10 Community Manager Responsibilities that Don't Involve Twitter.

Techipedia: Tamar Weinberg

Every time I tell someone I’m a Community Manager , I get a varied response. Really, many people trying to describe Online Community Managers, end up sounding like this: Others may know what Community Manager is, but don’t know exactly how much it entails.

What Kind of Online Community Do You Have Behind Your Firewall?

Social Media Strategery

As CIOs and Chief Knowledge Officers bring tools that have been used on the Internet – blogs, wikis, microblogs, profiles – behind the firewall, they tend to expect the same results. "We'll What group/community receives the most visits and/or posts on a particular day?

A Brief Introduction to The New Community Rules: Marketing on the.

Techipedia: Tamar Weinberg

The New Community Rules talks about the important role social media has begun playing in our lives. It’s incredibly easy for someone to put up a web page and show how much they like or dislike a company. You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns. Fortunately, we have social media communities to inspire us.

Taking the Next Step: Going From a Grassroots Enterprise 2.0 Community to an Official One

Social Media Strategery

As your grassroots community takes the next step to becoming an official one, what challenges will you face? Way back in 2008, microblogging and enterprise collaboration platform Yammer launched at TechCrunch50. They evolved from users to community managers to role models.

Social Media for Non-Profits: How One Small Charity Makes it Work

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Social Media for Non-Profits: How One Small Charity Makes it Work Social Media for Non-Profits: How One Small Charity Makes it Work by Tamar Weinberg on August 14, 2009 Share In the spirit of featuring case studies like the ones in Chapter 4 of The New Community Rules , I am going to highlight other companies that have excelled in their social media achievements.

Monitoring What Others Are Saying About Your Organization

SocialFish

There are a lot of great apps out there, both low and high in price, with which you can monitor major social media platforms, blogs, news sites, articles, microblogs, TV and radio—and some even print. Essentials of Online Community Management On-Demand Course Cool Social Tools: Noosfeer.

The Lance Armstrong Effect

Twist Image

Due to the rise of social media, consumers have an expectation that companies will not only respond to their needs, but become active participants in the global community. global community. Much has been said about Lance Armstrong lately. Not much has been said by Lance Armstrong, himself. It used to be easy to lay low, even if you were a celebrity.

How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. If you are officially representing your company, you’d want to create an Official Page.

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The Little Big Things

Twist Image

Today, Fast Company had a fascinating article titled, Instapaper Founder Marco Arment's Journey From Bagel Jockey to Publishing Pioneer , about Instapaper's creator, Marco Arment , who left his job as the co-founder of the micro-blogging service Tumblr to work alone on a very small idea. Little pieces of valuable content each day, slowly build up over time and when you look back you have a mountain of content and a mountain of followers/community members. fast company.

Apple Gets More Serious About Using Twitter, but Why it Doesn't Matter

Techipedia: Tamar Weinberg

If it was a Comcast product, you’d get a near immediate response from Frank Eliason , the company’s Director of Digital Care. It can instill faith that your customers have in your company. It can make all the difference in nurturing a positive perception of your company.

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Tweet Spinner Review: A Powerful Application to Manage Your Tweets

Techipedia: Tamar Weinberg

For a big company account, it’s difficult to actually engage all day long (and all week long, especially if you’re a 9-5 shop). You might also want to see that they are future upstanding members of the community.

Blogging Etiquette in the Face of a PR Pitch: What Miss Blogging.

Techipedia: Tamar Weinberg

As someone who does public relations for companies, I’m sure you carefully pick your bloggers for the pitch. My company, Leftos.com is going through a complete revamp and relaunch so it’s important that we let these bloggers know what we’re up to.

7 Truths About Social Media Marketing

Techipedia: Tamar Weinberg

Thanks to books like The New Community Rules , written by yours truly, Engage , Social Media 101 , and others, social media marketing is, for the time being, going to still be on people’s minds as they discover this bright and sunny marketing opportunity.

57 Social Media Policy Examples and Resources

Dave Fleet

Use of social networking, microblogs and other third party websites. Community Guidelines. Should Your Company Have a Social Media Policy? Over time I’ve found myself doing more and more foundational work for organizations looking to dip their toes into social media. One of the key elements of this work, in my opinion, is creating a social media policy that fits well with the organization’s goals, culture and risk tolerance. But where to start?

Make a Wish for Someone Else this Holiday Season (and the Power of.

Techipedia: Tamar Weinberg

As an individual, perhaps a company or an entrepreneur who is looking to spread the word about a new product launch, you have the potential to keep marketing costs down by reaching out to bloggers and having them talk about your product.

The Blogosphere is Thriving

Mindjumpers

It is both a way to express one’s personal interests and also widely used by companies as a way to tell personal and relevant stories related to the company and giving the brand a face. Tweet Blogging is here to stay.

The 1-9-90 rule won't work for Internal Collaboration

Buzz Marketing for Technology

Ok, so you decide to implement an internal microblogging platform like Yammer or Socialcast, or even an internal Wiki platform like SocialText or Confluence.

5 Social Media Management Tools and Services You May Not Know About Yet (But Should)

Kikolani

They are broken into categories including blogging, bookmarking, business, community, design, entertainment, health, information, microblogging, music, news, photo, tech, travel, and video. If you follow my writing, you know that I love introducing people to new things.

Time-Saving Tools and Apps for Social Media Management

SocialFish

increase exposure, build awareness, drive engagement and create a community around your cause. You can keep your company profiles separate from your Buffer account and sync only certain Facebook groups or LinkedIn pages.

UberMedia, Mixx, And Twitter | Small Business Mavericks

Small Business Mavericks

Yesterday, I went to bookmark something at the site and I got a message saying Mixx had been purchased by UberMedia , which I found interesting because the rumor is that the company could soon be launching a Twitter competitive site. About Us What’s a Maverick?

Book Review: Social Media Marketing

Webbiquity SMM

This saves time, effort and money in the long run, but it’s a step too many companies skip over. Involvement: understand that everyone in your company has a stake in social media success and most of your employees are probably already members of at least one social network.

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How You Can Use Twitter As a Visual Marketing Platform

SocialFish

Twitter has gone from being a fun microblogging platform to taking on a life of its own. It has a community that has gained its own tone and language, and its own way of interacting. Sitegeek is your visual guide for any hosting company out there.

Measuring the Impact of Social Media in B2B Marketing

Webbiquity SMM

It’s about engaging with customers, prospects, industry press, analysts, bloggers and other key influencers to increase the amount of positive conversation about your company, product or service. Microblogging (i.e.,

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Twitter's Retweet feature (beta)

The Marketing Blog

Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm. Tags: microblogging , microblogs , retweet , retweeting , RT , twitter , twitter.com 1 Comment market research India December 9, 2009 at 3:44 pm Hello, Please check it ,i think its better for Business.

10 Reasons Why Your Business Needs a Killer Social Media Strategy

Techipedia: Tamar Weinberg

Just because you’ve heard that other companies are doing it doesn’t mean that social media will magically work for you. It finds your customers Companies using traditional marketing methods (e.g. It introduces your brand Is your company new?

11 Common Mistakes That People Make With Their Personal Brands.

Techipedia: Tamar Weinberg

Many people stay to themselves, failing to participate in the community and to build rapport with others in the same field. Reply Eddie Gear October 7, 2010 at 9:43 pm I can come across so many companies that do not even brand them selves in the fear of being considered as SPAM.

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Social Media Strategy from A to Z » Techipedia | Tamar Weinberg

Techipedia: Tamar Weinberg

Blogging helps you build community (especially via comments), establish thought leadership, bring links to your website (both internally, perhaps to products or to other articles on your blog, and externally, when people like what you say and opt to link to you), and get you some nice traffic.

21 Top Social Media Sites to Consider for Your Brand

Buffer Social

It seems that while QQ, a desktop-native platform, used to be the top social media platform in China, WeChat, a messaging app from the same parent company, has taken over its place. Tumblr is a microblogging and social networking site for sharing text, photos, links, videos, audios, and more.

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What You Can Learn About Social Media Marketing from TLC

Techipedia: Tamar Weinberg

There was a hostage situation at the parent company, Discovery Communications, on the first of the month. By this point, it was evident that it was going to be difficult to reach a representative on behalf of a company about an issue that actually has some legitimacy.

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Plutter Kite: The Ultimate Micro-Blogging Service

Techipedia: Tamar Weinberg

Be the first to have all of these features , or just take over companies that already have them and make Plutter Kite. Which can be used as – a part of – a checklist, when developing the ultimate microblogging application. The main thing that seems missing from Plurk is the community and visibility a lot of other sites have attracted. misc/images/timeline.JPG) emote is a microblogging service; which is a platform to – 1.

Social Media the One Bright Spot for PR Hiring

Proactive Report

companies say they plan to award base salary pay increases in 2011. You need to be able to use blogs, microblogs, social networks, RSS feeds and other tools to connect internal stakeholders as well as reach out to, and build a community with, your customers and other external audiences.

How a Small New York City Hotel Put Itself on the Map through.

Techipedia: Tamar Weinberg

Now known as the “social media hotel&# of NYC, Roger Smith is attracting a really incredible bunch of people who have raved about the ambiance and the company’s approachability online. Twitter, he says, “became my way of talking with a community of people.&#

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Is Social Media Worth it for You?

Techipedia: Tamar Weinberg

3: Large Brands – Bigger brands have two things that smaller companies don’t: an already built community, and money. 4: Online Driven Companies – Social media can be used to drive traffic to online websites. I would add that social media has changed the game for companies.

Creating Passionate Customers: Brand Evangelism and What it Means.

Techipedia: Tamar Weinberg

Brand evangelism is a word of mouth marketing tactic in which the ardent supporters of your service or product feel so passionately about your offerings that they act as unofficial spokespeople on your company’s behalf. Tamar is also the author of The New Community Rules (July 2009).

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How to Use Social Media for Personal Branding

Techipedia: Tamar Weinberg

Are you looking to become an industry expert, or are you focused on establishing your company’s name, or both? For example, Tamar Weinberg is the community manager for Mashable, and she has written for Lifehacker.com and other mega blogs.

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What Chris Brogan and Gary Vaynerchuk Have in Common, and What You.

Techipedia: Tamar Weinberg

He is extremely devoted to empowering individuals and companies about marketing, networking, reciprocity, and social media. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch!

The Blogger and Marketer's Cheat Sheet to Getting High Profile.

Techipedia: Tamar Weinberg

Marketing type folk, especially those representing a company’s service or product offerings, turn to blogs and ask to be mentioned in the blog. Social media is all about community, and that community exists whether you need them or not.

Five Benefits to Using Twitter Â? Techipedia | Tamar Weinberg

Techipedia: Tamar Weinberg

Smaller companies could succeed with this method by marketing — verbally or through their website — to groups of devout followers and keeping their Twitter streams current (offering a daily deal or frequent deals that encourage customers to seek out discounts and sales). Tagged as: communication , facebook , Internet , microblogging , social media , twitter { 4 trackbacks } Pour la promotion du cne extreme, devenez ralisateur et crez un film.

How to Audit Your Social Media Efforts: 20+ Questions to Ask Yourself

Techipedia: Tamar Weinberg

People are following AT&T because they care about AT&T, not about some no-name behind the company. Most retargeting companies utilize ANONYMOUS pixeling. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable.

Tool for Social Media Network and Online Reputation Management

Social Media Network Marketing

Blogging communities as the Open Diary, LiveJournal, Xanga. Microblogs e.g. Twitter. In order to gain trust, we will need to create an environment in which potential and existing customers feel free to express opinion without fear of being censored, but also in which we can provide responses to negative comments that help viewers understand the reasons behind your company's actions in any particular area. Online Reputation Management comprises various elements.

Xanga 50

10 Social Media Tools To Help With Your Crowdsourcing Efforts

Techipedia: Tamar Weinberg

Crowdsourcing has become more and more popular with private companies, non-profit organizations, and even government agencies. GetSatisfaction provides a way for companies to do that. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable.

Why You Should Have a Secondary Twitter Account

Techipedia: Tamar Weinberg

With Twitter being so incredibly large and vast, there are different types of mini-communities. Better yet, having multiple employees at your company engage in Twitter can also help further your company goals. They do in fact have different communities and follower.

Why You Should Fix Your House Before Inviting People Over

Techipedia: Tamar Weinberg

Reply Lauren Kates May 12, 2010 at 1:50 pm OH MY GOD I have come across this EXACT situation with my company and was looking for an article just like this. Some companies are doing a good job but there seems to be a huge disconnect when it comes to some of the really big players, too.