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Strategic brand collaborations: Finding successful partnerships

Sprout Social

There isn’t much that gets consumers more excited than seeing a collaboration between their two favorite brands. Brand collaborations, especially co-marketing , are a win-win for your brand reputation. In this article, we’ll explore how brand collaboration works and strategies to find the best partnership for your business.

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Sports and The Metaverse – Anima Mundi, AFLMint and Australian Sports

Laurel Papworth

What does Sports mean not only to Australian society but to the collective? What does the Metaverse offer Sports as far as a future directions, NFTs and revenue, building rituals, rites of passage and membership, as well as driving community engagement? Transcript of Australian Sports and the Metaverse lecture. [00:00:00.310]

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How Collaboration Creates Economic Opportunity for the Global Workforce

Oktopost

. “Strength WithIN” aims to create space for LinkedIn employees who are interested in strength sports to connect, both in-person and virtually, to build meaningful relationships, work better, and become more resilient. LinkedIn’s core values, and why encouraging employee-led programs to succeed is the key to collaboration.

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Google Cracks Down on Spammy Behavior in Hopes of Focusing on Best of AI

The Realtime Report

Companies can enhance their content creation process and maintain the integrity and quality of their content by striking a balance when human writers use AI as a resource to support their work.” Another recent example of not using AI responsibly is the accusation that Sports Illustrated posted articles by nonexistent authors.

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7 examples of influencer marketing campaigns

Sprout Social

According to our Pulse Survey, we found that companies are focused on the following brand-influencer partnerships: giveaways, product collaborations and influencer-led advertisements. Product collaborations Some 62% of marketers partner with influencers through product collaborations.

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Player Turned ‘Master Business Facilitator’ Now Bolstering Other Pro-Athletes Post-Career Business Plays

The Realtime Report

Little did he then know that his knack for “disruption” would extend well beyond his athletic career and help not just himself, but also other pro sports retirees, realize professional success outside of the game.

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Red Bull’s Social Media Strategy: Marketing So Fly, It’s Giving Wings

Keyhole.co

Most cola and energy drink companies began with a product-forward attitude. Plus, it has expanded into proprietary adventure sports, racing, and music. The brand leverages this and encourages UGC by hosting events and competitions related to extreme sports, gaming, and more. market share.