Hootsuite

OCTOBER 21, 2020

After all, nearly 3 billion people use Facebook every month. Remember, most marketers’ first social initiatives included blog posts and Facebook updates: You did the talking, your audience mostly just listened. Even today, in the face of declining organic reach, every top brand posts to social at least some of the time.).

Social Media 137

Social Media Committee Organization Survey 137

Sprout Social

FEBRUARY 8, 2021

Social teams can use a profile performance report to track awareness and visibility across networks like Facebook, Twitter and Instagram. Sprout’s Profile Performance Report brings key metrics for Twitter, Facebook, Instagram, LinkedIn and Pinterest together into one streamlined report. Sentiment (Positive and Negative Mentions).

Report 131

Report Social Media Metrics Team 131

Hootsuite

SEPTEMBER 14, 2020

Tracking Instagram analytics is how everyone from micro-influencers to global brands get the data they need to see what resonates with their audiences. Here are some top tools that specialize in functions to help your brand succeed. You can use these to contextualize your brand’s social data in the broader landscape.

Metrics 145

Metrics Analytics Instagram Tools 145

Twist Image

APRIL 2, 2012

Neither reason seems to make any sense, because the general sentiment of the statement "no photography" screams: "we don't trust you!" There was a lesson here: the world has changed, and so long as brands hold on to these random and strange draconian rules, all is lost. What if I was price comparison shopping?

Comparison 111

Comparison Retail Price Sentiment 111

Sprout Social

DECEMBER 5, 2022

Not so long ago, brands and executives were still wondering whether they should be on social media at all. While social media is, without question, necessary for your business, there are pros and cons that brands and social professionals must grapple with. Hundreds of brands created their own feel-good content using the song.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

Webbiquity SMM

AUGUST 9, 2010

Measuring the ROI of social media is challenging for several reasons, the most significant of which is the problem of “last click attribution;&# just because a sale or lead “came from&# Twitter or Facebook as the last click doesn’t necessarily mean that site deserves all the credit. Sentiment: Are the comments, posts etc.

SM2 187

SM2 Alterian Vocus Social Media 187

Keyhole.co

MARCH 2, 2023

Platforms like Facebook, Instagram, and Twitter have become so integral part to our daily lives, that they’ve changed the way we meet, communicate, and network. Anyone who’s managed the social media accounts for a brand or business will gripe about content planning, audience targeting, ROI tracking , and the like.

Social Media 52

Social Media Tools HootSuite Marketing 52

Hootsuite

FEBRUARY 24, 2023

Social Studio supports publishing on Facebook, Twitter, LinkedIn, YouTube, Instagram, and Pinterest. Hootsuite’s social listening tools offer the same brand monitoring capabilities and more to help inform strategy across your business. Use it to reply to private messages and comments on Facebook, Instagram, Twitter and more.

HootSuite 83

HootSuite Social Media Management Tumblr Hashtag 83

Keyhole.co

MAY 25, 2022

Whereas social media analytics gathers information from social channels to help businesses make sense of users’ attitudes and customer sentiments. The insights extracted from social media analytics can power many parts of your brand strategies. It helps you understand how many people are engaging with your brand.

Analytics 52

Analytics Social Media ROI Metrics 52

Razor Social

NOVEMBER 29, 0002

On Facebook you can set up an ad (you don’t have to run it) targeted to your Facebook fans and then change the targeting options to work out the profile of your audience. Do a comparison of your account versus your competitors. Sentiment Analysis. For example, Twitter analytics or Facebook Insights.

Analytics 89

Analytics Social Media How To Analysis 89

Keyhole.co

MAY 31, 2023

If you aspire for Kylie Jenner-like follower growth for your brand, you are probably still hurting your expectations. Let’s say you’re a clothing brand that sells trendy clothes for the trendy GenZ. You want to see how you’re doing on social media compared to other clothing brands that target the same audience.

Social Media 52

Social Media Strategy How To Analysis 52

Keyhole.co

SEPTEMBER 15, 2020

For example, if your high-level marketing goal is to grow brand awareness, your social goal may be to increase impressions by 20% over last quarter. Most data points are fairly meaningless on their own unless there’s an explanation or comparison. You should provide as much context as possible when presenting your social media data.

Template 112

Template Templates Report Social Media 112

agora pulse

DECEMBER 28, 2017

Social listening differs from standard social media monitoring in that it goes beyond “owned” conversation (such as on your Facebook business page) to learning from the “earned” conversation (across the full spectrum of public social media). Why brands use social listening. What should you be listening for?

Hashtag 128

Hashtag Marketing Focus Group Conversation 128

Webbiquity SMM

OCTOBER 13, 2010

and where they are talking about it), sentiment analysis, and collaboration tools for acting on the information. It may not catch everything, but it finds a lot (via blogs, Twitter, social news sites and Facebook public pages) and presents the information through useful charts and graphs. Alterian SM2 Freemium. Nielsen BuzzMetrics.

SM2 202

SM2 Vocus Alterian Radian6 202

Adam Sherk

JANUARY 25, 2012

Adam Singer summed up the general sentiment in recent conversation we had on Twitter: “Reddit / Stumble won.” I’m not able to reveal the specific sites or figures due to confidentially requirements but they are all well established brands. I just found the comparison interesting and I thought I’d share the findings here.

Digg 149

Digg Reddit Survey Publishing 149

Hootsuite

JULY 13, 2023

The list of Sprinklr alternatives below offers a variety of powerful social media tools to help you drive customer engagement, boost brand loyalty, and manage your online reputation. Features include sentiment analysis, competitor benchmarking, trend spotting, and more. Free 30-Day Trial 2.

Comparison 76

Comparison HootSuite Hubspot Price 76

Webbiquity SMM

JANUARY 24, 2011

Display a feed of brand-related comments from a variety of social networks on your website? Search for a brand name or keyword across all of the most popular social networks at once? Create your own online newspaper from Twitter and Facebook updates based on any topic or group of contributors. Create video emails? twebevent.

Tools 206

Tools Social Media Lithium Sysomos 206

Razor Social

MARCH 30, 2016

Are you monitoring the trends related to conversations about your brand? Sentiment Analysis. ” Sentiment analysis has a bad name because it’s never 100% accurate. .” ” Sentiment analysis has a bad name because it’s never 100% accurate. Is all that social media activity paying off?

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Webbiquity SMM

FEBRUARY 4, 2013

Today’s explosion of media channels has made it simultaneously more challenging yet more vital for companies to present unified messaging and branding to their markets. And when the sales do come in, the value is negligible in comparison to the costs of the staff time and associated design costs.”.

Review 186

Review Marketing Metrics Sentiment 186

Hootsuite

AUGUST 17, 2023

Hootsuite can help you do all of that (and more) from one user-friendly dashboard that works with Facebook, Instagram, Twitter, LinkedIn, TikTok, Pinterest, and YouTube. Create and queue up posts for specific dates and times, or use Zoho’s social listening features to monitor keywords, hashtags, and mentions related to your brand or industry.

Comparison 76

Comparison HootSuite Hubspot Social Media Management 76

Sprout Social

JULY 31, 2019

Once you’ve done that, there are still quite a few social profiles you’ll have the option to connect, including Facebook, Instagram, LinkedIn and Pinterest, as well as Ad Accounts for Facebook, Instagram, LinkedIn and Twitter. Add Brand Keywords & Instagram Hashtags. You can find a full list of Sprout’s integrations here.

Team 82

Team Notification Report Metrics 82

Sprout Social

JANUARY 11, 2023

Every data dashboard serves a different function—from tracking brand awareness to aggregating marketing metrics in one place. While the ingredients for each dashboard might be different, the core component is visualized metrics that help explain why your brand did or didn’t meet a goal. Example: sentiment). Example: one month).

Template 127

Template Templates Social Media Brands 127

Twist Image

JANUARY 26, 2017

Explosive growth on a platform does not (often) come with great marketing results for brands. If brands love one thing, it's the ability to insert themselves into a space where an audience gathers. It was never an apple to apple comparison. You would think that as the Internet took hold, that this sentiment would dissipate.

Platform 40

Platform Nielsen Publishing Advertising 40

Sprout Social

JULY 30, 2019

11 of the best social media analytics tools for brands. And last but certainly not least, metrics keep you aware of general social profile and brand health – you don’t know the impact of your social media presence until you have the data to back it up. For Facebook, you’ll find them in the Insights tab. Related Articles.

Metrics 108

Metrics Social Media Analytics Report 108

Buffer Social

MARCH 28, 2017

Facebook Insights is one of the most powerful Facebook analytics tools available. When you dive into your Facebook Insights, you’ll receive a wealth of data to help you understand more about your Facebook Page. There’s a lot to learn about Facebook Insights. Others (Promotions, Branded Content, and Local).

Analytics 40

Analytics Strategy Facebook Social Media 40

Hootsuite

MARCH 15, 2023

Facebook analytics are like a magic truth serum: an instant shortcut to insight on the world’s most popular social media platform. Even while some things about Facebook remain a mystery — for instance, why does your seventh-grade boyfriend leave a ‘Happy Arbor Day’ message on your wall every year? Numbers don’t lie, after all.

Analytics 102

Analytics Tools Facebook HootSuite 102

Hootsuite

APRIL 11, 2023

A SWOT analysis is a long-proven method of analyzing where your brand stands and how you’re stacking up against the competition. These are areas where your brand could improve, from performance to resources to strategy. But if your social sentiment is dropping, you might have uncovered a weakness in disguise. Weaknesses.

Analysis 105

Analysis Social Media HootSuite Tips 105

Keyhole.co

OCTOBER 21, 2023

You’re in for a treat, whether you’re an experienced marketing manager, social media manager, dedicated brand manager, or just someone eager to increase their expertise in this field. Management of brand reputation Your brand’s most valuable asset is its reputation. Social media monitoring: What is it?

Social Media 52

Social Media Sentiment Reputation Analysis 52

Sprout Social

MARCH 21, 2019

That’s exactly why social media for consumer brands is so important. While monitoring certainly matters, social listening for consumer brands is about translating your customer interactions into, well, action. Perhaps you’re a grooming brand and your audience is millennial men with beards. The takeaway here?

Brands 107

Brands How To Sentiment Analysis 107

Laurel Papworth

SEPTEMBER 1, 2010

Let’s look at some comparisons: Professionally Created: You’ll never see “Official&# on anything social. Have a look at the Facebook page – the way Sydney Flashmob organise their events: SydneyFlashMob have a website. … but organise everything through a Facebook group. Is Mardi Gras a flash mob?

Flash Mob 99

Flash Mob Mobile Social Networking Communities 99

Keyhole.co

DECEMBER 18, 2023

The right strategy, creative content, and regular interaction with the audience will help you reach the right crowd, spread brand awareness, and even generate quality leads. The best part about Keyhole is it can accommodate both SMBs and global brands. All your brand mentions will be just one click away.

Price 52

Price Hashtag Analysis Sentiment 52

Sprout Social

DECEMBER 14, 2022

Is your business ready to tackle high-volume service events across Facebook, Twitter, Instagram and more? This guide breaks down how brands can create a seamless social media support strategy. We’ve also gathered some of our favorite takeaways from brands providing great customer service across social. Great question!

Social Media 98

Social Media Brands Team Process 98

Keyhole.co

NOVEMBER 4, 2020

Did you miss our previous article on the best Sentiment Analysis Tools? The latest studies show that social media is the first touchpoint customers have with your brand. In fact, customers are significantly more likely to discover your brand through social media over a search engine. No worries, you can read it here: [link].

Analytics 105

Analytics Social Media Tools Price 105

Keyhole.co

JANUARY 4, 2023

And among all these platforms, Facebook is the most impactful, with its 2.8 According to reports , Facebook generates the highest ROAS among all social media platforms. Hence, it comes as no surprise that brands across industries have gathered to leverage Facebook for their marketing. billion+ monthly users.

Analysis 52

Analysis Tools Facebook Sentiment 52

Keyhole.co

JUNE 30, 2021

Hardly anything defined Facebook success more than access to its users’ data and the capability to turn it into advertising dollars. Every day, social managers involved in the social listening struggle with questions like “Are positive sentiments towards our brand growing or going down?” Data is the new oil.

Data 108

Data Social Media Strategy CPC 108

Hootsuite

NOVEMBER 21, 2023

Bonus: Get a free, customizable competitive analysis template to easily size up the competition and identify opportunities for your brand to pull ahead. Competitor analysis is available for X (formerly Twitter), Facebook, and Instagram. Industry benchmarking is available for Facebook, Instagram, X, LinkedIn, and TikTok.

Analysis 86

Analysis Tools Social Media HootSuite 86

Sprout Social

AUGUST 24, 2023

As a brand, ensuring the satisfaction of your customers throughout the customer journey is crucial. How customer service reports improve customer satisfaction Customer service reports provide vital customer service data for your brand. You can also use Sprout’s Listening tools to track customer sentiment trends.

Report 78

Report Tips Metrics Sentiment 78