Convince & Convert

AUGUST 24, 2010

“ The Black Art of Optimizing Facebook Wall Posts &# can be voted for here. We’ll have Facebook page and other promotional stuff about the book online soon – including pre-ordering capabilities. She was an extra on Dawson’s Creek and got to meet the whole cast. “ Your Content Stinks!

Social CRM 111

Social CRM Consultant MySpace Social Media 111

Convince & Convert

AUGUST 19, 2010

Virality, Quick and Easy Once the stories are approved and posted on the blog, RESMARK automatically triggers another email, notifying the author and asking them to share the story on Facebook, Twitter, and elsewhere. The brand relationship starts to look like a friendship and not a transaction. Awesome post!!

Social Media 140

Social Media Strategy Tourism Social CRM 140

Convince & Convert

FEBRUARY 24, 2010

I developed 6 new requirements that all social media savvy, marketing-centric organizations need to have. Why Social Media Makes Everything About Marketing View more presentations from Jay Baer. Active Listening Social media doesn’t create negativity about your brand, it puts a magnifying glass to it.

Compete 115

Compete Conference Organization Social CRM 115

Convince & Convert

JUNE 2, 2010

Either way, it would make me double-check how I have the privacy settings set for photos on my Facebook page. The last thing I need is a dressing room photo of me modeling Diesel brand fat pants hitting the public News Feed on Facebook. But the default view will be the opinions of your Facebook friends.

Social Media 133

Social Media Strategy Curation Privacy 133

Convince & Convert

FEBRUARY 5, 2010

Your photo was bigger and I am all for brand equity. Option 2: Dig the pattern more, and OK with your orange aura, but that little white cutout between your fingers where your hands meet your face… methinks that needs some orange too. All three could work but you have to eliminate clutter around your C & C brand.

Disqus 109

Disqus Social CRM Patterns Consultant 109

agora pulse

MAY 12, 2020

Want to respond to Facebook dark post comments? If you’re a seasoned Facebook admin and have an active Facebook page, you’re probably pretty good at responding to comments on your organic posts. Why You Shouldn’t Ignore Facebook Dark Post Comments. dark posts)? dark posts)?

Comments 185

Comments Facebook HootSuite How To 185

Visually SM

JULY 27, 2020

Social media tools are essential for a smart business to manage important channels in their Digital Marketing routine. These channels are a direct connection between brand and audience. Here are 24 of our favorite social media tools for saving time, getting better results, and making the most of every single social interaction.

Social Media Management 246

Social Media Management Social Media Tools Domain Name 246

Convince & Convert

SEPTEMBER 21, 2010

And that’s only because of the alphabet soup of social networks, lifestreams, sharing sites, etc. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. That’s the brand engagement holy grail that we’re all seeking. It’s not hard, it’s complicated.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

AUGUST 11, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 11 Whys I’m a Social Media Addict Is Starbucks the Most Dangerous Competitor to Facebook? We're just up the road in Indy and I look forward to meeting you once your family is settled.

Social Media 115

Social Media Strategy Travel Team 115

Convince & Convert

APRIL 13, 2010

Sounds like the playbook for successful brand/customer relationships on the social Web, does it not? See my review of the iPad review here) This content would also make a fantastic Facebook application. My first PR job was in consumer product goods and one of our clients was a bagel brand. Dale Carnegie Wisdom 2.0

Social Media 112

Social Media Strategy Influencer Education 112

Convince & Convert

APRIL 20, 2010

More from Convince and Convert 5 Ways to be a Social Networking Smash How to Create a Share of Voice Report Does Your Facebook Page Have a Pulse? Whilst my site is very simple it was built from the outset to focus on the words brand, branding and more recently, social media.

Hitwise 117

Hitwise Content Blogger Consultant 117

Convince & Convert

MAY 25, 2010

Go forth to meet the shadowy future, without fear, and with a manly nike dunk cheap heart. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Wisely improve the present, it is nike dunk low thine.

Marketing 123

Marketing Social CRM Conference Social Media 123

Convince & Convert

JULY 28, 2010

This is the strategy of creating a Social FAQ. Website surveys, email surveys, Facebook inquiries, focus groups, telephone calls to 25 customers each month. The Key to Social Media Success is Just 2 Letters Why Content Marketing Matters To Me And Should To You [link] Howie at Sky Pulse Media This is what Sky Pulse Media is built on.

Social Media 148

Social Media Strategy Consultant B2B 148

Jeff Esposito

MARCH 2, 2011

I look on the hands which executed the deed; I think on the heart in which the imagination of it was conceived, and long for the moment when these hands will meet my eyes, when that imagination will haunt my thoughts no more. If you have logged onto Twitter, Facebook, Yelp!, Frankenstein. We are creating an insatiable monster.

Foursquare 42

Foursquare Training Meeting Company 42

Convince & Convert

APRIL 12, 2012

Instagram and Facebook , which I guess won’t be big news by the time you guys are listening to this on Thursday, but on Monday it was a big bomb that was dropped on everyone. Facebook buying Instagram makes perfect sense to me. Eric : But back to the task at hand here in terms of Facebook and Instagram. Jay : Yeah.

Hotels 118

Hotels Instagram Authentication Social Media 118

Convince & Convert

MARCH 23, 2010

Remember that EVERY page on your blog could be the “home&# page, so it’s imperative that your branding remain consistent, that you use a tagline to explain what your blog is about, and that you use state indicators to cue visitors as to where they are in the site structure. It is definitely nice to meet new friends on a blog site.

Social Media 119

Social Media Strategy Consultant RSS 119

Convince & Convert

JUNE 22, 2010

The problems with that are clearly one of culture (truly believing that every customer is a reporter), and of definition (thinking that social media is somehow driven by Twitter and Facebook). You have to work on a pilot program – maybe even in secret – to show social media’s impact on customer satisfaction.

Social Media 130

Social Media B2B Company Consultant 130

Rebekah Radice

SEPTEMBER 28, 2015

A1 the more you engage the more people you meet. Use Pinterest and Facebook advertising. Get branded. Cover photos offer an immediate visual connection to your brand. Social media is also a perfect branding opportunity, showing potential customers how your values and your brand aligns with them #mediachat.

Social Media 161

Social Media Tips How To Hashtag 161

Mindjumpers

OCTOBER 24, 2011

Tweet What do customers value in your brand and how do you meet those expectations? This is a question that all strategists encounter while designing their messaging, and social media is no exception here. To understand this, we must know that 41% of Twitter users followed a brand only to unfollow them shortly thereafter.

Study 187

Study Social CRM CoTweet CoTweet 187

Convince & Convert

AUGUST 3, 2010

Facebook, of course. Ironically, Facebook itself started as humble website. But, for all its foibles and fairytales, its growth and groan-inducing missteps, Facebook and its leadership have known for a long time that websites are yesterday’s technology – they are just now getting around to twisting the knife.

Facebook 167

Facebook Consultant Social Media Sites 167

Convince & Convert

JUNE 11, 2010

Amber is Director of Community for Radian6 , co-proprietor of the influential Brass Tack Thinking blog (formerly Altitude Branding), a cool mom, a motivating force, and a hell of a flautist). We’ll be rolling out a Facebook page so that as many folks as possible can begin interacting around the issues covered in the book.

Upcoming 124

Upcoming Project News Social Media 124

Convince & Convert

AUGUST 3, 2010

Facebook, of course. Ironically, Facebook itself started as humble website. But, for all its foibles and fairytales, its growth and groan-inducing missteps, Facebook and its leadership have known for a long time that websites are yesterday’s technology – they are just now getting around to twisting the knife.

Social Media 167

Social Media Facebook Marketing Consultant 167

Convince & Convert

MAY 20, 2010

This is because social media success is inherently slow , not fast. Number of people who “like&# you on Facebook. For example, data that shows that in comparison to last month, 15% more people went to your product pricing page after first visiting your Facebook page is a far superior KPI to number of Facebook “likes&#.

Metrics 116

Metrics Social Media eBook Social CRM 116

Convince & Convert

AUGUST 31, 2010

Facebook has some great banter with the wall posts and status updates, but it’s more chatty than conversational and it’s not an open/public environment. The problem is not that people are too infatuated with their “personal brands&# and refuse to engage meaningfully. None of this is a bad thing… it just is.

Conversation 116

Conversation Social Media Social CRM Consultant 116

Convince & Convert

APRIL 22, 2010

Second, the social media tools and destinations will inevitably change, but considering 83% of online Americans are active in social media, and there are 425 million people with Facebook accounts, I think we’re past the lava lamp stage. Social CRM The new telephone. Whatchew Talking Bout?

Social Media 128

Social Media Social CRM Loyalty Web 2.0 128

Convince & Convert

MARCH 18, 2010

Why would a consumer “friend&# us or “fan&# us or “follow&# us in social media, unless they were either already a customer, or at the very least had us in their purchase consideration funnel? People don’t experimentally engage with brands in social media, they engage with the brands they already support.

Social Media 119

Social Media Strategy Consultant Publishing 119

Convince & Convert

FEBRUARY 25, 2010

ThinkGeek has a robust involvement in social media, with over 68,000 followers on Twitter , 50,000 fans on Facebook and over 11,000 subscribers to their channel on YouTube , which features company-posted videos demonstrating items like their proximity-meter t-shirts and fake-blood-filled, realistically gummy heart for Valentine’s Day.

Social Media 117

Social Media Case Study Strategy Study 117

Convince & Convert

MARCH 9, 2010

A recent study by Econsultancy called “ The Value of Social Media &# shows that companies are overwhelmingly using the “Big 4″ of Facebook, Twitter, YouTube, and Linkedin for their social media efforts. Remember, social media is about meeting your customers in their house, on their terms, and working together.

Social Media 133

Social Media Strategy YouTube LinkedIn 133

Direct Marketing Observations

DECEMBER 3, 2010

14) This article in July from Wired really touched on a lot of truths in social media that we all know about and in some cases actually do, but don’t admit. Gaming the System: How Marketers Rig the Social Media Machine. 21) Regretsy was one of my favorite sites of 2010-where DIY meets WTF.

Sites 235

Sites Social Media Tools Storify 235

Convince & Convert

SEPTEMBER 1, 2010

There’s a huge gap between the perception of social media as an instant, free, can’t miss marketing opportunity and the reality of social media as a long-term, time-intensive customer loyalty and brand advocacy opportunity. No results at the next staff meeting = it didn’t work. link] jaybaer Yes and no.

Social Media 120

Social Media Consultant Social CRM eBook 120

Techipedia: Tamar Weinberg

MARCH 22, 2011

You could simply opt out of Facebook messages and notifications about new followers on Quora. I also have the Google Calendar gadget on my Gmail sidebar, so I have an easy way to access my upcoming meetings, appointments, and phone calls. Rapportive is a social CRM, giving you important information about the person who is emailing you.

Products 236

Products Tools Google Reader RSS 236

Convince & Convert

MARCH 16, 2010

Twitter’s role as a conduit for the Zeitgeist is unrivaled, and it has almost single-handedly ushered in the era of real-time search, and social CRM. According to these numbers, the audience using Twitter actually declined from August to December, 2009 (during the same period, Facebook went from 250 million to 350 million members).

Social Media 124

Social Media Strategy Foursquare Social CRM 124

Convince & Convert

AUGUST 4, 2010

But it’s not like social media created negativity, it just puts a magnifying glass to it. Do you know why you don’t get angry when customers call customer service and say all kinds of crazy, depressing stuff about your brand? The public and immediate nature of getting slammed via social is what stings.

Social Media 130

Social Media Strategy Comments Course 130

Convince & Convert

JULY 13, 2010

Threatens Your Personal Brand as a Leader: At the end of the day, clients and prospects want to buy your counsel — not your special departments’ and certainly not your junior staff’s. Stop delegating and start absorbing. At larger agencies, however, it's a bigger challenge. Thanks for the great read. Thanks for the insights.

Social Media 138

Social Media Strategy Consultant SEO 138

Convince & Convert

APRIL 8, 2010

It’s an almost magical device that can show incredibly crisp HD video, all the audio you can handle, Web pages, books, online magazines ( Zinio is great on the iPad), newspapers, tweets, Facebook, Linkedin, and just about anything else you’d want to digest. It’s fast, it’s seamless, and it’s enthralling.

iPad 136

iPad Content iPhone Wireless 136

Convince & Convert

FEBRUARY 9, 2010

Social media relies on the premise that we’ll believe what people tell us more readily than if we were told the same thing by a nameless, faceless company. That’s why brands go to great lengths to humanize themselves on the social Web. How many brands or people do you know who are truly authentic?

Social Media 119

Social Media Strategy Survey Social CRM 119

Convince & Convert

JUNE 30, 2010

39% of the people that check email first still use Facebook daily, but their motivation for doing so remains deal-centric. The key insight is instead the fact that motivations for brand interaction are widely divergent. They are not a faceless heard. They have motivations that are specific, particular and important.

Social Media 128

Social Media Strategy Automotive SEO 128