Hootsuite

AUGUST 14, 2023

From job seekers to engineers, marketers, educators, healthcare professionals and more, here is your ultimate ChatGPT prompt cheat sheet to help you harness the full power of this tool. Write an education section for a resume emphasizing a candidate’s passion for data science and analytics. New to ChatGPT?

Products 92

Products Real Estate Tourism Fashion 92

Hootsuite

MAY 30, 2023

40% of your potential customers expect companies to connect on their preferred social media channels. Plus, Google’s algorithm makes hundreds of split-second judgments on how legitimate or trustworthy a company is before ranking results. Multiple factors go into those decisions, potentially including your social media presence.

Social Media 79

Social Media HootSuite Template Templates 79

Oktopost

JUNE 4, 2019

The CCPA is the most recent piece of legislation in the US specific to companies with annual gross revenues over $25 million, who annually handle personal information. The point of the CCPA is for consumers to be in control of what information companies store and sell about them.

Privacy 92

Privacy Marketing Data FAQ 92

Writtent Blog

APRIL 1, 2013

As consumers increasingly use major search engines to discover brands, companies who provide high-quality information are able to capture interest, and business. 33% of the average B2B marketing budget is currently allocated towards custom content creation. 91% of B2B organizations are currently using custom content for marketing.

Brands 108

Brands Content B2B Wireless 108

Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. In fact, social media can be MORE transformative for a B2B company than a B2C company. Are there differences between B2B and B2C in social media? Podcasts vs. YouTube.

Social Media 149

Social Media B2B Strategy Consultant 149

Writtent Blog

APRIL 10, 2013

Can a company ever have too much branded content ? billion dollars in 2013 , 64% of B2B marketers struggle to produce enough blog articles, eBooks, social media posts, and video to meet consumers’ demand. 80% of business decision makers choose to educate themselves on solutions by reading branded articles. Start a File of FAQ.

Screencast 90

Screencast Content eBook Film 90

Writtent Blog

APRIL 10, 2013

Can a company ever have too much branded content ? billion dollars in 2013 , 64% of B2B marketers struggle to produce enough blog articles, eBooks, social media posts, and video to meet consumers’ demand. 80% of business decision makers choose to educate themselves on solutions by reading branded articles. Start a File of FAQ.

Screencast 87

Screencast Content eBook Film 87

Convince & Convert

JUNE 22, 2010

New research from White Horse of 104 companies found that in 86% of companies, executives are not using social media. Would a company launch a major television campaign if the CEO had never watched TV? If anything, social media is MORE important for B2B companies than it is for B2C companies.

Social Media 132

Social Media B2B Company Consultant 132

Rebekah Radice

SEPTEMBER 4, 2016

If you’re a brand or agency, use tailored trends to find a cause or topic important to your company. Show your followers that you care about their opinion by asking them for feedback about your company or business. 48% of B2B decision makers won’t respond to sales professionals who don’t personalize their messages.

Engagement 97

Engagement Twitter Hashtag Travel 97

Webbiquity SMM

JULY 31, 2012

One advantage that university marketers have over their most of their b2b counterparts in optimizing their programs is scale; colleges can learn from and fine-tune their messages and marketing processes based on thousands of interactions each year. Only the largest b2b enterprises approach that level of sales activity.

B2B 188

B2B Marketing Diagrams ROI 188

Convince & Convert

SEPTEMBER 7, 2010

Here’s what makes UnMarketing an unusual, yet worthy use of your marketing education time: UNpretentious Unlike so many marketing books, Stratten doesn’t overcomplicate the subject matter. I wonder how Stratten feels about companies servicing customers differently , based on their online influence?

Review 115

Review Social Media Social CRM Consultant 115

Rebekah Radice

SEPTEMBER 4, 2016

If you’re a brand or agency, use tailored trends to find a cause or topic important to your company. Show your followers that you care about their opinion by asking them for feedback about your company or business. 48% of B2B decision makers won’t respond to sales professionals who don’t personalize their messages.

Engagement 60

Engagement Twitter Hashtag Travel 60

Oktopost

JULY 29, 2021

Lead generation is one of the most significant challenges faced by B2B marketers – and 61% of marketers agree. And 75% of marketers use data on lead generation from their periodic reports to demonstrate how their campaigns directly influence the company’s ROI. Why Is Lead Nurturing Essential for B2B Marketers?

B2B 165

B2B ROI Campaign Buy 165

Convince & Convert

SEPTEMBER 14, 2010

With social media, we can join conversations previously hidden, but what we need is the same as ever: a way to reach you – the places you metaphorically live, the clubs you frequent, the places you hang out, the company you keep. That seems short-sighted and workable only for very small companies with a minimum of online chatter about them.

Social Media 123

Social Media Social CRM Strategy Consultant 123

Convince & Convert

APRIL 13, 2010

People who have educated, inspired, engaged, supported us. People who have educated, inspire… [link] [link] kelvin lee The Best Advice Has No Shelf Life [link] [link] Jim Weldon The Best Advice Has No Shelf Life: Who Influenced You?All All of us have influences. Or maybe just kicked us in the ass when we needed it.

Social Media 112

Social Media Strategy Influencer Education 112

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Build Your Defense Shield Especially in times of crisis, it’s a company’s obligation to be as open and transparent as possible, as well as to communicate most expeditiously to those consumers impacted.

CSR 138

CSR Social Media Strategy Consultant 138

Sprout Social

JUNE 10, 2021

An email newsletter is a digital communication sent from a company to its list of subscribers. Companies use email newsletters for a variety of reasons: Announce sales and discounts. Inform on company news and updates. In a 2020 study , 81% of B2B marketers used email newsletters for content marketing in the last 12 months.

Newsletter 132

Newsletter How To Marketing Template 132

Convince & Convert

MARCH 4, 2010

It's important to educate businesses about the different permutations of business blogging, and measurement is going to part of that. Measurement has become such a key element of the digital environment and every initiative to educate individuals and businesses on it is a winner in my book. Mark, you're spot on!

Metrics 132

Metrics Strategy How To Tourism 132

Convince & Convert

AUGUST 18, 2010

But there are still plenty of PR firms (and companies, for that matter) looking at social media purely as a distribution vehicle. I'd like to see PRSA take an even more aggressive role in educating the public about PR. I'd like to see PRSA take an even more aggressive role in educating the public about PR.

Questions 161

Questions Social Media Consultant Education 161

Convince & Convert

JUNE 7, 2010

The details of his somewhat haphazard education at Harvard, and his kismet kissed co-founding of LinkExchange (ultimately sold to Microsoft for $265 million) are downright fascinating. Hsieh and his co-founders’ went to truly extraordinary lengths to keep the company alive, including housing employees in their homes.

Social Media 119

Social Media Strategy Review Consultant 119

Convince & Convert

JUNE 11, 2010

We reconfigured our companies to accommodate phone. Not just the big companies, but the every companies. You are one of the hardest working people out there, and every stinkin blog post of yours is educational and inspiring. Turns out, I’m totally non-musical, so that guitar thing is going to be tough.

Upcoming 125

Upcoming Project News Social Media 125

Convince & Convert

MAY 26, 2010

Create a social media steering group (cross-functional) for your company. Social media is fueled by passion, and too many companies try to take elements of their company that aren’t passion-worthy, and attempt to build a social media program around it. Facebook fan pages are email newsletters 2.0 Now for more coffee.

Social Media 135

Social Media Consultant Video Strategy 135

Convince & Convert

SEPTEMBER 21, 2010

Can you describe what your company does in 120 characters or less? If you’re a small company, congratulations, this should be pretty easy. If you’re a big company, how can you act small again? link] Clare Swindlehurst Can you describe what your company does in 120 characters or less? What’s Your Pitch?

Social Media 167

Social Media Strategy Consultant Conference 167

Techipedia: Tamar Weinberg

APRIL 28, 2010

But let’s just say that the main admin of a big brand’s page or other type of page leaves the company on bad terms and defaces or even removes the Facebook Page. I HAVE to respond on behalf of the company, even though I’m not at all affiliated with the company anymore. Whose fault was it? I can’t!

Facebook 277

Facebook Issues MySpace Privacy 277

Convince & Convert

SEPTEMBER 21, 2010

Your company needs to be part of that conversation. It’s about having a strategy for making your company or organization more like a person and less like a machine. If your customers and prospects feel like your company is more human and actually cares about them, they’ll want to be part of it.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Convince & Convert

MARCH 3, 2010

Remember, the most important customer of EVERY company is Google. Companies often get so close to their own knitting that they cannot see the knots, and that brand of myopia is especially difficult to overcome in social media. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Convince & Convert

SEPTEMBER 20, 2010

49% of monthly Twitter users follow brands or companies, compared to just 16% of social network users overall. Brand Interaction is a Major Part of Life on Twitter In addition to following brands, Twitter users research and engage with companies. 42% learn about products and services via Twitter. 19% seek customer support.

Social Media 160

Social Media Statistics Strategy Research 160

Convince & Convert

MARCH 22, 2010

I believe this will be the most comprehensive, useful collection of Webinars (education in your jammies rules) ever compiled about social media. link] Zack Wow, list of heavy hitter presenters… you're in good company. Ive founded 5 companies, and spent 15 years running digital marketing agencies. No pressure, eh?

Price 108

Price Social CRM Social Media Consultant 108

Convince & Convert

JULY 8, 2010

A driving force behind the company’s SUBSCRIBERS RULE! Ive founded 5 companies, and spent 15 years running digital marketing agencies. philosophy, Jeff is also co-author of the ExactTarget/CoTweet SUBSCRIBERS, FANS & FOLLOWERS Research Series. Why is this? Why is this?

RSS 129

RSS Research B2B Consultant 129

Convince & Convert

AUGUST 31, 2010

it’s really not possible for a company (or even an individual like me) to have true conversations within social media – and certainly not with any real scale or breadth. Remember, social media makes big companies seem small again. Remember, social media makes big companies seem small again. Not so much.

Conversation 116

Conversation Social Media Social CRM Consultant 116

Webbiquity SMM

MARCH 31, 2015

Why the Company Blog is More Important Than You Think by Business2Community. ” As if that isn’t enough, this post details four more “benefits an authentic company blog can deliver to the organization, beyond the top line” that make the effort required to maintain a high-quality, relevant blog presence worthwhile.

Tips 100

Tips Statistics Hubspot Resources 100

Convince & Convert

MAY 19, 2010

It was much easier when the company steered the conversation. After all, you could make me money, save me time, protect me and educate me with this article. is Crucial to your Content Marketing Strategy [link] #marketing #b2b [link] Maneesh Why D.I.S. We like that. But Wait… We Also Want D.I.S.

Social Media 139

Social Media Strategy Consultant Social CRM 139

Convince & Convert

SEPTEMBER 1, 2010

Swept up in a frenzy created by mainstream and business media, companies rush to adopt the hot new thing, to ensure that the competition doesn’t have some sort of secret weapon. What I’d hear over and over again from companies that had bought online ads in the early days was “ We tried that once. Resources deployed.

Social Media 121

Social Media Consultant Social CRM eBook 121

Convince & Convert

SEPTEMBER 15, 2010

link] Go2Mach2 Thanks Jay…Your chart is a good description of how the “process&# of Social Media Marketing should be viewed by most companies. link] jaybaer Congrats on the new company! link] jaybaer Congrats on the new company! I believe we should all view ourselves as Social Media Toddlers.

Social Media 165

Social Media Strategy Social CRM Consultant 165

Convince & Convert

JULY 13, 2010

She develops and supervises strategic communications programs for major companies in professional and financial services, with a particular emphasis on the legal, consulting and insurance industries. The right candidates have an opportunity to be leaders at an agency, not just part of the staff at a big company.

Social Media 140

Social Media Strategy Consultant SEO 140

Convince & Convert

FEBRUARY 9, 2010

Social media relies on the premise that we’ll believe what people tell us more readily than if we were told the same thing by a nameless, faceless company. That’s why it’s more important than ever for companies (in social media or otherwise) to embrace the truth. A survey of 4,875 adults (500 U.S.)

Social Media 119

Social Media Strategy Survey Social CRM 119

Convince & Convert

APRIL 8, 2010

Befor… [link] [link] Alyssa G I agree with your perspective on the iPad being the ultimate content consumption tool – and for that reason, I think it will be a great device for education, particularly for college students. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

iPad 137

iPad Content iPhone Wireless 137