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7 examples of influencer marketing campaigns

Sprout Social

Social marketers rate influencer marketing as having a significant impact on their brand’s marketing efforts including customer loyalty (87%), awareness (89%) and reputation (87%), according to our Q3 2023 Pulse Survey of 307 social marketers in the United States. What is an influencer marketing campaign?

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New Social Media Advertising Strategies for 2023

Webbiquity SMM

More TikTok campaigns Image credit: Solen Feyissa on Unsplash TikTok’s appeal stems from its short-form videos, which often mix entertainment with information in an easy-to-digest format. These small communities share interests and requirements, making them more inclined to purchase the items and services the microinfluencer vouches for.

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10 Social Media Marketing Tips for Restaurants

Socialized

This can include the geographic location, interest profiling or special discounts. Here is an interesting campaigning idea: Suppose you are a new Italian restaurant in Dallas. Add some pictures of your food and offer a discount. Now, this is a great campaign! Make sure to structure your ads in that way.

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Referral marketing: What it is and how to use it successfully

Sprout Social

Or, helped them get new customers in exchange for a discount or freebie. For example, a company may offer a discount or special promotion to customers who successfully refer their products to someone else. Offering incentives like discounts or free products helps to encourage people to spread the word about your business.

Discount 120
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The benefits of influencer marketing (+ what the C-Suite cares about)

Sprout Social

3 elements to a successful influencer marketing strategy An influencer marketing campaign uses individuals with a strong social following to promote a brand. Think long-term impact According to our Q3 2023 Sprout Pulse Survey of 307 US-based social marketers, 33% prioritize long-term partnerships with influencers over one-off campaigns.

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5 Influencer Marketing Strategies To Grow Your eCommerce Business

Keyhole.co

Influencers help grow your eCommerce business as they have built a community that trusts them. A recommendation from their end acts as social proof for this community and moves them ahead in the marketing funnel. The answer lies in the nature and goals of your marketing campaign.

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Word of mouth marketing: how to drive conversations and sales at the same time

Sprout Social

Gymshark, Threadless and Casper are shining examples of brands that flourished thanks to community-building and word of mouth. In short, customers who consistently promote your products and brand in exchange for discounts or products. What are some examples of word of mouth marketing? Brand ambassadors.