SocMed Sean

JULY 8, 2012

Not that we have to please everyone, but if there are a lot of folks who are irritated by a specific behavior (ahem…auto-direct messages on Twitter), we might think twice about engaging in that behavior via our personal or business social media channels. So…here they are. 25 social media pet peeves. People who tweet ALL THE TIME!

Social Media 279

Social Media Klout Creative Commons eBook 279

Waxing UnLyrical

JULY 12, 2018

Research will clearly help you identify brand messages that engage audiences. As a starting point on the journey to build company or personal brands, it’s important to step back and think about the drivers of behavior. Here are a few takeaways: A brand is mental shorthand for the complexity that is you as an individual or a company.

Brands 185

Brands Banking Consultant Creative Commons 185

SocMed Sean

NOVEMBER 7, 2011

Photo by Andres Rueda on Flickr, licensed under Creative Commons For those of you who don’t know what CRM stands for, it’s Customer Relationship Management and it’s a term often used by software vendors like SalesForce.com to describe their products. Social CRM. Still don’t believe me? Do some research.

Social CRM 275

Social CRM Radian6 Software Creative Commons 275

Waxing UnLyrical

DECEMBER 16, 2010

Image: Lars Plougmann via Flickr, Creative Commons Really, if you just read through the comments, there’s your follow-up blog post… but since I promised you one, you’re getting one. Image: Aftab Uzzaman via Flickr, Creative Commons It’s why I wrote about networking with a twist a while back.

Social Media 224

Social Media Class Creative Commons Flickr 224

Waxing UnLyrical

JULY 2, 2018

Our most challenging PR measurement moments: A5 The most challenging PR effort was a health communications campaign for a non-profit with outreach to remote areas. KPIs included local media interviews, toolkit downloads, and increased engagement at local chapter levels #measurepr. Twitter and the community that took me under its wing.

Education 102

Education Creative Commons Metrics Journal 102

Myrland Marketing

SEPTEMBER 17, 2013

If it’s Google+, we have our Circles and Communities that welcome us. We need to create a List of prospects and their companies on Twitter, then talk to them. We need to comment on a blog post, actually engaging in conversation. We need to share blog posts in our communities. MAKE THIS A HABIT.

Social Media 84

Social Media LinkedIn Groups Groups 84

Justin Levy

JULY 1, 2010

Many companies use traditional media to imprint or introduce a brand to the target market. Such as going onto Twitter to ask about peoples experience with the brand, or engaging with the brand directly and asking questions. During the Discovery phase the brand lets go of the conversation and hands it to the community.

Retail 191

Retail Fashion RSS Advertising 191

Waxing UnLyrical

NOVEMBER 7, 2010

Image: Derrick Coetzee via Flickr , Creative Commons Seems to me both are somewhat extraordinary, perhaps exaggerated and possibly exciting. Why: Speaking engagements are one of the ways to build your thought leadership, a critical component of PR. In other words, something very unusual. Do you really need another reason?

Class 144

Class Creative Commons Postrank Conference 144

Waxing UnLyrical

DECEMBER 14, 2010

Image: Nick Fletcher via Flickr, Creative Commons But I’m getting ahead of myself. One applicant spoke about an Australian ex-Prime Minister’s use of social media as a fundamental part of his election campaign in engaging young voters. Image: Marc Benton via Flickr, Creative Commons 3. These fine folk did: Jan.

Class 227

Class How To Applications Course 227

Waxing UnLyrical

OCTOBER 22, 2010

Each of them provided feedback on the launch plan, and ideas on how best to increase engagement. ROI is the #1 question and CRT/tanaka was very particular about setting the right expectations from social media [during this ] year-1 engagement. decision on what to measure will be unique to each company. Were they paid?

Postrank 151

Postrank Campaign Tourism Social Media 151

Justin Levy

JUNE 21, 2010

Imagine if you could have your own Situation Room to monitor everything going on online around you and/or your company. This allows Gatorade to fuse multiple sources of data and make real-time decisions based on how, for example, a marketing campaign is being received by the community. United States License.

Social Media 127

Social Media Radian6 RSS Feed Reader 127

Buzz Marketing for Technology

JUNE 27, 2008

Why the Internet is Making Me Stupid » 21st Century Workplace Literacy: What Does that Mean and How Do We Engage More People in the Discussion? Listed below are links to weblogs that reference 21st Century Workplace Literacy: What Does that Mean and How Do We Engage More People in the Discussion? The Bamboo Project Blog.

Project 100

Project Engagement Blogosphere Skills 100

Waxing UnLyrical

NOVEMBER 10, 2010

Image: Chris Lott via Flickr , Creative Commons One of the questions that Joe asked us was what our blogging experience has been like. And understanding is one of the most important building blocks to a successful career in any field, and particularly in business communication. It makes the blogosphere less frightening.

Class 226

Class Blogosphere Blogger Creative Commons 226

Justin Levy

JULY 29, 2009

As someone who works in this social media space, it’s always exciting to see companies that take these social tools and use them in a different way then we’re used to seeing. OnlyBurger is doing a similar thing: [link] – too bad they are not really engaging on twitter (read: following nil). Great burgers though.

Meeting 100

Meeting Twitter Feed Reader RSS 100

Waxing UnLyrical

NOVEMBER 14, 2010

Does blogger outreach really require engagement? Image: Arturo Sotillo via Flickr , Creative Commons How about you? As always in good company with the Tinu and the others. I still don’t know. But while I’m figuring it out, here are some posts from folks not on my blogroll but in my Reader for you to enjoy.

Blogroll 214

Blogroll Class Postrank Comments 214

Kikolani

JANUARY 16, 2011

This will usually lead to those bloggers coming back to your site and engaging with you in your blog as well. Question: How to convince a company that you work with how important blogging can be to their company’s success? Answer: I like to think of having a Facebook page as a way to further engage your audience.

Questions 167

Questions WordPress Postrank Blogger 167

Buzz Marketing for Technology

OCTOBER 4, 2008

I found myself paying even more attention to the temperature in the room--were people engaging with the presenters, did the presentations seem to resonate, what were their questions? The same tools were used within organizations that achieved an 18% year-over-year improvement in employee engagement. Companies that didnâ??

Project 265

Project Web 2.0 Module Wiki 265

Buzz Marketing for Technology

SEPTEMBER 30, 2008

Here’s the first paragraph of my summary: I show businesses how to use social media technologies for external community building and outreach, and for internal collaboration. For the bonus round, I recommend staying up to date via LinkedIn’s community superhero, Mario Sundar. Read it aloud a few times to see how it sounds.

LinkedIn 279

LinkedIn Badge Project Comments 279

Waxing UnLyrical

DECEMBER 4, 2010

Image: Shawn McClung via Flickr, Creative Commons You have to really, really be paying attention to notice if someone hasn’t tweeted in a while, unless you talk to them every day. Even if Fast Company tries to tell you so. Instead, Ill find a nonprofit and community I respect and trust. Campaigns will come and go.

Class 233

Class Campaign Klout Influencer 233

Social Media Network Marketing

AUGUST 19, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Blogging communities as the Open Diary, LiveJournal, Xanga. When appropriate, we can point readers toward your product, but in such a way that they feel we are providing useful information rather than pitching your company.

Reputation 87

Reputation Social Media Xanga Microblogging 87

Buzz Marketing for Technology

JUNE 23, 2008

Grades tend to reduce students preferences for engaging in challenging tasks. Services for Companies and Organizations. Creative Commons Attribution-Noncommercial-Share Alike 3.0 Grades tend to reduce the quality of students thinking. Seven Strategies for Supporting Personal Learning Environments at Work.

Project 100

Project FeedBurner Web 2.0 Wiki 100

Justin Levy

OCTOBER 11, 2009

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Chasing the Human Web Written on October 11, 2009 by Justin Levy in chrisbrogan , community , guest post , human web , social media , web 2.0 So, I’m about to walk on the stage at my first international speaking engagement.

Web 2.0 113

Web 2.0 Project NGO Repository 113

Social Media Network Marketing

AUGUST 27, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Next part when the steam starts to get out is during engagement period. While initially we may engage but the problem starts when someone complains and we do not respond as a company / brand properly. Unported License.

Social Media 66

Social Media Reputation Widget Disqus 66

Social Media Network Marketing

AUGUST 14, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Social Media by its nature works on two levels one is engagement levels with the members and the SEO level. When our communication is engaging only then we can be sure to a large extent to have a desired response.

Social Media 93

Social Media How To ROI Reputation 93

Social Media Network Marketing

MAY 24, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Hi Folks, do you work as an Online Community Manager? Social Media Community Managers Management Monitoring Social Media can be overwhelming. Unported License. Based on a work at pervarakapadiaatmoney.blogspot.com.

Social Media 62

Social Media Marketing Reputation Widget 62

Jeff Esposito

SEPTEMBER 1, 2010

Home About Archives Press Clips Spark Advisors Suggested Reading Don’t burn bridges Written on September 1, 2010 by Espo in Company , social media I recently read a blog post from Dave Fleet that really put words to something that I had been pondering for a bit. The piece was entitled Are you creating social media scorched earth?

CoTweet 36

CoTweet CoTweet Press Release Company 36

Buzz Marketing for Technology

JUNE 27, 2008

Grades tend to reduce students preferences for engaging in challenging tasks. We can wait for our companies or organizations to do something for us (enjoy that) or we can do something about it for ourselves. Services for Companies and Organizations. Creative Commons Attribution-Noncommercial-Share Alike 3.0

Project 234

Project Web 2.0 Wiki Flickr 234

SocMed Sean

DECEMBER 9, 2011

Speaking social can sometimes be tough, especially with clients who haven’t yet engaged in social media or sometimes just “don’t get it” Even those clients who do understand and engage in the social space are sometime confused about the use of specific terms and jargon that social media pros use.

Social Media 255

Social Media Social CRM Creative Commons Sentiment 255

The Way of the Web

FEBRUARY 18, 2010

It’s not to say it’s impossible – by building and engaging a community, taking direct paid advertising, or occasionally finding an actually lucrative affiliate deal, bloggers can still build a mini media empire. Why you shouldn’t pay: Having a budget to spend on paying bloggers to post carries some risks for both parties.

Blogger 31

Blogger Marketing Creative Commons Blogosphere 31

Jeff Esposito

JULY 22, 2010

Things like engagement, understanding the community, we need to be in the space and if we’re not there we lose ground with the competition, are common statements. They have all made a living off of their usage in the social space – you can do the same for your company. Cartoon of the day Five for Friday 09.24.10

Metrics 24

Metrics Creative Commons Disqus Exercises 24

ProBlogger

FEBRUARY 9, 2012

Image courtesy guigo.eu, licensed under Creative Commons. A lawsuit was recently filed by a company seeking damages against a previous employee relating to a Twitter account. The following is an excerpt from a New York Times article : [The company is] seeking damages of $2.50 Engagement. Don’t believe me?

Widget 39

Widget Blogger Conversation List 39

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. Scroll down to the bottom of the post to grab the code you need for your post or site.

Marketing 265

Marketing SEO Journal Engineering 265

Justin Levy

JUNE 23, 2010

Facebook Marketing is a deep dive into how Facebook can be leveraged by your company starting TODAY. With all the described options, you learn that one of the best uses of Facebook for your business is through the development of communities. What is Facebook Marketing About? But how do you pull all of this together?

Facebook 259

Facebook Marketing Privacy Class 259

Techipedia: Tamar Weinberg

JULY 8, 2008

In the many paragraphs that follow, learn from many of the experts and hear what they consider success when using social media to engage with consumers about products and services. People do not want to hear from companies as represented by marketers, they want to hear from other people. Others aren’t.

Social Media 163

Social Media Marketing Consultant Communities 163

Akamai Marketing

AUGUST 9, 2011

But what Gwen does very, very well is communicate in a tone that’s likely to attract professional women, she is supportive, positive and warm in her tweets and engagements. Women are likely to be attracted to that type of communication so she naturally attracts more of the type of business she wants with that tone.

Content 202

Content Creative Commons Types Social Media 202

Justin Levy

DECEMBER 3, 2009

Like many companies today, we use social media tools such as Twitter and Facebook to listen and engage with customers and the broader community. The communication was genuine and honest, and the community responded positively. The tools are not the exclusive domain of large, well funded companies.

Social Media 113

Social Media Press Release RSS Feed Reader 113

Social Media Network Marketing

SEPTEMBER 3, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? It is necessary to understand what are the various communication messages that the consumer set is getting exposed to. Hi Folks, do you work as an Online Community Manager? Unported License. What is LinkedIn bringing across.

Social Media 77

Social Media Reputation Widget Disqus 77