Webbiquity SMM

NOVEMBER 15, 2022

Whether you’re an aspiring social media manager looking to grow your skill set, or a marketing leader seeking an experienced professional for your team, below are seven essential skills for social media managers to contribute to your company’s success. taking new courses and certifications for self-development.

Social Media Management 227

Social Media Management Skills Social Media Metrics 227

Hootsuite

JANUARY 18, 2024

It’s time to take your first steps into social media marketing. But whether you’re a budding entrepreneur or a seasoned pro stepping into the digital landscape for the first time, we know that starting a social media marketing strategy from scratch can feel intimidating. The good news? Your mind is ready. More than 4.95

Social Media 121

Social Media Tips HootSuite Marketing 121

Social Media Strategies Summit

DECEMBER 7, 2023

As a higher education marketer, you’ve probably heard about the so-called “enrollment cliff” and its potential impact on the higher ed landscape. One of the best people to answer this is Dr. Carrie Phillips , the Chief Communications and Marketing Officer of the University of Arkansas at Little Rock. What Is the Enrollment Cliff?

Social Media Management 147

Social Media Management Social Media Education Collaboration 147

Sprout Social

MAY 5, 2021

As a marketer, you know getting customers’ attention can be tough, but actually closing those customers is just as much of a struggle for sales reps in your org. And that’s where marketers can save the day. Your marketing team is sitting on a potential goldmine of data when it comes to what customers want.

Data 117

Data Marketing How To Collaboration 117

Social Media Strategies Summit

DECEMBER 29, 2022

With an audience that spends a lot of time on social, the town does relatively little “traditional” marketing. Social media takes the lead, with the agency using it to share events, roll out new programs, gather community feedback, and even for customer service. Press Releases: Still Relevant or Yesterday’s News?

Strategy 130

Strategy Press Release How To Collaboration 130

Sprout Social

JUNE 18, 2020

If there’s one thing that’s true, it’s that social marketers know how to roll with the punches. Given how many curveballs 2020 has thrown at us so far, it’s more important than ever before for marketers to maintain their agility and adaptability. The COVID-19 crisis has certainly put social marketer’s flexibility to the test.

Team 100

Team Wiki Strategy Retail 100

Sprout Social

OCTOBER 11, 2022

In the face of limited resources, changing algorithms and congested feeds, an employee advocacy program is a social team’s greatest asset. Advocacy programs help social marketers extend their brand’s reach beyond their bandwidth—without additional paid spend. As one marketer said, “You need a lot of content to support a program.

Strategy 131

Strategy Content Curation Press Release 131

Keyhole.co

JULY 20, 2023

Any time media monitoring-related discussions spark, teams rush to find a sustainable set of tools. Yes, Google Alerts is that free tool that has become the first choice for many marketers out there, especially newbies to the monitoring world. Pros It is easy to monitor the success of marketing campaigns. Probably not!

Industry 52

Industry News Google Brands 52

Sprout Social

AUGUST 10, 2022

Influencer marketing has grown from a $1.7 It’s little wonder, then, that influencer marketing has become an indispensable part of the PR and crisis management approach for most brands. Here are five ways to make PR and influencer marketing work for your brand during a crisis. billion industry in 2016 to a projected $16.4

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Influencer Marketing Reputation Collaboration 132

Social Media Strategies Summit

SEPTEMBER 18, 2023

Influencer marketing can be highly impactful, with one-third of consumers agreeing that influencer posts are the best way for brands to persuade customers to try new products. And the best news of all: working with influencers needn’t be complex or expensive.

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Influencer Travel Retail UGC 130

Sprout Social

APRIL 29, 2021

The marketing department used to be the mouth of an organization—developing content and communicating messages to support sales. Now, the role of marketing has fundamentally evolved, changed and grown. Now, the role of marketing has fundamentally evolved, changed and grown. Marketing strategies should start with social.

Marketing 139

Marketing Social Media Management Team Campaign 139

Hootsuite

JANUARY 16, 2023

Facebook Messenger marketing can be a powerful part of your digital strategy. Below, we’ll explain how to use Facebook Messenger for marketing. We’ll also explore the best Facebook Messenger marketing strategies for 2023. What is Facebook Messenger marketing? And it will better target your marketing efforts.

Strategy 118

Strategy Facebook Marketing FAQ 118

The Realtime Report

OCTOBER 7, 2019

5 Tips for Training Social Media Marketers . Indeed, social media marketers make mistakes like everyone else. With that in mind, today we’re going to share five tips that business leaders can use to train social media marketers. That’s the bad news. So make sure your marketing partners appreciate this fact!

Training 87

Training Social Media Tips Marketing 87

Sprout Social

JULY 7, 2021

Is your marketing tech stack actually helping your company grow? This phenomenon results in wasted time for your team, not to mention little to no sense of cohesion between your marketing tools. This phenomenon results in wasted time for your team, not to mention little to no sense of cohesion between your marketing tools.

Marketing 125

Marketing How To Software Team 125

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. To help you out, we’ve put together a list of 14 types of social media every marketer needs to know. Form communities and discuss relevant news within them.

Types 145

Types Social Media Microblogging Overview 145

Socialmedia.biz

FEBRUARY 18, 2021

[ 2 February 2021 ] B2B Marketing , a trusted advisor to the global B2B marketing community, have launched Propolis , an online community aimed at boosting marketing performance and sharing of expertise. Propolis is a community in which marketers can tap into what their B2B peers and experts are focused on.

Press Release 78

Press Release B2B Communities Marketing 78

Hootsuite

AUGUST 16, 2023

In the vast foggy sea of digital marketing, your social media planning tools can light the way forward. Collaboration features If you’re part of a team, you will need a tool that has collaboration features. It’s a great collaboration platform, one you can use with your teammates and clients alike.

Social Media 88

Social Media Tools HootSuite Tweetdeck 88

Buffer Social

DECEMBER 14, 2023

Share news related to your industry Keeping your audience informed about the latest industry news not only positions you as a knowledgeable source but also provides value to your followers.  Pretty Little Marketer shares their favorite marketing moments of the year in a visually engaging carousel.

Examples 101

Examples LinkedIn Collaboration Case Study 101

Koka Sexton

AUGUST 10, 2023

To remain a high performer and exceed sales targets in 2023, sales teams must leverage advanced metrics and data to guide their strategies and prioritize their goals. The good news is that leveraging advanced metrics can be an effective way for sales teams to propel their success.

Metrics 52

Metrics Collaboration Sentiment Loyalty 52

Buzzlogix

APRIL 16, 2017

Each week, a new tool is introduced to help improve social media management team’s productivity or to help curate the best content. Instead of making you do the search work, we’ve chosen to promote a few of our favorite tools that our social media team utilize weekly. Project Management and Collaboration.

Team 40

Team Tools Social Media Marketing 40

Ignite Social Media

AUGUST 9, 2022

Some of the companies and brands that leverage sprouts social kit are The Denver Nuggets, Glassdoor, Subaru, and Vice news – check out the rest here! Read about how Sprout Social helped Casio develop a social media customer care process to encourage more collaboration across teams within their organization. “If Success Stories.

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Review Social Media Management Price Collaboration 155

Sprout Social

AUGUST 30, 2021

Brands today have more options available than ever when launching multichannel marketing campaigns—which may be both a blessing and a curse, considering over half of marketing leaders say they struggle to effectively execute them. The benefits of multichannel marketing are clear. Maximize marketing ROI.

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Campaign Social Media Social Media Management Team 141

Sprout Social

APRIL 6, 2023

Content calendars are widely used in content teams, regardless of the industry. Calendars can also help streamline collaboration and track marketing performance. Let’s dig into the purpose of a content calendar, the role it plays in content marketing and how to create an effective content calendar.

Content 81

Content Collaboration Project Template 81

Audiense

MAY 6, 2016

Don’t worry, we’re still going to write about the best campaigns we saw this past week, but we’re also going to write a little more about we, the Audiense team, are reading. Whether it’s webinars or podcasts that you should be listening to, or just something new about Instagram that caught our eye, it’ll all be here! MetGala ready.X

Team 92

Team Fashion Analysis Sentiment 92

Sprout Social

SEPTEMBER 6, 2023

LinkedIn is a powerful marketing tool for any business, particularly in the B2B landscape. Over 82% of B2B marketers consider it a goldmine for generating high-quality leads, connecting with peers and building their professional network. This includes the latest news, updates, events, life at your company and job openings.

LinkedIn 114

LinkedIn How To Collaboration URL 114

Hootsuite

SEPTEMBER 28, 2020

Social has earned a well-established seat at the marketing table. In our Social Transformation Report , we partnered with Altimeter Group to survey 2,162 marketers and conduct in-depth interviews with leading brands to uncover the value organizations find when they invest in social. Make social listening part of your strategy.

Marketing 144

Marketing Committee Health Care Organization 144

Keyhole.co

SEPTEMBER 12, 2023

Social media dominates our daily lives for varying reasons like entertainment, news, or shopping. So, if you want to get noticed by your target market, building a thriving digital presence is a must. You must keep up with trends, optimize posting time, collaborate with different teams, and engage with your audience.

Social Media Management 52

Social Media Management Social Media Tools Collaboration 52

agora pulse

JULY 16, 2020

Are you including YouTube playlists in your social media marketing toolbox? YouTube is a widely popular marketing channel, and no one has any doubts that it can boost the visibility of any business. However, not many people are aware of the huge marketing potential behind YouTube playlists. You should! Finally, click Save.

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YouTube Marketing Curation URL 113

Buzz Marketing for Technology

JANUARY 4, 2011

I met Luke at the ITSMA Marketing Leaders event back in May of this year and I committed to Luke to train my entire leadership team in the art and science of Innovation Games. Need to prioritize a list of marketing initiatives? – The good news is – you can. Why not play 20/20 Vision ! Why not play Product Box !

Marketing 229

Marketing Collaboration Buy Training 229

Sprout Social

JANUARY 4, 2021

Every new year brings opportunities for marketers to try new things, improve upon their old strategies and pitch ideas that have never been brought to the table before. Packaging and presenting your pitch to get your team on board. Packaging and presenting your pitch to get your team on board. What’s the big idea?

Campaign 125

Campaign Social Media Marketing Metrics 125

Hootsuite

APRIL 25, 2024

In the dog-eat-dog world of social media content, many marketers and creators will do anything to stay ahead. Want to share custom performance reports with your leadership team? Who the tool is best for: Marketing managers with multiple clients love Hootsuite’s wide range of tools and organizational capabilities.

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Curation Social Media Management Tools Social Media 80

Sprout Social

JANUARY 9, 2024

Regardless of size, most companies face the same challenges—tough competitors, and evolving customer and market demands. They’re eagerly adopting AI-enabled data for AI marketing to thrive and evolve in a data-driven and dynamic business environment. Enter AI analytics.

Analytics 113

Analytics Sentiment Analysis Patterns 113

Sprout Social

JANUARY 21, 2021

The importance of your marketing messaging can’t be overstated. By having a constant pulse on which messages perform best to your audience, your marketing is more likely to land with customers over time. Why brands should regularly refresh their marketing messaging. Another prime example is marketing during a recession.

Sentiment 134

Sentiment How To Marketing Analysis 134

Sprout Social

NOVEMBER 11, 2021

In this article we’ll dig into how to remove these digital silos, share tips on how to integrate the tools that matter most and share use cases to help you identify the right integrations for your team. Marketing teams depend on an ecosystem of tools everyday. Q: How do your social team and customer care team collaborate today?

Social Media Management 120

Social Media Management Social Media Platform Review 120

Social Media Marketing

FEBRUARY 8, 2021

Digital marketing has been a key element in the overall marketing strategy of businesses. Marketers usually combine numerous strategies in campaigns, especially since new and improved digital marketing developments are emerging. 20 Effective Digital Marketing Tools 1. Content is a waste if it can't be found.

Types 90

Types Marketing SEO Affiliate marketing 90

Sprout Social

MAY 26, 2022

We have some exciting news: As of today, Sprout Social is partnering with TikTok to launch a first-of-its-kind integration. Between its rapidly growing global user base and its investments in brand features, there are a number of reasons to use TikTok for marketing in 2022. Why TikTok marketing campaigns are so valuable.

Examples 142

Examples Campaign Tips UGC 142

Hootsuite

OCTOBER 21, 2020

For many organizations, it’s not even a question: Marketers own social strategy. Our new research reveals it’s time to rethink this assumption. We surveyed 2,162 marketers and conducted in-depth interviews with executives at large enterprise companies. If you only use social media for marketing, you’ve already fallen behind.

Social Media 137

Social Media Committee Organization Survey 137