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Top Five: Social networks invest in quality news

Sherrilynne Starkie

These include new job alerts, an alumni tool, community hashtags and company insights. SEO remains an important part of digital marketing communications practices. 4 Twitter is developing new analytics dashboards. Get our weekly Top Five delivered directly to your inbox with my free weekly newsletter. — SS.

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5 Themes We Expect to See Across Social Media in 2024 (ft. Expert Contributions)

Buffer Social

First is the increased focus on tools to enable sponsored content and improved analytics for tracking its performance. Lindsey Gamble , who writes a newsletter about social media and the creator economy , predicts that 2024 will be the year of influencer marketing on LinkedIn. What else is corroborating this prediction?

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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity SMM

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. In your view, what social networks beyond those big four should B2B marketers be paying attention to, if any? You’ve got Community , which just raised $40 million. I love LinkedIn.

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How to Generate Leads in Real Estate: 22 Foolproof Tips

Hootsuite

Join a Slack community You may already use Slack to communicate with your team internally, but have you ever thought of using it to generate real estate leads? Slack communities are where people interested in a certain topic can come together to discuss the industry, ask questions, and swap advice or stories with other members.

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14 Steps to Hosting a Successful Webinar

Convince & Convert

For instance, we did a webinar about Google analytics. Rather than call it “Advanced Analytics,” we called it, “The Lies and Truths of Google Analytics.” Create a list of tactics you’re going to use to distribute information about the webinar : News release, social networks, email, blog, Facebook ad, Google ad, and postcard.

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How to build a competitive analysis report with examples and tools

Sprout Social

A social analytics tool like Sprout Social helps you conduct market research on social channels using advanced social media listening. It allows you to benchmark your social performance against your top competitors so you can truly understand your brand’s social health.

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The Complete Guide to Using LinkedIn Hashtags in 2022

Hootsuite

Build a community around your organization (like #HootsuiteLife). Getting eyeballs on your content is half the battle for social media marketers. I cover how to do this later on, but also check out our LinkedIn analytics guide for more audience research tips. Do it better with Hootsuite , the all-in-one social media toolkit.

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