Auto Brands Comparison Report

Unmetric

The truth, however, is that strategizing for a car brand and trying to differentiate from a very crowded market is no ‘drive’ in the park. Here we’ve taken a look at what some of the top brands in the industry do to keep their community engaged and how their efforts compare.

Facebook vs Twitter (A Comparison)

The Marketing Blog

02 am Facebook vs Twitter (A Comparison) Jump to Comments With over 40,000 tweets per minute and new-user registration growth rate of 1500%, you would expect Twitter to give a close fight to the social networking giant Facebook. I was just testing uberVU , a paid social media analytics service for doing a comparison between Twitter & Facebook and the results that it shows are quite interesting to say the least.

A Comparison of Social Media Live Video Platforms

Ignite Social Media

When you think of live video, Facebook may be the first platform that comes to mind. Each platform comes with their own unique features and capabilities, so it’s important to carefully consider which one would best fit your goals and your brand.

Klout and Kred – Social Influence Comparison

Akamai Marketing

I still understand the value of measuring influence from the perspective of brands and analytics. In my mind the value of attempting to measure social influence is more on the side of businesses and brands rather that the people whose influence is being measured.

Facebook vs Instagram: What Brands Need To Know About These Social Superheroes

Firebelly

Though Facebook and Instagram have both reached hero status, they have very different superpowers. It’s important that brands appreciate these differences, play to their advantages, and rather than settling on a favorite defender, use both to contour a successful marketing strategy. ??

Facebook Ads Research Tool: Test and Learn

Jon Loomer

Facebook is rolling out a new tool called Test and Learn for Facebook advertisers. To guide you, Facebook asks “What question do you want to answer?” Essentially, you are able to create two types of tests: Campaign Comparison Test.

The Power of Facebook Advertising [Infographic]

Mindjumpers

Last week Marlene wrote a blog post about ad opportunities on different social networks, where you can read more about Sponsored Stories and Promoted Posts on Facebook. Now the Facebook marketing team has published an interesting infographic about the power of advertising on the platform.

Facebook vs. Twitter: Which is Better for your Brand?

Devumi

When you’re looking at a Facebook vs. Twitter comparisons in terms of which is best for your brand, the first the thing that comes to mind is which thing first came into being. Facebook has been around since 2004, while Twitter has been around since 2006.

40% of Leading Brands Use Instagram

The Realtime Report

Four in 10 of the Interbrand Top 100 brands are now on Instagram, according to a new study by Simply Measured. How active are these top brands on Instagram? But overall, luxury brands are the real leaders on Instagram - Burberry, Tiffany & Co.

How Brands Used Twitter in 2012

Mindjumpers

Twitter is definitely a platform that will survive on the long run, constantly growing in terms of increased user base as well as brands joining in order to engage with their audiences. Here are some of the most important conclusions from the report: Brands Twitter activity.

10 Reasons Brands Fail to Convert Facebook Fans into Paying Customers

Buzz Marketing for Technology

Posted in Commerce Facebook Interactive Marketing Sales Social Media Social Networking Strategy. According to HubSpot, ninety three percent of adults on the Internet are on Facebook, yet only 1% of a brand’s Facebook fans will ever make their way to the company’s main website.

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Why I Turned Off My Facebook Messenger Bot

Jon Loomer

During the past year, I experimented with a Facebook Messenger bot. This isn’t meant to be an indictment on Facebook Messenger bots. You will have no problem finding examples of success stories of brands using them in productive and even profitable ways.

Eight Years of YouTube and What it Means to Brands [Infographic]

Mindjumpers

Brands on YouTube. From a brand perspective, YouTube is still one of the bigger platforms whose potential has not yet been fully explored. Furthermore, YouTube is a great social network for using storytelling about your brand behind the scenes. How Brands Used Twitter in 2012.

Social Networking Stats: Comparing Top Brands (Big vs. Small) on Twitter, #RLTM Scoreboard

The Realtime Report

Facebook: 1.19 via Facebook. Top Brands on Twitter: Enterprise Brands Vs. Small Companies. Wondering how enterprise brands and small businesses are using Twitter? 92% of brands tweet at least once daily; the average Interbrand company tweets 12x per day.

No More Copied Content on Facebook

Socialmedia.biz

It used to be that marketers, website owners, and bloggers only had to worry about staying compliant with Google’s algorithm and its updates but now it seems that they have to stay in tune with Facebook’s ever-changing algorithms as well.

Google+ vs Facebook: A Turf War? [Infographic]

Mindjumpers

Tweet Searching the web, I found this interesting infographic by Technobombs.com , which gives a feature by feature comparison of Google+ and Facebook. When Google launched its +1 Button two months backs, there were instant comparisons to Facebook’s Like Button.

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21 Top Social Media Sites to Consider for Your Brand

Buffer Social

This will allow you to maximize your brand reach on social media, engage with the right people , and achieve your social media goals. Does it fit your brand image? Facebook – 2.23 So if you want your brand to be on YouTube, I would recommend reading up on YouTube SEO.).

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How to Create Facebook Reports with Sprout Social

Sprout Social

Whether it’s reviewing content relevancy, looking at your share of voice or tracking your audience engagement, data helps your brand make smarter decisions on social. Of all the social networks, Facebook arguably gives you the most amount of data to work with. Facebook Audience Growth.

Report 107

Tag content and analyze brand strategies on Unmetric Analyze

Unmetric

Unmetric users will now be able to internally tag various pieces of content across Facebook, Twitter, and Instagram. Using the new feature, users will now be able to search for a set of posts for all brands based on keywords or phrases and conditions and assign tags to the posts.

The Death of Brands that Care About People

Jon Loomer

The death of Facebook organic reach. And now, the death of Instagram for brands. Declaring the “death of brands on Instagram” is quite possibly the easiest title ever written. You know that brands are worked up into a frenzy over organic reach on Facebook.

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Don’t Blame Facebook: 10 Reasons Low Conversion Rates Are YOUR Fault

Buzz Marketing for Technology

Posted in Advertising Applications Branding Content Marketing Customer Experience Facebook Inbound Marketing Listening Personalization Social Media. So, you’re one of the seemingly millions of brands out there using Facebook to lure people over to your website.

5 Things Google+ Pages for Brands Are Missing

Firebelly

Google+ Pages for brands have launched; let the comparisons to Facebook brand pages begin! Many people have been boasting the potential search engine optimization advantages these Google+ Pages will have, but there are 5 important things Facebook Pages have that Google+ Pages currently do not. Contests on Facebook are one of the fastest ways to raise page awareness and boost community size. Have you set up a Google+ Page for your brand yet?

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Social Media Stock Talk: Five Reasons to Buy Facebook

Waxing UnLyrical

The biggest news in the history of social media took place Friday when Facebook had its IPO, becoming the biggest social name ever to join the public market. What has surprised me a bit is the amount of negative comments in the Facebook conversation. Facebook is the standard.

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Busting Facebook’s Most Widespread Myth

Convince & Convert

For over a year, rumor has had it on the web that Facebook Page posts reach an average of only 16% of fans. Actually, Facebook itself started this rumor in February of 2012 at the Facebook Marketing Conference in New York. The Different Types of Facebook Reach Metrics.

Instagram Stories vs SnapChat in a Nutshell – What You Need to Know

Pam Moore

Viewers of the profile not only see the stories of the people and brands they follow at the top of their Instagram app, but they can also easily view the story when clicking on the profile picture of any Instagram user. Brands have already invested in community and relationships on Instagram.

Which News Sites Have the Most Valuable Facebook Pages?

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Which News Sites Have the Most Valuable Facebook Pages? by Adam Sherk on May 17, 2010 Maintaining a Facebook Page is now a fundamental part of most news organizations’ social media presence.

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How to conduct smarter social listening for consumer brands

Sprout Social

That’s exactly why social media for consumer brands is so important. While monitoring certainly matters, social listening for consumer brands is about translating your customer interactions into, well, action. As a result, brands need to dig deep and define exactly what their target audiences look like as “one-size-fits-all” customer profiles just don’t cut it. Perhaps you’re a grooming brand and your audience is millennial men with beards.

4 Important Snapchat Metrics Your Brand Should Be Measuring

Convince & Convert

By comparison, Facebook has 8 billion daily video views and YouTube roughly 4 billion. If you are a brand who is paying Snapchat to run ads on the platform, you’re only running one 10-second video at a time in the context of a Snapchat-curated story.

Virtually There With Virtual Reality For Brands

Twist Image

We are seeing how Facebook's 360 degree videos will evolve into Oculus , etc. The evolution from a flat, two-dimensional Web browser experience pales in comparison to what you can see, when you "go into" a virtual reality or augmented reality experience. brand. branding.

Mistake Math – Why We’re Valuing Facebook Fans All Wrong

Convince & Convert

Brands are shouting from the rooftops about how many Facebook fans they have – and the number of “likes&# does help you spread your message through the news feeds of your fans (more on that tomorrow). Remember, the goal isn’t to be good at Facebook.

The Interoperability Of Things (And Brands)

Twist Image

Think about the luxury goods or culture-based fashion brands. People will pay a premium for brands. By comparison, Apple sold 3.3 Watch and see what Facebook does to integrate their VR platform (Oculus) within the current Facebook experience. Watch that space, precisely, to see how powerful the interoperability must be for a brand to really find momentum and lift. The closer Facebook gets their newsfeed to Oculus, the quicker we will see VR adoption. .

Price 55

[CASE STUDY] Is it worth paying to promote Facebook posts?

SocialFish

He kindly updated us on recent progress related to Facebook testing, and we thank him for allowing us to share this great info here on the blog. NAHB’s main Facebook page currently has just over 26,700 fans and has a weekly reach of 40,000 unique Facebook users.

5 Psychological Tips for Selling on Facebook

Sprout Social

We use tools like price-comparison apps and budget-prompted push notifications to help us shop better. Set up Your Facebook Page for Success. Before we even get started on psychology, make sure your Facebook Business Page has been set up with all the necessary basics. Facebook

Price 114

How to Use Instagram Stories for Higher Brand Awareness

Sprout Social

While data around stories is lacking, brands can still use Instagram analytics tools to gain incredibly helpful insights into Instagram performance. In fact, Instagram uses an algorithm (much in the same vein as Facebook) to showcase stories that you’re mostly likely to engage with first.

How to Use Facebook Canvas for Posts or Ads (or Both!)

agora pulse

If you have been paying attention to Facebook lately, you might have noticed there are some new types of posts available on Facebook. In this article we will review how to use Facebook Canvas, as well as why you would want to use it in the first place. Why Use Facebook Canvas?

33 Facebook Stats That Matter to Marketers in 2020

Hootsuite

Facebook is the biggest of all the social networks, by far, based on just about every measure. Effective Facebook marketing requires an understanding of the latest Facebook statistics and how they apply to your social marketing strategy. General Facebook stats.

Today Is Facebook IPO Day – Does The Company Have The X-Factor?

Mindjumpers

All things considered, this Friday night entertainment is not that far from the ordinary talent show in comparison. In the past month there has been a massive discussion about the expected valuation of Facebook through the IPO. New Facebook Guidelines For Brand’s Timeline.

How Your Brand Can Win Over Online Customers One Skeptic at a Time

Convince & Convert

This is an issue that’s all too prevalent among brands. The trick is to engage in an open dialogue with consumers to cultivate a cohesive brand story. Here are six ways to keep your brand in check and portray your company authentically: 1.

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Why Facebook Is Cleaning Up The Neighborhood

Twist Image

Brands (and the people that work for them) are going apoplectic about where Facebook is headed next. Facebook founder and brainchild, Mark Zuckerberg , just published a long post about how Facebook will be changing in the next little while. Here is the TL;DR synopsis: less content from brands and news publishers in your news feed, and more content from family and friends. Wait, Facebook cares about our well-being? Facebook knew it had a problem.

Feed 58

Facebook will surge ahead in India

The Marketing Blog

45 pm Facebook will surge ahead in India Jump to Comments I was just reading an interesting news-story, published in today’s edition of Economic times. It compares Facebook & Orkut in India. The story which quotes data from Vizisense.com , predicts that inside 7 months Facebook should be able to overtake Orkut. If you trackback to 2005-2006, you hadn’t even heard about Facebook.