Diva Marketing Blog

JULY 22, 2009

The more I watch companies expand marketing departments to include social media positions that put a premium on tech skills versus marketing experience. The more I see social media consultants focus on old/traditional messaging wrapped in new/social media Web 2.0. Let's call this - Social Media Hybrid Marketing.

Social Media 75

Social Media Marketing Web 2.0 Virtual World 75

Mindjumpers

JULY 23, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « OliveWoo–The First Location-based Date Service Can an Unknown Brand Become Word of Mouth? It is from the level of service that a hotel derives customer loyalty and traditional word-of-mouth marketing spread. And that goes for hotels as well.

Hotels 196

Hotels Engagement Social Media Web 2.0 196

Adam Cohen

JULY 16, 2010

a thousand cuts :: adam cohen's blog About Blogroll Contact a thousand cuts conversations about social media and interactive marketing by adam cohen 16 JUL I Will Not Write About Old Spice Posted by: adam / Tags: Advertising , Isaiah Mustafa , Old Spice , Social Media , Television , YouTube / Comments: View Comments I will resist the urge.

Badge 201

Badge Disqus Web 2.0 Retail 201

The Marketing Blog

SEPTEMBER 28, 2009

You should definitely follow these guys, not because some of them qualify as so-called thought leaders, but since they’re early-starters , they might have a degree of influence on your mind with their observations. Top Blogs Directory – The marketing & social media section in the directory of top Indian blogs.

Social Media 131

Social Media Web 2.0 Alltop Wiki 131

Buzz Marketing for Technology

OCTOBER 6, 2009

1) Why do you think it so hard for marketers to tune into what is effective at the sales level? Marketing is “passive selling”. Marketing and Sales need to be tightly integrated with the same incentive and management plans. Marketing supports sales, if sales fails, not sure how marketing can be successful.

Web 2.0 124

Web 2.0 Influencer Campaign Strategy 124

Techipedia: Tamar Weinberg

AUGUST 25, 2010

That’s why this is more of a message for large and not necessarily small brands. This is a well known brand, but yet they’re not building up their social media presence despite prominently advertising it on their website. Do study your influencers Want to reach out to influencers ? Yeah, most of us do.

Social Media 272

Social Media Engagement Forums Policies 272

Techipedia: Tamar Weinberg

APRIL 20, 2010

People who use social media correctly tend to exhibit some of the more overt characteristics of people chemically influenced (and those who use social media badly exhibit either characteristics of teetotalers or people over-chemically influenced). Be genuine. I have much to accomplish and certainly wouldn’t want to be stoned. ;P

Social Media 208

Social Media Chemicals Wikipedia MySpace 208

Techipedia: Tamar Weinberg

MAY 18, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 10 Reasons Why Your Business Needs a Killer Social Media Strategy 10 Reasons Why Your Business Needs a Killer Social Media Strategy by Tamar Weinberg on May 18, 2010 Share This is a guest post by Beth Hrusch.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I spent a long time in a very large brand.

Communities 117

Communities Groups Groups Social Media 117

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

Now that the stay-at-home-moms (and dads) are finding their way to a five-figure Twitter follow count, they’re offering all types of services and branding themselves as all-round experts. Influencers accept that they have a position to hold and won’t abuse it for a quick buck.

Social Media 229

Social Media Influencer MySpace Consultant 229

Techipedia: Tamar Weinberg

JANUARY 19, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media Worth it for You? Because of the nature of the marketing tool, each industry differs to the point that people just aren’t sure. Is Social Media Worth it for You? They’re being disingenuous.

Social Media 164

Social Media Yahoo Discount Training 164

Techipedia: Tamar Weinberg

JULY 21, 2009

link] People are talking about your business, service or brand. Social media customer service is a form of marketing…marketing the company as a friendly, customer-obsessed organization. Reply Rocket Rachel September 21, 2009 at 11:39 am Social media marketing really provides your company with a face.

Social Media 153

Social Media Strategy Marketing Vimeo 153

Techipedia: Tamar Weinberg

MAY 12, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Why You Should Fix Your House Before Inviting People Over Why You Should Fix Your House Before Inviting People Over by Tamar Weinberg on May 12, 2010 Share This is a guest post by Hugo Guzman.

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Convince & Convert

SEPTEMBER 21, 2010

Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. That’s the brand engagement holy grail that we’re all seeking.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Diva Marketing Blog

JUNE 22, 2009

Diva Marketing Talks is a live, internet radio (BlogTalkRadio) show. 1-topic about social media marketing. On today's Diva Marketing Talks CK Kerley - Epiphany and Valeria Maltoni - Conversation Agent join me to discuss what is frequently at the center of social media marketing. 30-minutes. Miss today's show?

Conversation 40

Conversation Marketing Health Care Web 2.0 40

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. They are strategic guides that hopefully will enhance your internet marketing experiences in the future. Thanks again to David Mihm who specializes in Portland Web Design for creating them. Here’s 2007.

Marketing 265

Marketing SEO Journal Engineering 265

Mindjumpers

JANUARY 13, 2011

With the emergence of web, more specifically Web 2.0, Now you got to show your human side along with being a brand or you are certain to be pushed to the back seat. It will help you to spread a word about your business and make your web presence stronger. What To Remember In Social Media Marketing & PR.

Trends 256

Trends Web 2.0 Social Media Press Release 256

Techipedia: Tamar Weinberg

MARCH 4, 2010

Targeting an audience of social media heavyweights that frequently visit New York City is a really useful marketing strategy. Roger Smith has really penetrated a heavily saturated market, and they’ve done so with grace. Pam says “I think their efforts are fantastically smart from a business perspective. izmantot soci?los

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

NOVEMBER 28, 2007

It’s about time that I bring the dialogue here since it’s evident that I’m already starting to grow fond of the brand new social network. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable. It’s so new that the community is being created right now as we speak.

Review 102

Review Digg StumbleUpon Web 2.0 102

Koka Sexton

NOVEMBER 14, 2008

Six Ways to Give Your Audience Exactly What It Wants How to Extend Your Blog and Promote Your Members with the MyBlogLog API Viral Marketing Tips and Tricks 35 Twitter Tips from 35 Twitter Users Keep the Tip(ping Point) Making a del.icio.us 10 Habits of Highly Efficient Social Media Power Users Blogger or Mind-Reader?

List 85

List Social Media StumbleUpon Blogosphere 85

Techipedia: Tamar Weinberg

JULY 8, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What Traits Define a Social Media Marketer?

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

MARCH 17, 2010

Who are the influencers? If you’re representing a matchbook company, you might want to know the other matchbook manufacturer’s Marketing pros, the top CEOs of the large matchbook companies, and the press. Mark Thompson of Search Engine Journal has a great article entitled How To Find Industry Influencers.

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

AUGUST 26, 2009

Today, marketing your business for free may seem to be an unattainable process. But with social media marketing, it doesn’t have to be. The only investment in the act of marketing on the social web is time and energy. Thankfully, you don’t have to go at social media marketing alone.

Brands 139

Brands MySpace Yahoo StumbleUpon 139

Bare Feet Studios

AUGUST 27, 2008

“It’s good that your client sees the value of blogging.&# – Neenz Podcasting Brand Recall and Affinity Edison Research: “Podcast consumers are extremely attractive advertising targets, though difficult to reach via traditional interruption models.&#

Upcoming 40

Upcoming Flickr Conference Alltop 40

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

Unfortunately for Digg, the savviest users of the bunch have also been the most vocal about Digg thus far (save for the few blogs that cover everything web 2.0 The only new users Digg is attracting at this point are web marketers who want a slice of the traffic it sends.

Digg 100

Digg Social Media Upcoming Ustream 100

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Facebook The Facebook Marketing Bible: 24 Ways to Market Your Brand, Company, Product, or Service Inside Facebook (Inside Facebook): Justin Smith shows how Facebook includes a variety of channels that spread the word in a very in-depth blog post. I can tell you that finding these articles isn’t easy!

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

APRIL 8, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 7 Truths About Social Media Marketing 7 Truths About Social Media Marketing by Tamar Weinberg on April 8, 2010 Share Even though social media isn’t new to many of us, the world is waking up to this new shiny toy.

Social Media 268

Social Media Marketing Policies Sysomos 268

Socialized

OCTOBER 24, 2009

Several clients have told me recently they don’t think their Facebook pages have as many fans as their brand seems to warrant. One executive compared the “coolness” of his brand to a larger, boring brand that drew many more fans to its Facebook page, adding, “I don’t get it.”. So how does this influence consumer behavior?

Facebook 199

Facebook Tips Web 2.0 Retail 199

Bare Feet Studios

MARCH 1, 2009

Even if you don’t know about Twitter, this translates as follows: These people carry influence and are well known in the smart, hip, savvy circles of San Francisco. I do mean to suggest that this campaign is completely unfriendly to social media influencers. Nathan Kam is doing his best (and rocking his personal brand!)

Tourism 40

Tourism Campaign Sites Social Media 40

Techipedia: Tamar Weinberg

MAY 28, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Business , Marketing , Social Media > Social Media Strategy from A to Z Social Media Strategy from A to Z by Tamar Weinberg on May 28, 2010 Share Social media might be old. It might even be a dead buzzword. Always be Listening.

Social Media 278

Social Media Strategy Yahoo Communities 278

Webbiquity SMM

SEPTEMBER 10, 2012

Although the idea captured the imagination and interest of several brand-name organizations, the timeframe was just too tight this year to line up sponsorship. Active across social networks, Cindy leads Microsoft’s small- to midsized-business sales and marketing efforts as Vice President U.S. Cindy Bates. Cindy_Bates. susanbeebe.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Techipedia: Tamar Weinberg

MARCH 10, 2010

She told me she worked in Internet Marketing, which I was quite excited to hear given that there was no marketing discipline taught at all in our alma mater. With Internet Marketing, there are many ways to go, from affiliate marketing to SEO to social media to email marketing. What was she doing?

Marketing 240

Marketing How To SEO Training 240

Kikolani

NOVEMBER 29, 2010

I took a look at 14 lists that have come out over the last year for the top bloggers, social media marketers, search marketers, and entrepreneurs. Her blog, Web Content Curator , covers blogging, book reviews, social media, and more. Her blog, Brass Stack Thinking , covers blogging, branding, marketing, social media, and more.

Blogger 168

Blogger SEO Consultant WordPress 168

Viper Chill

JULY 25, 2016

I’m in the fortunate position that my business it not tied to some employer who dictates how I have to do things when it comes to promoting web properties. As such, I’m always willing to ignore everything I previously thought about marketing and to be open to new ideas and opportunities. Big Brands Dominate the Long Tail.

SEO 40

SEO Influencer Google Team 40

Diva Marketing Blog

MAY 8, 2009

Marketing to the Social Web: How Digital Customer Communities Build Your Business by Larry Weber - Mar 3, 2009 6. Public Relations and the Social Web: How to Use Social Media and Web 2.0 Public Relations and the Social Web: How to Use Social Media and Web 2.0 Mastering Web 2.0:

Social Media 94

Social Media Web 2.0 GPS Social Networking 94

Proactive Report

JULY 14, 2010

From news and product information to coupon campaigns and location-based marketing companies can engage consumers wherever they are to influence the buying decision and strengthen customer relationships. A comprehensive social media strategy enables customers, as well as employees, to interact with each other using Web 2.0

Sysomos 78

Sysomos Radian6 Case Study Web 2.0 78

Convince & Convert

APRIL 22, 2010

Social PR & Influencer Outreach Using social connectivity to introduce your company or products to influencers. In other cases, they are the new influencers, bloggers and taste-makers. Couponing on Facebook, “make us a haiku and win&# contests, and most branded iPhone apps fall into this category.

Social Media 129

Social Media Social CRM Loyalty Web 2.0 129