to their needs, but become active participants in the global community. communications. corporate communication. crisis communication. global community. " The silence online is deafening. business column.

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Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Then and Now In the good old days, say from the 1850s onwards, marketing was mostly a one way “communication&# : companies advertized their wares via local media like newspapers, magazines, and traveling salespeople. Companies have to engage with their buyers, especially the early adopters, and make sure they’re happy.

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Techipedia: Tamar Weinberg

MARCH 12, 2009

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

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Techipedia: Tamar Weinberg

JULY 15, 2010

As my company builds out our first blog- there are great tips in here, thank you. concept I find so easy to forget to test for when I get enthusiastic to publish each week. My test on that is to re-read it back later or even the next day before I publish. Tamar is also the author of The New Community Rules (July 2009).

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Hootsuite

FEBRUARY 3, 2020

That’s true even if your company is not on social media (psst: here’s how to get started ). Done right, guidelines can empower employees with the information they need to make the right choices on social media—for themselves and the company. To combat online abuse, the Royal Family shared its own community guidelines last year.

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Hootsuite

APRIL 6, 2023

Unfortunately, the site’s spike in popularity in 2003 caught the company by surprise. Tumblr and the age of the microblog (2007) In 2007, the social network described as “Twitter meets YouTube and WordPress” came a-tumblin’ along when 17-year-old David Karp launched Tumblr from his bedroom.

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Techipedia: Tamar Weinberg

JANUARY 5, 2010

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. Samir Balwani): Samir talks about the pros and cons of Tweeting by company representatives, from the CEO to a brand.

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Techipedia: Tamar Weinberg

AUGUST 26, 2009

With permission, I am publishing the unedited version here. Brand evangelism is a word of mouth marketing tactic in which the ardent supporters of your service or product feel so passionately about your offerings that they act as unofficial spokespeople on your company’s behalf. Subscribe to service-specific alerts (e.g.

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Buffer Social

OCTOBER 25, 2018

It seems that while QQ, a desktop-native platform, used to be the top social media platform in China, WeChat, a messaging app from the same parent company, has taken over its place. Tumblr is a microblogging and social networking site for sharing text, photos, links, videos, audios, and more. Tumblr – 642 million MUVs.

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Techipedia: Tamar Weinberg

APRIL 8, 2010

Thanks to books like The New Community Rules , written by yours truly, Engage , Social Media 101 , and others, social media marketing is, for the time being, going to still be on people’s minds as they discover this bright and sunny marketing opportunity. It doesn’t end after you hit “publish.&#

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Techipedia: Tamar Weinberg

JANUARY 23, 2008

Well, for one, social media users — that is, users on social news sites such as Digg, Mixx, Reddit — are not particularly enthusiastic about the proliferation of marketers in their community. When asked for comment, Ferriss said: The 4-Hour Workweek was turned down by 13 out of 14 publishers.

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Sites Social Media Digg Blogosphere 101

Techipedia: Tamar Weinberg

JULY 29, 2010

Whether or not it’s my choice — and in book publishing, there are other parties involved beyond just the writer — it’s just the wrong question to ask. FWIW, someone emailed me earlier today asking for help, not long after this post was published, and maybe *because* this post was published.

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Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

As someone who does public relations for companies, I’m sure you carefully pick your bloggers for the pitch. Therefore, if you’re serious about blogging, you need to make a concerted effort to learn traditional media/publishing etiquette. We both have difficult jobs. Keep the good stuff comin’, Tamar.

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Techipedia: Tamar Weinberg

OCTOBER 19, 2009

He is extremely devoted to empowering individuals and companies about marketing, networking, reciprocity, and social media. Publishing, consulting and regular life all kind of merge on the web and it is sometimes hard to know which hat you have on. Tamar is also the author of The New Community Rules (July 2009). I admire that.

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Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

By putting effort into the writing process, you reap the benefits of a community that supports you because you lift them through your words. Bloggers who focus on a niche and tackle it are highly respected among their peers and within their communities. Want another tip on how to write well? Read a lot. Tips on self-improvement?

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Blogosphere Blogger Comments Tips 278

Hootsuite

OCTOBER 18, 2023

Essentially, Bluesky is a text-based microblogging platform, kind of like how Twitter used to function in its early days. Like Mastodon , which is also decentralized, Bluesky operates on independent servers and isn’t controlled by a single server or company. For example, one niche on Bluesky is academic publishing houses.

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Techipedia: Tamar Weinberg

JANUARY 5, 2009

Facebook The Facebook Marketing Bible: 24 Ways to Market Your Brand, Company, Product, or Service Inside Facebook (Inside Facebook): Justin Smith shows how Facebook includes a variety of channels that spread the word in a very in-depth blog post. The difference is that it’s virtual. Good choice.

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Marketing StumbleUpon SEO Reputation 144

Danny WhatMough

SEPTEMBER 25, 2010

Microblogging has always been a fantastic route for those that didn’t want to commit to a full-blown blog, but still wanted to share interesting links and thoughts with a wider audience. We’re one agency that’s part of a group of lots of sister agencies that cover all aspects of marketing and communications.

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Techipedia: Tamar Weinberg

SEPTEMBER 15, 2010

However, the lack of follow-through was unsettling enough that I am publishing this post. There was a hostage situation at the parent company, Discovery Communications, on the first of the month. The three hostages are fortunately safe, and business resumed as usual for Discovery Communications staffers.

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Hootsuite

OCTOBER 21, 2019

Sina Weibo is an app for personal microblogging. The makers of Line offer a collection of associated gaming apps, as well as an online avatar community called Line Play. KakaoTalk is a Korean chat app that is so popular, it’s making South Korean telecom companies nervous for the future of text messaging. Source: WeChat.

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Techipedia: Tamar Weinberg

DECEMBER 1, 2009

I have a couple set up for books that I work for the publishing company. I am trying to do this on my company fan page and I dont see the pencil for the boxes tab either. A big company like this you should think that they clould afford to give SUPPORT to there clients. !! Looking forward win! I hate being frustrated.

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Techipedia: Tamar Weinberg

APRIL 1, 2010

You need to have a clear idea of who you are, what you want to be known as, and the type of content you can consistently publish, otherwise you won’t stand out. For example, Tamar Weinberg is the community manager for Mashable, and she has written for Lifehacker.com and other mega blogs. Photos by Shutterstock.

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Techipedia: Tamar Weinberg

MARCH 24, 2010

For example, I write a lot about AOL, and after the recent layoffs, I wrote how the entire mobile advertising team took a voluntary buyout and quit the company. Now, a couple weeks later, a PR rep came to me and said, hey a lot of those people are joining this one company (that I rep), would you like to learn more?

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Techipedia: Tamar Weinberg

JANUARY 14, 2009

4 Reasons Many Big Brands Downplay SEO : Why aren’t all Fortune 500 companies engaging in SEO? Jill Whalen has been active on forums and online communities for 10 years now. How Does a Company Dip its Toes in the Conversation? : If you’re new to social media, how do you engage as a company? Not excess.

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Techipedia: Tamar Weinberg

JUNE 23, 2010

A regularly updated Fan Page brings greater awareness Community Page : What if you love something but you have no direct affiliation with the product/service, can’t find the official page, and worse, discover the page doesn’t even exist? Community Pages are the most annoying thing Facebook has given us , but I see their point.

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Facebook SEO Policies Groups 268

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

LinkedIn Gathering all the email addresses of users you are connected to — even locating email addresses of LinkedIn Group managers — and utilizing this mailing list to promote your own company or service off-site. FriendFeed is a service but it’s also a community. It may even be used against you.

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Handbook Social Media Web 2.0 StumbleUpon 279

Techipedia: Tamar Weinberg

JULY 2, 2010

But over the past few months, the Facebook community has become a huge success and is continuing to flourish, and my classmates are slowly beginning to join the network. According to Baloun, Mark Zuckerberg is passionate about his product and wants to play a key role in cultivating that community without losing the control.

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Hootsuite

MARCH 31, 2020

An application programming interface (API) is a communication system that allows two applications or platforms to “talk” to each other. For example, Hootsuite uses Twitter’s API to publish tweets, and Instagram’s API to schedule posts. For brands, the company logo is usually the best avatar choice. Community manager.

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