Talking The Social Media Walk

Waxing UnLyrical

Image: Lars Plougmann via Flickr, Creative Commons Really, if you just read through the comments, there’s your follow-up blog post… but since I promised you one, you’re getting one. Why is anyone – a person, a company – embarking on social media?

Public Relations Lessons From Jesus, The Apostles And The Bible

Waxing UnLyrical

Image: Martin LaBar via Flickr, Creative Commons And even many non-Christians will be relaxing, perhaps joining in the revelry (as many of my friends did when I was growing up in India). What do they have in common?

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WOM: What's Really Behind The Buzz

Waxing UnLyrical

There’s one area within today’s creative industry that is not only comparatively new (when compared to more traditional disciplines), but is taking a growing foothold via a clear aptitude for maximizing effective use of the ever-expanding world of social technology.

Kpop Lessons: Handling Defamation Through Public Relations

Waxing UnLyrical

Image: twchoi11 via Flickr , Creative Commons Though I wouldn’t consider myself as devoted as some fan clubs. During May of this year, rumors surfaced about Proctor & Gamble’s Pampers causing diaper rash after the company introduced its new Dry Max product line.

The Value Of A Fire Drill

Waxing UnLyrical

Image: Stephen Korecky via Flickr , Creative Commons I was finger painting in kindergarten and having a good ole time. Although not quite as simple as school’s fire drill, having a crisis plan serves the same purpose: to keep everyone in the company (including its reputation) safe.

Weekly Roundup: Paloozas And Palominos

Waxing UnLyrical

Image: Derrick Coetzee via Flickr , Creative Commons Seems to me both are somewhat extraordinary, perhaps exaggerated and possibly exciting. How B2B companies use real-time blog posts to get trade media exposure , from David Meerman Scott ‘s Web Ink Now.

10 Problems Keeping Your Online Community from Being Great

SocialFish

The problem: The initial inclination when building an online community is volume. And then after you reach an acceptable, beefy threshold – that’s when you start to sculpt your community. Your community manager is an outsider. Have a community of Hybrid car owners?

9 Problems Keeping Your Online Community from Being Great

SocialFish

The problem: The initial inclination when building an online community is volume. And then after you reach an acceptable, beefy threshold – that’s when you start to sculpt your community. Your community manager is an outsider. Have a community of Hybrid car owners?

Paywall for News.com and Online Community Social Media

Laurel Papworth

As tomorrow is an historic day – The Australian and other news.com sites move behind the paywall – what WILL we pay for, what SHOULD we pay for and what OTHER revenues streams are being missed by News.com refusal to build online communities around their content?

Can Publicly-Traded Social Media Companies Survive?

SocMed Sean

During my career , I have worked for a couple of big Fortune 500 telecom companies and the challenge was always working to balance the wants and needs of the customer with the wants and needs of the shareholders. Working for any publicly-traded is a unique experience.

5 Simple Ways Small Businesses Can Ace Social Listening in 2019

Waxing UnLyrical

Continuous customer feedback is the bedrock of innovation because companies that listen innovate. Identify Relevant Groups, Communities. Groups and communities enhance the feeling of community , which is core to social media. Image via Pixabay , Creative Commons CC0.

Powwowing With Pepco on Social Media

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently.

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Rules of Engagement

SocialFish

As your association’s community and/or social media manager you spend a lot of time online bouncing between the association’s sites and its third party websites. The company can also negotiate licensing deals of others’ images without their permission.

How Brands Can Celebrate Juneteenth on Social Media

Later

So the Fourth of July holiday has always felt slightly tainted for many in the Black community. . Both Twitter and Square are making #Juneteenth (June 19th) a company holiday in the US, forevermore. with a Black influencer or community organizer in your industry. .

SalesForce Marketing Cloud – The Next Step In Social Media Engagement?

SocMed Sean

Company also monitors competitor keywords to find prospective customers who are dissatisfied with competitor products and services using sentiment measurement. Company monitors conversations to determine whether the messaging is resounding with the prospect or the community.

50+ Social Media Comics And Cartoons For Use Your Presentations

SocMed Sean

” You can find the specifics of my Creative Commons usage license in the right sidebar on any page on my blog, and as long as you make that attribution, I permit anyone to use the comics, even for commercial purposes.

The 4-1-1 on the (Not So) New Marketing Trend: Influencer Marketing

Waxing UnLyrical

When considering influencers for your company or brand, first ask yourself the following questions: What critical business objective would this support? Image by ElisaRiva via Pixabay, CC0 Creative Commons. Guest Post by Dawn Buzynski.

Thumper’s Rule – Knowing When And How To Avoid An Online Argument

SocMed Sean

As the site owner/community manager, I even had someone threaten to come to my house in person so he could discuss the fact that I edited one of his posts for racist comments. 2) Don’t argue just to argue – Community managers can spot them a mile away.

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Creative Storytelling: Picture This: It’s Not Just the Words – It’s What You Do with Them

Waxing UnLyrical

The great Brian Solis, who I had the pleasure of seeing live in 2013 as keynote speaker at the PRSA’s International Conference, recently published this article on LinkedIn about creative storytelling. Lots of resources are out there to guide us on our creative journeys.

Career Development Tips for the 2018 Professional

Waxing UnLyrical

You are worthy of a raise if your work has helped the company gain a return on investment. We recommend you build a case by calculating how your efforts have earned the measurable company revenue increases. Image: Alexis Brown via Unsplash, Creative Commons CC0.

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25 Social Media Pet Peeves – How Many Are You Doing?

SocMed Sean

Only posting promotional posts/tweets/articles and never engaging in a 2-way dialog with your community. Social channels who keep changing things, even though their community likes them the way they are (hint, hint Facebook!)

How Do You Build A Brand? Start by Asking What Drives Human Behavior

Waxing UnLyrical

As a starting point on the journey to build company or personal brands, it’s important to step back and think about the drivers of behavior. When I founded CommunicationsMatch , I came up with a simple articulation of what we do – “Connecting companies with communications professionals.”

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Creative Communications: Lessons from Health and Wellness Brands

Waxing UnLyrical

These messages are tired and far from creative. These communication approaches popup from healthcare companies, to athletic wear, to fitness apps. Instead of following the herd to captivate and activate your audience you must flex your creative muscles.

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10 Words And Phrases Social Media Pros Should Help Their Clients Understand

SocMed Sean

That’s their job, making money for the company by serving customers. Help them understand that there are ways they can listen to their community, leverage feedback, and improve their business. Any company that is not blogging in 2012 is missing out on a HUGE opportunity.

Social Media: Where Everybody Knows Your Name

Myrland Marketing

If it’s Google+, we have our Circles and Communities that welcome us. We need to create a List of prospects and their companies on Twitter, then talk to them. We need to share blog posts in our communities. We need to join Communities in our areas of expertise on Google+.

Copyright – Social Media SAVES your IP from plagiarists

Laurel Papworth

I think we are crowdsourcing this unIndustry association in an adhoc movement of anti-marketing anti-PR communities. A few months later, I was sitting at a conference (in the audience) and the creative director of a well known Sydney agency presented my presentation.

Box.org Announces Nonprofit Program

SocialFish

…meaning the cloud storage company is giving away 10 starter licenses for free to all eligible nonprofits (so if you’re very small staff in particular, this means you).

Target's PR issue

Jeff Esposito

The PR and corporate team at Target are taking lumps right now that I would not wish on anyone; however how they are dealing with them can help set future precedence for other companies. If favorable policies don’t exist, note what is being done to incorporate them into company policy.

The Social Media Challenge

Social Media Network Marketing

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Hi Folks, do you work as an Online Community Manager? Social Media Community Managers Management Monitoring Social Media can be overwhelming.

Why The Term “Social CRM” Is Just STUPID!

SocMed Sean

Photo by Andres Rueda on Flickr, licensed under Creative Commons For those of you who don’t know what CRM stands for, it’s Customer Relationship Management and it’s a term often used by software vendors like SalesForce.com to describe their products.

3 ways to promote your YouTube channel

Socialmedia.biz

Esther Vargas / Creative Commons BY-SA. One of many secrets to revving up your company’s social channels is to ensure your content flows well. Simultaneously, share your YouTube videos and content on your social media accounts to grow your community outside of YouTube.

Social media marketing in India

Social Media Network Marketing

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Tuesday, May 25, 2010 Social media marketing in India With the penetration of broadband in India, various Indian companies have started exploring ways of marketing their products online.

Collaborating and Investing in Green Innovations | Justin Levy

Justin Levy

Green innovation is becoming a major focus for companies of all sizes. While you could probably rattle off a list of some immediate actions you could take within your office to go more green, there are more companies coming together to collaborate on other effective green innovations.

The Psychology of Sharing

SocialFish

Hipster sharers, for example, are known to have a trademark as being young, popular and creative. They are a type of sharer that is less likely to use email to share with their online community. This Connector sharer is connecting with her online community! .

Is Your Executive on Twitter?

Koka Sexton

I got a message today about a website that shows the Tweets from some of the executives of the largest companies in America. Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Is Your Executive on Twitter?

Koka Sexton dot Com

Koka Sexton

I got a message today about a website that shows the Tweets from some of the executives of the largest companies in America. Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Is Your Executive on Twitter?

The Best Content Marketer? An Orange Cone

Firebelly

For those industries, the first company to start doing social media marketing is going to be the company who dominates that industry online. Photo credit: Kellogg Community College (Flickr, Creative Commons).

Best YouTube Documentaries

SocialFish

They also provide a debatable view of the world, which everyone can perceive their way while encouraging creative, as well as problem-solving thinking. His internet career helped him develop the world-wide popular forum network Reddit, as well as RSS and Creative Commons.

#measurePR Recap (June 2018): Lessons from Millennials and Generation X

Waxing UnLyrical

A5: It was when I worked remotely for a publishing company. Twitter and the community that took me under its wing. Image: Jeff Sheldon via Unsplash, Creative Commons CC0. Guest Post by Danielle Heiny.

Social Media Network / Online Reputation Management

Social Media Network Marketing

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? The advent of social media, web communities, and networking sites, has been useful to many companies. Hi Folks, do you work as an Online Community Manager?

Picture This

Social Media Marketing

Flickr is a very powerful community with millions of photos at your disposal. Please be sure to abide by Flickr's community guidelines. I'm not a lawyer (I don't even play one on TV), but I can tell you that many online images are covered by a Creative Commons license.

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10 Ways to Position Your Blog Above Copycats

Kikolani

If you’re a company, create a logo and color scheme to identify your blog from all the rest. Post a creative commons license on your content and a byline at the end. A strategic way to build your community on your blog is by networking. 29 Ways to Stay Creative.

25 Free Digital Marketing Tools for Nonprofits

Waxing UnLyrical

The life of a communications pro for a nonprofit organization is one that seems to require a daily mix of magic tricks, extreme sport level time management and creativity. Community Building and Social Media Hacks. Image: Kevin Bhagat via Unsplash, Creative Commons CC0.

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