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Earning Loyalty Points

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When most people think of earning loyalty points, they think of their loyalty cards. The brands behind these loyalty programs are capturing tons of valuable data in what is perceived as a fair trade. What if we looked earning loyalty points differently? How do you think a program like that might work out in the end?

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Copying Apple

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Some will make the argument that Apple is loosing a little bit of its luster. While I am an Apple consumer (and a fairly recent one), I'm hopeful that you won't misconstrued this blog post as someone who is a biased and loyal customer trying to defend a brand (Apple Fanboi!). Their stores do look and feel like an Apple store.

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Scaling Your Business: How to Grow Your E-Commerce Sales

The Realtime Report

PayPal and Apple Pay). It has been reported that consumers spend an incredible 85% of their time on mobile apps. If you have yet to consider mobile app marketing, now is the perfect time. If you have yet to consider mobile app marketing, now is the perfect time. Providing a third-party payment gateway (e.g.

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Apple’s Social Media Strategy: Minimally Showy With Maximum Impact

Keyhole.co

In fact, from the foundational years itself, Apple drew a large number of unwavering loyalists. The company had already enjoyed success with its 1977 Apple II computer, and in 1980, it went public successfully. And their slightly regal but warm approach extends to their online presence and marketing. million LinkedIn: 17.6

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10 Things Marketers Need to Know About Voice in 2020

Social Media Strategies Summit

The 1980s saw the rise of the personal computer in the form of the Apple II and the Commodore. The 2000s was the rise of mobile that placed the power of the internet and desktop computers in the palm of your hand. Below are 10 things that marketers need to know about Voice in 2020: #1: Adoption of Voice is record-breaking.

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Big data: seeing the forest and the trees

Sherrilynne Starkie

Big data matters to you as humans and a community and as a marketer,” Young told the audience of senior marketing strategists. In short order, we’ve adopted these tools, and there is a lot new ones coming out such as Google Glass and the Apple smart watch, Pebble, said Young. Successful social media marketing to moms.

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5 Ways CMOs Can Master Their Online Customer Experience

Buzz Marketing for Technology

As mobile devices continue their gains in popularity and usage worldwide, more consumers are interacting with brands at various stages of the buying life cycle—from browsing, researching and comparing products to reading reviews, sharing their experiences and making actual purchases. Brute force and fear are no longer profitable strategies.

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