agora pulse

SEPTEMBER 21, 2019

Are you seeing these red flags in your relationship with a social media influencer? Marketing trends are constantly changing. Among them, influencer marketing continues to grow and has had some massive successes. Benefits of a Healthy Social Media Influencer Relationship.

Influencer 116

Influencer Social Media ROI Social Media Management 116

agora pulse

SEPTEMBER 21, 2019

Marketing trends are constantly changing. Among them, influencer marketing continues to grow and has had some massive successes. As the director of Contentworks Agency , I’m often being asked to facilitate influencer relationships. Benefits of Great Social Media Influencer Relationships.

Influencer 116

Influencer Social Media ROI Social Media Management 116

Sprout Social

MAY 24, 2022

Ten-cent text messages, AIM chat rooms with your best friends and glittery MySpace pages with bulletin boards are just a few nostalgic elements from the early days of social media. Soon enough, features like direct messages and @-mentions arrived, changing the trajectory of social media forever. So what’s next?

Social Media 130

Social Media Marketing Social Media Management Issues 130

Keyhole.co

MARCH 4, 2023

It can be difficult to link your marketing spend back to calculating influencer marketing ROI. Unless you’ve been living under a rock or haven’t been actively participating in the digital world, you have no excuse whatsoever to not be familiarized with one of the most effective and accessible marketing strategies to date.

ROI 52

ROI Influencer Marketing Campaign 52

The Realtime Report

AUGUST 14, 2020

Blockchain: Bloggers, Influencers and Branding. Alongside banks and new fintech companies, players from other non-monetary markets additionally focused on this innovation and are searching for approaches to make the most of the opportunity it gives: the Diamond sector, the Internet of Things, the management of information.

Blogger 113

Blogger Influencer Brands Applications 113

Social Media Strategies Summit

FEBRUARY 13, 2020

With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. This is likely due to the fact that decision makers across industries are active on social media.

B2B 150

B2B Social Media Brands Hubspot 150

Ignite Social Media

JULY 13, 2021

Social media is meant to be one thing and one thing only – and that’s social, right? This may not be surprising if you work in social media since this trend with needing customer service on social has been growing very quickly, especially over the past year.

Social Media 210

Social Media Brands Startup Loyalty 210

Sprout Social

MARCH 19, 2024

Sprout’s 2023 State of Social Media report confirms these advantages, with 9 out of 10 business leaders acknowledging the indispensable role of AI in enhancing market competitiveness, understanding customer preferences and driving innovation. This empowers you to proactively tailor your offerings and marketing communication.

Sentiment 110

Sentiment Banking Patterns Hotels 110

Ignite Social Media

AUGUST 2, 2022

With over 1 billion monthly active users, TikTok is undoubtedly the hottest social media platform — and for good reason. There’s even talk that TikTok will pass Instagram this year as the number two social media site. Here are 7 surefire TikTok Marketing strategies. Build Connections with TikTok Influencers.

Strategy 91

Strategy Marketing Banking Influencer 91

Pixlee

OCTOBER 4, 2021

Fighting for your audience’s attention share on social media is harder than ever before. To stay competitive, many brands partner with content creators and influencers to seamlessly engage their audiences, and even grow their reach with relevant individuals. Top 10 Influencer Marketing Mistakes To Avoid.

Influencer 52

Influencer UGC Marketing Authentication 52

Waxing UnLyrical

APRIL 22, 2016

The April edition of #measurePR brought together a group of pretty heavy-hitting influencers in our space to chat about – what else? – influencer marketing best practices, relationship-building, and measuring your efforts. A3: Going for influencer reach rather than resonance. It doesn’t work #measurepr.

Influencer 100

Influencer Marketing Banking Communities 100

Buffer Social

OCTOBER 16, 2023

Thanks to ever-changing social media algorithms and the ever-growing list of platforms that make them, it’s easier than ever to become a creator. A content pillar is a key theme or topic you want to focus on in your content and become known to your audience on social media. What is a content pillar?

Template 102

Template Templates Social Media Content 102

Waxing UnLyrical

APRIL 15, 2016

As more and more brands jump on the influencer marketing bandwagon, how they structure influencer programs and communications is becoming increasingly important. What exactly is it you want influencers to do? For example, a former client that we work with on and off wanted some advice on an influencer program.

Influencer 100

Influencer Marketing Banking Guidelines 100

Oktopost

SEPTEMBER 13, 2022

Social media for financial services is a rapidly growing sector. In an industry that was previously slow to adapt to digital marketing, the pandemic sparked an economic downturn, which spurred a newfound urgency to meet customers online. Why is social media essential for financial services? billion in 2020.

Platform 84

Platform Social Media Insurance Education 84

Buzz Marketing for Technology

JUNE 6, 2012

Your CEO asked you to put together a list of influencers but you know the score- every famous person is inundated by such requests and you feel your product or service will be lost in the noise. And not all influential people are engaged in social media. So the ideal model might not work. You can then turn to your PR agency.

Influencer 227

Influencer Banking Sports Campaign 227

Dave Fleet

OCTOBER 22, 2010

Reputation management through social media is a hot topic right now. With that in mind, I thought you might like to hear an interview I just did with Andrew Brown and Robert Gold at BusinessCast, on the subject of “using social media to protect your reputation.&#. The Challenge. Image: Shutterstock ).

Reputation 342

Reputation Social Media Banking B2B 342

Hootsuite

MAY 20, 2020

With the increased use of social tools for business communications, social media security is more important than ever. While the benefits of social are clear, there are risks to be wary of. If you are on social (and who isn’t?) , you need to protect yourself against common social media security threats.

Social Media 144

Social Media Tools Tips Policies 144

Later

APRIL 27, 2020

If you’ve ever wondered how affiliate marketing for influencers works, it’s just like when a retail clerk earns a commission for the sales they close, but in a digital way! What is Affiliate Marketing for Influencers? But in general, most influencers and content creators use the cost per acquisition model on Instagram.

Affiliate marketing 62

Affiliate marketing Influencer Affiliate network Instagram 62

Social Media Strategies Summit

SEPTEMBER 14, 2023

Marketers spend up to 20 hours a month on content ideation. First off, our panel considered just why content ideation plays such a vital role in the life of a social media marketer. Social media marketers have an eye-watering amount of data at their fingertips.

Content 130

Content iPhone Sports Remix 130

Oktopost

MAY 16, 2022

“We’re using social media for brand awareness.”. However, if you’re not using social media to drive real revenue to your brand, you’re leaving money on the table. So, how do you use social media to actually earn revenue for B2B? Transforming Social Media into a B2B Growth Engine through Employee Advocacy.

B2B 91

B2B Engineering Social Media Privacy 91

Social Media Strategies Summit

MAY 11, 2023

User-generated content (UGC) is an invaluable tool for higher ed social media marketers , helping them level up their content creation capabilities while building brand trust. Meanwhile, 93% of marketers agree that consumers are more likely to trust UGC than brand-created content. What is User-Generated Content?

Education 172

Education Examples UGC Content 172

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. 25 Social Media Facts and Statistics.

Social Media 245

Social Media B2B Marketing SEO 245

Socialmedia.biz

JUNE 8, 2018

To help you stay up to date on the newest social media trends, there will be many insightful conferences in 2018. These social media conferences will give you the opportunity to network with different social media professionals. Here is a look at the top social media conferences in 2018.

Conference 79

Conference Eventful Social Media Microsoft 79

Oktopost

MAY 2, 2021

For most B2B marketers in 2021, content is changing. Video content on YouTube has become more essential to successful marketing campaigns than ever before. Ranking higher on YouTube spells more leads for marketers and makes your content production efforts worth it. . Why Use YouTube for B2B Marketing?

B2B 132

B2B SEO YouTube Tools 132

Sprout Social

AUGUST 25, 2020

If you’re curious about marketing on Reddit, we totally understand why. Not to mention that content originating from Reddit tends to score huge numbers on social media. If you approach Reddit like the rest of your social presence, you’re going to be disappointed. The challenge of marketing on Reddit.

Reddit 133

Reddit How To Marketing Banking 133

agora pulse

DECEMBER 17, 2019

That might mean cutting down on coffee or saying no to office treats or taking a fresh look at your marketing strategies. As director of Contentworks Agency , I’m using December to plan for 2020 and make a commitment to improving and evolving my social media strategies. This isn’t bad news for marketers. Explore TikTok.

Social Media 82

Social Media Authentication comScore Social Media Management 82

Later

SEPTEMBER 28, 2020

Video on social media is proving to be the most powerful business asset for gaining new followers, growing your brand, and driving sales. Social media has evolved from a place to connect with friends, into a 360° destination for entertainment, education, and e-commerce inspiration. a video-first offering can be.

Video 100

Video Social Media Brands Instagram 100

Convince & Convert

FEBRUARY 23, 2013

Your customers, potential customers and fans only care about two things in social media: They want to be heard. Smart brands are adept at both socially enabled customer service and social media marketing, but few are equally good at both ingredients of the Magic Middle of social. Virgin America.

Social Media 139

Social Media Banking Airlines Apple 139

Laurel Papworth

SEPTEMBER 4, 2014

Using trolling as a marketing campaign on social media. Key influencer against key influencer. It’s not just Technology wars – bank wars. Activate your customers to “break up with their bank” NAB dropped this one on their competitors on Valentines Day. And unusual.

Social Media 110

Social Media Microsoft Apple Banking 110

Hootsuite

NOVEMBER 2, 2022

Pro: It’s great marketing for your brand. Pro: You form professional relationships with influential social media creators. Read on to find marketing advice for creating successful (and con-free) sponsored content for your brand. Pro: You get fresh, engaging content promoting your business. What is sponcon?

Brands 96

Brands Collaboration HootSuite Influencer 96

Hootsuite

JULY 4, 2022

You’re probably already managing several social media platforms for your brand. Does TikTok and the opportunities it provides align with my social media goals? Your goals are the heart of your social media strategy and your social network choices need to be in service of them. Definitely.

Questions 104

Questions Banking Insurance HootSuite 104

Adam Cohen

AUGUST 24, 2010

Traditional advertising and marketing provides a cushion, putting out messaging to the large customer population to influence their purchase behavior. Social media provides opportunities for two-way and multi-way conversation, which requires discipline, research, scale and transparency. Three Industry Examples.

Company 231

Company Social Media Posterous StumbleUpon 231

Sprout Social

MAY 19, 2021

Now, customers are shifting to social for praise, complaints and everything in between. Creating a social media interaction strategy is essential for long-term customer satisfaction. Most consumers expect brands and companies with a social media presence to interact with their customers in meaningful ways.

Engagement 136

Engagement Brands Review Influencer 136

Sprout Social

FEBRUARY 26, 2024

Welcome back to the Post Performance Report (PPR), a series where we compile and analyze social media posts and campaigns inspiring us, and breakdown what makes them so genius. According to The Sprout Social Index™ , the most memorable thing brands can do on social is respond to their customers. But so is transparency.

Report 65

Report Atlassian Brands Sentiment 65

Webbiquity SMM

APRIL 11, 2012

Recent research from MarketingProfs shows that 84% of B2B companies use social media marketing in some form, and the figure is likely higher for B2C firms. In fact, another recent study from HubSpot reveals that 63% of B2B companies aren’t generating leads from social media at all.

Social Media 176

Social Media B2B Exercises Hubspot 176

SocMed Sean

AUGUST 12, 2018

With a background in online marketing, Jade has always had a love for the written word. As someone trained in technology and the law, but who works in digital marketing, I completely concur with her thoughts below. Whether we realize it or not, we spend time each day engaging in activities that could be defined as marketing.

Course 113

Course Skills Marketing Training 113

Webbiquity SMM

JUNE 30, 2011

That brand image matters little in social media. Second, “social&# media is by definition a person-to-person (or person to many persons) activity. If you refinance your home, you work with a mortgage banker—an individual—even though that person may work for a large bank. Not at all. You should, of course.

Social Media 188

Social Media Brands Plaxo Insurance 188